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We operate in an industry where parents are constantly seeking information for the education or parenting of their kids. Thereby a parent must always get the right information on priority when researching online. We are hence looking for an SEO and content specialist who can enable us to become the top-ranked site in this sector in India.

• Perform ongoing keyword discovery, expansion, and optimization
• Research and implement On page and Off page optimization recommendations
• Research and analyze competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
• Up-to-date with the latest trends and best practices in SEO

• Minimum a Bachelor's degree in Engineering, master’s degree is preferred
• Proven 4+ years of SEO experience
• In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends, Search Console, SEMrush)
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Knowledge of ranking factors and search engine algorithms
• #hustle

• Ground-level view of building out a global EdTech company that is going to impact hundreds of thousands of lives
• Be a part of the core team that drives the growth of the company
• Phenomenal work environment, with massive ownership and great growth opportunities

 

Location

Mumbai (office)

Purpose of the Role :

To derive long term and relevant insights through data driven Marketing resulting in better decision making. The role is expected to be significantly future focused and forward digital thinking of the organization.

Qualification & Experience :

- At least 7+ years of experience working in in developing and implementing digital marketing strategies

- Strong Experience in building effective Demand Creation initiatives

- Social Media Influencer Marketing - To strengthen our digital presence

- Content Marketing & SEO Data based marketing; Data acquisition and deploying data based marketing campaigns

- Knowledge of DTC / E-Comm Platforms.

Key Deliverables of the role :

1. Identify trends, patterns and concerns emerging from data (internal/ external) and convert them into insights/ hypothesis. Test these hypotheses and present with recommendations for positive business impact.

2.Build Digital Influence: Publish and collaborate with brands to move Digital Quotient across Org globally. (India, SEA, Bangladesh, MENA)

3. Create Digital transformation agenda for India & International - Bangladesh, MBL & MENA

4. Marketing measurement - deep diving and understanding the conversion funnel on DTC

& Ecom to help brands grow & convert better.

5. Digital Infrastructure: Help set up, manage, expand & measure content platform & strategies. Build infrastructure to support Digital Marketing

6. Digital Enablement: Help in creating and driving digital learning quotient in the org. Share knowledge and new trends in digital world, Enable usage of best practices and digital playbooks across Org.

7. Research competition, investigate benchmarks and provide suggestions for improvement

About us:

 

Company website: https://www.neulife.com/

 

INNOVERTUS NUTRITION TECHNOLOGIES INDIA PVT.LTD. is the leading Indian company in the field of sports nutrition products and dietary supplements. Incorporated over a decade ago, we are pioneers in introducing the concept of sports nutrition as well as educating the mass about the need to be fit and healthy, thus facilitating and educating the mass to choose investing to live a healthy lifestyle.

This role directly reports to the Founder. You will play a significant part in shaping the future of a super early stage, fast-growing, profitable, and potentially disruptive startup.

Digital marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget, and ensuring that all marketing material is in line with our brand identity.

 

To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects.

Digital marketing managers will work with the marketing team, supporting teams, agencies and vendors to launch campaigns on time and on budget

 

Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online marketing channels.

 

You Should Apply If You Have:

• MBA degree in advertising or marketing
• Proven working experience in digital marketing. At least 5+ years
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Solid knowledge of google analytics
• Experience in setting up and optimizing Google Adwords & FB Ads Manager campaigns
• Strong analytical skills and data-driven thinking
• Up to date with the latest trends and best practices in online marketing and measurement
• Tracking and improving search results on Google Search pages

 Responsibilities:

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, social media, lead generation campaigns, copywriting, performance analysis
• Design, build and maintain our social media presence
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Measure and report performance of all digital marketing campaigns, and assess against goals.

 

Benefits:

• Flexible work hours, Work from home and holidays policy
• Open and collaborative work culture
• Competitive salary

 

Please apply with below details in your resume:

• Current CTC
• Expected CTC
• Earliest joining period (In days)

 

 

PPC Specialist:

Job Responsibilities:

• Perform daily account management on Google Ads, FB ads, Taboola or other search platforms for a variety of projects.

• Provide recommendations and execute strategies for Campaign Structuring, Targeting, Creatives, and other facets of paid search in accordance with goals for Google channels

• Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.

• Communication to team and management on project development, timelines, and results.

• Work with leadership to explain and modify strategic plans

• Understand and stay current on industry trends, competitive landscape and internal product development efforts

Skills:

• Should be a tech graduate/MBA with experience in Search Engine Marketing (SEM) and Paid Search (PPC)

Preferably someone with 3-7 years of PPC/ SEM experience

• Are passionate about Search and internet marketing

• Have an outstanding ability to think creatively, and identify and resolve problems

• Have excellent communication and interpersonal skills, with the ability to be personable yet persistent Have the ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals

• Have high levels of integrity, autonomy, and self-motivation

Should have handled monthly campaigns of 10lacs and above

• Have excellent analytical, organizational, project management skills including demonstrated ability to think end-to-end, and manage multiple projects simultaneously AdWords / Facebook certification is a plus.

And if you’re excited about:

• Being a part of the company doing something really amazing & redefining stuff.

• Making a splash in a the exciting Real estate industry, Learning & Growing far beyond your current horizon •

Competitive Compensation with the usual benefits

• A place full of like-minded & smart folks

• A start-up culture that you’d cherish forever in your work life Then, we would love to have a chat with you

Roles & Responsibilities:

• Creating and executing a strong performance marketing strategy & execution plan.
• Developing and managing digital prospecting and remarketing campaigns
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
• Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
• Identifying and testing new channels to continue to meet or exceed established critical metrics
• Working closely with the management to share funnel conversion improvement ideas, feedback & present results

Scope:

Research	Competitor Research
	Trends - Voice SEO, Design Aesthetics
	Tools
Website	A/B Testing
	Website + Landing Page + CRO - Back-End - Analysis / Audit
Social Media	Existing Brand - Analysis / Audit
	Create Cohorts
	A/B Testing
Optimizations	Social Media CRM Integration
	Optimizing bottlenecks
Email Marketing	Email Marketing Audit + Tools Integration
	Email Marketing - Scheduling + Metrics + Optimization
Performance Marketing	Existing Brand - Ad Account Analysis / Audit
	Create Cohorts
	Create Platform-Cohort-Specific Funnels
	Platform-cohort-specific Detailed targeting for each creatives
	Run Performance Ads
	Strategize: Open-Ended, Retargeting, Look-Alike, Custom Audiences
	Strategize: Platforms-specific to the brands
	A/B testing
	Ensure client growth
	Client Interactions: Client Reports + Briefings
Upskilling	Complete Courses
	Create Concise Course Notes
	Create SOPs
Reporting	Daily, Weekly, Monthly MIS Report

 Online marketing campaigns
 Guide sales teams on how to market digital products
 Contributing to global marketing strategies for products
 Assist in drafting marketing copy for websites and maintaining activity on these websites
 Liaising with software developers to enable search engine optimization
 Analyzing web traffic to company websites and providing monthly reports
 Liaising with web and graphic designers to create visually effective software
 Creating and maintaining social networking channels
 Assist in drafting internet friendly write-ups for email marketing campaigns
 Assist in Creating brochures and other printed materials to supplement online products
 Communicating key information relating to digital products to non-digital marketing colleagues
 Creating strategies to increase online traffic to the organization’s website
 Tracking the conversions and improving the percentages and numbers
 Taking care of everything from Wordpress, SEO, SEM to Social Media Marketing
 Creating Social Media Marketing strategies to create a brand name in Social Media and raise awareness
 Attending conferences, product launches and networking events

Head - Digital Marketing
Experience - 10 years minimum in Health
Enterpreneural Mind - will be able to create,manage and successfully run a Digital Advertising P&L from scratch
Health / Pharma experience is a must

Develop and manage digital marketing campaigns Manage organization’s website Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, etc Track the website traffic flow and provide internal reports regularly. Attend networking events and product launches. Identify new digital marketing trends and ensure that the brand is in front of industry developments. Work on SEO of the website pages. Edit and post content, videos, podcasts, and audio content on online sites. Promote the company’s product and services in the digital space. Execute social media efforts to improve KPIs, likes, shares, tweets, etc. Creating and executing SMS, and email-based marketing campaigns.

Social Media Marketing, Content Writing, Communication Skills, Digital Marketing, Content Marketing, Marketing Strategy KidSuperStore.in is looking to hire a Marketing Manager to come on-board and help us strategise and execute on our overall marketing + Digital Plans. The candidate would be responsible for end-to-end marketing activities, and goals. The person also has to be adept with writing content, analysing basic marketing data and passionate about creating marketing experiences that matter. The role is an extremely creative role, and we'd like the person to come on-board with fresh ideas and strategies that can set KSS apart in the Kids Branding space. Any experience with the retail/apparel/kids industries (in-house or at an agency) would be a definite a bonus. For the rest feel free to connect with us, and we'd be happy to share more details

We, a growing fintech startup building cutting edge investment platforms, seek a Digital Marketing Manager to join our team. You will lead efforts in finding new creative ways to educate and convince the Indian consumer on manging and growing their wealth. We’re looking for someone who can develop strong and innovative digital marketing strategies, using SEO, PPC, SMM and other techniques to drive traffic to company pages and generate interest in company products and services. The successful candidate should have an intimate understanding of developing, initiating, creating and overseeing a long-term digital marketing campaign as well as spearheading short-term advertising and marketing solutions. The Company: Moneyjar (Ajax Ventures Private Limited) is an online platform that aims to make investing your savings easy and rewarding. It turns your thoughts and life goals into actionable advice, which can be seamlessly executed on MoneyJar's secure online transaction platform. Our vision is to enable universal access to sincere and well researched financial advice backed by user friendly transactional platforms and we work relentlessly to achieve that. It is our core belief that the company can only achieve that vision based on the collective efforts of our team.

We're building a great company filled with exceptional people who challenge and inspire each other. If you join us now, you don't just join a company, you join a movement. We're a start-up but we're completely transforming how we do engineering. And the chosen candidates get to be the change agents. Are you looking for a fast-paced environment with a huge market opportunity and unlimited growth potential? If you want to shape the future of connectivity, have a big impact on our success, love working in high performing teams and have a track record to prove it, we want to meet you! Job Description In this role you will work cross-functionally with Growth, Design, Business Development and Engineering to create, set-up and execute campaigns. You will develop and expand our lifecycle engagement strategy. Finally, you will report on the success of campaigns using metrics and data to continuously improve our efforts. RESPONSIBILITIES • Analyze email data (e.g., open rates, click-through rates, conversion) and develop insights/recommendations to share with internal stakeholders for ongoing optimization • Analyze and optimize Social/SEM/affiliate campaigns • Manage the creation and execution of promotional and lifecycle email marketing to customers • Produce, review, and schedule all emails QUALIFICATIONS • 1-3 years of digital marketing experience at a top tier e-commerce, retail or tech company • Understanding of email best practices and compliance • Understanding of social best practices and growth hacking techniques • Proficient in Excel; strong analytical experience and ability to extract key insights from data sets • Top notch communication & organization skills • Flexible and willing to operate under tight timelines