Our client is a digital marketing consultancy, services and training company. As digital marketing partners, they help businesses leverage the online space, through effective and profitable online marketing strategies, through various internet marketing techniques. Their team includes professionals who are experts of this field and have experience of carrying out successful campaigns for SMB and MNCs across North America, Europe, Asia Pacific and India. They focus on providing quality training and high impact consultancy on Digital Marketing.
The company co-founded by two Ex-Googlers, has currently launched India's first digital marketing simulation tool, allowing students and professionals to get hands-on experience in all major global search platforms like Google, Bing, Yahoo etc. by playing with virtual money and learning the real time optimization for higher conversion rate and better ROI.
- Responsible for executing and optimizing campaigns across all platforms - Google, Facebook, LinkedIn etc.
- Understanding client requirement and strategizing online media plans accordingly
- Should be performance oriented and should be proficient with all web analytics tools
- Should be proficient in keyword selection and audience targeting
- Should be proficient in optimizing visibility on Search Engines through PPC campaigns/sponsored links
- Should be responsible for Monitoring budget and adjust bids to gain better ROI
Desired Candidate Profile
What you need to have
- Graduate with minimum 2 to 5 years experience in Digital Marketing / Paid ads
- Excellent Communication & Presentation skills
- Experience working on Google Ad words & Facebook Ads
- In-depth knowledge of Ad Platforms: AdWords, Facebook Ads, Keyword Planner etc.
Subodh Popalwar
Software Engineer, Memorres
About Global Digital Marketing Agency
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About Company
Our client is a Tech-Based Platform for freelance photographers, videographers, food stylists, and cinematographers. Founded by alumni of IIM Bangalore. They are operational in about 100 Cities and 28 Countries. Leader in Food and Real Estate Photography. Done about 7000+ projects across the Globe.
Roles and Responsibilities
1. Producing a diverse range of blog posts focused on subjects pertaining to the field
of photography.
2. To compose a myriad of blog entries pertaining to subject matters of relevance to the
realm of photography.
3. Undertaking comprehensive research into diverse subjects and products.
4. Supervising content interns and deliberating relevant material for blog publication.
5. Compose material for utilization in Facebook and Google advertisements.
6. Strategize and execute video content production.
7. Creation of marketing campaign material
8. Enhance content through the implementation of best practices in SEO.
Skills Required
• Excellent writing skills and proficiency in grammar and spelling.
• Ability to create compelling, engaging, and informative content
• Strong research skills to gather information from various sources.
• Knowledge of Search Engine Optimization (SEO) techniques to optimize content
for search engines
• Understanding of target audience and ability to write content that resonates with them.
• Strong communication skills to collaborate with other team members and clients
• Creativity and ability to come up with new and innovative content ideas
• Attention to detail and ability to proofread and edit own work
• Time management and organizational skills to meet deadlines and manage multiple
projects at once.
• Proficiency in providing guidance and leadership to interns for the assigned tasks.
Google AnalyticsAbout us
BlogVault today is responsible for the safekeeping of over 10,000 customer websites. Before we became a trusted backup partner, before we launched a best-in-class malware scanner, there were many hurdles to overcome and much to learn. This is our story (in short) to become a highly profitable, 100% bootstrapped company with the heart of a startup.
BlogVault goes beyond being just a plugin by providing backup, restore, staging, and website management solutions for WordPress sites. With real-time, daily, or on-demand backups, you can ensure your site is backed up on time every time.
At BlogVault, we work with the world’s largest companies as our customers and partners, but we know we have lots more scope for growth. Content marketing is critical in getting us from the 10k customers we have right now, to 1 million customers.
We compete with billion-dollar companies with unlimited resources, so our focus has always been on quality. Our plugins are best-in-class, and we want to develop content in the same way.
We are looking for awesome content writers to join our team. If you’re eager to learn, are self-motivated, want to accomplish great things, and work with a fantastic team, we want to hear from you.
If you ever dreamt of building something amazing and being involved from the beginning, BlogVault is the place to be!
You'll be a great fit if . . .
- You love writing so much that you do it in your free time too
- Poor grammar makes you twitch
- Tech is exciting
- You can tell a great story
- Reading is a passion
- Learning new things is fun
Responsibilities
- Writing a variety of content types, including blog posts, case studies, white papers, thought leadership editorials, marketing emails, and website content
- Editing the content types we just mentioned
- Conducting extensive customer research to identify pain points and the right language to describe them
- Testing out plugins and products to understand how they function in order to write better articles
- Planning article structures to address reader intent thoroughly
- Working with the SEO team to optimize old blog articles for improvement and constantly monitoring those improvements
- Working with engineers to understand the product and then write about it in a manner that drives home the value of the product
- Creating briefs for graphic designers communicating how you envision the features images, infographics, pie charts, and other types of graphics
Skills and experience
- 1-4 years of writing experience
- You should have excellent time management skills where you can juggle multiple tasks, projects in different stages of completion, and prioritize to meet deadlines
- You know how to find a balance between meeting deadlines and producing quality content
- You have experience with WordPress which includes creating a WordPress site, knowing how to publish content on the platform, and trying out new plugins and themes
- You can edit articles by other writers and help improve them to meet our standard
- You know about on-page SEO and can implement it on your blogs and website content
- You know how to analyze results from Google Analytics and Google Search Console
- Bonus points if you are familiar with basic HTML
Values we live by
Excellence in everything: Our products are top-notch. They are feature-rich, easy to use, and unrivaled in the industry.
Genuine love for WordPress: The platform, the community, the people—all of it. WordPress has democratized publishing, and it is truly a special industry to work in.
Customer service: We go out of our way to make sure every problem a customer has is solved. That’s actually how we ended up building Migrate Guru.
Continuous improvement: Remaining stationary means you are falling behind. There is always room to be better.
What it is like to work with us
Challenging. Exciting. Fun. Fantastic.
Our team is made up of talented people, committed to delivering their best every step of the way. Each day, we bring passion to achieve greater heights and solve bigger problems. There is no greater validation than when our customers tell us we are awesome.
Digital Marketing is a lot more than what it is usually portrayed as and we delve into “the lot more”for SMBs. we have grown well and what started as a small personal project a year ago has now grown into a family of 45+ clients and 8 smart people- all within a year! And guess what, we never spent a single penny on advertising! It was all referral and so you can imagine the quality of work that we have been doing.
Now, if you are someone who can fit in such a high performing environment, do read the job description very thoroughly and then apply!
Responsibilities
Be the primary point of contact for the clients.
Assist in creating a digital strategy for the clients. These are SMEs, hard on cash but high on hope so we have to be extra wise with what we suggest!
Get things done from the CG team. You see, since you will interact with the client, you will know what they want and you alone will have to make sure that the work gets done!
Advocate for the client to ensure that we’re not just checking off boxes in a task manager, but instead moving them forward and reaching their objectives (we call this Remarkable ROI)
Note: You’re not responsible to bring in new clients (this is not a sales position). You are responsible to keep and grow your clients with Remarkable Client Experiences, Remarkable Excellence, and Remarkable ROI and if that gets us Referrals- well nothing better than that!
Note: Our digital marketing projects include both “traditional” digital marketing such as SEO and Email Marketing/Whatsapp Marketing/Affiliate Marketing as well as web design & development projects. For this position though, we will stick to SEO/SMO/PPC
What we are looking for
Digital marketing experience (and most importantly, the ability to learn & grow, stay on top of current trends, and focus on results). Followed by…
Strong project management skills (aka, the ability to efficiently and effectively get things done yourself and through other people). Followed by….
Ability to provide remarkable client experiences.
Who we are not looking for
You’re busy, we’re busy. If you don’t meet these requirements, please focus on the other fish in
the sea. These are indeed requirements
Minimum of 1.5 years as a hands-on digital marketing professional
Minimum of 1 year as someone who has been interacting with the clients. If you have worked
in B2B, it would be great!
Digital Marketing & Web Design Project experience
A focus on the details (really… pay close attention to the details if you’d like to get an interview
for this position)
If You’re a Good Fit, You Probably
Thrive in a small and growing team (<10 people on our way to 20)
Do some sort of digital marketing (or learning) in your spare time… it’s not just a day-job for
you
Know how to work on Google Analytics, Tag Manager, Google Ads, Facebook Business
Manager, Instagram Marketing, Email Marketing Tools, Canva (just a little bit), WordPress,
Wix, and anything else that is relevant to digital marketing
Feel at home with spreadsheets and task management tools
Are comfortable with IM tools, email, video calls, and the phone but believe in the power of
minimising interactions.
BTW: when applying, use the passcode “WTH
Responsibilities
• Ownership of social media channels including the execution of activations from concept to post-implementation analysis.
• Work with brand team, external agencies, aggregators, product team, platforms, and other partners to identify and activate creative and efficient ways to plan, execute, and measure social media marketing that connects with customers and enhance engagement.
• Lead the development and implementation of a wide range of content types: video, animation, still imagery, audio, blog/editorial, and other content that best utilizes relevant social media and digital platforms. • Measure and analyse performance and make real-time and long-term optimizations recommendations; create a framework for KPIs, goals, and attribution for success. • Find new and exciting ways to engage customers via social media channels to drive awareness, conversation, and affinity for the brand and its content. • Analyse and report social channel and campaign performance to quantify the effectiveness of campaigns and drive scalable learnings. • Tracking effectiveness of various campaigns and course corrections as required. • Design content for our partnership with various aggregators, platforms, and websites. Requirements • 3-5 years of experience in social media marketing for e-commerce or other consumer-facing business.
• Strong data-driven orientation and analytical mindset
• Hands-on experience with Adobe Illustrator, Photoshop, CorelDraw, etc. • Excellent verbal and written communication skills.
• Ability to create content – from reels to snaps, google pages, LinkedIn page, etc. • Someone who is passionate about wellness and lifestyle brands with a strong aesthetic sense. • Soft skills include super promptness, proactive in responses online, and confidence. • Effective copywriting skills
Roles & Responsibilities :
● Expertise in ON OFF Page SEO activities.
● Identifying and implementing strategies to increase website traffic through organic search listings without being blacklisted.
● Proven SEM experience managing PPC campaigns across Google and other Search Engines.
● Handling all aspects of SEO, SMO and different ways of link building ● Solid understanding of performance marketing, conversion, and online customer acquisition
● Technical Analysis and Audit of the website. Good knowledge of Google webmaster Analytics.
● Experience with A/B and multivariate experiments
● Knowledge of ranking factors and search engine algorithms
● Up-to-date with the latest trends and best practices in SEO and SEM ● Should have a good understanding of the digital environment and the opportunities for using social media.
Skills Required :
● Excellent communication and team player skills.
● Ability to handle international clients
● Ability to manage multiple projects and handle clients
● 2+ years of working experience with Search ads and Display ads on ad tools like Google ads and Microsoft ads.(must)
● Perform keyword research and competitor research for the paid search campaigns
● Plan and implement new strategies with the team to ensure the maximum ROI possible.
● Work with the content team to ensure Ad copies are effectively optimized for maximum conversion rate.
● Knowledge of different automated bid strategies of Google ads.
● Track KPIs to evaluate performance and bring the pinpoint issues to the team
● Stay up to date with online advertising and its trends
● Professional certification in Google ads will be preferable
● Perfect with the analysis of data and reporting.
● Excellent problem solving and Analytic skills.
- Develop and implement link building strategy
- Responsible for boosting DA, PA & Trust flow of website by building Links on authoritative websites
- Familiarity with WordPress or other content management systems must have knowledge of Plugins and Plugin management
- Link building skills required ( Guest Blogging, EDU and GOV Link Building, Article submission, etc.)
- Site Analysis - Complete technical report of the website. The report includes off-page factors of the website.
- Experience when it comes to using tools such as Google Analytics and Google Webmaster.
- Leading keyword research and optimization of content
- Experience- 0.6-3 yrs
- Salary as per the market standard
-Notice Period 1 Month
Good To Have:
- Understanding of web design and site structures.
- Experience with B2B social media, Google Adwords and email campaigns, and SEO/SEM
- Keyword research including discovery and expansion of keyword opportunities
- Researching the competitors, both on-site and off-site.
- Experience with B2B social media, Google Adwords and email campaigns, and SEO/SEM
- Research industry-related topics (combining online sources, interviews and studies)
- Write clear marketing copy to promote our products/services
- Prepare well-structured drafts using Content Management Systems
- Proofread and edit blog posts before publication
- Coordinate with marketing and design teams to illustrate articles
- Conduct simple keyword research and use SEO guidelines to increase web traffic Promote content on social media
- Identify customers’ needs and gaps in our content and recommend new topics Ensure all-around consistency (style, fonts, images and tone)
- Update website content as needed
- Lead the planning and execution of digital media strategies and tactics, including social media, mobile, SEM, and other emerging technologies.
- Responsible for choosing the digital media mix to achieve client goals by thoroughly understanding client briefs, creative messaging, and how to target consumers at the right place and the right time.
- Provide data-driven rationale for digital media mix, budget allocation by medium, expected performance, and return on investment.
- Ensure digital media plans are on strategy and align with integrated media plans across all online and offline media.
- Create targeting strategies for effectively and efficiently reaching and engaging audiences.
- Recommend and troubleshoot tagging/pixels to ensure appropriate measurement for campaign tracking, analysis and reporting based on media objectives and established KPIs.
- Responsible for the presentation of digital media recommendations, POVs, analysis and reporting and other educational information to internal/external clients.
- Manage all phases of plan execution, including RFPs, creative asset trafficking, ad serving, 3rd party vendor management, timelines, reporting and optimisation, billing and budget reconciliation and campaign troubleshooting for assigned accounts.
- Leverage data and analytics to deliver actionable insights for campaign optimisation and content ideation.
- Evaluate trends, emerging technologies, tools, audience behavior, media usage and content consumption, as well as make recommendations for how we can create new opportunities for our clients.
- Create flow charts, budget breakdowns, and presentation materials for the digital components of an integrated media plan.
- Monitor overall digital campaign pacing and performance. Frequently communicate with digital media buyers about pacing, performance, and optimisations.
- Support pre- and post-campaign measurement of digital media campaign success.
- Develop expertise in client niches
- Stay on top of digital media consumption trends, audience discovery, and new digital channels through research, certifications, webinars and conferences.
Requirements
- 4+ years of digital media planning experience, preferably in an agency environment
- Strong knowledge of digital programmatic and paid social media self-service platforms such as Facebook Ads Manager, Google ads and LinkedIn Ads
- Experience building audiences from 1st and 3rd party data sets.
- Understanding of Facebook pixel deployment, custom events, tags and tracking code.
- Experience with DoubleClick and Outbrain platforms is a plus.
Understanding of Google Analytics and Google Tag Manager, or similar platforms.
- Strong PowerPoint presentation skills, ability to build impactful and visual presentations.
- Proficient in Microsoft Excel, explicitly used for manipulating large amounts of data, pivot tables, lookups, and report creation.
- Strong mathematical abilities and understanding of the client billing process.
- Meticulous, organised and can handle and prioritise multiple tasks.
- Willingness to collaborate ideas that extend beyond media-specific tasks.
- Self-starter, able to work both independently and in a team environment.
- Demonstrated ability to meet tight deadlines while juggling multiple projects simultaneously
- Proven client service orientation with strong written and verbal communication skills, including effective presentation skills
Flexiple (Flexiple.com) is a tech talent network of top 1% freelance software developers and designers.
Our talent work with growing startups & companies to build great tech products.
Founded by three IIM Ahmedabad graduates, we have bootstrapped to over $500,000 in annual revenue, growing in an accelerated fashion.
Detailed responsibilities
- Writing non-tech articles for our blog (blog.flexiple.com) and also e-books. Our non-tech articles include thought leadership, as well as keyword-focused content
- Writing distribution content for blogs for different social media channels (Facebook, Twitter, LinkedIn, Instagram, Quora)
- Work on our weekly newsletter to get to 1000+ subscribers
Requirements
- 1-3 years experience in content writing (preferably in B2B companies)
- SEO knowledge a bonus
- Past working experience in tech startups/companies
- Exceptional grammatical skills with excellent command over the English language
- Highly detail-oriented and pride in quality of work
Follow CutshortSubodh Popalwar
Software Engineer, Memorres