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Market segmentation Jobs in Delhi, NCR and Gurgaon

11+ Market segmentation Jobs in Delhi, NCR and Gurgaon | Market segmentation Job openings in Delhi, NCR and Gurgaon

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Media and Entertainment Industry

Media and Entertainment Industry

Agency job
via Peak Hire Solutions by Dhara Thakkar
Noida
6 - 8 yrs
₹15L - ₹25L / yr
Customer Relationship Management (CRM)
A/B Testing
Digital Marketing
Marketing
Market segmentation
+3 more

Required Skills: Customer Segmentation & Personalization, CRM & Lifecycle Marketing, Data Analysis & KPI Reporting, A/B Testing & Experimentation, Funnel & Journey Optimization

 

Criteria:

- Candidate should have Experience: 4–6 years in CRM & Lifecycle Marketing for digital-first/app-based platforms.

- Preferred Industry Exposure: Gaming / OTT / E-commerce

- Proven ability to own end-to-end lifecycle metrics such as activation, retention, churn reduction, or reactivation

- Strong hands-on experience with CRM automation platforms such as Clevertap, MoEngage, Braze, or WebEngage

- Expertise in user segmentation, cohort creation, and personalized targeting based on behavioral and transactional data

- Experience in managing cross-channel campaigns (Push, WhatsApp, SMS, Email, RCS, In-app) with a focus on ROI and spend optimization

- Proficient in data analysis, funnel tracking, KPI reporting, and deriving insights (DAU, WAU, retention %, churn, watch conversion)

- Hands-on experience with A/B testing, experiments, holdout groups, and iterative optimization

- Strong understanding of journey mapping and funnel optimization, with the ability to identify drop-offs and improve user progression

- Candidates must have a 70% strategy + 30% execution mindset, ideally from reputable consumer brands.

 

Description

We are looking for a CRM & Lifecycle Marketing Manager to own and drive key user lifecycle metrics at company. The ideal candidate is data-driven, detail-oriented, and experienced in executing CRM campaigns and automation journeys that drive activation, retention, and engagement.

This is a high-impact, ownership-driven role where you’ll be responsible for defining, executing, and optimizing end-to-end CRM strategies using platforms like Clevertap, MoEngage, or WebEngage.

Key Responsibilities:

1. End-to-end metric ownership Be fully accountable for a defined lifecycle KPI (e.g., activation, D7 retention, churn rate) — set targets, build roadmap, deliver improvements and own outcomes.

2. Campaign setup & CRM operations (Clevertap / Braze / etc.) Build, configure, QA and execute campaigns and automated journeys in the CRM platform (Clevertap or equivalent) — audience selection, triggers, scheduling, tagging, and delivery monitoring.

3. Segmentation & personalization Define behavioural and transactional cohorts, implement dynamic personalization rules, and maintain audience hygiene to ensure relevance and lift.

4. Experimentation & optimization Design and run A/B and holdout experiments, analyse uplift, and iterate on messaging, timing and frequency to maximize impact.

5. Analysis, reporting & cross-functional alignment Track and interpret campaign and funnel metrics, maintain dashboards, produce concise insights and recommendations, and coordinate with Product, Data and CX for dependencies and fixes.

Key Expected Outcomes:

1. Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.

2. High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.

3. Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.

4. Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.

5. Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.

Requirements:

● End-to-end Lifecycle Ownership – ability to plan, execute, and measure campaigns for a defi ned metric or stage (e.g., activation, retention).

● CRM Automation Expertise – hands-on execution using tools like Clevertap ,MoEngage, WebEngage

● User Segmentation & Targeting – defi ning cohorts based on behaviour, subscription status, and engagement data.

● Cross-channel Campaign Management – executing communication via push, WhatsApp, SMS, RCS, email, and in-app along with Spends optimization

● Data Analysis & Reporting – tracking key KPIs and metrics (eg. DAU, WAU, retention %, watch conversion, churn) and deriving insights along with RCA

● A/B Testing & Experimentation – Continuously ideating, setting up and evaluating experiments to improve conversion and retention.

● Journey & Funnel Optimization – identifying drop-offs and improving user progression through lifecycle stages.

● Copy & Creative Collaboration – working with content/design teams to ensure messaging relevance and clarity.

● Stakeholder Collaboration – aligning with product, CX, Content and data teams for execution dependencies.

● Ownership Mindset – accountable for end outcomes and continuously optimizing performance of the assigned metric.

What will be the success metric for this role?

● Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.

● High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.

● Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.

● Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.

● Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.

Read more
Highfly Sourcing

at Highfly Sourcing

2 candid answers
Highfly Hr
Posted by Highfly Hr
Dubai, Zaragoza (Spain), Duisburg (Germany), Delhi, Mumbai, Bengaluru (Bangalore), Pune
3 - 5 yrs
₹10L - ₹15L / yr
skill iconVue.js
skill iconAngularJS (1.x)
skill iconAngular (2+)
skill iconReact.js
skill iconJavascript
+4 more

Position Overview:

We are looking for a skilled Software Developer to work in abroad countries. The ideal candidate will have a strong background in software development, problem-solving abilities, and a passion for creating high-quality applications. We provide job assistance to the canditates for there great future and career growth.

 

Responsibilities:

  • Person should have good experience working as Full Stack developer.
  • Manage End to End Solution Development.
  • Write clean, scalable, and maintainable code using Next.js, React.js, Node.js, Express, and MongoDB.
  • Debug and troubleshoot issues to enhance performance and user experience.
  • Participate in code reviews, project planning, and discussions.
Read more
Deqode

at Deqode

1 recruiter
Mokshada Solanki
Posted by Mokshada Solanki
Mumbai, Delhi, Gurugram, Noida, Ghaziabad, Faridabad, Pune, Indore, Kolkata, Jaipur, Bengaluru (Bangalore), Hyderabad
5 - 6 yrs
₹6L - ₹28L / yr
skill iconJava
06692
skill iconAngularJS (1.x)

We’re hiring a Full Stack Developer with strong hands-on experience in Java, Spring Boot, and Angular to join our growing tech team.


🔧 What You'll Do

  • Design and develop scalable full stack web applications
  • Write clean, maintainable code using Java (Spring Boot) and Angular
  • Collaborate with cross-functional teams to deliver high-quality features
  • Optimize applications for performance and security
  • Participate in code reviews and technical discussions


What We’re Looking For

  • 5+ years of professional experience in full stack development
  • Strong expertise in Java, Spring Boot, and Angular
  • Solid understanding of REST APIs, Microservices, and frontend integration
  • Knowledge of databases and version control (Git)
  • Excellent problem-solving and communication skills
  • Immediate joiners are highly preferred


Read more
Jetking Technologies
Bengaluru (Bangalore), Chennai, Mumbai, Gurugram, Delhi, Noida, Ghaziabad, Faridabad
1 - 4 yrs
₹2L - ₹2.4L / yr
Laptop repair
Hardware troubleshooting
Cisco Certified Network Associate (CCNA)
Desktop
Software troubleshooting

Job Description – Ground Team (Field Engineers)


Qualification: 10+2+Hardware Course and Networking Course/ Graduate with Hardware and Networking Course, Core Hardware, and Networking Profile field profile.

Communication: Average English and good at Hindi or Local Language

Location: Delhi, Mumbai, Gurgaon, Noida, Chennai, Bangalore

Package: INR 19000 – 21000 CTC Per Month Plus Conveyance as per Policy + Insurance


Experience:


• 1 + yrs (Trouble shoot card level hardware issues related to Laptops, Desktops, Tablets, Mobiles, Printers and other accessories)

Roles and Responsibilities:

• Field Engineer is a role of on-site technical support, troubleshooting and support to corporate and retail clients.

• This role is critical for ensuring that the organization's end-users have great experience with brand representative.

• The field engineer will visit PUDO Centre twice in a day – to collect hardware part as per the calls for the day and in the evening to deposit back the collected part from the client to drop back to PUDO. Field engineer will be responsible for successfully closing the allocated calls for the day.

  • MUST know laptop repairs for all BRANDS and Close Tickets successfully


Must Have:

• 2-wheeler with a valid license.

• Open for field profile.

Read more
BD SOFTWARE DISTRIBUTION PVT LTD
Aarti Pawar
Posted by Aarti Pawar
Bengaluru (Bangalore), Mumbai, Delhi, Gurugram, Noida, Ghaziabad, Faridabad, Pune, Hyderabad
2 - 5 yrs
₹8L - ₹10L / yr
Communication Skills
Channel Sales
Field Sales
Sales management

Job description

Job Title: Business Development Executive (Antivirus/Cyber Security/ End Point Security/ MDM)


Location: Ahmedabad, Baroda, Rajkot.


Responsibilities:


Distribute IT Network Security Products, Endpoint Security, DLP, Software, Desktop/Laptop sales, and Networking Products through Channel Partners.

Identify and pursue new business opportunities in the assigned region.

Conduct market research to understand industry trends and competitor activities.

Achieve sales targets and contribute to the overall growth of the business.

Collaborate with internal teams to develop effective sales strategies.

Provide excellent customer service and address client needs.

Prepare and deliver presentations to prospective clients.

Requirements:


Proven experience in business development or sales.

Strong communication and negotiation skills.

Knowledge of the local market in Ahmedabad, Baroda, and Rajkot.

Ability to work independently and as part of a team.

Results-oriented with a focus on achieving sales targets.

Qualifications :


- Graduate/BE/BSc.IT/BCA.


- Minimum 4 years of experience in IT Channel Network Distributing products and solutions.


Salary Range : Best in the Industry


Job Types: Full-time, Permanent


Read more
Zapitel Technovations Pvt Ltd
Mudit Gupta
Posted by Mudit Gupta
Remote, Delhi, Gurugram, Noida, Ghaziabad, Faridabad
3 - 5 yrs
₹6L - ₹12L / yr
skill iconPHP
skill iconJavascript
skill iconReact.js
skill iconAngular (2+)
skill iconAngularJS (1.x)
+8 more

Job Responsibilities:

  • You will build new features across everything from the backend logic to UI components.
  • Working on back-end web development using core PHP/ Laravel framework. 
  • You have a good understanding of backend and database technologies. This means that you are comfortable owning and working on a feature end-to-end on both its frontend and backend parts.
  • Working on database management and operations using MySQL
  • Explore new technologies, new platforms, API integration and development, database development, etc. to help the company build desired product 
  • Ability to write clean, scalable, and highly testable code
  • Solid understanding of software development best practices
Read more
Brainchain Technologies Pvt Ltd
Brainchain Technology
Posted by Brainchain Technology
Delhi
3 - 5 yrs
₹3L - ₹5L / yr
Content Writing
Content Writer
Creative Writing
Blogging
Responsibilities:
·      Develop content (blogs, case studies, social media posts, captions, ads, newsletters, articles, interviews) on cryptocurrency and blockchain technology to publish and distribute through website, social media and newsletters.
·      Prepare website and mobile app content.
·      Conduct research on blockchain, cryptocurrency and digital asset trends/insights and stay updated with latest developments/happenings.
·      Content writing style should be lucid and unpack the fundamentals into digestible content for the average reader.
·      Experience in content writing for cryptocurrency and blockchain, crypto exchange platforms, NFTs, online market research industry, ed-tech industry, digital advertising industry, e-commerce industry etc. is certainly a bonus.
·      Candidate should have excellent content writing skills.
·      Collaborate with internal teams to develop digital content with the objective of increasing brand reach, engagement with relevant stakeholders.

Job Type: Full-time
Salary: Negotiable
Location: Delhi NCR
Experience: 1-2 years

Note: By applying to this job position you will have an opportunity to work with a blockchain and cryptocurrency tech start-up.
Read more
Radical HealthTech

at Radical HealthTech

3 recruiters
Rito Maitra
Posted by Rito Maitra
NCR (Delhi | Gurgaon | Noida)
1 - 3 yrs
₹5L - ₹10L / yr
skill iconReact.js
skill iconJavascript
skill iconReact Native
skill iconNodeJS (Node.js)
TypeScript
+1 more

Hiring For

Front-End Engineer - I / II / III

 

Radical is a platform connecting data, medicine and people -- through machine learning, and usable, performant products. Software has never been the strong suit of the medical industry -- and we are changing that. We believe that the same sophistication and performance that powers our daily needs through millions of consumer applications -- be it your grocery, your food delivery or your movie tickets -- when applied to healthcare, has a massive potential to transform the industry, and positively impact lives of patients and doctors. Radical works with some of the largest hospitals and public health programmes in India, and has a growing footprint both inside the country and abroad. 

 

As a Full Stack Engineer at Radical, you will:

  • Work closely with all stakeholders in the healthcare ecosystem - patients, doctors, paramedics and administrators - to conceptualise and bring to life the ideal set of products that add value to their time
  • Write code on the front-end, the back-end and anything it takes to solve the problems and delight users both internally and externally
  • Build systems which have an extraordinary emphasis on capturing data that can help build better workflows, algorithms and tools
  • Work on high performance systems that deal with several million transactions, multi-modal data and large datasets, with a close attention to detail

 

We’re looking for someone who has:

  • Familiarity and experience with writing working, well-documented and well-tested code in at least two of the following: React/Redux (preferred), NodeJS (preferred), Golang and Python
  • Proficiency in the features of the language they are using, with knowledge of standards and best practices (Eg: ES2015 and above, Python 3.5 and above, React Hooks/HOC/Redux)
  • Knowledge of databases, and familiarity with REST API patterns
  • Experience integrating with a wide variety of external tools and services
  • Experience navigating AWS and leveraging appropriate services and technologies rather than DIY solutions (such as hosting an application directly on EC2 vs containerisation, or an Elastic Beanstalk)

 

It’s not essential, but great if you have:

  • An established track record of building systems from scratch
  • Experience with microservices and decomposition of monolithic architectures
  • Proficiency in automated tests
  • Proficiency with the linux ecosystem
  • Experience in deploying systems to production on cloud platforms such as AWS
  • Experience in TypeScript
  • Meaningful open source contributions 

 

The position is open now, and we are onboarding immediately. 

 

Please write to us with an updated resume, and one thing you would like us to see as part of your application. This one thing can be anything that you think makes you stand apart among candidates: it can be an interesting hobby project that you’ve self-hosted, a research paper that’s been published, a collection of blog posts you’ve written, a repository you maintain, or your contributions to a major library. 

 

Radical is based out of Delhi NCR, India, and we look forward to working with you!

 

We're looking for people who may not know all the answers, but are obsessive about finding them, and take pride in the code that they write. We are more interested in the ability to learn fast, think rigorously and for people who aren’t afraid to challenge assumptions, and take large bets -- only to work hard and prove themselves correct. You're encouraged to apply even if your experience doesn't precisely match the job description. Join us.

Read more
Utiliex

at Utiliex

1 recruiter
Aziz Adnan
Posted by Aziz Adnan
Remote, Bengaluru (Bangalore), Mumbai, NCR (Delhi | Gurgaon | Noida), Ahmedabad, Chennai, Hyderabad, Nagpur
0 - 3 yrs
₹3L - ₹4L / yr
skill iconJavascript
skill iconPython
skill iconPHP
skill iconLaravel
skill iconRuby
+2 more

 

We are looking for a full stack developer to produce scalable software solutions.

 

As a full stack developer, you should be comfortable around both front-end and back-end coding languages, development frameworks and third-party libraries. You should also be a team player with a knack for visual design and utility.

 

If you’re also familiar with Agile methodologies, we’d like to meet you.

 

Responsibilities:

  • Developing front end website architecture.
  • Designing user interactions on web pages.
  • Developing back end website applications.
  • Creating servers and databases for functionality.
  • Ensuring cross-platform optimization for mobile phones.
  • Ensuring responsiveness of applications.
  • Working alongside graphic designers for web design features.
  • Seeing through a project from conception to finished product.
  • Designing and developing APIs.
  • Meeting both technical and consumer needs.
  • Staying abreast of developments in web applications and programming languages.

Requirements:

  • Degree in Computer Science or related field
  • Strong organizational and project management skills.
  • Proficiency with fundamental front end languages such as HTML, CSS and JavaScript.
  • Familiarity with JavaScript frameworks such as Angular JS, React and Amber.
  • Proficiency with server side languages such as Python, Ruby, Java, PHP and .Net.
  • Familiarity with database technology such as MySQL, Oracle and MongoDB.
  • Excellent verbal communication skills.
  • Good problem solving skills.
  • Attention to detail.

 

Reporting directly to the Founder

 

The job requires a great deal of responsibility early on, but we're working on something exciting and there's lots of opportunity of growth and learning.

 

The job is full-time, remotely based, and with flexible hours.

Read more
Spaak Super Tec

at Spaak Super Tec

1 recruiter
Manisha Pant
Posted by Manisha Pant
Noida, NCR (Delhi | Gurgaon | Noida)
1 - 2 yrs
₹1L - ₹3L / yr
Technical Writing
Documentation
Creative Writing
Responsibilities: • Well detailed documentation on new technologies and articles . • Explore and collect information for writing on various technical articles. • Manage the online content and writing SEO based content in different projects. • Wrote product manuals for the products developed within the given deadline.
Read more
redpencil

at redpencil

1 recruiter
Neha Sharma
Posted by Neha Sharma
Noida, NCR (Delhi | Gurgaon | Noida)
1 - 3 yrs
₹2L - ₹5L / yr
Sales
Marketing
Business Development
Sells products by establishing contact and developing relationships with prospects; recommending solutions. • Maintains relationships with clients by providing support, information, and guidance; researching and recommending new opportunities; recommending profit and service improvements. • Identifies product improvements or new products by remaining current on industry trends, market activities, and competitors. • Prepares reports by collecting, analysing, and summarizing information. • Maintains quality service by establishing and enforcing organization standards. • Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; bench-marking state-of-the-art practices; participating in professional societies.
Read more
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