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Job Title : Digital Marketing Specialist (SEO, SMO & Performance Marketing)

Experience : 2+ Years

Location : Noida (Work from Office)

Job Summary :

We are seeking a skilled Digital Marketing Specialist with expertise in SEO (On-page & Off-page), SMO, Performance Marketing (Google Ads & Meta Ads), and hands-on experience with CMS platforms like WordPress, Shopify, or Magento etc.

The role requires a data-driven marketer who can optimize campaigns, boost online visibility, and deliver measurable business growth.

Mandatory Skills :

• SEO (On-page & Off-page), SMO, Performance Marketing (Google Ads & Meta Ads), CMS (WordPress/Shopify/Magento etc.), Google Analytics, Search Console.

Key Responsibilities :

• Execute On-page & Off-page SEO strategies to improve search rankings and website traffic.
• Plan, run, and optimize Performance Marketing campaigns on Google Ads & Meta Ads (Facebook/Instagram Ads).
• Develop and implement SMO strategies to increase engagement and reach across social platforms.
• Manage and update websites on CMS platforms (WordPress, Shopify, Magento, etc.).
• Track, analyze, and report performance metrics for SEO, SMO, and paid campaigns.
• Stay updated with the latest digital marketing trends, tools, and best practices.

Requirements :

• Minimum 2+ years of experience in SEO, SMO, and Performance Marketing.
• Proven expertise in Google Ads, Meta Ads Manager, WordPress, Shopify, Magento.
• Strong analytical skills with knowledge of Google Analytics, Search Console, and SEO tools.
• Good communication skills with ability to optimize content for search & conversions.

Required Skills: Problem solving and decision-making skills, Manage user engagement, Strong Data Analytics, Excellent Communication & Stakeholder Management, Product Strategy

Review Criteria

·       Candidate must have 3–5 years of experience as a Product Manager in Growing Startups or Product-based companies, with proven experience in a B2C product environment.

·       Candidate should have hands-on experience across the complete product lifecycle, including product vision and roadmap creation, requirement gathering and PRD documentation, feature prioritization and planning, execution with engineering teams and post-launch iterations.

·       Candidate must possess strong analytical and data-driven decision-making skills, with the ability to define and track product metrics and KPIs to measure success.

·       Candidate should have significant experience collaborating with UX/UI and design teams, including user research, prototyping, and A/B testing to enhance user experience.

·       Candidate must have a proven track record of working effectively with cross-functional teams, demonstrating strong communication and stakeholder management skills.

·       Candidate should have experience developing and implementing user retention, engagement, and activation strategies to drive product growth and customer loyalty.

Profile Overview:

Job Summary

As a Product Manager, you will play a pivotal role in shaping the user experience and driving sustained engagement. You will be responsible for developing and executing strategies to retain existing users, reactivate dormant users, and enhance overall user satisfaction.

What Will You Do?

• Take end-to-end ownership of the product — identify market requirements, define the product vision, create design concepts, and shape the product roadmap.
• Lead the entire product development lifecycle, from ideation to launch, ensuring timely delivery of high-quality features.
• Collaborate with engineering teams to translate product requirements into technical specifications.
• Work with key stakeholders to define and prioritize product features and enhancements.
• Conduct market research and competitive analysis to identify emerging trends and innovation opportunities.
• Stay informed about industry developments and competitor products to maintain company’s competitive edge.
• Champion user-centric design principles, collaborating with UX/UI teams to create seamless, intuitive user experiences.
• Gather and incorporate user feedback to drive continuous improvement in design and functionality.
• Partner with Marketing to develop go-to-market strategies for new features and product launches.

What You Bring

• Bachelor’s degree in Engineering or Computer Science
• 3+ years of proven experience as a Product Manager in the B2C segment
• Prior experience in the OTT / Streaming industry is highly preferred
• Strong analytical and problem-solving skills with a data-driven mindset
• Excellent communication and interpersonal skills, with the ability to influence and collaborate across teams
• Demonstrated ability to manage multiple projects in a fast-paced environment

Life at Company

We are a team of passionate individuals driven by the mission of creating pride in regional dialects. Every team member is customer-obsessed and treats every challenge as their own.

Working at company means contributing to a purpose-driven mission — not just a role, but a movement.

We understand that pushing boundaries takes effort, which is why we offer an unlimited leave policy, built on trust and accountability, allowing our employees to balance personal well-being with professional purpose.

A developer is responsible for several Java-related duties throughout the software development lifecycle, from concept and design to testing. The developer is required to create user information solutions through the development, implementation, and maintenance of Java-based components and interfaces.

What you need to have:

Job Description –

• Full stack developer position.
• Should have total of 5-7 years of experience.
• Should have min. of 2 years of experience in developing Enterprise apps on React.js and 2 years on Django apps.
• Very good in Data structure, logical reasoning, and algorithms.
• Experience with cloud providers like AWS or Azure or GCP is also required.
• Good Understanding of Design and Integration patterns.
• Ability to work independently and with lots of ownership.
• Ability to learn and apply newer technologies quickly.
• Good to have knowledge in building progressive web apps.

Role Description

• You will be full stack senior developer.
• Handle team of junior backend and frontend developer.
• You can and want to write code end-to-end.
• You would enjoy designing a system for speed and scale.
• Developing product using Reactjs for front end and Python for back end.
• We want you to debate on the pros and cons of different architectures and tech stack choices and be real contributing members.
• We want people who can and want to learn new stuff in real-time while on the job.

Skills - JavaScript, React.js, HTML, CSS, SQL with MySQL / PostgreSQL, Python, Django, AWS or Azure or GCP