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Job Title: Google & Meta Ads Specialist
Location: Delhi (On-site)
Company: Aertrip
Industry: Travel & Tourism
Experience Required: 2–4 years (Travel Industry Preferred)
Job Overview:
We are seeking a Performance Marketing Specialist experienced in Google Ads and Meta Ads to manage and optimize paid campaigns for our travel products and services. The ideal candidate will have prior experience in the travel industry, driving bookings, leads, and revenue through high-performing digital campaigns.
Key Responsibilities:
- Plan, create, and manage Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram) campaigns.
- Optimize campaigns to maximize ROI, CTR, and conversions while reducing cost per acquisition (CPA).
- Conduct keyword research, audience targeting, and competitor analysis to improve ad performance.
- Create remarketing & retargeting strategies to boost travel bookings and inquiries.
- Monitor daily campaign performance and prepare detailed performance reports.
- Collaborate with the content and design team to create high-performing ad creatives.
- Stay updated on Google & Meta advertising policies and industry best practices.
- Implement A/B testing to improve ad creatives and landing page performance.
- Track travel market trends and leverage them for seasonal and promotional campaigns.
Requirements:
- Bachelor’s degree in Marketing, Business, or related field.
- 2–4 years of experience in managing Google & Meta Ads campaigns.
- Mandatory experience in the Travel & Tourism industry (Flights, Holidays, Hotels, or OTAs).
- Strong knowledge of PPC, audience targeting, and performance optimization.
- Hands-on experience with Google Analytics, Tag Manager, and Search Console.
- Ability to analyze data and provide strategic insights for campaign improvement.
- Excellent communication and project management skills.
Preferred Skills:
- Experience in retargeting campaigns for travel packages or flight bookings.
- Familiarity with GDS / OTA marketing strategies.
- Understanding of conversion tracking & pixel setup.
- Knowledge of landing page optimization to increase lead conversion.
Job Responsibilities
- Design machine learning systems
- Research and implement appropriate ML algorithms and tools
- Develop machine learning applications according to requirements
- Select appropriate datasets and data representation methods
- Run machine learning tests and experiments
- Perform statistical analysis and fine-tuning using test results
- Train and retrain systems when necessary
Requirements for the Job
- Bachelor’s/Master's/PhD in Computer Science, Mathematics, Statistics or equivalent field andmust have a minimum of 2 years of overall experience in tier one colleges
- Minimum 1 year of experience working as a Data Scientist in deploying ML at scale in production
- Experience in machine learning techniques (e.g. NLP, Computer Vision, BERT, LSTM etc..) andframeworks (e.g. TensorFlow, PyTorch, Scikit-learn, etc.)
- Working knowledge in deployment of Python systems (using Flask, Tensorflow Serving)
- Previous experience in following areas will be preferred: Natural Language Processing(NLP) - Using LSTM and BERT; chatbots or dialogue systems, machine translation, comprehension of text, text summarization.
- Computer Vision - Deep Neural Networks/CNNs for object detection and image classification, transfer learning pipeline and object detection/instance segmentation (Mask R-CNN, Yolo, SSD).
- OWASP Secure Code review,• Basic programing knowledge in any programming language and knowledge on secure development practices.
- OWASP TOP 10 vulnerabilities and their mitigations
- Hands on experience in Web Application Security Testing tools (SAST & DAST) and Penetration testing tools such as HP Fortify, Checkmarx, Acunetix, Nessus, Burp Suite, Metasploit., Qualys Guard, Kali Linux , etc.
- Understand/modify exploit code and find logical security flaws in applications
- Should have knowledge and experience on Network Security, Application Security, Internet Security, attack vectors.
- To carry out technical vulnerability assessments, identify potential vulnerabilities and provide recommended controls and support to mitigate them.
Experience in Sprnig Boot, Spring Cloud, Spring Security, Webservices
Good Communication Skills
Ideal Candidate Profile
- Strong grasp of computer science fundamentals and excellent problem solving skills.
- Good understanding of software engineering practices, Data Structures & Algorithms.
- Solid programming skills in Java/Kotlin.
- Good communication skills.
- Strong sense of ownership and accountability.
- Experience in Reactive programming, Asynchronous programming and Unit Testing will be an added advantage.
Our client is more than 2 decades old NBFC registered with the RBI. The company was set up with an aim to empower rural entrepreneurs, SMEs, and small institutions by micro-financing. The company has come a long way since its inception in 1992 and has evolved with time with the introduction of its App in the small loans sector. At present, the company has more than 5000 employees and has serviced millions of borrowers to accomplish their dreams.
The group has diversified into the education segment and is running two schools. The schools are part of one of the largest private school chains in India. The schools have a flourishing family of 350 teachers and 6500 students. The leadership team at the helm of the company has demonstrable experience in financial services and has built the company by upholding the trust of its customers.
What you will do:
- Designing and implementing effective campaigning strategy to meet the business goals
- Planning and ensuring innovative, quality and relevant campaigns of the company’s products/services across various digital platforms
- Monitoring and evaluating the performance of online marketing campaigns and recommending proper measures to the management, to improve the performance
- Strategizing and ensuring effective digital marketing by focusing on quality content marketing
- Creating and designing relevant, original and quality content to be marketed on social media platforms including Facebook, Twitter etc. to target the right audience
- Developing content guidelines for tone, style, images, text and voice of all content and ensuring they are followed
- Being updated and well educated about the company’s business to accordingly create content and market the same on various platforms
- Generating qualified leads attributed to digital mediums
- Forecasting and delivering lead targets based on the budget and cost per lead goal and also reporting on actual results against the forecast, to the management
- Contributing towards planning relevant budgets and managing the same by ensuring effective media spend
- Tracking, analyzing and monitoring current marketing trends and techniques and accordingly recommending steps to the management
- Being updated and well educated about the company’s business to accordingly market the same by campaigning on various platforms
- Handling and ensuring the compliance of rules while managing various contracts and renewals related to digital marketing
- Coordinating and working with various internal and external stakeholders such as internal teams and external online platforms
- Preparing and presenting reports to the management, on the performance of marketing campaigns. Also recommending steps to improve the campaigns' performance
Desired Candidate Profile
What you need to have:- Minimum of 3 – 4 years in digital marketing
- Excellent communication, listening and time management skills
- Excellent analytical abilities to measure and optimize online campaigns for performance
- Proficiency in MS office suite
- Interface Developer-Senior Associate:
Exp: 4-10 Years
Location: Mumbai/Ahmedabad/Gurgaon/Bangalore
Role:
HTML5, CSS3, JS, ES6, ReactJS, PSD to HTML
Knowledge of build tools like Webpack, Babel
and Grunt Basic understanding of Atomic Design Principles
Basic knowledge of AEM
Kvantum is a career-changing opportunity where you will get to learn the latest and greatest marketing analytics for CPG, Retail, eCommerce, Pharma industry (to name few). At Kvantum, you will be part of a rapidly growing company. You will be able to make your mark; you’ll help write the story. You will get the chance to go above and beyond, being a hero to your clients and to your team. You will get the chance to make a big impact, applying your coding skills, domain expertise to ready the most innovative marketing science product to Fortune 1000 customers.
What you’ll be doing in your new job:
As a Front End/UI Developer at Kvantum you will be working with incredibly talented, optimistic people in an environment that fosters innovation builds trust, and frequently erupts into laughter. You are a natural developer and enjoy helping team members in coding and development. You command respect from your superiors and also from peers. In this role, you’ll demonstrate a proven track record of developing enterprise-grade web frontends using technologies such as JavaScript, Ajax, XHTML and JSON. You'll join a team of exponential application developers who are working hard to develop our next generation SaaS marketing applications.
Primary Responsibilities includes:
- Develop Proof-of-Concept and prototype applications using new technologies and frameworks. In addition to collaborating with internal teams and clients to create innovative solutions.
- Help establish GUI best practices and JavaScript frameworks for web development.
- Provide context and guidance for integration and implementation of Front-End Interfaces
- Translate wireframes, comps, and functional requirements into functional HTML/ CSS / Javascript.
- Develop standards-compliant mark-up and code for web sites and applications
- Develop JavaScript using standard Frameworks (jQuery, etc.)
- Develop small to medium size custom JavaScript libraries for reuse across the application
- Provide technology and implementation expertise to the domain, projects, or client
- Maintain leading-edge knowledge in emerging technologies and frameworks
- Participate in knowledge sharing and lessons learned sessions from project experiences
For this position, you must have:
- Expert JavaScript/HTML/CSS coding skills.
- 2-4 years of professional experience
- Minimum 2 years of relevant experience in javascript
- Minimum 1 year of relevant experience in React.js
- Hands-on experience with the implementation of different design patterns
- Proven experience of developing software using the Agile/SCRUM development methodology
- Command of web standards, CSS based design, cross-browser compatibility
- Experience to optimize the performance of the web application;
- Good understanding of page rendering, DOM manipulation, caching, REST API
- Experience of developing the application using Test-driven Development(TDD)
- Experience of working on LINUX environment
- Attention to detail, Dedication, and Problem-Solving skills.
Nice to Have:
- Working experience in any of these technologies and frameworks: D3.js, Node.js, Express.js, Elasticsearch, GraphQL, Redis
- Experience working with start-ups.
- A good learning curve for new technologies.
We provide a competitive stipend and abundant opportunity for talented people to grow faster. Our people (as we call them Kvants) know how to celebrate success (monthly team events, quarterly company events, employee awards, etc.) and work smart to achieve desired goals.
Disclaimer:
Outside Recruiters: Kvantum prefers to recruit candidates directly. We do not accept unsolicited agency resumes. Please do not contact Kvantum employees with unsolicited resumes. Any resume sent by an outside agency without an explicit signed Kvantum generated agency agreement in place will be considered unsolicited and will not be eligible for payment.
Dear Connections,
Roles & Responsibility:-
Should execute block level floor planning, PG Planning, partitioning, placement, scan-chain-reordering, clock tree synthesis, timing optimization, SI aware routing, timing analysis/closure and ECO tasks (timing and functional ECOs), SI closure, design rule checks (DRC), and Logical vs. Schematic (LVS) checks, Antenna checks.
Physical Design Implementation on advanced technology nodes like 28nm, 20nm for block level implementation. Good understanding on low power concepts. Good understanding on top level physical design, partitioning and timing constraints, IR Drop.
Candidate should be from semiconductor/'ASIC industry
Excellent knowledge on GDS To Netlift


