11+ Digital strategy Jobs in Kolkata | Digital strategy Job openings in Kolkata

We are looking for an experienced Digital Marketing Executive manager to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours. The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels.
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)

Requirements

• Should have a minimum 2 years of relevant exp.
• Proficient with Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Advanced knowledge in keyword research
• Advanced knowledge in on-page and off-page optimization

Who we are looking for

A candidate who can design, build and configure applications to meet business process and application requirements.

Key Role Requirements:

• Experience in Java-J2EE Development
• Hands-on experience in Struts (Core Java, JSP, Servlets, EJB) framework.
• Hands-on experience in Oracle SQL, Procedures
• Hands-on experience in Spring boot, Spring batch
• Should have worked on application servers like IBM WAS / Jboss / Web logic.
• Knowledge of basic Linux commands and BIRT reporting tool is an added advantage.
• Knowledge in SVN or any other version control is an added advantage.
• Knowledge in Build tool like ANT, Maven is an added advantage
• Strong problem solving and analytical capabilities.

Oversee the sales process to attract new clients.

Work with senior team members to identify and manage risks.

Maintain fruitful relationships with clients and address their needs effectively.

Prepare and deliver pitches to potential investors.

Foster a collaborative environment within the organization.

Transfer call to the supervisor after initial explanation.

SKILLS:

Excellent spoken English.

Both Graduate/Undergraduate may apply.

Ability to develop good relationships with current and potential clients.

Excellent communication skills.

Knowledge of productivity tools and software.

Ready to work in Nightshift.

Job Description:

1. To connect with qualified leads from SDRs and your contribution.

2. To establish trust and comfort with the prospect.

3. To understand the requirement of a prospect and to frame that requirement into specifics.

4. Work with BA to document and break the requirement into modules and features.

5. Work with the tech team to gather solution approach and estimation.

6. To consult the prospect on the solution approach.

7. To work with BA to prepare proposal and scope document.

8. To work on contract documents and initiate projects.

9. Develop a growth strategy focused both on new business generation and customer satisfaction

10. Conduct research to identify new markets and customer needs

11. Promote the company’s products/services, addressing or predicting clients’ objectives

12. Keep records of sales, revenue, invoices, etc.

13. Provide trustworthy feedback and after-sales support

14. Build long-term relationships with new and existing customers

Desired Candidate Profile

1. Should have a keen interest in IT products and services.

2. Should understand the IT industry and current trends and practices.

3. Should be a thought leader to provide informed and useful suggestions to prospects.

4. Should be able to comprehend a vague requirement and frame it into a quantified requirement.

5. Should have very good negotiation skills to negotiate not only on price but also on ideas, suggestions, and rebuttals.

6. Should have excellent communication skills.

7. Should have good general knowledge to connect with prospects and establish connections.

8. Should be highly driven by targets.

About:

Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life. 

Role:

Creative Content Writer - B2B/B2C

Description:

Our clients have stories that need telling, we’re looking for storytellers who weave the right narrative for them. Are you comfortable telling stories of social impact, societal change, industrial evolution, and technological innovation? Are you well-versed with corporate communication, writing content for B2B marketing and sales, and enterprise content marketing? Have you worked on a large variety of content types - emails, brochures, flyers, social media content, website copy, sales presentations, webinar decks, articles, and whitepapers? Then you might be a good fit for this job.

Competencies:

• Ability to work on multiple projects simultaneously, effectively juggle diverse writing demands, and deliver on-time
• High retention capacity and the ability to understand client briefs to create effective content strategies.
• An unerring eye for detail and a knack for creativity. 

Skills:

• Ability to interpret data to make recommendations for optimizing online content marketing.
• Unique, engaging, and varied writing styles with good proofreading and research skills.
• Knowledge of keywords, meta tags, SEO, and basic writing terminologies.

Experience:

• Understands marketing KPIs and ROI generated from content marketing programs, including an understanding of how content sources influence audience acquisition pipelines.
• Experienced in writing blogs, product portfolios, reports, web content, brochures, and other marketing collateral for B2B/B2C clients.
• Has a solid foundation in SEO, content strategy, analytics, copywriting, and copy editing.

Location and Type: 

Remote, Full-time

Evaluation:

Portfolios will be checked for expertise in both B2B and B2C domains. Please share only samples of work done by yourself for actual clients. Share only creative work done for an actual company, strictly no SEO blogs or personal blogs. . Shortlisting will be followed by a video interview.

Seeking candidates with an exceptional knowledge of Online bidder. Candidates should have an extensive and ongoing experience of working with  portals like UPWORK and bringing up the projects for the company.

Expert Level Skills Required In:

• Thorough proficiency in Upwork
• Excellent written and verbal English communication skill is a must.
• Good knowledge of IT Services and experience in Sales and Marketing is a must.
• Should possess good interpersonal skills for Account Handling and Relationship Building.
• Should be proactive and should have excellent convincing skills.
• Dealing with international client

About us: Lemiride is a bike rental aggregator platform. We connect travelers who wish to rent a bike to vendors. Think of us as Amazon for bike rentals. We have operations in 18 places across India.
Travelers get to choose a bike of their choice in the convenience of their home before setting out. On the other hand, we help vendors have a wider reach and more business. We do this effectively at a lower cost, better speed using our integrated tech platform.