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- Create and execute paid media strategy and establish priorities & tactics for achieving MQLs/KPIs
- Research competition, keywords, create ad copies, monitor performance, conversions, A/B Testing
- Build and optimize keywords lists with a continuous test & learn practice to deliver a strong ROAS
- Manage paid search campaigns, paid social campaigns & display campaigns across LoBs
- Understand campaign objectives and optimize ads for conversions and lead generation
- Manage the service and product websites paid search budgets and monitor ROAS closely
- The report paid analytics with actionable insights to identify gaps and adjust ad campaign spends
Position Requirements
- PPC Campaigns Management Google Ads/FB
- Research Keywords & Competition Tracking
- Campaign Strategy & Execution
- Performance Tracking & Optimizing
- Analytics & Reporting
Experience:
- 7-10 years of experience with online marketing, B2B experience is preferred
- Hands-on experience in the execution of PPC - Google Ads/FB/Insta campaigns
- Ability to develop and execute marketing strategies using online channels and tools
- Detailed understanding of Google Analytics, Google Ads, SEM, and Facebook/Insta Ads
- Ability to write ad/landing page copy as per best practices for Google Quality Scores
- Strong analytics, Data Visualization, and Excel skills
1) Minimum 4+ years of experience as QA.
2) Skill required: Manual testing, Automation testing, SDLC.
3) Location: Mumbai


Position: Dot Net Developer
Job Title: Junior Software Engineer
Experience: 0 to 2 Years
Key Skills:
- Programming Languages: C# or VB.NET
- Server-Side Technologies: ASP.NET / MVC
- Front-End Technologies: Html5, ES5/ES6/ JavaScript, CSS, jQuery, Bootstrap, Ajax, Web Sockets
- Database: SQL Server
Knowledge on below concepts/technologies is an added advantage
- Cloud Platforms: Azure / Google
- NodeJS, Mongo DB
- Redis, RabitMQ, MQTT, Kafka
- Concept of Continuous Integration / Continuous Deployment
Key Deliverables: Writing codes as per the requirement.
** Certification in Mulesoft Mandatory
** Btech/BE /MCA only with 10+ exp in Mulesoft
** Ready to join within 0-15 days/ serving NP
SOA
REST
Web Services
Mule ESB
Anypoint Studio
API Management
CloudHub
Integration Patterns
Good Communication skills
Company Description:
Call To Action is a creative and digital marketing consultancy. Our services include social media management, performance marketing, SEO and SEM, web development, video production, and graphic design. Our team stays on top of the latest trends, industry shifts, and possess skills in new age web technologies.
Job Brief:
We are looking for a creative and talented Senior Graphic Designer to join our team. The designer will be expected to collaborate with cross-functional teams to work on brand collaterals, marketing materials, social media graphics, presentations, and more.
Responsibilities:
● Design brand assets for digital and print media including social media creatives, presentations, infographics, UI/UX
● Create brand identities with logo systems, typography, and other brand requirements
● Actively work along with the team to train and develop skills, service offerings and softwares
● Work closely with cross-functional teams, ensuring a cohesive and consistent workflow
● Stay up to date with industry best practices and trends
Must have:
● Minimum 2 years proven work experience as a graphic designer, preferably within a marketing or creative agency
● Working knowledge of the Adobe Creative Suite (Photoshop, Illustrator, and InDesign) and Figma
● Commitment to constantly learn and develop skills
● Very good communication skills and fluency in English
● Initiative to solve problems and a diligent work ethic
● Ability to work on multiple projects in a fast-paced environment
Good to have:
● Working knowledge of PremierPro, After Effects, Wordpress, or HTML/CSS
Job Responsibilities:
Excellent problem solving and analytical skills - ability to develop hypotheses,
understand and interpret data within the context of the product / business -
solve problems and distill data into actionable recommendations.
Strong communication skills with the ability to confidently work with cross-
functional teams across the globe and to present information to all levels of the
organization.
Intellectual and analytical curiosity - initiative to dig into the why, what & how.
Strong number crunching and quantitative skills.
Advanced knowledge of MS Excel and PowerPoint.
Good hands on SQL
Experience with in Google Analytics, Optimize, Tag Manager and other Google Suite tools
Understanding of Business analytics tools & statistical programming languages - R, SAS, SPSS, Tableau is a plus
Inherent interest in e-commerce & marketplace technology platforms and
broadly in the consumer Internet & mobile space.
Previous experience of 1+ years working in a product company in
a product analytics role
Strong understanding of building and interpreting product funnels.
Perquisites & Benefits:
Opportunity to work with India's no.1 crowdfunding platform
Be a part of a young, smart and rapidly growing team with management from Ivy League and Premier colleges
Competitive compensation and incentives
Fun, casual, relaxed and flexible work environment

- Minimum 2 years of experience. Individuals with a higher degree of expertise will be considered for senior opportunities
- Minimum Bachelor Degree in Computer Science, Computer Engineer or related fields
- Experience working with and presenting summaries of large datasets
- Experience working with JavaScript , Reactnative and frontend frameworks
- Experience on system designs and architecture.
- Working experience with large, complex Enterprise dashboards is a plus.
- Passionate about innovating, learning new skills and technology
- Comfortable working on frontend and backend tasks is a plus
- Customer centricity : We believe an ability to empathize with merchants and customers will help us outperform the competition and motivate us to innovate. The developer should be able to prioritize the roadmap based on customer needs.
- Outcome and data-oriented : The developer should have the ability to define the economic rationale for every major effort and translate it into metrics. There should be an obsession with data for business iterations and improvements.
- Hands-on & Willingness to go above and beyond: For start-ups the responsibilities and needs of the business change quickly. We're looking for a developer who is not afraid to take on new challenges and can deal with ambiguity.
- Ability to work with cross-functional teams : The developer must be able to manage cross-functional teams - customer care, product, merchants, compliance & finance teams. Having the experience of managing healthy conflicts and driving people towards customer goals and organization priorities would be valued.
Requirement :
- Good Understanding Software development life cycle and testing lifecycle
- Good at testing Mobile, Web and API
- Basics of performance and load testing
- Experience in financial service would be preferred
- Fearless - not afraid to suggest or back big ideas however disruptive they may be
- Excellent knowledge in testing skills (design test plan and test strategy, writing test cases, executing test cases, opening bugs, verifying bugs)
- Good level in SQL/database
- Candidate with at least 2-4 years.



Talk about the role we are offering for Mulesoft and how we are considering trainable resources who are keen to learn and work on new technologies
Our Requirements:
We are looking for 1-8 years of experience in technical skills like Java, python etc and who will be willing to learn and move to mulesoft and related technologies
Ability to work in a fast paced, demanding, and rapidly changing environment
Preferred:
Basic knowledge about mulesoft
Responsibilities
Assist in translating business objectives into technical solutions through the use of MuleSoft Anypoint Platform
Coding, testing, debugging, implementing and documenting MuleSoft based flows and integrations
Apply integration design patterns such as message routing, content enrichment, batch processing, error handling and reconciliation mechanisms to deliver required functionality
WHAT WE ARE OFFERING
Learning and Certification
Best in Industry Salary
Health & Wellness Benefits
Employee Rewards Program
Retirement & Savings
Flexible Schedules
Maternity & Paternity Leave