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Working at Bottom Funnel Technologies Pvt Ltd
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Position
Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.
The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.
The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.
Key Responsibilities
Develop and drive multi-channel digital marketing planning and strategy across the business
- Function as single point of contact for assigned markets to align their strategies to execution on digital channels
- Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
- Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
- Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
- Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
- Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
- Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.
The Ideal Candidate Will Have
Key Qualifications and Experience
- Bachelor’s degree in marketing, communication or related field
- At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
- Strong experience in driving B2B and/or B2C demand generation.
- Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
- Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
- Experience in supporting global markets a plus
- Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
- Previous experience with marketing planning tools, a plus.
Requirements
In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:
- Strong analytical skills and data-driven strategy development
- Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
- Results orientation
- Cross-industry subject expertise
- Curiosity and ability to learn
- Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
Excellent communication and organizational skills, KPI Management. - Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
- Excellent communication skills and presentable
Company Description
Bottom Funnel is a leading Mobile App & Web Solution Development Company in the USA, UK, UAE and India and serving its clients across the globe. Also having proficient and dedicated Android app developers, iOS App developers, designers and digital marketing experts with a reputation for getting things done. We are well-versed in a variety of operating systems, networks, and databases. We work with just about any technology that a small business would encounter. We use this expertise to help customers with small to mid-sized projects.
Role - MLops Engineer
Required Experience - 4 Years
Location - Pune, Gurgaon, Noida, Bhopal, Bangalore
Mode - Hybrid
Key Requirements:
- 4+ years of experience in Software Engineering with MLOps focus
- Strong expertise in AWS, particularly AWS SageMaker (required)
- AWS Data Zone experience (preferred)
- Proficiency in Python, R, Scala, or Spark
- Experience developing scalable, reliable, and secure applications
- Track record of production-grade development, integration and support
Job Summary:
We are looking for a highly skilled and experienced .NET Full Stack Developer to join our growing engineering team. The ideal candidate will have strong experience in developing scalable web applications using .NET Core and Angular. You will be involved in designing, developing, testing, and maintaining robust solutions in a collaborative and fast-paced environment.
Key Responsibilities:
- Design, develop, and maintain web applications using .NET Core, ASP.NET, and C#
- Build responsive and interactive frontend interfaces using Angular
- Write clean, scalable, and maintainable code adhering to coding standards and best practices
- Collaborate with cross-functional teams including product managers, designers, and QA to define and deliver new features
- Participate in code reviews, system design discussions, and team planning activities
- Troubleshoot and debug applications to ensure high performance and responsiveness
- Ensure secure coding practices and optimize application for maximum speed and scalability
Must-Have Skills:
- 4+ years of hands-on experience with .NET, .NET Core, and C#
- Strong frontend development skills using Angular (v8 and above)
- Proficiency in writing RESTful APIs and integrating backend services
- Solid understanding of object-oriented programming and design patterns
- Experience with version control systems like Git
- Familiarity with SQL Server or any relational database
Preferred Skills:
- Experience with Agile/Scrum development methodologies
- Knowledge of CI/CD tools and processes
- Familiarity with cloud platforms like Azure or AWS
In this role, you will have the opportunity to:
- Use domain knowledge along with research and analytical skills for market sizing, market landscaping, workflow analysis, pricing analysis in the IT industry for SAAS Products
- Analyzing data, developing reports and dashboards, and communicating insights to the business. The role will stretch across the breadth of our organization and have both global and region-specific coverage
- Excel based analysis linking multiple data points to identify impactful insights and trends in data
- Present research findings to key stakeholders over PPTs
- Data prep and QC as and when needed to ensure data accuracy
- Liaise with key senior business stakeholders to understand their business problems and propose analytical solutions.
- Blend technical analytics skills along with a strong domain/business understanding to help our marketing & commercial organizations take the right strategic decisions
- Build expertise on the market landscape in the context of the business, through individual learning and regular interactions with the team
- Supporting broader team programs, processes and simplification initiatives, as needed
The essential requirements of the job include:
- 2-5 years' experience in IT industry in Analytics; MBA would be an added advantage
- Demonstrated strong interpersonal & communication skills within a global environment (oral and written)
- Demonstrated experience in projects involving market sizing, market landscaping, workflow analysis and pricing analytics
- Comfortable handling big data in MS-Excel, creative in presentations, pulling together insights from a variety of sources with effective presentation and story boarding skills
- Problem solver accompanied by strong analytical and process skills, keen attention to detail, be highly organized and methodical
- Self-motivated, willingness to take the initiative to identify opportunities for improvement and take actions to improve
Job Description:
An Azure Data Engineer is responsible for designing, implementing, and maintaining pipelines and ETL/ ELT flow solutions on the Azure cloud platform. This role requires a strong understanding of migration database technologies and the ability to deploy and manage database solutions in the Azure cloud environment.
Key Skills:
· Min. 3+ years of Experience with data modeling, data warehousing, and building ETL pipelines.
· Must have a firm knowledge of SQL, NoSQL, SSIS SSRS, and ETL/ELT Concepts.
· Should have hands-on experience in Databricks, ADF (Azure Data Factory), ADLS, Cosmos DB.
· Excel in the design, creation, and management of very large datasets
· Detailed knowledge of cloud-based data warehouses, architecture, infrastructure components, ETL, and reporting analytics tools and environments.
· Skilled with writing, tuning, and troubleshooting SQL queries
· Experience with Big Data technologies such as Data storage, Data mining, Data analytics, and Data visualization.
· Should be familiar with programming and should be able to write and debug the code in any of the programming languages like Node, Python, C#, .Net, Java.
Technical Expertise and Familiarity:
- Cloud Technologies: Azure (ADF, ADB, Logic Apps, Azure SQL database, Azure Key Vaults, ADLS, Synapse)
- Database: CosmosDB, Document DB
- IDEs: Visual Studio, VS Code, MS SQL Server
- Data Modelling,ELT, ETL Methodology
Roles and Responsibilities
Build websites using WordPress
Write coding using HTML and CSS
Design new features for existing websites.
Customize themes to meet existing website requirements
Web Technologies/scripts: AJAX, HTML HTML 5, XHTML, CSS 3, JavaScript, Json-LD, DHTML,
XML/Web Services, XSLT, Soap, NUSOAP, CSS Webkit
Webservers: Apache, IIS, WAMP, XAMMP
Editors: Macromedia Dreamweaver, Notepad++, Text pad.
Versioning Tools: SVN, CVS, VSS, TortoiseCVS.
Operating Systems: Linux, Windows 7, Windows Vista, WINDOWS XP.
CMS: Joomla, Mambo, Drupal, Wordpress
Web Editors: FCK, TinyMCE
Administrative Tools: PhpMyAdmin, Navicat, SQLYOG, Toad
Framework: MVC, CodeIgniter, Zend, CakePHP
Languages PHP4/5
Databases: MySQL4/5, SQL SERVER, Oracle
our responsibilities will include:
- Creating and executing a strong performance marketing strategy & execution plan
- Developing and managing digital prospecting and remarketing campaigns
- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
- Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
- Identifying and testing new channels to continue to meet or exceed established critical metrics
- Working closely with the management to share funnel conversion improvement ideas, feedback & present results.
Interacting with the clients and coordinating with other stake-holders
Requirement gathering
Write “clean”, well-designed code
Produce detailed specifications of the product/solution
Troubleshoot, test and maintain the core product software and databases to ensure strong optimization and functionality
Requirements:
Prior experience in PHP is required.
Understanding of open source projects like Joomla, Drupal, Wikis, etc
Demonstrable knowledge of web technologies including HTML, CSS, Javascript, AJAX etc
Good knowledge of relational databases, version control tools and of developing web services
Experience in common third-party APIs (Google, Facebook, Ebay, CMS, Web solutions, SaaS productsetc)
Any prior development experience of any SaaS products would be an added advantage
Understanding of marketing automation tools like HubSpot, Marketo, Salesforce etc. would be a great fitment for this position
Senior PHP Developer Jobs In Jaipur
Job Summary
We are looking for self-motivated, hard-working and passionate web developers with a minimum of 3 to 4 years of industry experience.
Responsibilities and Duties
Understanding frameworks - Codeigniter, Laravel
Front-end development including HTML / CSS / jQuery (essential)
Understanding of Ajax (essential)
Experience with web service technologies (REST, JSON/XML)
Comfortable researching and adopting new technologies
Expert level CMS (Plugin / theme development / API) development
Key Skills
Php, Html5, Css3, Html, CSS, Javascript, Jquery
Job Types: Full-time, Permanent
Pay: ₹400,000.00 - ₹500,000.00 per year
- Experience in Frameworks: Laravel/YII 2.0/CakePHP 3.0/Codeignitor, CMS: Wordpress/PrestaShop/Opencart
- Must have good analytical and problem solving skills.
- Good Knowledge of OOPS, PHP, MVC frameworks, JavaScript frameworks - AngularJS/Node.js, GIT, MySql, CSS, AJAX, HTML5.
- Works as a Project Manager and reporting directly to CTO.
- Write error free code and follow coding standards. Able to perform Code Review job.
- Work closely with QA person to assist in testing process.
- Perform R&D tasks if assigned and communicate with Designer and UI team.
- Build reusable code and libraries for future use.
- Taking leadership responsibilities and handle team well.
- Manage daily/weekly scrums.
- Strong Communication Skills.
Job Roles
Sales :
- Plan and achieve monthly sell out targets
- Achieve Monthly, Quarterly and Yearly Revenue and PM Goals
- Create Weekly/Monthly reports and monitor performance, driven by on-site KPIs
- Conduct Monthly Business review with partners.
- Review and tracking of commercial agreements
Marketing and Onsite Experience :
- Plan Marketing/Promotional calendar with Digital Marketing Manager for Ellementry.com as per quarterly/yearly marketing budgets.
- Actively support and drive the Seasonal Go To Market execution for Ellementry.com
- Constant improvement and actualization of customers on-site experience in alignment with defined GTM strategy
- To Ensure Catalog and Listing Hygiene and achieve high content score
- Charged with and responsible for identifying new ways to improve site conversion, average order size, cart abandonment, and other key performance indicators to maximize sales growth and profitability.
- Provide oversight for managing Affiliate program
KPIs :
- Own e-Commerce projects and work with respective partners and regional/global teams to support the definition, technical implementation, testing, deployment and operations of chosen e-Commerce project.
- Perform cross-platform, cross-browser QA validations on website development releases, acting as the liaison between eCommerce, Global Team, and IT to ensure smooth project planning and delivery.
- Propose and implement websites evolutions - including new content and new features
- Coordinate deployment and UAT.
Qualifications : Diploma / Bachelors degree. Masters degree will be preferable.
Other Job Requirements :
- 3-5 years of experience with minimum 2 years of relevant experience in managing dot com and Marketplace business for a brand.
- Basic technical know how of an E-commerce site and understanding of building/improving E-com sites.
- Good understanding of online marketing opportunities (web, social, e-mail, search, mobile).
- Able to interpret business objectives and successfully incorporate those objectives into projects.
- Good understanding of online marketing opportunities (web, social, e-mail, search, mobile, chat, telephony).
- Good knowledge of web analytics tools such as Google Analytics & GTM.
- Strong verbal and written communication skills.
- Highly organized, task-oriented, business-driven.
- Project management and strong attention to detail skills




