Membership Ambassador

Job Title: Performance Marketing Associate

Location: Pune

We are looking for a Performance Marketing Associate to join our team at Propacity. In this role, you will help execute and optimize digital marketing campaigns tailored for the real estate sector, focusing on lead generation, customer acquisition, and revenue growth.

You will work closely with senior marketing professionals, gaining hands-on experience in paid media, performance tracking, and campaign optimization. If you have a data-driven mindset, strong analytical skills, and a passion for digital marketing, we’d love to hear from you!

Responsibilities:

• Assist in planning and executing digital advertising campaigns across Google Ads, Facebook, Instagram, LinkedIn, and other paid media platforms.
• Monitor campaign performance, analyze data, and provide insights to optimize ROI and lead quality.
• Conduct market research and competitor analysis to refine targeting and messaging strategies.
• Work closely with creative and content teams to develop engaging ad copies and visuals.
• Utilize web analytics tools to track, measure, and report on key performance indicators (KPIs).
• Support senior marketing managers in client calls, reporting, and campaign optimizations.

Skills & Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field (MBA is a plus).
• 1-3 years of experience in digital marketing, performance marketing, or a similar role.
• Experience in the real estate industry is preferred but not mandatory.
• Familiarity with Google Ads, Facebook Ads Manager, and other digital advertising platforms.
• Strong analytical skills with the ability to interpret data and suggest improvements.
• Excellent communication and collaboration skills.
• A proactive, detail-oriented approach to campaign execution and optimization.

What We Offer:

• Learn & grow in one of India's fastest-growing real estate proptech companies.
• Work with industry experts and gain hands-on experience in performance marketing.
• Access the latest marketing automation & analytics tools for campaign execution.
• Collaborative, innovative, and fast-paced work environment with exciting career growth opportunities.

About Propacity:

Propacity is one of India's fastest-growing proptech companies. Since our founding in 2021, we have empowered 100+ top real estate developers by increasing their sales velocity, simplifying operations, and providing cutting-edge tech solutions. We are backed by leading investors, including Good Capital, Inuka Capital, and 30+ unicorn/soonicorn founders.

• Understanding the non-functional requirements from business.
• Analyzing the critical business scenarios.
• Analyzing the service level agreement objectives.
• Developing the test scripts.
• Enhancing the scripts by creating/implementing. ...
• Designing workload model.
• Test Execution.

Hi,

We are hiring for QA Assurance Automation Engineer

Role Responsibilities:

You will be responsible for analysing the functionality of applications and designing automated tests to validate their performance. You will also be required to identify bugs and collaborate with the software design team. To ensure success as a QA automation engineer, you should have advanced programming skills, must be able to design and write efficient test procedures for every software application.

• Identifying software application weaknesses and target areas.
• Sketching out ideas for automated software test procedures.
• Reviewing software bug reports and highlighting problem areas.
• Writing automation scripts and implementing software applications.
• Troubleshooting automation software and finalizing system procedures.
• Identifying quality issues and creating test reports.
• Collaborating with operations teams to understand the customer issues and feedbacks and work with the various software teams to solve application faults.
• Analyse and investigate product complaints or reported quality issues to ensure closure in accordance with company guidelines and external regulatory requirements

Required Skills and Qualifications

• Bachelor’s degree in computer science, software engineering, or a related field.
• Previous experience working as a QA automation engineer.
• Advanced programming skills including automation systems and databases.
• Experience in writing automation scripts using PHP and Selenium (RC and WebDriver)
• Review manual test cases for the relevant application and provide feedback on suitability for automation to the project team
• Excellent analytical skills.
• Detailed knowledge of application functions, bug fixing, and testing protocols.
• Good written and verbal communication skills.
• Keen attention to detail.

Python experts for NSO work

• Strong coding Experience in programming language like Python (Minimum 5+ years of experience)
• Proven hands-on Software Development experience
• Proven working experience in Python development
• Hands on experience in designing and developing applications using Python platforms
• Object Oriented analysis and design using common design patterns.
• Profound insight of Python Java and JEE internals
• Knowledge of Yang data modelling, Netconf (Must) and XML
• Knowledge on REST/ SOAP API's
• Basic knowledge of Networking i.e., MPLS, L3 VPN.
• Bachelor's degree in computer science or equivalent
• Very strong aptitude and reasoning
• Ability to break complex problems into parts and solve them
• Must be able to communicate thoughts clearly to the team
• Good understanding of various database i.e., Mongo DB, MYSQL.
• Good understanding of the DevOps tools Jenkins, GitHub for version controlling.

·      Knowledge on NSO 

Desired Candidate Profile

• Graduation is a must
• Relevant work experience of minimum 10 years in handling MFI portfolio is required
• Work experience of handling minimum 300 to 500 crore MFIs portfolio
• Excellent communication, analytical, listening and team handling skills
• Proficiency in MS Office Suite    

Roles and Responsibilities

As an Escalation Associate, you will be at the front of handling and resolving customer complaints and Grievances from various touchpoints (Not Limited to Complaints, Social Media Escalations, Consumer Forum complaints, etc.). You will work with other departments and ensure closure and recovering a customer’s experience.

• Tracking all Customer complaints/escalations in real-time.
• Acknowledge all customer complaints, connect with customers (Over emails as well as on calls), understand the problem clearly, and assure a timely resolution.
• Coordinate and follow up internally for an end-to-end closure on each complaint handled.
• Proactively escalate cases that are about to breach standard TAT.
• Work on RCAs (Root Cause Analysis), of complaints, handled, to facilitate process improvement internally.
• Liaison with team members and team leads on a regular basis.
• Publish MIS on Escalation Cases and follow up steps to be shared with Team Leaders for Agent coaching and improvement.
• Adhere to compliance policies.

Required Skills & Experience

• A strong Customer-centric approach.
• Can work under pressure and handle difficult conversations.
• Can understand problems clearly.
• Ownership and solution-oriented approaches should understand and deliver end-to-end resolutions.
• A team player can coordinate and liaise with internal and other departments seamlessly.
• Fluent in written and conversational English. Regional Language Hindi, Kannada, Tamil, Telugu is a strong plus.
• Academic Qualifications- Bachelor’s Degree preferred or equivalent experience considered.
• 1 -2-year experience in customer service (or related fields), fresher’s can be considered who matches above criteria.

Preferred Skills

• Background in customer service, escalations/complaints handling, social media handling.
• Experience in email handling, inbound calls.

• Create Email, SMS & push campaigns to increase conversions rates & repeat purchases
• creating user journeys using marketing automation tool (web engage) to increase retention rates (purchases from returning users)
• A/B testing the campaigns to increase CTRs, open rates & conversions from the campaigns

Requirement

• Should have exposure of working on D2C (Direct to Consumer)/B2C (Business to Consumer) brands E-commerce websites

Skill required

• Expertise in creating email & SMS campaigns
• Analytical mindset
• Prior experience with web engage is an added advantage
• Candidates working for B2C or D2C background is mandatory.
• Expertise in retention and retargeting campaigns is an added value.
• Candidates who can join immediately or max 15 days can apply