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Job[er1] Description: Content Creator
Position Overview:
We are seeking a dynamic and creative Content Creator who excels in video production, trend research, editing, and speaker coordination. The ideal candidate will also collaborate with Digital marketer & content writer to develop and distribute engaging content across multiple platforms, ensuring a consistent brand voice and audience engagement.
Key Responsibilities:
Video Production and Editing
· Plan, shoot, and edit high-quality videos tailored for various platforms (e.g., Instagram, LinkedIn, YouTube).
· Ensure videos align with the brand’s message and target audience.
· Optimize video content for platform-specific algorithms.
· Research and Trend Analysis
· Conducts A/B testing to analyze video reach and performance metrics.
· Ensures all content aligns with the policies and guidelines of Mental Health First Aid India (MHFA).
· Stay up to date with trending topics, viral content, and industry-specific developments.
· Leverage trends to create timely and relevant content.
· Speaker Coordination
· Book and coordinate with speakers, influencers, or subject matter experts for video shoots or events.
· Manage schedules, logistics, and contracts related to speaker availability.
Content Collaboration and Distribution
· Support Content Writer and Marketing team in brainstorming and writing engaging, audience-focused materials.
· Distribute content effectively across platforms like social media, blogs, newsletters, and websites.
· Possesses the skills to interpret and create content based on reports provided by the digital marketing team.
· Creative Input and Strategy
· Contribute to the overall content strategy by providing innovative ideas for storytelling and campaigns.
· Ensure consistency in tone, style, and branding across all content.
Skills and Qualifications:
· Proven experience in video production, editing, and content creation.
· Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and mobile editing tools (e.g., CapCut, InShot) for quick and spontaneous content creation.
· Familiarity with social media platforms, content management tools, and analytics.
· Ability to research and identify trending topics and integrate them into content.
· Excellent organizational and communication skills to manage schedules and collaborations.
· Basic understanding of social media algorithms and digital marketing principles.
· A team player with a proactive attitude and the ability to multitask.
Preferred Qualifications:
· Background in marketing, communications, or a related field.
· Experience working with speakers, influencers, or managing partnerships.
· Knowledge of graphic design tools (e.g., Canva, Photoshop) is a plus.
Location: On-site
Employment Type: Full-Time
Join us to create impactful content that drives engagement and builds meaningful connections!
[er1]@hr Pls consider this JD for recruitment
Roles and Responsibilities
§ Writing, editing and publishing engaging content for various social networks, including Instagram, Linkedin, Twitter and Facebook etc.
§ Tracking and reporting on social media responses by analyzing traffic to the site
§ Update our social media pages with compelling company news, events, celebrations or solutions and services
§ Respond to questions and comments on our social media pages in a timely and accurate manner
§ Maintaining a visible online on social media presence and adhering to the marketing goals
§ Increasing the company's awareness and readership by using relevant advertising techniques
§ Optimize social media content (language, message, tone) on the basis of the behaviour of our target audience
§ Familiarity with paid advertisement and aware about different websites, and tools for creating graphics, images and video content
§ To create a range of engaging digital content such as Marketing and
Promotional videos and Reels to be used across a variety of online
platforms and social media channels.
§ To help us maximise our online profile and develop our ever-growing social media presence through the creation of video driven strategies and digital media content.
§ Pays attention to trends on Instagram Reels creating and analyzing what works for our business.
§ Coordinate with the creative department to create advertising/engagement posts (e.g. for Company Events, Job posts, etc.)
§ Contribute to the creation of various content materials including: Blogs, Articles, Website Pages, Email templates, Social Media posts etc
§ Develop a deep understanding of MHFAI’s business, brand voice, and target audiences.
§ Develop posts and articles on a wide range of topics that resonate with our target audience and drive traffic to our website
§ Proofread and edit content to ensure high-quality standards, including grammar, spelling, and punctuation
§ Continuously discover and implement new editing technologies and industry best practices to maximize efficiency
§ Requirements and skills
§ 3+ years of solid experience in digital content marketing or related fields
§ Excellent written and oral Communication skills
§ The ability to create original web content with images or videos
§ Proven work experience as a Social Media content writer or a similar role
§ Hands-on experience using various social media platforms to advertise
§ Proven record of excellent writing demonstrated in a professional portfolio
§ Ability to work independently with little or no daily supervision
§ Working knowledge of SEO, analytics tools, and keyword research
§ Strong research skills and the ability to synthesize complex information into clear and concise content
§ Creative thinking and the ability to generate innovative ideas
We are looking for "Content Marketing Manager" for Reputed Client @ Chennai Permanent Role.
Experience: 4 - 6 Yrs
Must Have Skills: Good flair for Writing with marketing touch
Good To Have Skills: Social media skills, Digital marketing, SEO, Video Editing
Key Responsibilities:
• Candidate should have knowledge and hands-on experience in content writing skills to position software services to business users and leadership team
• Should be able to work with technical team members to understand the service, solution being provided and convert it into simple English that business leaders (non IT ) can understand
• Should be able to work with diverse set of people
• Should be able to understand the cultural nuances of US customers
• Partner with marketing, sales, alliances, and delivery teams to develop suitable collaterals to position our services
• Should be able to do US overlap hours (India time 2 pm – 10 PM )
Technical Experience Mandatory
• Good command over English
• Mandatory: Marketing flavor while writing the content
Professional Attributes:
• Should be able to work independently on the technical and creative writing
• Should be a good team player and work in collaboration with varied set of people in delivery, sales and partner teams
• Ability to align with US region
• Ability to coordinate and get work done through partners for social media / website related areas
Educational Qualification: Any Degree
