
Roles and Responsibilities
§ Writing, editing and publishing engaging content for various social networks, including Instagram, Linkedin, Twitter and Facebook etc.
§ Tracking and reporting on social media responses by analyzing traffic to the site
§ Update our social media pages with compelling company news, events, celebrations or solutions and services
§ Respond to questions and comments on our social media pages in a timely and accurate manner
§ Maintaining a visible online on social media presence and adhering to the marketing goals
§ Increasing the company's awareness and readership by using relevant advertising techniques
§ Optimize social media content (language, message, tone) on the basis of the behaviour of our target audience
§ Familiarity with paid advertisement and aware about different websites, and tools for creating graphics, images and video content
§ To create a range of engaging digital content such as Marketing and
Promotional videos and Reels to be used across a variety of online
platforms and social media channels.
§ To help us maximise our online profile and develop our ever-growing social media presence through the creation of video driven strategies and digital media content.
§ Pays attention to trends on Instagram Reels creating and analyzing what works for our business.
§ Coordinate with the creative department to create advertising/engagement posts (e.g. for Company Events, Job posts, etc.)
§ Contribute to the creation of various content materials including: Blogs, Articles, Website Pages, Email templates, Social Media posts etc
§ Develop a deep understanding of MHFAI’s business, brand voice, and target audiences.
§ Develop posts and articles on a wide range of topics that resonate with our target audience and drive traffic to our website
§ Proofread and edit content to ensure high-quality standards, including grammar, spelling, and punctuation
§ Continuously discover and implement new editing technologies and industry best practices to maximize efficiency
§ Requirements and skills
§ 3+ years of solid experience in digital content marketing or related fields
§ Excellent written and oral Communication skills
§ The ability to create original web content with images or videos
§ Proven work experience as a Social Media content writer or a similar role
§ Hands-on experience using various social media platforms to advertise
§ Proven record of excellent writing demonstrated in a professional portfolio
§ Ability to work independently with little or no daily supervision
§ Working knowledge of SEO, analytics tools, and keyword research
§ Strong research skills and the ability to synthesize complex information into clear and concise content
§ Creative thinking and the ability to generate innovative ideas

About MHFAIndia
About
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Build and deploy new tools to streamline the overall process flow as requirements develop
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Explore new technologies and products to see how they can improve our products
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Review, prepare and present design/code to colleagues
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Coordinating with the extended development team and cross-functional teams
Skillset
Must have
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Proficiency with JavaScript and Python
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2+ years experience working on web applications (building, maintaining and debugging)
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2+ years experience working with either Django or Flask framework
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2+ years experience working with either VueJS or React framework
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Experience with databases such as PostgreSQL or MySQL or MongoDB
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Experience in design and implementation of ReST APIs
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Proficiency with Git version control
Good to have
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Knowledge of TypeScript
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Knowledge of GraphQL and PostGIS
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Knowledge in test-driven development: unit tests and integration tests
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Experience with deployment tools such as Docker and CI/CD
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Experience with cloud services such as AWS or GCP
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Experience with map-related libraries such as GDAL, Geopandas, MapBox, Leaflet etc.
Required Technical Skills:
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Education
- Bachelor's degree (or equivalent) in Computer Science or Engineering or other relevant discipline (MCA, MSc in Computer Science etc.)
1. Excellent oral and written skills in English and creative writing
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7. Provide content support for search engine, social media etc.
10. Ability to think out-of-the-box, play-with-words and write in a simple, concise and accurate manner.
13. Effectively lead a team of 3-4 content trainees to deliver targets on time.










