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Content Manager
Full-Time
Reports to SVP, Marketing
ABOUT THE ROLE
We are building its marketing engine from the ground up, and this role is at the center of it. As our first Content Manager, you will co-own content strategy and full execution alongside the SVP of Marketing, from developing a scalable editorial system to producing and distributing content across every channel that matters.
You are a skilled writer, a strategic thinker, and an operator who sees one asset and immediately envisions five. You know how to interview a subject matter expert, pull out the insight that matters, and turn it into content that works across formats and channels. You thrive in a fast-moving, build-from-scratch environment and understand that great content is a direct driver of revenue.
WHAT YOU'LL OWN
Content strategy & editorial execution
•Co-own content strategy with the SVP of Marketing, focused on content that drives revenue and impacts the sales process.
•Build and maintain an editorial calendar aligned with sales cycles, product launches, and demand generation priorities.
•Publish a minimum of three new written pieces per week across formats and funnel stages.
•Interview with internal subject matter experts to source original, insight-driven content.
•Translate complex AI and platform narratives into compelling messaging for enterprise buyers in regulated, asset-intensive industries, including operations, compliance, and technical decision-makers.
•Edit and uphold a consistent brand voice and editorial standard across all content.
Content development, distribution & demand gen
•Develop content mapped to every stage of the buyer journey: awareness at top of funnel, solution-focused content and proof points at mid-funnel, and high-trust assets like case studies and ROI content at bottom of funnel.
•Turn one asset — a customer story, interview, or data point — into multiple formats that work across channels and touchpoints.
•Produce premium assets including eBooks, pillar pages, case studies, and one-pagers that convert audience into pipeline.
•Equip sales with narratives and content they need to move deals forward.
•Partner with demand generation to fuel campaigns and nurture flows.
•Build templates, playbooks, and repeatable processes that improve quality and reduce time-to-publish.
•Track reach, engagement, conversion, and pipeline influence and use those insights to sharpen priorities.
Email marketing & nurture
•Own newsletters, campaign sends, and automated nurture workflows.
•Bring strong copy and content thinking to campaigns across channels.
•Keep the broader team informed of upcoming campaigns, launches, and customer stories.
SEO, AEO & discoverability
•Lead SEO strategy across the website and content library, including keyword research, on-page optimization, and content gap analysis.
•Maintain working familiarity with Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) and apply best practices where relevant.
•Own content performance reporting and bring recommendations to leadership based on what is working.
•Measure pipeline contribution over vanity metrics and use channel-level data to inform editorial priorities.
AI & content operations
•Use AI tools purposefully to support research, repurposing, and distribution — not as a substitute for original thinking, strong writing, or human-sourced insight.
•Build the processes and systems that keep content production consistent and scalable.
WHAT YOU BRING
Experience & portfolio
•5 or more years in B2B content marketing with a portfolio showing range across formats, channels, and funnel stages.
•Proven experience building a content program from scratch. Startup or early-stage company experience is strongly preferred.
•Experience writing for enterprise buyers in complex or regulated industries. Familiarity with AI or platform-led narratives is a strong plus.
Skills & capabilities
•Exceptional writing and editing skills with a strong command of English and familiarity with editorial style guides such as AP Style.
•Solid understanding of full-funnel content strategy and what buyers need at each stage from awareness through decision.
•Skilled interviewer who draws insights out of technical experts and subject matter experts.
•Strong project management instincts keep things moving; flags issues early, never need to be chased.
•Proposes solutions in ambiguous situations and knows when to push back on work that will not move the needle.
•Hands-on experience with HubSpot, Google Analytics, Google Search Console, and SEMrush or similar tools.
•Uses content analytics, SEO metrics, and email performance data to inform decisions.
ROLES AND RESPONSIBILITIES:
As the G1 Head of Technical Support, you will be the central force ensuring an exceptional post-go-live technical experience across the company suite. You’ll oversee L3 support operations across all products, manage customer escalations, drive cross-team resolution, and build processes for visibility, accountability, and continuous improvement. This is a cross-functional, high-impact leadership role, working across engineering, QA, DevOps, customer support, and product teams to ensure that every issue is tracked, resolved, and learned from—within SLA and with a customer-first mindset.
YOU WILL-
Incident & Ticket Management:
- Own end-to-end L3 technical support governance across company products (ERP, POS,OMS, etc.)
- Ensure customer issues are responded to and resolved within defined SLAs
- Drive prioritization, root cause resolution, and engineering coordination across product teams
- Personally manage and de-escalate high-severity issues with customers and internal teams
Process & Metrics Ownership:
- Define, track, and optimize support processes, SLAs, escalation workflows, and ticket lifecycle practices
- Build dashboards for SLA adherence, issue aging, bug trends, defect density, etc.
- Establish strong feedback loops to engineering/product based on recurring issues
RCA & Knowledge Management:
- Ensure timely Root Cause Analysis (RCAs) for all S1/S2 issues with actionable insights
- Lead trend analysis to preempt issues and recommend long-term fixes or product hardening
- Build and maintain a knowledge base to improve internal resolution efficiency
Customer Interaction:
- Engage with enterprise customers on complex or long-running tickets
- Serve as a trusted escalation point for strategic clients
- Collaborate with Customer Success and Implementation teams for seamless client experience
Collaboration & Leadership:
- Coordinate with Product Architects and Engineering Heads to ensure ticket resolution
- Build and mentor a lean L3 support team or tiger squads when required
- Drive a culture of accountability, learning, and proactiveness in technical support
IDEAL CANDIDATE:
- 11+ years of experience in technical support or L3 support leadership roles in SaaS or high- scale enterprise products
- Strong experience handling customer escalations, RCAs, and cross-team ticket resolution
- Solid technical background (understanding of APIs, microservices, database queries, logs, debugging)
- Expertise in support tooling: Freshdesk, Jira, ServiceNow, etc.
- Excellent communication skills—able to speak fluently with both customers and engineers
- Data-driven mindset for reporting, insights, and stakeholder updates
- Experience working in retail tech, ERP, or platform businesses is a big plus
PERKS, BENEFITS AND WORK CULTURE:
- Comprehensive health insurance coverage.
- Excellent rewards and recognition policy.
- Transparent compensation policy with no unnecessary deduction in CTC.
- Annual company off-site and a variety of events, celebrations throughout the year.
- Travelling opportunities between our offices across the country.
- Annual company walkathon & related sporting events.
- Quarterly Coffee with CEO.
Recruiterflow is an AI-first RecOps platform built for ambitious recruiting agencies. We offer an integrated ATS & CRM with powerful automation features to streamline recruiting operations. Our mission is to transform how recruiting agencies function by turning hiring into a structured sales process—helping them close roles faster, engage top talent better, and scale with confidence. We’re already among the top 5 players in the industry, and our next milestone is to break into the top 3 within the next three years.
Key responsibilities:
- Research, ideate and develop long-form and short-form content such as articles, blogs, white papers, case studies, press communication, thought-leadership insights, marketing campaigns and collateral.
- Develop a content calendar and manage content generation targets in line with the organisation wide content strategy.
- Deliver content for various stages of the Buyer’s Journey – TOFU, MOFU and BOFU
- Help the marketing team to devise and execute the marketing activities by providing content for social media, nurture campaigns, videos, etc.
- Build and own Reddit as a distribution channel for brand content
- Ensure all content is in line with SEO standards and practices.
- Quality check the content to ensure it is free of grammatical or factual errors and follows all brand editorial guidelines for consistency.
- Ensure targeted delivery of content and meet predefined organic KRAs.
Ideal Candidate:
- 4+ years of overall writing experience, including at least 2 years specifically in B2B content writing or as a SaaS content writer.
- Strong verbal and written communication skills.
- Excellent copywriting skills.
- Exceptional ideation, research, and writing abilities.
- Ability to work under tight deadlines.
- Hustler attitude to work
Fretron Pvt. Ltd. - A SaaS-based logistical organization. We are one of the fastest-growing start-ups founded by visionary industry veterans having a combined experience of 35 years with a vision of creating the most comprehensive cloud-based logistics tech and transportation management platform. Using our logistics automation platform, we are helping several major companies to cut down their freight cost, increase order and load management efficiency, reduce delays and gain end-to-end visibility into their Logistics operations. Our customers include companies Like Jindal Saw, V-Mart Retail, Exide Industries, Century Ply, Shayam Steel, etc.
Direct Response Copywriter:
The Direct Response Copywriter is responsible for creating compelling and effective copy for B2B SaaS-based marketing campaigns. This includes crafting email and social media copy, as well as writing landing page copy and other promotional materials. The ideal candidate will have experience writing direct response copy and a proven track record of increasing conversion rates. The Direct Response Copywriter will work closely with the marketing team to develop and implement successful campaigns.
Conversion Copywriter:
The Conversion Copywriter is responsible for writing persuasive and compelling copy that converts website visitors into customers. This includes writing copy for landing pages, product pages, and other key conversion points on the website. The ideal candidate will have experience in conversion copywriting and a deep understanding of B2B SaaS-based industries. The Conversion Copywriter will work closely with the marketing and sales teams to develop and implement effective conversion strategies.
Thought Leadership Copywriter:
The Thought Leadership Copywriter is responsible for creating engaging and informative content that positions the company as a thought leader in the B2B SaaS industry. This includes writing blog posts, articles, white papers, and other long-form content. The ideal candidate will have experience writing thought leadership content and a deep understanding of B2B SaaS-based industries. The Thought Leadership Copywriter will work closely with the marketing and sales teams to develop and implement a content marketing strategy.
Manage development of highly scalable ecommerce application and platform
Manage release planning and execution, deployment, DevOPs and production
environment
Provide technology thought leadership
Build and mentor high performance teams
Experience / Skills Required:
B.Tech in Computer Science/MCA with 10+ years of progressive industry experience
3+ years of technical management experience
Must be passionate about building “world class software”
Strong experience in building high performance teams – hiring, mentoring and retaining top talent
Strong experience with web and mobile technologies
Strong experience in building highly scalable systems
Strong experience with leveraging OpenSource tools and platforms
Strong experience with RDBMS and NoSQL systems
Prior to being in technical management role – must have had strong development background and
architected scalable server systems
Must have experience with agile planning and delivering short release cycles (bi-weekly releases)
Experience with BigData technologies a great plus
Experience with DevOPs tools and technology a great plus
Experience with AWS cloud a great plus
Experience in building ecommerce or SaaS products a great plus
Experience in software product companies and startups a great plus
Experience with managing user interface design/development a great plus
Experience with LAMP, Python a great plus
Must have excellent communication (verbal & written), interpersonal, leadership, and problem
solving skills
Must be able to thrive in fast paced environment
About First Principles
We are a Tech Holding Company and our portfolio companies generate millions in revenue. What is unique about FirstPrinciples is that most of our companies remain controlled and majority owned by First Principles and its team members rather than by external investors. We are proud that our product engineering team builds world class products from India. https://firstprinciples.io/">https://firstprinciples.io/
About this Role
As we scale and build our organisation, we would like to add an individual to our core Technical Leadership who can scale our key products and projects and help us build and foster relationships with Enterprise clients.
We are looking for an experienced Technology Leader to join our fast growing organisation to help us with driving Technical Strategy, Approach and oversee the Implementation for internal and external products. You should be someone who loves Engineering, have amazing debugging skills and slay problems with technology.
In this role, you will undertake Technical / Solution Architecture and should also be able to help team with Engineering and coding wherever required. That includes, working along with the team, writing code, doing R&D or POCs, ensuring we follow modern industry standards and building beautiful high performing Software and Applications and thus delivering a better solution and product. You will also help FP build strong relationships with clients and technical leadership on the client side.
You would be required to have a minimum of 10+ years of experience with a mix of Engineering, DevOps, Infrastructure, Cyber - Network Security, Enterprise Application Maintenance, Database Management along with Project, Client and People Management skills which are necessary to lead the team and be their voice. You should be a leader and not just a manager who loves delegating things to the off-shore team, but rather someone who would not hesitate to take over Git-Pull and start writing code and show ‘here is how it’s done’ and amaze everyone with your expertise! :-)
Because this is a Senior role, you would also be involved working with the Product/Project Manager and will be responsible for the delivery and output.
Tech Stack [High-Level]: We are JavaScript focused i.e. we work in ReactJS, NodeJS, AngularJS, TypeForm, TypeScript, Redis. On the server side, we work with AWS/GCP/DO. Database: MySQL, PostgreS and MongoDb. API: REST and GraphQL API. We also have a strong DevOps stack - including Kubernetes(K8), Dockers and CI/CD automation.
Interview Process:
- 60 min Discovery Call
- 15 mins introduction and what you bring to the table (We love people who say, “We build the damn table”)
- 15 min understanding your experience and background
- 15 min on why you want to join our team and your expectations, future plans
- 15 min Q&A
- 60-90 min Technical Interview (May be more than 1)
- Technical Call
- 45-60 min Final Call
- 15 min discussion on results
- 15 min CTC expectations / negotiations
- 15 min closure
- 15 min buffer
Short URL https://rb.gy/600h4r">https://rb.gy/600h4r
Entrepreneurial Mindset
OpenSource Contribution
Solution/Problem Solving
StartUp




