Fretron
https://frertrron.comAbout
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Fretron Pvt. Ltd. - A SaaS-based logistical organization. We are one of the fastest-growing start-ups founded by visionary industry veterans having a combined experience of 35 years with a vision of creating the most comprehensive cloud-based logistics tech and transportation management platform. Using our logistics automation platform, we are helping several major companies to cut down their freight cost, increase order and load management efficiency, reduce delays and gain end-to-end visibility into their Logistics operations. Our customers include companies Like Jindal Saw, V-Mart Retail, Exide Industries, Century Ply, Shayam Steel, etc.
Direct Response Copywriter:
The Direct Response Copywriter is responsible for creating compelling and effective copy for B2B SaaS-based marketing campaigns. This includes crafting email and social media copy, as well as writing landing page copy and other promotional materials. The ideal candidate will have experience writing direct response copy and a proven track record of increasing conversion rates. The Direct Response Copywriter will work closely with the marketing team to develop and implement successful campaigns.
Conversion Copywriter:
The Conversion Copywriter is responsible for writing persuasive and compelling copy that converts website visitors into customers. This includes writing copy for landing pages, product pages, and other key conversion points on the website. The ideal candidate will have experience in conversion copywriting and a deep understanding of B2B SaaS-based industries. The Conversion Copywriter will work closely with the marketing and sales teams to develop and implement effective conversion strategies.
Thought Leadership Copywriter:
The Thought Leadership Copywriter is responsible for creating engaging and informative content that positions the company as a thought leader in the B2B SaaS industry. This includes writing blog posts, articles, white papers, and other long-form content. The ideal candidate will have experience writing thought leadership content and a deep understanding of B2B SaaS-based industries. The Thought Leadership Copywriter will work closely with the marketing and sales teams to develop and implement a content marketing strategy.
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📍Experience: 3–7 Years
📢 Location: Andheri, Marol
🔗 Join a fast-growing team that thrives on creativity, innovation, and results.
Are you a data-driven marketer with proven expertise in Google Ads, Meta Ads & Facebook Ads? If you’re fluent in communication, performance-focused, and seeking a meaningful growth opportunity, this could be the role for you.
✅ Key Responsibilities:
• Plan, execute & optimize paid campaigns across YouTube, Amazon, Programmatic, Affiliate Networks, etc.
• Manage complete campaign lifecycle: planning, A/B testing, execution & optimization
• Conduct keyword research and refine targeting for improved ROI
• Collaborate with creative, tech & content teams to align campaigns with business goals
• Monitor performance metrics like CAC, LTV, ROAS, and implement data-backed strategies for continuous growth
🛠 Technical Skills Required:
• 3–7 years of hands-on experience in performance marketing
• Solid understanding of CPC, CPA, CPL, ROI
• Familiarity with tools like DV360, HubSpot/Agile CRM, affiliate marketing platforms
• Experience in lead generation and purchase-driven campaigns
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