Direct Response Copy Writer | Conversion Copywriter | at Fretron · Gurugram · 2 - 5 years · ₹3L - ₹8L / yr · Bootstrapped · Posted 14 Dec 2022
Fretron Pvt. Ltd. - A SaaS-based logistical organization. We are one of the fastest-growing start-ups founded by visionary industry veterans having a combined experience of 35 years with a vision of creating the most comprehensive cloud-based logistics tech and transportation management platform. Using our logistics automation platform, we are helping several major companies to cut down their freight cost, increase order and load management efficiency, reduce delays and gain end-to-end visibility into their Logistics operations. Our customers include companies Like Jindal Saw, V-Mart Retail, Exide Industries, Century Ply, Shayam Steel, etc.
Direct Response Copywriter:
The Direct Response Copywriter is responsible for creating compelling and effective copy for B2B SaaS-based marketing campaigns. This includes crafting email and social media copy, as well as writing landing page copy and other promotional materials. The ideal candidate will have experience writing direct response copy and a proven track record of increasing conversion rates. The Direct Response Copywriter will work closely with the marketing team to develop and implement successful campaigns.
Conversion Copywriter:
The Conversion Copywriter is responsible for writing persuasive and compelling copy that converts website visitors into customers. This includes writing copy for landing pages, product pages, and other key conversion points on the website. The ideal candidate will have experience in conversion copywriting and a deep understanding of B2B SaaS-based industries. The Conversion Copywriter will work closely with the marketing and sales teams to develop and implement effective conversion strategies.
Thought Leadership Copywriter:
The Thought Leadership Copywriter is responsible for creating engaging and informative content that positions the company as a thought leader in the B2B SaaS industry. This includes writing blog posts, articles, white papers, and other long-form content. The ideal candidate will have experience writing thought leadership content and a deep understanding of B2B SaaS-based industries. The Thought Leadership Copywriter will work closely with the marketing and sales teams to develop and implement a content marketing strategy.

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Job Summary
We are looking for an experienced .NET Core Developer with strong expertise in C#, Angular, ASP.NET, AWS Object-Oriented Programming (OOPS), SOLID Principles, and Unit Testing. The ideal candidate will be responsible for designing, developing, testing, and maintaining scalable, high-performance web applications while following coding best practices and clean architecture principles.
Mandatory Skills
- .NET Core / ASP.NET Core
- C#
- Angular
- AWS
- OOPS Concepts
- ASP.NET MVC / Web API
- SOLID Principles
- Unit Testing (xUnit, NUnit, or MSTest)
- Entity Framework Core
- RESTful API Development
- SQL Server
Roles & Responsibilities
- Develop, enhance, and maintain enterprise-grade applications using .NET Core and C#.
- Design and build scalable REST APIs and backend services.
- Apply OOPS concepts and SOLID principles to produce clean, maintainable code.
- Write comprehensive unit tests to ensure application reliability and code quality.
- Participate in code reviews and follow secure coding standards.
- Optimize application performance and troubleshoot production issues.
- Collaborate with cross-functional teams including UI developers, QA, and product owners.
- Follow Agile/Scrum methodologies throughout the development lifecycle.

Job Title: Bilingual Recruiter (English/French), Remote
Location: Fully Remote (Must be available to work across various Canadian time zones)
Employment Type: Full-Time
About the Role:
We’re looking for a motivated and adaptable Bilingual Recruiter fluent in both English and French. While some recruitment experience is preferred, what matters most is your eagerness to learn and grow under the guidance of a senior recruiter — and your commitment to creating exceptional experiences for both clients and candidates.
You’ll be supporting recruitment across a wide variety of industries and client types, giving you exposure to different roles, hiring styles, and organizational cultures.
- Key Responsibilities:Conduct full-cycle recruitment in English and French, including sourcing, screening, interviewing, and offer coordination.
- Ensure a full understanding of each client’s needs, business context, and expectations to deliver focused and effective recruitment support.
- Collaborate closely with clients and internal team members to create a positive and professional client experience marked by responsiveness, clarity, and results.
- Create a strong candidate experience by being respectful, organized, and transparent throughout the hiring journey.
- Work closely with a senior recruiter to build your recruitment skillset, gain mentorship, and grow your capacity over time.
- Maintain accurate documentation and workflows within our recruitment platforms and tools.
- Proactively contribute to team meetings, brainstorms, and shared files — bringing a team-first mindset to everything you do.
- What We’re Looking For:Fluency in English and French (spoken and written).
- Some experience in recruitment or talent acquisition (agency or in-house).
- Strong interpersonal, written, and verbal communication skills.
- A team player who collaborates, communicates well, and supports shared goals.
- A client-service orientation with a passion for understanding people and solving hiring challenges.
- Well-organized and comfortable managing multiple tasks and roles remotely.
- A desire to learn, grow, and build toward a senior recruiter path.
- What Success Looks Like:Timely, high-quality candidate placements.
- Consistent positive feedback from clients and candidates.
- Ability to manage competing priorities with professionalism and accuracy.
- Ongoing development and increasing confidence as a recruiter.
Tools & Technology:
We use a variety of modern recruitment tools and platforms to streamline sourcing, communication, and scheduling — including applicant tracking systems (ATS), candidate databases, scheduling tools, and internal collaboration platforms. While prior experience is an asset, we’re happy to train you on the systems we use.
Our Work Culture:
We believe in collaboration, curiosity, and doing the right thing — for our clients, our candidates, and each other. We’re supportive, flexible, and focused on delivering real results while enjoying the work we do.
SENIOR DESIGN ENGINEER
ROLE AND RESPONSIBILITIES
Getting development inputs from Design Manager .
Field visit for observing technical requirement.
Design review meeting held with design team.
Preparation of Development Plan.
Concept modelling creation.
Design review meeting held with Design team.
Complete modelling of prototype machine,Special Tools and Welding Fixtures.
Get project budget amount from Management.
Preparation of BOM in Excel as per our company standards.
Making Sheet metal and machining component design and fabrication, in that Laser Cutting Drawing, Bending drawing, Machining drawing, Welding Drawings, Assembly Drawing, GA Drawing,Product Catalogue and SOP from SOLIDWORKS and AUTOCAD.
Quality plan creation.
Design review meeting held with Production team.
Bought out items, Sheet metal Bending,Laser cutting, Welding, Powder coating and machining process followup.
Inspection of Prototype machine components as per quality plan.
Assembly of prototype machine .
Product verification at in house.
Product validation at field.
Handover the product to production includes the following documents.
l Maintaining Design documents securely as soft copy in drive and Hard copy
1. BOM
2. Manufacturing Drawings
3. Assembly Drawings
4. Quality Plan and Standard component specification
5. Components image list
6. SOP
7. Installation drawings
8. Service manuals
ECN execution for existing product upgradation and solving problems .
Value engineering of existing products.
Machine BOM cost workout.
Leading team members and allocate their works and monitoring.
Position: Executive Assistant
Job Summary: The Executive Assistant provides high-level administrative support to the executive team by managing daily schedules, communications, and organizational tasks to ensure the smooth operation of the executive office.
Key Responsibilities:
- Calendar Management: Manage and prioritize the executive’s schedule, including appointments, meetings, travel, and events.
- Communication: Act as the first point of contact for all communications directed to the executive, including handling phone calls, emails, and correspondence.
- Travel Coordination: Arrange travel, accommodations, and itineraries for business trips, including preparing detailed travel schedules.
- Meeting Coordination: Organize and schedule meetings, conferences, and calls; prepare agendas, materials, and reports for meetings.
- Document Preparation: Draft, proofread, and edit correspondence, reports, presentations, and other documents.
- Project Management: Assist with the coordination and tracking of projects, deadlines, and deliverables.
- Expense Management: Manage and process expenses and invoices, ensuring that receipts and reimbursements are properly handled.
- Research & Reporting: Conduct research and compile reports or presentations as required by the executive.
- Confidentiality: Handle sensitive and confidential information with integrity and discretion.
- Office Management: Maintain office supplies, organize files, and perform other administrative tasks to ensure a well-organized and efficient workspace.
Requirements:
- Education: Bachelor’s degree in business administration or related field preferred.
- Experience: Proven experience as an Executive Assistant or in other administrative roles.
- Skills:
- Strong organizational and time-management skills.
- Excellent verbal and written communication abilities.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook) and other office software.
- High attention to detail and problem-solving skills.
- Ability to multitask and prioritize effectively.
- Professional demeanor and ability to work under pressure.
We are looking for a rockstar in digital marketing who can originate, develop, implement, track, measure and optimize our digital marketing campaigns. We are looking for a creative growth hacker who has an iterative mindset and is entrepreneurial.
Roles and Responsibilities -
-
Develop a deep understanding of our target consumer and become his/her advocate
across company initiatives
-
Design, build and maintain our presence across all digital channels
-
Work with agencies and lead campaign development- Having deep knowledge in
running a 360-campaign, from brief creation to communication development, tactical
execution and analysis. Your work will be 70% SEM and 30% SEO
-
Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness. Identify trends and insights, and optimize spend and
performance based on the insights
-
Measure and report performance of all digital marketing campaigns, and assess against
goals (ROI and KPIs). Build robust top of the funnel and manage rest of the funnel -
Incharge of CPI, Conversion and CAC metrics
-
Acquire insight in online marketing trends and keep strategies up-to-date. Have a pulse
on trending topics as well which will be shared with content team
-
Collaborate with internal and external teams including content, product and ops and
marketing and design agencies to craft campaigns and decide on KPIs on campaigns
Experience you MUST have:
-
Excellent understanding of digital marketing concepts and best practices. hands-on
experience in PPC on google and FB ecosystems
-
Hands-on experience in PPC on google and FB ecosystems
-
Should have experience with reporting tools in order to track every dollar on marketing spend with ROI
-
Experience with B2C social media, Google Adwords, SEO, SEM, and other ecosystems with respect to content creation
-
Experience with tools which helps to identify keywords and create campaigns
-
Perfect knowledge of web analytics tools (e.g. Google Analytics, Heap, amplitude etc)
-
A/B testing and multivariate experiments
-
Comfortable with no-code website builders like Wix and Webflow
-
Experience in setting up and optimizing Google Adwords campaigns, FB campaigns
-
Experience across the content and digital space in brand positioning/marketing team
Skills/mindset you MUST have:
● Product-first thinking - Break complex problems into implementable solutions with
iterative mindset using the product
-
Whole-brain problem solving - Uses right and left sides of the brain effectively - Strong business judgment and analytical acumen with creative thinking
-
Thrives in chaos - Comfortable with ambiguity but loves defining the boundaries and parameters and getting shit done
-
Communicate, care, inspire - Exceptional interpersonal and leadership skills - be a leader and a team player
-
Always push the bar - Strive for excellence in whatever you do, take ownership and responsibility for outcomes
-
Build fast, fail, learn, HUSTLE HUSTLE HUSTLE
-
Want to have fun - if you are not happy and people around you are not happy, how
will we make the world a happier place? :)
-
Curious and spiritual soul - Understanding of market and experience with
astrology, yoga, mediation, Art of Living, Isha Yoga would be a good plus
Location: Remote
Type: Internship
Compensation: Negotiable based on portfolio and experience
Application : https://forms.gle/5Vn7YXzyXx9muoEZA
About Us:
We are a team of IIT Bombay and IIT Kanpur graduates with over 10 years of experience in building SaaS products. Our software product is used by finance and accounting professionals. We are looking for a self-motivated, passionate content writer who understands SEO and is a fast learner. This role offers the chance to drive web traffic through SEO, content, and analytics.
Roles and Responsibilities:
- Deliver two high-quality, well-researched blogs daily
- Brainstorm and ideate topics based on keyword research, competitive analysis, and emerging trends.
- Conduct in-depth research to produce informative and engaging content.
- Develop an understanding of the target audience.
- Implement SEO best practices to optimize content for search engines.
- Use analytics tools to measure content effectiveness and adjust strategies.
Requirements:
- Previous experience in B2B SaaS writing.
- Proficiency in verbal and written English.
- Strong research and analytical skills.
- Curiosity, self-motivation, and willingness to invest time in high-quality research.
- Ability to perform in high-pressure situations and meet deadlines.
- Ability to work independently and take ownership of tasks.
What We Offer:
- Opportunities for professional growth.
- Mentorship from experienced professionals in the SaaS industry.
- Flexible remote work environment.
- A key role in driving our content strategy and increasing web traffic.
Find New prospect and convert them to client
Generate leads from existing & new customers .
End-to-end sales cycle from lead generation, giving demos, sending proposals to closing the deals
Required Candidate profile
Bike and Driving License is MandatoryOnly Male Candidates
Role: Backend Developer-SDE2
- 3-5 years of exp into
Responsibilities:
- Work on the development backend systems for our first product.
- Build reliable, secure and performant backend systems.
- Drive test coverage and continuous delivery automation within the team.
Requirements:
- 3-4 years of software development experience.
- Strong computer science fundamentals.
- Good knowledge of Java ecosystem.
- Can write code that is readable, maintainable and performant.
- Good understanding of relational databases, transactions, entity-relationship modeling.
- Comfortable writing multi-threaded programs.
- Identifies business opportunities by identifying prospects and evaluating their position in the industry; researching and analysing sales options.
- Sells products by establishing contact and developing relationships with prospects; recommending solutions.
- Creating his own network by recruiting candidates and make them understand business plan.
- observe the issues related to stockpoint and customer & trying to provide the solutions to it.
- Contributes to team effort by accomplishing related results as needed.
- Prepares reports by collecting, analysing, and summarizing information.







