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We have opening for Paid Marketing Executive for Ahmedabad ( Ambavadi ) Location

Paid Marketing Executive

Job Description:

• Plan, launch, and optimize performance marketing campaigns across Google Ads, Meta Ads, and LinkedIn Ads.
• Manage end-to-end campaign execution - from targeting, ad setup, creative testing, landing page optimization, to post-campaign reporting.
• Drive lead generation and user acquisition by optimizing for lower CPA and higher ROAS.
• Run remarketing, retargeting, and lookalike campaigns to nurture leads and improve conversion rates.Implement A/B testing for ad creatives, copies, landing pages, and funnels to maximize campaign performance.
• Leverage AI tools and automation techniques to streamline campaign processes, enhance efficiency, and improve overall campaign performance.
• Monitor budgets, track KPIs (CTR, CPC, CPA, ROAS, Conversion Rates), and ensure efficient utilization of ad spend.
• Track, analyze, and report performance using tools like Google Analytics, Google Tag Manager, Meta Ads Manager, LinkedIn Campaign Manager, and dashboards.

Requirements

2 + years of experience in performance marketing / digital marketing,

preferably in B2B or in Finance sector.

Hands-on expertise in Google Ads, Meta Ads, and LinkedIn Ads for B2b Marketing.

Strong analytical skills with experience in A/B testing, funnel optimization, and data-driven decision-making.

Proficiency in campaign tracking and analytics tools (Google Analytics, GTM, Ads Managers, etc.).

Ability to manage budgets effectively and deliver measurable business

outcomes.

Bachelor’s degree in Marketing, Business, or a related field

Certifications in Google Ads or Facebook Blueprint are a plus

About Kanerika:

Kanerika Inc. is a premier global software products and services firm that specializes in providing innovative solutions and services for data-driven enterprises. Our focus is to empower businesses to achieve their digital transformation goals and maximize their business impact through the effective use of data and AI.

We leverage cutting-edge technologies in data analytics, data governance, AI-ML, GenAI/ LLM and industry best practices to deliver custom solutions that help organizations optimize their operations, enhance customer experiences, and drive growth.

Awards and Recognitions:

Kanerika has won several awards over the years, including:

1. Best Place to Work 2023 by Great Place to Work®

2. Top 10 Most Recommended RPA Start-Ups in 2022 by RPA Today

3. NASSCOM Emerge 50 Award in 2014

4. Frost & Sullivan India 2021 Technology Innovation Award for its Kompass composable solution architecture

5. Kanerika has also been recognized for its commitment to customer privacy and data security, having achieved ISO 27701, SOC2, and GDPR compliances.

Working for us:

Kanerika is rated 4.6/5 on Glassdoor, for many good reasons. We truly value our employees' growth, well-being, and diversity, and people’s experiences bear this out. At Kanerika, we offer a host of enticing benefits that create an environment where you can thrive both personally and professionally. From our inclusive hiring practices and mandatory training on creating a safe work environment to our flexible working hours and generous parental leave, we prioritize the well-being and success of our employees.

Our commitment to professional development is evident through our mentorship programs, job training initiatives, and support for professional certifications. Additionally, our company-sponsored outings and various time-off benefits ensure a healthy work-life balance. Join us at Kanerika and become part of a vibrant and diverse community where your talents are recognized, your growth is nurtured, and your contributions make a real impact. See the benefits section below for the perks you’ll get while working for Kanerika.

Role Responsibilities: 

Following are high level responsibilities that you will play but not limited to: 

• Design, development, and implementation of modern data pipelines, data models, and ETL/ELT processes.
• Architect and optimize data lake and warehouse solutions using Microsoft Fabric, Databricks, or Snowflake.
• Enable business analytics and self-service reporting through Power BI and other visualization tools.
• Collaborate with data scientists, analysts, and business users to deliver reliable and high-performance data solutions.
• Implement and enforce best practices for data governance, data quality, and security.
• Mentor and guide junior data engineers; establish coding and design standards.
• Evaluate emerging technologies and tools to continuously improve the data ecosystem.

Required Qualifications:

• Bachelor's degree in computer science, Information Technology, Engineering, or a related field.
• Bachelor’s/Master’s degree in Computer Science, Information Technology, Engineering, or related field.
• 5-7 years of experience in data engineering or data platform development, with at least 2–3 years in a lead or architect role.
• Strong hands-on experience in one or more of the following:
• Microsoft Fabric (Data Factory, Lakehouse, Data Warehouse)
• Databricks (Spark, Delta Lake, PySpark, MLflow)
• Snowflake (Data Warehousing, Snowpipe, Performance Optimization)
• Power BI (Data Modeling, DAX, Report Development)
• Proficiency in SQL and programming languages like Python or Scala.
• Experience with Azure, AWS, or GCP cloud data services.
• Solid understanding of data modeling, data governance, security, and CI/CD practices.

Preferred Qualifications:

• Familiarity with data modeling techniques and practices for Power BI.
• Knowledge of Azure Databricks or other data processing frameworks.
• Knowledge of Microsoft Fabric or other Cloud Platforms.

What we need?

· B. Tech computer science or equivalent.

Why join us?

• Work with a passionate and innovative team in a fast-paced, growth-oriented environment.
• Gain hands-on experience in content marketing with exposure to real-world projects.
• Opportunity to learn from experienced professionals and enhance your marketing skills.
• Contribute to exciting initiatives and make an impact from day one.
• Competitive stipend and potential for growth within the company.
• Recognized for excellence in data and AI solutions with industry awards and accolades.

Employee Benefits:

1. Culture:

• Open Door Policy: Encourages open communication and accessibility to management.
• Open Office Floor Plan: Fosters a collaborative and interactive work environment.
• Flexible Working Hours: Allows employees to have flexibility in their work schedules.
• Employee Referral Bonus: Rewards employees for referring qualified candidates.
• Appraisal Process Twice a Year: Provides regular performance evaluations and feedback.

2. Inclusivity and Diversity:

• Hiring practices that promote diversity: Ensures a diverse and inclusive workforce.
• Mandatory POSH training: Promotes a safe and respectful work environment.

3. Health Insurance and Wellness Benefits:

• GMC and Term Insurance: Offers medical coverage and financial protection.
• Health Insurance: Provides coverage for medical expenses.
• Disability Insurance: Offers financial support in case of disability.

4. Child Care & Parental Leave Benefits:

• Company-sponsored family events: Creates opportunities for employees and their families to bond.
• Generous Parental Leave: Allows parents to take time off after the birth or adoption of a child.
• Family Medical Leave: Offers leave for employees to take care of family members' medical needs.

5. Perks and Time-Off Benefits:

• Company-sponsored outings: Organizes recreational activities for employees.
• Gratuity: Provides a monetary benefit as a token of appreciation.
• Provident Fund: Helps employees save for retirement.
• Generous PTO: Offers more than the industry standard for paid time off.
• Paid sick days: Allows employees to take paid time off when they are unwell.
• Paid holidays: Gives employees paid time off for designated holidays.
• Bereavement Leave: Provides time off for employees to grieve the loss of a loved one.

6. Professional Development Benefits:

• L&D with FLEX- Enterprise Learning Repository: Provides access to a learning repository for professional development.
• Mentorship Program: Offers guidance and support from experienced professionals.
• Job Training: Provides training to enhance job-related skills.
• Professional Certification Reimbursements: Assists employees in obtaining professional      certifications.
• Promote from Within: Encourages internal growth and advancement opportunities.

About Simprosys InfoMedia:

Simprosys is a diverse team of E-commerce enthusiasts with a simple yet powerful goal of empowering E-commerce merchants with easily adaptable product listings’ and Ad management solutions. 

Our crew consists of budding techies developers who build and maintain the technological interventions to automate our product listing and ad management solutions. Support executives who are digital marketers themselves. Passionate designers with exceptional UI designing, motion graphics, animation, and video editing skills. Our marketing team consists of versatile content creators and brand strategists. 

Be a part of our E-commerce enthusiasts crew.

Job Title: Sr. Python Developer

Location: Ahmedabad (Onsite)

Skill Set: Python, JavaScript, Python frameworks (Flask, Django, Django Rest Framework), AWS, Data Science, Machine Learning.

 Responsibilities:

1. Develop and maintain Python applications, using frameworks like Flask or Django to create and manage APIs and web services.
2. Integrate various data sources and databases, including SQL (MySQL, PostgreSQL) and NoSQL (MongoDB, Redis) systems, into a unified solution.
3. Model data for reporting and analysis, leveraging libraries like NumPy, Pandas, and Matplotlib to provide insights and communicate results to stakeholders.
4. Utilize AWS services, such as DynamoDB and Lambda, to build and deploy efficient, cloud-based solutions.
5. Manage code versions with GIT, ensuring effective tracking and collaborative development practices.
6. Employ strong debugging and optimization skills to ensure high performance and resolve issues promptly.

Requirements:

1. Strong knowledge and hands-on experience with Python, including its standard libraries, toolkits, and APIs.
2. Experience with web frameworks like Flask or Django, and familiarity with REST framework principles for web services.
3. Proficiency in database structures, with practical experience in SQL (MySQL, PostgreSQL) and NoSQL (MongoDB, Redis) databases.
4. Experience with cloud platforms, especially AWS, and knowledge of services like DynamoDB and Lambda.
5. Skilled in Python libraries for data analysis, such as NumPy, Pandas, and Matplotlib, with an understanding of big data frameworks.
6. Excellent analytical and problem-solving skills, capable of debugging and resolving complex issues efficiently.
7. Strong grasp of data structures and algorithms, crucial for building efficient applications.
8. Thoroughly understand version control systems, particularly GIT, for effective code management and collaboration.

Required Skills

• 4-6 years of professional experience building server applications with Node.js and the Spring framework.
• Experience working with the AWS Development stack, including: Lambda, API Gateway, DynamoDB, Cognito, Mobile Analytics, EC2 and RDS

Experience working with a handful of the following:

• relational databases: MySQL, or PostgreSQL or Oracle
• document-based data stores: MongoDB or CouchDB,
• key-value stores: DynamoDB, Redis, Memcached
• column-stores: Cassandra, Vertica
• Ability to work with front-end web technologies, like: HTML5/CSS3/Angular/Bootstrap
• Strong familiarity with *nix command line operations

Job Description

Job Responsibilities

• Design and implement robust database solutions including

  • Security, backup and recovery

  • Performance, scalability, monitoring and tuning,

  • Data management and capacity planning,

  • Planning, and implementing failover between database instances.

• Create data architecture strategies for each subject area of the enterprise data model.

• Communicate plans, status and issues to higher management levels.

• Collaborate with the business, architects and other IT organizations to plan a data strategy, sharing important information related to database concerns and constrains

• Produce all project data architecture deliverables..

• Create and maintain a corporate repository of all data architecture artifacts.

Skills Required:

• Understanding of data analysis, business principles, and operations

• Software architecture and design Network design and implementation

• Data visualization, data migration and data modelling

• Relational database management systems

• DBMS software, including SQL Server  

• Database and cloud computing design, architectures and data lakes

• Information management and data processing on multiple platforms 

• Agile methodologies and enterprise resource planning implementation

• Demonstrate database technical functionality, such as performance tuning, backup and recovery, monitoring.

• Excellent skills with advanced features such as database encryption, replication, partitioning, etc.

• Strong problem solving, organizational and communication skill.

Customer Success Specialist

Why Reelo

In today’s customer centric world, it’s important for every business to market like the best brands in the world. As competition for customers’ attention increases, it has never been more important for small and mid-market F&B and retail businesses to have 360° view of the people that keep them in business. But collecting, understanding and taking action on customer data is riddled with market, resource, and technology challenges. Solving these challenges is why we get up in the morning.

Reelo is the new-age customer marketing platform for restaurant & retail businesses to grow their revenue, get more customers and build a stronger brand, in an incredibly simple manner.

We understand that it's easier than ever to start a restaurant & retail business, it’s harder than ever to grow it. Specifically, most of these businesses have two challenges with growth:

1. Getting people to make their first purchase.

2. Getting those people to come back and buy again (and again and again).

These businesses and their teams already have 1,000 things to do — wrestling with overly complicated marketing tools doesn’t need to get added to the list.

Our SaaS platform makes it fast & easy for businesses to understand more about their customers and continously engage with them in a smart & automated way - making them look like a professional without the effort.

There is a massive opportunity in front of us. We’re building a business that is big, meaningful, and lasting. For that, we’re building a strong, diverse team of curious, creative people who want to find purpose in their work and support each other in the process. If that sounds like you, we’d love to hear from you.

👉🏻 Read more on https://www.reelo.io

About the opportunity

As Reelo grows, we're looking for a passionate Customer Success Specialist to join our team for the next phase of growth. The Customer Success Specialist is responsible for the success of our customers by providing them with the resources and support they need to get the most out of our product. This includes onboarding new customers who have upgraded to a paid plan, providing training and support, and working with customers to identify and solve problems. The ideal candidate will have a strong understanding of SaaS products and services, as well as the ability to build and maintain relationships with customers.

This is a Work from Office role in Ahmedabad, Gujarat

What will you do?

• Responsible for driving revenue of existing accounts by ensuring renewals and upselling existing accounts
• Proactively reaching out to customers to ensure they are getting success using Reelo.
• Respond professionally to incoming inquiries from your customers.
• Being the one responsible, to ensure that your customers have a great experience with the product -a crucial part of the role is ensuring we make the product as easy to use, reliable, bug-free, and fast as possible.
• Becoming an encyclopedia of knowledge about how Reelo works and what it is capable of.
• Build sustainable relationships and trust with customers through open and interactive communication and anticipating their needs better.
• Working directly with product teams to identify current issues and, synthesizing the diverse feedback you hear from our customers, offer informed opinions on potential solutions.

What you need?

• Past experience in account management/client services roles across
• A strong problem solving mindset and work actively towards unblocking barriers that hinder the experience of the customer
• Excellent verbal, written communication, and presentation skills.
• Ability to respectfully handle complaints/ escalations
• A very consultative approach and passion for speaking to customers everyday
• Passion for technology and keeping up with latest trends
• Great attention to details
• Being tactful and providing best practices to customers to ensure they are seeing success using Reelo
• Organizational skills and experience improving processes
• The ability to explain complex topics in easy to understand and concise language
• Demonstrated drive to exceed performance expectations and ability to work with change.

Remember that there’s no such thing as the perfect candidate or background, which is what makes us unique and successful!

POST: Tele callers (Females Only)

JD Includes:

• Relevant Experience from Loan/Insurance Industry
• Excellent Communication
• Hardworking with Sales Orientation
• Ability to drive Targets

Responsibilities::

• Plan and execute all digital marketing strategy including SEO/SEM, marketing database, email, social media and campaign management for Tactic Solutions

• Responsible to generate the inbound lead for our IT services.

• Design, build and maintain our social media presence

• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

• Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests

• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

• Website management using Google Webmaster & Analytics

• SEO, SEM, SMM activities including Blogs and articles

• Preparing detailed strategy reports

• Identifying powerful keywords to drive the most valuable traffic

• Filling websites and other content with effective keywords

• Writing effective SEO content for blogs, websites and social media accounts

• Developing link building strategies

• Analysing keywords and SEO techniques used by competitors

• Compiling and presenting SEO guidelines

• Perform competitive analysis and identify gaps in our content or areas of improvement in our web design

• Track important SEO metrics including organic traffic, conversion rates and time spent on page

• Report on performance metrics comparing them to our SEO goals and benchmarking data

• Follow SEO trends and stay up-to-date with new tools and practices

Skills::

• MARKETING STRATEGY

• SEO

• SMO

• DIGITAL MARKETING

• SOCIAL MEDIA

• MARKET RESEARCH

• SOCIAL STUDIES

Website - https://praxinfo.com/">https://praxinfo.com/