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About the Role

We're looking for a Senior Copywriter who can turn ideas into impactful campaigns across digital and social platforms. If you're someone who can crack compelling concepts, write sharp copy, lead creative thinking, and collaborate seamlessly with designers, strategists, and clients, we'd love to hear from you.

Responsibilities

● Conceptualize and develop creative ideas alongside the creative and strategy teams.

● Decode client briefs and translate them into strong copy ideas and integrated campaigns.

● Write compelling, persuasive, and original copy across social media.

● Lead content ideation for monthly content calendars in collaboration with Account Managers and Strategists.

● Mentor junior copywriters by providing creative direction, feedback, and guidance.

● Present campaign ideas and creative concepts confidently to internal teams and clients.

● Collaborate with designers, art directors, strategists, and account teams to deliver high-quality campaigns.

● Stay updated on emerging trends, pop culture, and platform innovations to create relevant and engaging content.

● Lead small to mid-sized pitches and actively contribute to large business pitches

● Build and maintain strong relationships with clients and cross-functional teams.

Requirements

● Minimum 3+ years of experience as a Copywriter in an agency.

Excellent writing, editing, and storytelling skills.

● Strong conceptual thinking with the ability to develop campaign ideas across multiple platforms.

● Experience handling multiple brands and managing projects independently.

● Ability to take ownership, manage timelines, and work in a fast-paced environment.

● Strong presentation and communication skills.

● A degree in English, Journalism, Communications, Advertising, or a related field is preferred.

Bonus Points

● Familiarity with AI-assisted writing tools and evolving content trends

Job Title: Head of Marketing

Location: Bengaluru

Experience: 8–12 Years

Industry: Food Delivery / Quick Commerce / Consumer Internet / D2C

Employment Type: Full-Time

About the Role

We are looking for an experienced and entrepreneurial Head of Marketing to build and scale a consumer-facing brand from the ground up. The ideal candidate will have a strong background in brand marketing, consumer psychology, storytelling, and growth marketing, with experience in high-growth startups or consumer-tech companies.

This role offers the opportunity to define the brand strategy, drive customer acquisition, and build a high-impact marketing function from scratch.

Key Responsibilities

• Develop and execute the overall marketing and brand strategy.
• Define brand positioning, messaging, tone of voice, and customer value proposition.
• Lead brand-building initiatives across digital, social media, PR, partnerships, and content channels.
• Design and execute integrated marketing campaigns to drive awareness, engagement, and customer acquisition.
• Build and scale performance marketing channels including Meta, Google, and other digital platforms.
• Analyze campaign performance and customer insights to optimize marketing effectiveness.
• Collaborate with Product, Design, and Leadership teams to drive GTM initiatives.
• Build and manage marketing budgets, KPIs, and reporting frameworks.
• Hire, mentor, and lead a high-performing marketing team.
• Drive community-building and customer engagement initiatives.

Required Skills

• Brand Strategy
• Brand Management
• Brand Building
• Consumer Marketing
• Marketing Strategy
• Product Marketing
• Growth Marketing
• Performance Marketing
• Go-To-Market (GTM) Strategy
• Customer Acquisition
• Digital Marketing
• Content Marketing
• Community Building
• Marketing Analytics
• Campaign Management

Preferred Background

• Experience in Food Delivery, Quick Commerce, Consumer Internet, E-commerce, D2C, or FMCG sectors.
• Proven experience launching or scaling consumer brands.
• Strong understanding of consumer behavior and customer lifecycle management.
• Hands-on experience with digital marketing platforms and analytics tools.
• Experience working in startup or high-growth environments.

Strong HR Leadership / HR Operations profiles

Mandatory (Experience 1): Must have 10+ years of overall HR experience, with hands-on ownership of HR Operations, Recruitement, Administration in an IT / Software / Product company

Mandatory (Experience 2): Must have atleast 3+ years in a managerial or supervisory HR role, with experience aligning HR strategy, policies, and processes with business and leadership (CEO / senior management) goals.

Mandatory (Experience 3): Proven expertise in end-to-end HR lifecycle management, including recruitment, onboarding, performance management, appraisals, payroll, compensation & benefits, insurance, exits, and employee data/MIS reporting.

Mandatory (Experience 4): Hands-on experience in recruitment strategy and execution, including hiring the right talent aligned to business goals and ensuring a strong candidate experience in IT and Non-IT roles both

Mandatory (Education): Bachelor’s or Master’s degree in BBA / BBM / MBA / PGDM (HR preferred).

Skills Required:

- 4+ years of technical experience in a developer role

- Strong proficiency with Core Java

- Database experience preferably with DB2, Sybase, or Oracle

- Complete SDLC process and Agile Methodology (Scrum)

- Strong oral and written communication skills

- Excellent interpersonal skills and professional approach

- Bachelor’s degree in Computer Science, MIS, or other technology/engineering discipline

Skill Desired:

-Strong proficiency with Scala on Spark

- Previous experience in front office and back office reports

- Strong understanding Order Life Cycle management from Equities or Listed derivatives perspective

- Previous experience in Trade Surveillance or working with data from the order lifecycle

- Good to have knowledge on Hadoop Technologies

- High quality software architecture and design methodologies and patterns

- Work experience as level-3 support for applications

- Layered Architecture, Component based Architecture

- XML-based technologies

- Unix OS, Scripting, Python or Perl

- Experience in development on other application types (Web applications, batch, or streaming)

Pepkidz Learning is founded by an IIT alumni and Investment Banker, it is an Ed-Tech platform for imparting essential skills like E.Q. (emotional quotient) and Personality development to enable students to fuel their success and make them realize their full potential. We are a team of 20 and rapidly growing. We are looking for a Content Strategist, one who can take on the full responsibility for bringing challenging ideas and campaigns that drive brand, product and business.

• One who is really good at writing engaging content for ads, blogs, social media, testimonial videos etc.
•  Cultivate content marketing strategies targeted at driving traffic, engagement, generating leads, delivering sales, retaining customers and building brand awareness. Develop brand voice to ensure consistency across all content assets. Apply SEO, content development, distribution and measurement to effectively tailor content to reach audience personas.
• Manage digital and social content channels including email or newsletter distribution, with the understanding of the best content practices on each channel. 
• Assist with integrating content strategy and time-specific brand campaigns to drive campaign goals. 
• Create and edit content, mobilising storytelling opportunities on all channels — owned, earned and paid platforms.
• Establish strategies for media relations, seeking placements in print, broadcast and online channels, and create the corresponding content including press releases, articles and presentations. 
• Build relationships with thought leaders and nurture brand awareness, while gathering knowledge of industry trends. 
• Test and implement innovative and relevant methods of measuring content, campaigns and tools, keeping in mind the purpose of the derived results. 

• Experience in defining and architecting future-ready commercial and customer-facing Digital products and platforms and demonstrated digital architecture thought leadership (big picture thinking)
• Should have extensive experience in designing Salesforce applications, solution blueprinting, effort estimation, and creating work plans
• Should have strong experience in hands-on development using out-of-box features and custom development with Apex, Visualforce, JavaScript, and other force.com programming languages including high proficiency in lightning
• Should provide technical expertise in identifying, evaluating, and developing technology solutions including integrations with other enterprise software solutions
• Build and develop web services using REST, SOAP, and other Salesforce APIs to support various integration points with other systems
• Functionally strong in Salesforce Sales Cloud, Service Cloud, CPQ (Configure Price Quote)
• A technically strong and hands-on person willing to code and enthusiastic/ passionate about technical problems in Salesforce.
• Strong exposure to Salesforce Lightning (Lightning Experience, Aura and, LWC) and understands in-depth of Salesforce Lightning Design System.
• Strong exposure to Portals (Partner, Customer) with a varied use of using CMS and Data-Driven Development.
• Understand Lifecycle of Business and Lifecycle Transformation in Salesforce in Manufacturing, Healthcare, Service and, Supply Chain Verticals.
• Could perform System Evaluation in recommending points and consideration for Config vs Code.
• Has performed atleast three End to end Project Transformations in Salesforce using Sales, Service or Community.
• Proactive and willing to learn new technologies with a focus on Very Large Data Volumes and Security.
• Should have Admin, Platform Developer 2 with either salesforce Sales Cloud, Service Cloud or Community Cloud Consultant Certification.
• Voracious and Independent thinker willing to handle Customers/ Stakeholders. Willing to work independently as required.
• Should be aware of Scrum working process and handling large teams (More than 30 Members).
• Strong influencing and communication skills - Ability to present solutions to IT Leadership, business stakeholders, product and development teams in a compelling manner to help them understand why such a solution is required and have the ability to justify the rationale of the particular solution design. Ability to influence in complex situations where stakeholders do not always agree about methods, choices, and strategic direction.
• Experience with developing resource and budget estimates (BOM and staffing)
• Working with global remote teams

Desired Skills:

• Nice to Have Salesforce Architecture Certification in Application Architect or System Architect with exposure to CTA.
• Nice to have a person who understands Salesforce B2B E-commerce, Marketing Cloud, and varying Industry Cloud exposure.
• Strong familiarity with emerging digital frameworks and patterns, Information Security and Data access controls
• Experience of working with platform/package vendors and their solution teams as part of architecting the overall solution.
• Technical acumen and proficiency in Agile and DevOps methodologies, tools, and governance/standards
• Ability to deliver various artifacts as part of the enterprise application architecture, including implementation models, technology matrices, communications diagrams, application use-case diagrams, migration/distribution diagrams, etc.
• Understanding of software development practices like DevOps and CI/CD tool chains (i.e., Jenkins, Spinnaker, Azure DevOps, GitHub) is preferred
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