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Job Responsibilities

-Create and execute the brand strategy for the company. This involves developing a clear understanding of the company's mission, target audience, and brand positioning.

-Responsible for managing the visual identity of the brand, developing and maintaining brand guidelines, overseeing the design of marketing materials, and ensuring consistency across all communications.

-Responsible for conducting market research to understand consumer behavior and trends, as well as to identify opportunities to enhance the brand's reputation.

- Working closely with internal teams, including marketing, advertising, and product development teams, to ensure that the brand strategy is aligned with the company's overall goals.

-Developing marketing campaigns that effectively communicate the brand's message to the target audience.

-Tracking and analyzing the effectiveness of marketing campaigns and brand strategy through monitoring consumer engagement, tracking brand awareness, and measuring the return on investment of marketing initiatives

-Building relationships with key stakeholders, such as media outlets and influencers, to enhance the brand's reputation and increase brand visibility.

Requirements

-Creative mindset to come up with innovative ideas for branding and marketing campaigns.

- Ability to think strategically and develop comprehensive branding strategies that align with the company's overall goals and values.

- Strong understanding of marketing principles and techniques to develop effective marketing campaigns and measure their success.

- Excellent communication skills to effectively communicate with various stakeholders, including cross-functional teams, vendors, and customers.

-Analytical skills to analyze market data, consumer behavior, and marketing trends to develop effective branding strategies.

-Ability to manage multiple projects simultaneously and prioritize tasks to meet deadlines.

-Detail orientation to ensure that the brand messaging and visuals are consistent across all marketing channels.

- Adaptable to changing market trends and consumer behavior to adjust branding strategies as needed.

-Knowledge of Event and exhibition handling.

About Company:

Our client is one of the strongest Consumer brands in the Bakery category, having a 25000 sq ft state-of-the-art centralized manufacturing facility with European equipment near Ahmedabad, Gujarat. The founding team consists of a ‘Master Baker’ from Le Cordon Bleu, Paris, one of the finest culinary institutes in the world and an IIM-A alumni with a McKinsey background.

Position Overview:

The Exe/Assistant Manager Accounts will play a crucial role in managing and overseeing the financial operations of the company. This position involves maintaining accurate financial records, preparing financial statements, coordinating audits, and providing support to the finance team.

Responsibilities:

1. Data Entry – RTV, Revenue Assurance, Expense Analysis

2. General Ledger Management: Maintain the general ledger, recording transactions, reconciling accounts, and ensuring proper classification of financial data. Ensuring accuracy, compliance with accounting principles and standards. Expense Analysis. RTV approvals. Revenue Assurance coordination with Inventory & Ops team.

3. Accounts Payable and Receivable: Oversee accounts payable and receivable processes, ensuring timely and accurate processing of invoices, payments, and collections.

4. Tax Compliance: Collaborate with internal and external stakeholders to ensure accurate and timely filing of various taxes and returns such as GST, TDS, TCS, income tax, and corporate tax. Ensuring proper documentation and paper trail. Handling submissions against various department notices.

5. Audit Coordination: Prepare documentation and support the external audit process, addressing auditor inquiries and implementing audit recommendations.

6. Team Support: Provide guidance and training to junior staff members, fostering their professional growth within the finance department.

Qualifications:

- Bachelor's degree in Accounting, Finance, or related field; Inter CA or (CA multiple attempt) qualification preferred.

- 2-3 years of relevant experience in accounting or finance roles, with demonstrated progression in responsibilities.

- Proficient in financial software and tools, such as Excel, accounting software (e.g., QuickBooks, SAP), and ERP systems.

- Strong knowledge of accounting principles, financial reporting, and taxation.

- Excellent analytical skills and attention to detail.

- Effective communication and interpersonal skills, with the ability to collaborate across departments.

- Problem-solving mindset and ability to work under pressure in a fast-paced environment.

Data Validation

Sales coordination with internal and external departments

Should have Excellent communication, sales, and customer service skills.

Hiring and training interns and ensuring staff meets their quotas and goals

Helping the sales team improve their productivity by contacting customers to arrange appointments and ensuring

Minimum of 7+ years of hands-on development experience in one or more of the following languages/frameworks: React/Angular, Node/Next.js,python/Django

● Hands-on development and deployment experience in AWS or Azure using serverless functions or EC2

● Experience with RESTful & GraphQL APIs

● Familiarity with microservices architectures

● Familiarity with dev tools such as Github, Jira, CFT, Terraform

● DB experience with relational or noSQL such as PostgreSQL, , MySQL, Redshift, MongoDB, Redis

● Familiarity with cloud-based logging, monitoring, and security tools

Dear Candidate,

Hope you are doing great!!

As per our telephonic discussion, I have attached JD.


Company Details : 
Company Name: i-Lanam Technologies

i-Lanam was established in the year 2020 with an insight to provide a

competitive approach towards application development to deliver the best quality applications at the cheapest of the prices. Looking at the need to have a company that can understand the ownership of the application output some quality developers came together to establish this company

 Canada Office

182 Central Ave, 3, London, Ontario N6A 1M7, CA

Ahmedabad Location
417 SHIVALIK SHILP Iscon Cross Road, 4th Floor, Ahmedabad,Gujarat 380015, IN

• Meeting with Web designers to discuss project design and layout.
• Coding the entire HTML site from end to end.
• Debugging code and front-end web applications.
• Ensuring cross-platform compatibility.
• Troubleshooting application errors.
• Conducting website performance and usability tests.
• Meeting publication deadlines.
• Providing user support.

• Bachelor's degree in computer science, computer engineering, MIS, or similar.
• At least 1 years' experience as an HTML Developer.
• In-depth knowledge of front-end coding languages including HTML, CSS, JavaScript, and XML.
• Ability to troubleshoot coding and application errors.
• Knowledge of web design and user application requirements.
• Ability to meet strict publication deadlines.
• Excellent communication and interpersonal skills.
• Strong attention to details

Responsibilities::

• Plan and execute all digital marketing strategy including SEO/SEM, marketing database, email, social media and campaign management for Tactic Solutions

• Responsible to generate the inbound lead for our IT services.

• Design, build and maintain our social media presence

• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

• Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests

• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

• Website management using Google Webmaster & Analytics

• SEO, SEM, SMM activities including Blogs and articles

• Preparing detailed strategy reports

• Identifying powerful keywords to drive the most valuable traffic

• Filling websites and other content with effective keywords

• Writing effective SEO content for blogs, websites and social media accounts

• Developing link building strategies

• Analysing keywords and SEO techniques used by competitors

• Compiling and presenting SEO guidelines

• Perform competitive analysis and identify gaps in our content or areas of improvement in our web design

• Track important SEO metrics including organic traffic, conversion rates and time spent on page

• Report on performance metrics comparing them to our SEO goals and benchmarking data

• Follow SEO trends and stay up-to-date with new tools and practices

Skills::

• MARKETING STRATEGY

• SEO

• SMO

• DIGITAL MARKETING

• SOCIAL MEDIA

• MARKET RESEARCH

• SOCIAL STUDIES

Website - https://praxinfo.com/">https://praxinfo.com/