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Working at Bottom Funnel Technologies Pvt Ltd

Develop faster - with our commitment to the best professional development.

Perform better - as part of a high-performance, empowering culture.

Shape an industry - with a market leader that continues to drive innovation.

Make a difference -by helping improve oral health worldwide.

Position

Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.

The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.

The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.

Key Responsibilities

Develop and drive multi-channel digital marketing planning and strategy across the business

• Function as single point of contact for assigned markets to align their strategies to execution on digital channels
• Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
• Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
• Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
• Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
• Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
• Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.

The Ideal Candidate Will Have

Key Qualifications and Experience

• Bachelor’s degree in marketing, communication or related field
• At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
• Strong experience in driving B2B and/or B2C demand generation.
• Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
• Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
• Experience in supporting global markets a plus
• Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
• Previous experience with marketing planning tools, a plus.

Requirements

In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:

• Strong analytical skills and data-driven strategy development
• Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
• Results orientation
• Cross-industry subject expertise
• Curiosity and ability to learn
• Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
  Excellent communication and organizational skills, KPI Management.
• Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
• Excellent communication skills and presentable

This is a full-time on-site/Remote role for a Digital Marketing Strategist at Kognics in Jaipur. The Digital Marketing Strategist will be responsible for developing and implementing digital marketing strategies, managing online advertising campaigns, analyzing data and performance metrics, conducting market research, and optimizing website content for SEO.

• QualificationsDigital marketing strategy development and implementation
• Experience in managing online advertising campaigns
• Data analysis and performance metrics tracking
• Market research and competitor analysis
• SEO optimization and website content management
• Strong analytical and problem-solving skills
• Excellent written and verbal communication skills
• Ability to work well in a team and independently
• Experience in the education or e-learning industry is a plus
• Bachelor's degree in Marketing, Business, or a related field

We're looking for an enthusiastic SEO Executive with 1 year of experience to join our growing team. You'll play a key role in developing and implementing strategies to improve our website's ranking in search engines, ultimately increasing organic traffic and leads.

Responsibilities:

• Conduct in-depth keyword research to identify high-performing keywords for content optimization.
• Optimize website content (landing pages, blog posts, product descriptions) for search engines and user engagement.
• Perform on-page and off-page SEO, including link building, to improve website authority and visibility.
• Monitor website performance using SEO tools and analytics platforms (e.g., Google Search Console, Google Analytics) to track key metrics and identify areas for improvement.
• Conduct regular website audits to identify technical SEO issues, improve site speed, and ensure proper indexing by search engines.
• Stay up-to-date with the latest SEO trends and algorithm updates to adapt strategies accordingly.
• Collaborate with content creators, web developers, and designers to ensure SEO best practices are implemented throughout the website.
• Generate reports to communicate SEO performance and progress to stakeholders.

Qualifications:

• 1 year of experience in SEO execution.
• Strong understanding of SEO principles and best practices (on-page, off-page SEO, technical SEO).
• Experience with keyword research tools (e.g., SEMrush, Ahrefs).
• Proficiency in SEO analytics platforms (e.g., Google Search Console, Google Analytics).
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• Strong analytical and problem-solving skills.
• A passion for learning and staying up-to-date with the ever-evolving SEO landscape.

Bonus points:

• Experience with content creation or content marketing.
• Experience with technical SEO audits.
• Experience with link building strategies.
• Experience with A/B testing and website optimization tools.

Benefits:

• Competitive salary and benefits package.
• Opportunity to work on a variety of SEO projects.
• Work in a fast-paced and dynamic environment.
• Be part of a growing and innovative team.

Ready to join our team?

We offer a fun and collaborative work environment with opportunities for professional growth. If you're a highly motivated and results-oriented SEO professional, we encourage you to apply!

We are looking for a result-driven SEO Executive to be responsible for developing optimized web content. The SEO Executive's responsibilities include working closely with the marketing team to achieve SEO objectives, measuring the success of SEO and ROI, and assisting with the maintenance of the website's architecture to ensure user-friendliness.

To be successful as an SEO Executive, you should have strong copywriting and analytical skills, knowledge of coding techniques, and a commitment to constantly improving on key skills. Ultimately, an SEO Executive should have outstanding knowledge of SEO, passion for the industry, and time management skills.

SEO Executive Responsibilities:
• Conducting on-site and off-site analysis of web SEO competition.
• Using Google Analytics to conduct performance reports regularly.
• Creating high-quality SEO content.
• Assisting with blog content.
• Leading keyword research and optimization of content.
• Keeping up-to-date with developments in SEM.

SEO Executive Requirements:
• Marketing degree or related.
• Extensive experience in SEO.
• Working knowledge of Google Analytics.
• Thorough understanding of web design and site structures.
• Good knowledge of backlink analysis.

Send your resume at: utkrash (dot) gsoft (@) gmail.com

-Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, and Display)

-Manage and maintain the company’s owned media including websites, mobile apps, and email/CRM software

-Manage the creation of relevant and engaging digital content for publishing onto various digital platforms

-Manage social media marketing campaigns

-Manage digital advertising campaigns (SEM, Display, Social, and Programmatic)

Develop optimization strategies that increase the company's search engine results rankings.

· Research SEO keywords to use throughout the company's website and marketing materials.

· Set measurable goals that demonstrate improvement in marketing efforts.

· Monitor daily performance metrics to understand SEO strategy performance.

· Efficiently communicate with other marketing professionals to align goals.

· Collaborate with others within the marketing department to manage SEO strategy.

· Write compelling and high-quality website content, including blog posts and page descriptions.

· Update content and website links for maximum optimization and search engine rankings.

· Minimum 2+ years of experience in developing and executing SEO campaigns.

· Bachelor's degree in business, marketing, communications or information technology, certification, and other degree programs available so must be having min. requisite of IT side & good at Marketing side.

· Understanding of search engine algorithms and ranking methods.

· Experience with SEO industry programs, such as Google Analytics or Adobe Analytics.

· Knowledge of keyword research and data mining tools.

· Able to complete competitive analysis of other companies within the industry.

Working at Apptroit Technologies Pvt Ltd

Develop faster - with our commitment to the best professional development.

Perform better - as part of a high-performance, empowering culture.

Shape an industry - with a market leader that continues to drive innovation.

Make a difference -by helping improve oral health worldwide.

Position

Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.

The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.

The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.

Key Responsibilities

Develop and drive multi-channel digital marketing planning and strategy across the business

• Function as single point of contact for assigned markets to align their strategies to execution on digital channels
• Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
• Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
• Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
• Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
• Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
• Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.

The Ideal Candidate Will Have

Key Qualifications and Experience

• Bachelor’s degree in marketing, communication or related field
• At least 5-7 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
• Strong experience in driving B2B and/or B2C demand generation.
• Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
• Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
• Experience in supporting global markets a plus
• Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
• Previous experience with marketing planning tools, a plus.

Requirements

In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:

• Strong analytical skills and data-driven strategy development
• Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
• Results orientation
• Cross-industry subject expertise
• Curiosity and ability to learn
• Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
  Excellent communication and organizational skills, KPI Management.
• Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
• Excellent communication skills and presentable