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JD for Digital Marketer (Adword Expert)

Responsibilities and Duties

1.Create, categorize, and refine keyword lists to create a comprehensive campaign that drives qualified visitors to our site

1. Perform management of PPC accounts on Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.
2. Assist in the maintenance and monitoring of keyword bids, budget caps and other important account metrics.
3. Create online banner adverts and oversee pay per click (PPC) ad management
4. Track and analyze website traffic flow and provide regular internal reports
5. Manage and maintain updates for keyword lists.
6. Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting,

 display network, and other facets of paid search in accordance with client goals.

1. Familiarity with Google Adwords reporting interface

Job Requirements:

• Experience in Search Engine Optimizations (SEO) Search Engine Marketing (SEM) and Paid Search (PPC).
• Proficiency in MS Office
• Experience working with AdWords and Bing Ads
• AdWords certification required
• Ads 360 experience (previously Double-click Search)
• BS/BA degree preferred
• Agency experience preferred
• High proficiency with Google Analytics, Bing Analytics and other website analytics software

Job Summary:

We are looking for a skilled and motivated Python AWS Engineer to join our team. The ideal candidate will have strong experience in backend development using Python, cloud infrastructure on AWS, and building serverless or microservices-based architectures. You will work closely with cross-functional teams to design, develop, deploy, and maintain scalable and secure applications in the cloud.

Key Responsibilities:

• Develop and maintain backend applications using Python and frameworks like Django or Flask
• Design and implement serverless solutions using AWS Lambda, API Gateway, and other AWS services
• Develop data processing pipelines using services such as AWS Glue, Step Functions, S3, DynamoDB, and RDS
• Write clean, efficient, and testable code following best practices
• Implement CI/CD pipelines using tools like CodePipeline, GitHub Actions, or Jenkins
• Monitor and optimize system performance and troubleshoot production issues
• Collaborate with DevOps and front-end teams to integrate APIs and cloud-native services
• Maintain and improve application security and compliance with industry standards

Required Skills:

• Strong programming skills in Python
• Solid understanding of AWS cloud services (Lambda, S3, EC2, DynamoDB, RDS, IAM, API Gateway, CloudWatch, etc.)
• Experience with infrastructure as code (e.g., CloudFormation, Terraform, or AWS CDK)
• Good understanding of RESTful API design and microservices architecture
• Hands-on experience with CI/CD, Git, and version control systems
• Familiarity with containerization (Docker, ECS, or EKS) is a plus
• Strong problem-solving and communication skills

Preferred Qualifications:

• Experience with PySpark, Pandas, or data engineering tools
• Working knowledge of Django, Flask, or other Python frameworks
• AWS Certification (e.g., AWS Certified Developer – Associate) is a plus

Educational Qualification:

• Bachelor's or Master’s degree in Computer Science, Engineering, or related field

Responsibilities

 Develop an effective test suite based on the FPGA requirements.

 Testbench architecture with System Verilog and UVM

 Develop test environments based on the architecture.

 Develop Agents, Drivers, Monitors, Predictors, Scoreboard, and Sequences etc.

 Actively participate in a team environment, working with verification,

architecture, applications, and design teams to develop comprehensive

verification plans and address issues.

 Verification environment development/update for block level and system level.

 Own and drive verification related activities, provide technical support, and

proactively manage tasks to meet schedule goals.

 Define and develop effective functional assertions and coverpoints

 Debug the design issues and report through appropriate tools

 Code Coverage analysis and test case identification for improving the code

coverage.

 Perform timing simulations.

 Apply techniques and skills required to identify a root cause of a given issue and

very good debugging skills.

 Technical guidance to the junior engineers on verification tasks.

Qualifications

 Bachelor's/Master's degree in Engineering (Electronics and Communication or

VLSI )

 10+ years of Industry experience in development, integration & verification of

ASIC/FPGA.

 Protocols – PCIe, SPI, ARINC 429, Mil 1553, Image processing or similar.

 Hands on experience in developing System Verilog/UVM verification

environment from scratch.

 Hands on experience with Questa or similar advanced simulation tools.

 Hands on experience in DO-254 verification process.

 Experience in DOORS/Jama will be a plus.

 Experience in Video domain will be a plus.

PlanetSpark is on the lookout for a Business Development Associate at our Gurgaon office! 🏢

🚀 Join us in the dynamic Ed Tech industry and take charge of inside sales. Check out the key details below:

👩‍💼 Job Title: Business Development Associate

🌍 Location: Gurgaon

🏢 Work Setting: Office-Based (WFO)

🎓 Industry: Ed Tech

📊 Functional Area: Inside Sales

🌞 Shift: Day Shift / Night Shift (optional)

📋 Roles & Responsibilities:

As a Business Development Associate, you will:

1️⃣ Help students choose the perfect learning course from our educational offerings.

2️⃣ Kickstart phone conversations with parents who've experienced demo classes for their kids.

3️⃣ Nurture potential customers and seal the deal within the sales cycle.

4️⃣ Effectively communicate with leads through email and calls.

5️⃣ Keep precise digital records of call information.

6️⃣ Achieve monthly sales targets and meet input metrics.

🎯 Hiring Criteria:

💼 Training Period: 21428 (Stipend)

💰 Salary Range (CTC): 6.6 LPA (4.02 LPA fixed + 2.4 LPA variable)

🗣️ Required Skill: Excellent Communication

🕒 Experience Required: 0-3 Years (Freshers welcome!)

🎓 Minimum Education: Graduation

📆 Graduation Years: 2018-2024 passouts

🚨 Important Criteria:

💼 Willingness to work 5 days a week.

🚀 Thrive in a startup environment with high-intensity learning and rapid growth.

📍 Job Location: Gurugram

JOB DESCRIPTION

Overview - We always put our users first. We start by looking at things from the user’s perspective and end by evaluating how the solution has impacted the user.  We are looking for People who are continuously adapting to new technologies and excited to work on products that influence millions of people every day. The Android and iOS mobile applications are used by millions of people around the world and are some of India’s best known and most loved applications and we’re looking for someone to lead the engineering teams that build these apps.

Role - We are looking for a highly skilled computer programmer who is comfortable with both front and back end programming. Full Stack Developer will be required to see out a project from conception to final product, requiring good organizational skills and attention to detail. You will strike a balance between the consumers’ intent and the business’s needs.

What you will do in this role

• Developing front end website architecture.
• Translate requirements and mock-ups into fully functional features by working closely with business and product owners, creative designers and back-end developers.
• Creating servers and databases for functionality.
• Review requirements, design specifications, propose solutions and implementation.
• Work with team leads on the requirements and create estimates against those requirements.
• Deliver projects on time in an agile and continuous development environment.
• Writing tests in a client-side test framework such as Jest, Jasmine, etc.
• Designing and developing APIs.
• Monitor systems to ensure they meet both user needs and business goal.

What you should have

• 2-5 years of hands-on experience in software development and system administration.
•  Experience in Micro services, Serverless applications, Container-based applications.
•  Strong Experience on AWS cloud (Lambda, S3, Kinesis, SQS, SNS, ECS, Dynamo DB).
•  Good understanding of Devops, Apache Kafka.
•  Familiarity with JavaScript frameworks such as ReactJS.
•  Proficiency with server side languages such as NodeJS, Python and PHP.
•  Familiarity with database technology such as MySQL, Mongo DB and Dynamo DB.
•  Familiarity with Logging & Monitoring tools like Kibana, NewRelic, DataDog
• Proficiency with fundamental front end languages such as HTML, CSS and JavaScript.
• Experience with unit testing & Test Driven Development (TDD) and CI/CD.

• BE (Comp/IT), ME (Comp/IT), MCA, M.Tech, B.Tech.

We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.

You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
• Track, report, and analyze website analytics and PPC initiatives and campaigns
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion and optimization
• Research and implement search engine optimization recommendations
• Research and analyze competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

• Proven SEO experience
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
• Solid understanding of performance marketing, conversion, and online customer acquisition
• In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
• Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
• Experience with A/B and multivariate experiments
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Knowledge of ranking factors and search engine algorithms
• Up-to-date with the latest trends and best practices in SEO and SEM
• BS/MS degree in a quantitative, test-driven field

About Accoona Global

Accoona Global is a multinational offshore software development company Head Quartered in Texas, having development centers in Texas and Pune, India. Company has a large client base across US and strong plans to grow further in technology and services through its cutting-edge technologies in Telecommunication, IoT, Insurance, digital presence, Ecommerce solutions, ERP, BI, data analytics and IT infrastructure services.

Accoona Global is looking to hire an enthusiastic HR Generalist who will be responsible for Employee engagement and recruitment efforts, new employee induction and onboarding, payroll and benefits, company policy and procedure adherence. In addition, you will build strong relationships with stakeholders in order to help them build strong human resource department and maintain strong bonding with employees.

Role and Responsibilities

• Manage, prioritize and close open positions within the set timelines.
• Handle employee queries and grievances
• Complete pre- joining and onboarding formalities
• Conduct employee engagement activities
• Run the payroll process for the organization
• Manage exit formalities and complete FnF procedures
• Handle all compliance requirements and other documentation.
• Manage dynamic relationships with employees, stakeholders and recruitment partners
• Goal setting and performance reviews
• Develop and coordinate all HR policies and procedures

Background and Experience:

• 1 to 3 years of experience in HR generalist role, preferably in the IT and ITES organization.
• Experience in managing end to end recruitment process including sourcing, co-ordination, negotiation and employment branding.
• Experience in handling entire employee life cycle
• Should have working knowledge of MS Office
• A sense of ownership of job responsibilities and drive end to end closure.
• Critical thinker, problem-solving skills and ability to manage timelines successfully.