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JD for Digital Marketer (Adword Expert)

Responsibilities and Duties

1.Create, categorize, and refine keyword lists to create a comprehensive campaign that drives qualified visitors to our site

1. Perform management of PPC accounts on Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.
2. Assist in the maintenance and monitoring of keyword bids, budget caps and other important account metrics.
3. Create online banner adverts and oversee pay per click (PPC) ad management
4. Track and analyze website traffic flow and provide regular internal reports
5. Manage and maintain updates for keyword lists.
6. Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting,

 display network, and other facets of paid search in accordance with client goals.

1. Familiarity with Google Adwords reporting interface

Job Requirements:

• Experience in Search Engine Optimizations (SEO) Search Engine Marketing (SEM) and Paid Search (PPC).
• Proficiency in MS Office
• Experience working with AdWords and Bing Ads
• AdWords certification required
• Ads 360 experience (previously Double-click Search)
• BS/BA degree preferred
• Agency experience preferred
• High proficiency with Google Analytics, Bing Analytics and other website analytics software

Requirements:

- Writing, editing and proofreading website content.

- Write Articles, Blogs, Social media,  Forum and other SEO best practices.

- Develop content to support SEO strategies to drive traffic to the site and improve website Ranking.

- Understanding of Web publishing requirements.

- Experience in creating content for the web and growing a social audience.

- Editorial mindset with an ability to predict audience preferences.

- Expertise in social media platforms.

- Collaborate with multiple teams to develop compelling content plans.

- Ability to deliver high-quality documentation paying attention to details.  

- Basic Knowledge of technical terminologies.

- Excellent communication skills in English both written and spoken.

While the role will vary depending on the company and the industry, you might expect your tasks to include:

. Identifying opportunities in target markets for your organization’s products and services

· Generating leads through cold calling prospective clients or networking at trade shows.

· Developing and nurturing relationships with key customer accounts.

· Keeping up with the latest industry developments, including market positioning of corporate competitors.

·  Assessing client needs and the company’s ability to meet those needs.

· Following up with new leads and referrals generated from the sales team.

· Preparing status reports on goals.

· Using customer relationship management (CRM) software, such as Salesforce, to manage interactions.

ENGINEERING MANAGER @REBEL FOODS

We are surrounded by the world's leading consumer companies led by technology - Amazon for retail, Airbnb for hospitality, Uber for mobility, Netflix and Spotify for entertainment, etc. Food & Beverage is the only consumer sector where large players are still traditional restaurant companies. At Rebel Foods, we are challenging this status quo as we are building the world's most valuable restaurant company on the internet, superfast.

The opportunity for us is immense due to the exponential growth in the food delivery business worldwide which has helped us build 'The World's Largest Internet Restaurant Company' in the last few years. Rebel Foods current presence in 7 countries (India, Indonesia, UAE, UK, Malaysia, Singapore, Bangladesh) with 15 + brands and 3500+ internet restaurants has been build on a simple system - The Rebel Operating Model.

While for us it is still Day 1, we know we are in the middle of a revolution towards creating never seen before customer-first experiences. We bring you a once-in-a-lifetime opportunity to disrupt the 500-year-old industry with technology at its core.

We urge you to refer to the below to understand how we are changing the restaurant industry before applying at Rebel Foods.

https://jaydeep-barman.medium.com/why-is-rebel-foods-hiring-super-talented-engineers-%20b88586223ebe" target="_blank">link 1

https://jaydeep-barman.medium.com/how-to-build-1000-restaurants-in-24-months-the-rebel-method-%20cb5b0cea4dc8" target="_blank">link 2

https://medium.com/faasos-story/winning-the-last-frontier-for-consumer-internet-5f2a659c43db" target="_blank">link 3

https://medium.com/faasos-story/winning-the-last-frontier-for-consumer-internet-5f2a659c43db" target="_blank">link 4

In order to understand more about the challenges that you might face at Rebel, it’s important that we go back to the inception and get acquainted about our journey to date. From the times when excel sheets served as our POS system at stores having one brand, to our evolution as a company that uses smart kitchens - we have traversed the phone, web, and app channels over time. From being a single brand restaurant, we moved to be a parent company with a dozen restaurant brands under the umbrella, while simultaneously moving our operations from a single kitchen to more than 300 locations across 30 cities in India and in a few international locations. The team of engineers at Rebel has built one of the most unique platforms in the world that can not only help operate a kitchen with multiple brands but also aids in operating business at scale. To give you additional perspective, the team has built more than 40+ products in the last 4.5 years. The innovation spans through technologies like polygon architecture (dynamic delivery radius) for a multi-brand operation from a kitchen, to managing each step of the kitchen ops — queuing, load/prep time, batching of orders, out of the door algorithms; inventory prediction based on consumption data, personal

recommendation engine, deep integration with every aggregator, last-mile delivery app, CRM systems, multiple brand websites and apps, reporting and analytics systems, and more. Everything that was mentioned has been built on a tech stack developed by our Engineers. This enabled us to tackle the massive complexity of a multi-brand operation while keeping all parts of the business supremely efficient and optimized.

We are now building Engineering 2.0 at our company. The vision is to make technology the Brain (AI, Machine Learning, analytics to drive every business decision of the company), the Body (robotics led automation at our Kitchens, driving tremendous operational efficiency), and the Mind ( building an AI/ ML-driven virtual personal butler for customers across app, web, and voice, like Netflix of food) at Rebel. This will mean working across technologies and product/engineering teams to build solutions that would be “first - time” in the world. Engineering @ Rebel will break new grounds.

An opportunity to revolutionize the restaurant industry

Here, at Rebel Foods, we are using technology and automation to disrupt the traditional food industry. We are focused on building an operating system for Cloud Kitchens - using the most innovative technologies - to provide the best food experiences for our customers.

You will enjoy working with us, if:

• You are passionate about solving customer problems using people, processes and technology
• You are an engineer at heart, obsessed with high quality software
• You have a flair for good technical and organizational design
• You are unafraid of making bold decisions to eliminate inefficiencies and improving the velocity of software development
• You are an owner and take responsibility for outputs and outcomes
• You are willing to dive deep to solve complex software issues
• You are a teacher and mentor

Our technology ecosystem:

• Languages: Java, Typescript, Javascript, Ruby
• Frameworks and environments: Spring Boot, NodeJS, ExpressJS
• Databases: AWS Aurora MySQL, MongoDB
• Cloud: AWS
• Microservices, Service Oriented Architecture, REST APIs, Caching, Messaging, Logging, Monitoring and Alerting
• CI/CD and DevOps
• Bitbucket, Jira

You will mostly spend time on the following:

• Leading a team of software engineers; owning and developing the roadmap to support your long term vision for the services and conducting tactical execution at the same time
• Hiring, mentoring and coaching your direct reports to be the best they can be, both in their current roles and in their careers
• Liaising with product, business and leadership teams to ensure business priorities are met
• Continuously improving management and engineering processes. Planning, estimating projects and tasks and ensuring software development best practices are being followed
• Working closely with engineers on day to day activities, including writing, reviewing and troubleshooting code
• Owning services, and managing ongoing features, fixes, and daily operations of services
• Teaching and mentoring team members

We’re excited about you if you have:

• At least 15 years of experience in software development, including experience building microservices and distributed systems
• Built and led high performing engineering teams
• Experience working with complex, high traffic, and consumer facing distributed platforms
• Proven engineering knowledge and experience
• The ability to operate at a managerial level as well as diving deep and getting your hands dirty when required
• Experience in establishing software development processes and practices; A track record of good project planning and execution
• Good communication skills, both in person and via the keyboard
• Made decisions that impacted technical design, development and planning for one or more projects / programs that impacted multiple teams or functions.
• Good programming skills in one or more languages: Java, Typescript, Javascript, C#, C++, Python or Ruby
• Experience working in Cloud environments: AWS or Azure or GCP
• Experience building secure, configurable, observable services
• Excellent troubleshooting and problem-solving skills
• The ability to mentor and teach junior and senior engineers
• The ability to collaborate effectively within and across engineering, product and business teams

• Key responsibilities:

  • Creation of stunning web and mobile apps design;
  • Conducting UX research (personas development, user interviews, creation of user stories, validation of the research results);
  • Updating the design system.

  Our perfect candidate has:

  • 1-2 years of proven experience in UI/UX design or Product design (not a graphic designer)
  • Intermediate Figma skills
  • Fluency in English
  • Attentiveness to the details
  • Great portfolio

• Engage in Node.js back-end development with MongoDB
• Work on Backend programming
• Work on databases
• Coordinate with front end teams for overall project overview
• Create User stories and UML, documentation of the business goals

• Must have knowledge of Node.Js, HTML, CSS
• Knowledge of git and AWS  
• Proficient in Data Structures and Algorithms  
• Good in Object oriented design
• Ability to work independently and manage the entire backend of all platforms associated with Rejolut
• Exemplary tasks – Explore something new every day!
• Responsibility – Bring in your own ideas and get supported in executing them. 
• Fun – Experience a family culture & celebrate with the founders & team.
• Team – Be a part of a high-performance & cultural diverse team

• Freshers can apply
• Students in their last semester or passed out in 2020 can also apply

• Working days: Monday to Friday
• Timings: 11:00 am to 7:00 pm
• Duration of internship: 6 months/PPO(Performance Basis)

• You are available for the above said duration.
• You prefer to work in a fast paced environment with growth & learning opportunities
• If you have not applied for an internship before with us.
•  have relevant skills and interests

•  Health Insurance
•  Work from Home
•  Fast growth and more visibility into the company
•  Experience to work on the latest technology
•  Competitive Learning Environment with supportive co-workers
•  Employee friendly HR Policies
•  Paid leaves up to certain limits
•  Liberal working atmosphere
• Get mentored by the best in the industry