11+ Blog management Jobs in Pune | Blog management Job openings in Pune

Job Description: We are looking for a skilled Content Strategist with at least 3 years of experience to join our team. You will be in charge of creating and implementing a content strategy that is in line with our overarching marketing and business goals in your capacity as a content strategist. In order to produce interesting, pertinent, and valuable content that appeals to our target audience, you will closely collaborate with our marketing, design, and product teams.

Roles and Responsibilities:

• Develop engagement strategies and content calendars for official online communities/groups on platforms like Instagram, Facebook, Twitter & more

• Conduct research to understand our target audience and their needs, and develop buyer personas and content maps to guide content creation

• Drive partnerships & collaboration with relevant online communities, superusers & social media influencers

• Work with product, creative, content & brand partnerships teams to develop member messaging for new campaigns, features, and product launches

• Create a social engagement playbook/guideline for community moderators and ensure that content is published on schedule

• Write and edit high-quality, engaging, and informative content for a variety of channels (social media posts, blogs, newsletters etc.)

• Track & report trending topics and sentiment & feedback among the member community across all channels (social media, reviews, support, etc.) 

• Formulate customer delight moments

• Use data and analytics to measure the success of our content, and make data-driven decisions to improve content performance

• Stay up-to-date with industry trends and best practices in content marketing and SEM, and make recommendations for continuous improvement

• Responsible for developing a sense of community amongst the Client creator base

• Ensure all Client creators are benefiting from the community

• Develop non-product solutions that will enable retention and increase customer satisfaction

• Develop partnerships that will help in creator retention

• Contribute to the development of our overall marketing and business strategies, and provide insights and recommendations based on your expertise in content marketing

Requirements:

• Graduate with at least 3 years of experience in social media marketing, community engagement, content marketing, content strategy, or a related field

• Bachelor's degree in marketing, communications, journalism, or a related field would be a plus

• Active and engaged participant in social media

• Excellent writing, editing, and proofreading skills, with a keen eye for detail

• Strong communication and presentation skills to communicate the message effectively

• Strong interpersonal skills and ability to build relationships with cross-functional stakeholders

• Highly organized, detail-oriented, and able to manage/execute multiple ongoing projects

• Familiarity with content management systems (CMS) and email marketing platforms

• Proficiency in SEM best practices and the ability to optimize content for search engines

• Proficient knowledge of Data Analytics and strong analytical skills, with the ability to analyze data and use insights to improve content performance

• A passion for content marketing and a desire to stay up-to-date with the latest trends and best practices

• Ability to identify and track relevant community KPIs

• Good network among influencers

We offer competitive salaries, a collaborative work environment, and opportunities for growth and development. If you are passionate about creating exceptional user experiences and meet the requirements above, we encourage you to apply!

About Company:

The Organisation transform individuals and teams through holistic, heart-centric and engaging learning experiences that unleash their true potential and help organizations achieve business outcomes. We create customized, strong impact training programs that are conceptualized, designed and delivered by a core team of senior professionals.

Role & Responsibilities:

1. Looking for someone who can think creatively about packaging marketing messages and is passionate about the brand.
2. Experience in a marketing, communications or internal communications role with a marketing mindset is expected.
3. The candidate will handle our communication portfolio, hence good problem solving, writing, administrative and PR skills are a must. Experienced into Lead Generation, Marketing, Advertising, Social Media Marketing, Digital Advertising, Database Generation,B2B Sales.
4. Plan, organize, and implement market survey to obtain data that provides insight to market trends and consumer requirements.
5. Interpret data obtained from market research/survey to produce results useful in taking effective business decisions.
6. Carry out demographic surveys to identify potential customers.
7. Contact potential customers through emails, calls, and home visits to create product/service awareness.
8. Employ knowledge of company goals in carrying out marketing operations.

About role:

A focused and quality driven Content Writer having capacity to write clear and effective content for online and offline media for ultra-luxury segment multi-class assets in Real Estate.

Roles & responsibilities:

·       Research industry-related topics (combining online sources, interviews and studies)

·       Write clear marketing copy/content to promote our products/services.

·       Actively manage and promote existing and new product/services regularly through producing various content types, including brochure, emailers, social media posts, and blogs etc. as per the marketing and business plans

·       Coordinate with marketing and design teams for content marketing campaigns/ideation and creatives to drive leads and subscribers

·       Conduct simple keyword research and use SEO guidelines to increase web traffic

·       Prepare supers for video, updating website content, emailers and other interactive content.

·       Coordinate with different departments to receive detailed information required for preparing creatives, emailers, content as per the need

·       Ensure all-around quality and consistency (style, fonts, images and tone)

·       Update website content as needed

Requirements:

·       Post Graduate/Bachelor’s degree in English, Journalism or related field.

·       A minimum of 2-3 years of experience writing content for online/offline media

·       Knowledge of digital marketing tactics, including SEO, email marketing and web analytics

·       Excellent writing skills, as well as the ability to communicate and collaborate effectively

Experience in ultra-luxury/luxury segment or product line is preferred.  

About Company

Our client works in the area of skilling and livelihoods for underserved youth. This is a pioneering program with a strong PPP model, an agency-led approach to livelihoods and a vision of socio-economic transformation. The Lighthouses are run through a public-private partnership that empowers the Government, Corporates, NGOs and Citizens to work together towards changing lives.

The Global Opportunity Youth Network (GOYN) is a global initiative catalysing systems shifts for youth opportunity in communities around the world through the creation of sustainable training, employment, and income-earning pathways. GOYN works with “Opportunity Youth” — young people aged 15-29 who are out of school, unemployed, or working in informal jobs.

Designation: Content Manager, Digital Opportunities Project, GOYN, Pune

Reporting To: Director, GOYN : Pune

No. of positions: 1

Expectations / Deliverables:

● Build enduring relationships with NGOs, community based organizations, corporates, employment agencies, skilling organisations, digital platforms and government including PMC for enabling collective action at the city level.

● GOYN brand-building and enrolment of various stakeholders as partners

● Ensure creation of a dynamic working relationship with partners to ensure smooth enrolment of youth into various livelihood/non-livelihood institutions

● Ensure timely updates from partners regarding youth livelihood status to help maintain the youth journey database and enable feedback mechanisms

● Coordinate with organizations to conduct livelihood sessions for youth in the community settings

● Experience in reaching consensus and drafting MoU's

● Be up to date with any developments in the ecosystem and forge new partnerships with youth facing organizations

● Collate, develop and distribute engaging content aligned with the digital platform from partner organisations

● Collaborate with design teams to plan and develop site content, style and layout

● Use content management systems to analyze platform traffic and user engagement metrics

● Manage content distribution to other channels and social media platforms to increase web traffic.

● Ensure legal compliance (copyright and data protection) and secrecy of OY data

● Stay up to date with developments and generate new ideas to draw the audience’s attention.

Preferred Skill sets, Years of Experience, Professional Background:

● Post Graduation in any background, with 1-3 years of experience in the field of Content writing and partnership building

● Strong commitment towards building relationships with organizations in the ecosystem

● Hands-on experience with MS Office and WordPress

● Basic technical knowledge of HTML and video editing etc.

● Knowledge of SEO

● Competent in managing social media

● Excellent writing skills in English, Hindi and Marathi

● Attention to detail

● Good organizational and time-management skills

● Open to travel.

Selected intern's day-to-day responsibilities include:

1. Work with the on-site Social Media Manager to create and implement campaigns
2. Develop content calendars on a weekly and monthly basis for company brands
3. Monitor analytics with social media team to identify viable ideas
4. Create engaging blog and social media content
5. Assist in the general distribution of press releases and media alerts
6. Provide support to our marketing team at live and online events

About CITTA

The Lexicon Group, under the leadership of Pankaj Sharma has journeyed from very humble beginnings, and has seen an upward growth year after year. The Lexicon Group had started from education but has now diversified to other sectors like FMCG, Ed-tech, Law Aggregator Platform, Media, Fitness etc. The latest addition to the kitty of The Lexicon Group has been a newspaper (Pune Mirror and Civic Mirror), which has been taken over from the Times of India Group. The moto for The Lexicon Group is mindfully chosen ‘Believe in Yourself’, probably the three strongest words listed together which have the potential of changing lives if you believe in them and that is what Lexicon group try to ensure.

CITTA (Lexicon Lifestyle Private Limited) is a premium-quality natural baby bath and skincare brand that is safe, tested and gentle. CITTA Products are Free of Toxins, Parabens, Sulphates, Silicones, Mineral Oil, and Allergens and are Dermatologically Tested. We are a cruelty-free brand. We are expanding our core team, which is determined to achieve results.

Job Description

Work From Office

We are looking for an enthusiastic Social media manager to administer our social media accounts. You will be responsible for managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals. As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively. You should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

Responsibilities

• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily
• Monitor web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools and applications
• Handle influencers for engagements, activities and campaigns

Requirements and skills

Good to have Social Media Manager skills:

• Proven work experience as a Social media manager
• Hands on experience in social media content
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills
• BSc degree in Marketing or relevant field

We are looking for a marketer with 3+ years of experience promoting B2B SaaS Product by designing and executing innovative marketing strategies to generate B2B leads. The various initiatives include:

1. Competitive Research and Market Analysis
2. Driving traffic to website to generate leads and tracking conversions, and key KPIs
3. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
4. Launch optimized online adverts through Google AdWords to increase company and brand awareness and conversion
5. Monitoring of Leads from all the Online Channels
6. Prepare online newsletters and promotional emails and organize their distribution through various channels
7. Responsible for Managing Online Brand and Product Campaigns to Raise Brand Awareness
8. Manage SEO, SEM and Content Management
9. Plan and monitor the ongoing company presence on social media (Quora, LinkedIn, Twitter, Facebook, etc)

Skills:

We are looking for someone who has exposure to the following:

• Needs to know Lead Generation, Lead Nurturing, Demand Generation, Email Marketing, Marketing Automation, Campaign Management, Web Traffic and Conversion, Lead Qualification Programs, Automated Nurture Campaigns, Marketing Funnel Management.
• Must have excellent Oral and Written communication skills.
• Must have excellent understanding of digital marketing concepts and best practices
• Hands-on experience in Marketing Automation tools, Google Analytics, Google Adwords and LinkedIn Ads.
• Must have hands on experience in handling CRM’s and its integration with third party plugins.
• Strong analytical skills and data-driven thinking and knowledge of web analytics tools (e.g. Google Analytics, SEMRush, etc.)