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Market Research

Deepti Kashyap's profile picture
Posted by Deepti Kashyap
2 - 4 yrs
₹2L - ₹4L / yr
Jaipur
Skills
Market Research

Market Research Manager

Job Overview

We are looking for an experienced, analytical, and results-oriented Market Research Manager to join our team. In this role, you will lead market research initiatives, generate actionable insights, and support strategic business decisions through data-driven analysis. You will collaborate with cross-functional teams, oversee research projects from planning to execution, and mentor a team of market research professionals to drive business growth and market competitiveness.

Key Responsibilities

·        Develop and implement comprehensive market research strategies to gather insights on target markets, customer behavior, industry trends, and competitive landscapes.

·        Design and manage quantitative and qualitative research projects, including surveys, interviews, focus groups, and market analysis.

·        Collect, analyze, and interpret primary and secondary research data to identify emerging trends, opportunities, and business risks.

·        Monitor consumer purchasing behavior, preferences, and market shifts to forecast future demand and buying patterns.

·        Conduct competitor analysis, including product offerings, pricing strategies, marketing campaigns, and market positioning.

·        Translate complex datasets into clear, actionable reports, dashboards, presentations, and visualizations using tools such as Excel, PowerPoint, Tableau, or similar platforms.

·        Present research findings and strategic recommendations to senior management and key stakeholders.

·        Partner with cross-functional teams to identify research requirements and provide data-driven business recommendations.

·        Stay updated with the latest market research methodologies, tools, technologies, and industry developments.

·        Lead, mentor, and develop a team of market research professionals while ensuring the successful execution of research projects within defined timelines.

Qualifications & Skills

·        Master's degree in Market Research, Marketing, Business Administration, Statistics, Economics, or a related field.

·        Minimum 5 years of experience in market research, including experience managing research projects and leading teams.

·        Strong expertise in qualitative and quantitative research methodologies, survey design, sampling techniques, and statistical analysis.

·        Proficiency in data analysis, visualization, and reporting tools such as Excel, Tableau, Power BI, SPSS, or similar platforms.

·        Excellent analytical, problem-solving, and critical thinking abilities.

·        Strong presentation and communication skills with the ability to simplify complex data into meaningful business insights.

·        Proven leadership skills with experience managing and mentoring teams.

·        Ability to work independently while collaborating effectively in a fast-paced, deadline-driven environment.

·        Strong project management, organizational, and stakeholder management skills.

 

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About ToppersNotes

Founded :
2015
Type :
Product
Size :
100-500
Stage :
Profitable

About

ToppersNotes, is a venture backed edtech startup. We are looking for exciting people to work on board to build automated learning platform.

 

We have a team full of IIT grads, faculties from IITB and have vast experience in fields of AI/ML, Data Analytics.

 

We are expanding out our technical team in order to realize this solution.

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