Role Summary:
As a graphic designer, you will be responsible for creating visually appealing and impactful designs that effectively communicate messages, concepts, and ideas.
You will work closely with clients, creative teams, and other stakeholders to understand project requirements and translate them into compelling visual solutions.
The ideal candidate will have strong creative thinking skills and a portfolio of work which demonstrates their passion for design and creativity.
You will be designing for various platforms, including social media, digital and print to enhance brand identity and engage the target audience.
(Motion Graphic and Video editing are an Add On.)
Graphic Designer Responsibilities:
- Most Importantly, Asking questions
- Create visually stunning and conceptually strong designs for a wide range of marketing collaterals.
- Use design software and tools to develop Thoughtful artwork.
- Incorporate typography, color theory, and visual hierarchy principles to create aesthetically pleasing designs.
- Develop and maintain brand identity guidelines, ensuring consistency in design elements across different platforms.
- Collaborate with team members, including copywriters, photographers, and marketers, to ensure cohesive and integrated design solutions.
- Staying up-to-date with design trends, techniques, and industry best practices.
- Conduct research and gather inspiration to constantly improve the design process.
- Take client feedback into consideration and make revisions to designs as needed.
- Prepare and deliver design files in appropriate formats for different applications and platforms.
- Ideation and execution, understanding client requirements/brief, designing and delivering creative projects from conceptualization to final execution.
- Use trend intelligence and knowledge of historical and current markets when designing and executing specific classifications
Skills Required for Graphic Designer
- Proficient in Adobe design software and other design platforms
- 1-4 years of experience in graphic design
- Effective time management skills and ability to work smart
- Ability to manage multiple projects simultaneously and meet deadlines.
- Attention to detail and the ability to maintain consistency in design elements.
- Strong communication and conceptual thinking.
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- Bachelor’s degree
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- Basic knowledge of HTML preferred
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Job Description
The Social Media & Digital Marketing Intern is responsible for assisting the Digital Marketing Manager in implementing Tessacts overall communications and marketing plan -- focusing specifically on digital communications -- to build awareness about Tessact within the community, and increase its visibility on social media platforms (mainly linkedIn)
Responsibilities
- Community management: designing social media campaigns, creating social media contents, answering to customer’s comments or questions (Facebook, Twitter, LinkedIn, Instagram…).
- Managing the company’s official website.
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Skills And Qualifications
- Ability to take initiative, employ good judgment, and manage projects from beginning to end
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- Exceptional ability to manage details
- Ability to multitask in a fast-paced environment
- Ability to meet deadlines and to anticipate next steps or needs
- Work effectively both independently and as part of a team
- Be available for at least 20 hours a week
- A bachelor’s degree (or currently enrolled student) in the liberal arts or equivalent work experience
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- Adobe Creative Suite experience a plus
- Strong working knowledge of email marketing applications (e.g. Constant Contact)
Benefits
We’re looking for people to join our cause – to simplify the visual web with really smart but simple visual tools. A technology startup founded by IITians and backed by some of the most reputable media companies as customers, we offer a rare opportunity to join a thriving, fast-paced, multi-cultural environment and be part of a truly exciting journey. You will be at the forefront of innovation, joining the only Artificial Intelligence startup in India that has successfully deployed several CV/ML solutions for several large media companies and now focusing on solving problems of the global market.
About Tessact:
Tessact is an Artificial Intelligence (AI) and data analytics startup, founded by IIT Bombay alumni, that helps in transforming businesses using powerful video recognition technologies built on most advanced machine learning systems. The company redefines the way contextual insights are to be used for media production, digital advertising, consumer experience creation and news analytics
We are looking for an Affiliate Marketing Manager who is going to manage the company’s affiliate program through all phases, including brainstorming, launch, maintaining, trafficking, marketing, reporting, optimization, and analysis.
He/she is responsible for identifying, evaluating, and recruiting new affiliates to increase program distribution and interfacing with internal marketing and other teams to develop and implement marketing strategies and support affiliate programs.
You’ll be launching, managing, and growing a world-class, global affiliate program that moves the needle for overall business growth and closely ties into the overall marketing strategy.
You will work with the wider digital marketing team and multiple stakeholders across the business to ensure consistent and effective affiliate strategies are developed, agreed and implemented across markets.
As the Affiliate Manager you will:
- Own, develop, and deliver an affiliate sales strategy to drive revenue growth and meet business targets
- Maintaining and developing affiliate marketing programs, recruiting new affiliate partners
- Reviewing affiliate contracts, nurturing relationships with external vendors, affiliates, and partners
- Monitoring affiliate practices; negotiating and evaluating affiliate advertising agreements; maintaining relationships with affiliates and partners
- Performing marketing research on potential affiliate partners
- Monitoring affiliates and enforcing company procedures around affiliate programs
- Regularly monitoring campaign performance
- Compiling and submitting campaign performance reports
- Providing monthly invoices to affiliate partners
- Handling the buying, renegotiation of rates, renewing or canceling media placements and other advertising programs
- Plan and execute the seasonal and general campaign, overall partner outreach, market positioning, and branding across all affiliates
- Manage the relationships with key affiliates, maximizing their promotion
- Manage the affiliate marketing platform (Partner Stack), ensuring adherence to performance and service level KPI's and ensuring full exploitation of platform tools and functionalities
- Provide in-depth reporting, analysis, and insight to relevant stakeholders, highlighting the story behind the actual and forecasted performance
- Creating campaign reports that show progress and return on investment
Required Qualifications:
- At least, 7 years of experience working with affiliate management platforms and networks. Experience with Partner Stack a plus
- Considerable affiliate marketing experience, ideally gained from a high-growth, online or multi-channel business in the American region and a track record of achieving results (meeting lead-gen, CPA, Revenue targets, Conversion KPIs, etc.)
- A strong digital marketing expert with experience developing and managing campaigns in at least one channel discipline (SEM, email, social, content marketing, etc.)
- Able to demonstrate strong analytics skills and experience with digital marketing analytics tools e.g., Google analytics, etc.
- Education – BA in Business, Marketing, Communications or related degree is a must, MBA or equivalent preferred
- Should have previous experience purchasing and negotiating pricing for various media, including email, banner, and Web pop-up advertisements
- Experience with affiliate marketing networks and search engine marketing is a must
- Knowledge in ad-serving technologies, experience in campaign management
- Experience in dealing with and presenting to multiple stakeholders effectively
- Organized with an ability to multi-task, prioritize and work to tight deadlines
- Excellent numeracy and analytical skills with the ability to process large amounts of data and information into concise recommendations and action for the affiliate campaigns
promote affiliate product
100% first month commission
30% subsequence recurring commission
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· Launch optimized online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness
· Be actively involved in SEO efforts (keyword, image optimization, etc.)
· Prepare online newsletters and promotional emails and organize their distribution through various channels
· Provide creative ideas for content marketing and update website
· Collaborate with designers to improve user experience
· Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
· Acquire insight in online marketing trends and keep strategies up-to-date
· Maintain partnerships with media agencies and vendors
Competencies & Skills Required :
· Proven experience as Digital Marketing Executive or similar role
· Excellent understanding of digital marketing concepts and best practices
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· Working knowledge of ad serving tools (e.g., DART, Atlas)
· Perfect knowledge of web analytics tools (e.g. Google Analytics, Net Insight, WebTrends, etc.)
· Skills and experience in creative content writing
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