KidNurture

EncycloKidia (www.encyclokidia.com) is a 2-year old startup, building the fastest growing online marketplace for children’s services. The team includes developers, designers and marketers with degrees from IIT (India), UAL, LBS (UK), and UMich, ASU (USA). Our mission is to transform the way children’s services are procured across the globe.

A pioneering edtech solution provider, iNurture revolves around a university-industry partnership. It collaborates with premium Indian and global universities to power new-age undergraduate and postgraduate programs through industry-aligned curricula and advanced technology enablement. iNurture implements a holistic knowledge-imparting model to prepare students for new-collar jobs in emerging industries.

iNurture leverages its strong industrial associations to facilitate guest lectures, internships, industrial visits, live projects and placement assistance. Its artificial intelligence-based platform assesses the employability of a student and provides necessary interventions through on-campus career development programs and placement cells, strengthening the ‘employability quotient’ across the entire spectrum of adult learning – from college to corporate.

KinderPass is a digital child healthcare platform that helps parents track and boost their child's early, critical growth and development. 

90% of brain development happens before kids start school but at-home developmental monitoring is not the norm and parents are not aware of how critical early intervention is.

165M kids below the age of 5 and only 27K pediatricians- developmental screening is not the norm and delays are either detected late or not at all. 

If and when the issue is detected, parents face (1) poor quality of care (2) fragmented

therapy services at different centres (3) high costs, leading to poor compliance and poor outcomes.

We want to change this.

We are on a mission to enable every parent to give their child the right start. 

We are building a team of leading healthcare professionals, technologists, business leaders, and creative thinkers to reimagine child health and development in the critical early years. We are combining the power of tech and supportive real world family-led care to help kids thrive.

Oni Cares is a health care startup with the vision to cater to the initial years of child development starting from the pregnancy period. This initial period has impact for the rest of life and sets the base for Immunity, health, social quotient, emotional quotient and intellectual quotient.

Human development and more specifically the brain starts to develop in week 4 of pregnancy. The brain is the only organ which is not fully developed at birth. The brain grows 4X in the first 2 years of life. 80% of human EQ is developed in the first 4 years of life. In the next 20 years, EQ is what matter considering access of information and hence IQ alone would not be a differentiator. 

Parents have no formal education in parenting. Pregnancy, New-borns and Early childhood are extremely complex and the breaking of family structure causes increased complexity in modern world. Also, changing lifestyles, poor physical fitness, and poor emotional health increase the complexity and poor health of our future generations Parents - the primary caregiver in the first 1,000 days of life need to be educated and provided with tools to handle this. A formal process like any other education which an individual takes. From an emotional standpoint, the customer is at its weakest. What they require is quality advise at the right time. 

Medical fraternity / Gynaecs - the primary medical point of contact, have limited time purely because of the poor patient to doctor ration. The average transaction time is limited to 4-5 mins max, once a month. With the almost 80 changes which a mother goes through during pregnancy, her list of questions to adapt to these changes in unlimited. Outcome: she search for them in google. The data available is not scientific / research based. It is a peer-to-peer sharing of personal experience and remedies that may or may not have worked. 

Data in the space is unavailable purely because of its form being physical. Medical science is purely observational and the impact is to be computed over long studies. Hence this space has challenges of lack of data which can be used to substantiate any claims / observations. Hence experience counts as quality. It has become an industry with the top ObGyns doing phenomenally well, vis-a-vis freshers having limited business and requirements to establish credibility in the market. 

The space is poised for disruption. Service, Data, Aggregation would lead to increased value generation both for the market /trade and also the customers.

We are currently building the first phase - which is for the first 280 days of pregnancy. For this we are building

1. Mobile App for Pregnant Women
2. Mobile App for Gynacs/Experts
3. Web Apps