We are looking for a skilled Copy Writing & PR Intern to join our dynamic Marketing team. This role offers an exciting opportunity to gain hands-on experience in crafting compelling short-form content for captions, social media posts, and other promotional materials.
Key Responsibilities
- Write engaging, concise and creative copy for various digital platforms, including social media captions, blog posts, website content, and other short-form content to effectively communicate key messages and promote our services.
- Collaborating with the marketing team to develop content calendars and generate ideas for social media posts.
- Engaging with clients to collect testimonials, success stories, and feedback, and transforming them into compelling case studies that illustrate the impact of our services.
- Research and identify various marketing platforms such as Clutch, AmbitionBox, and other relevant industry-specific platforms. Utilize these platforms to create compelling content that showcases our company's strengths, services, and client testimonials to attract potential clients and enhance our online presence.
- Create compelling storytelling narratives to enhance brand awareness and drive user engagement.
- Conduct thorough market research and competitor analysis to identify new opportunities and stay ahead of the curve.
- Adapt writing style to match brand guidelines and target audience preferences.
- Review and edit content for clarity, consistency, and adherence to style guidelines.
- Collaborate with cross-functional teams, including marketing, design, and product development, to ensure content aligns with brand guidelines and marketing objectives.
Requirements:
- Currently pursuing or completed a degree in marketing, communications, IT, or a related field.
- Prior experience in IT marketing is preferred.
- Understanding of the nuances of short-form content, capable of creating impactful messages within limited timeframes.
- Excellent writing and communication skills with a keen eye for detail and grammar.
- Strong creativity and ability to generate innovative content ideas.
- Familiarity with social media platforms, including LinkedIn, Facebook, Twitter, and Instagram.
- Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.
Subodh Popalwar
Software Engineer, Memorres
About Codemonk
We are a product engineering company that empowers other startups and enterprises by building simple and elegant software solutions. Through our expertise in the domains of AI, Blockchain, and Enterprise Applications we have helped brands such as Unilever, IndiaMART, GreytHR, Fyle, Skylark Drones, etc to craft world-class products and improve their business. We are churning out amazing software for our clients located across the globe from our headquarters at Bengaluru.
Codemonk is on a mission to transform the way industries work by leveraging the power of AI, Blockchain and IoT. There is something special when you know that every line of code that you write impacts thousands of human lives!
By joining us you can expect newness and challenges every day. As a member of the team, you will be part of shaping the company's future fuelling the growth and defining the culture.
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Job Description
We're searching for a Content Writer who can skillfully navigate the intersection of travel excitement, SEO precision, and the complexities of visa applications. Your content will not only inspire travel but also guide our Indian audience through the often-confusing visa process, all while driving organic search traffic.
Roles and Responsibilities:
● Create travel articles, blog posts, and visa guides that are rich in information, engaging, and optimized for search engines.
● Work hand-in-hand with the SEO and Digital PR teams to align content with organic growth strategies and current campaigns.
● Update existing travel and visa-related content for improved clarity, user experience, and SEO performance.
● Conduct keyword research specific to the travel and visa domain, integrating high-ranking keywords seamlessly into your content.
Experience and Skills you MUST have:
● Minimum of 1 year of experience in content writing, with at least 1 year focused on travel and visa-related topics.
● An understanding of the visa application process and travel restrictions, particularly for Indian nationals.
● Demonstrated ability to enhance SEO performance through content initiatives.
● Strong research skills with an attention to detail.
● Familiar with working within a CMS and using other tools to enhance your content, such as SurferSEO, Grammarly, etc
What You Will be Doing
• Writing articles for the Merkle Science blog about breaking cybercrime news, regulatory updates and recent investigations conducted by our intelligence team.
• Developing and sharing daily content for company social media channels.
• Drafting and distributing company announcements and service updates.
• Compiling content for quarterly reports using data and research from our intelligence team.
• Identifying and acquiring content syndication agreements with relevant online media channels.
• Monitoring content marketing performance using website, blog, social media and SEO analytics tools.
• Creating presentation materials for sales, education and thought leadership events and engagements.
• Suggesting improvements to content marketing activities.
• Proposing new topics for reports and articles.
What Your Background Might Look Like
• Native-level English (both written and spoken)
• More than five years of journalism or content marketing experience.
• Prior experience working at an enterprise technology company in a content marketing role or a fast-paced newsroom or marketing agency environment is desirable.
• Prior knowledge and experience/interest in one or more of the following domains is preferred: financial services, cybersecurity, regulatory technology, blockchain and cryptocurrency
• Experience working with or for international companies and individuals from a variety of cultural backgrounds
What Personal Traits You Will Need to Succeed in This Role?
• Great at writing - able to create compelling content with minimal direction based on thorough research and rigorous self-editing
• Self-starter - able to work remotely and independently while maintaining high energy and motivation
• Creative problem solver, results-driven and self-motivated
• Well organised with the ability to prioritise workload and use time effectively especially when juggling multiple deadlines
• Ability to handle changing requirements and unforeseen challenges rapidly and positively
Who We Are and What We Do
Merkle Science provides blockchain transaction monitoring and intelligence solutions for cryptoasset service providers, financial institutions and government agencies to detect, investigate and prevent money laundering, terrorist financing and other criminal activities. Merkle Science is headquartered in Singapore with offices in Bangalore and Tokyo and backed by Digital Currency Group, Kenetic, SGInnovate and LuneX.
Merkle Science is currently searching for an experienced Content Marketing professional to help boost the firm’s inbound marketing and thought leadership activities.
What You Will be Doing
• Writing articles for the Merkle Science blog about breaking cybercrime news, regulatory updates and recent investigations conducted by our intelligence team.
• Developing and sharing daily content for company social media channels.
• Drafting and distributing company announcements and service updates.
• Compiling content for quarterly reports using data and research from our intelligence team.
• Identifying and acquiring content syndication agreements with relevant online media channels.
• Monitoring content marketing performance using website, blog, social media and SEO analytics tools.
• Creating presentation materials for sales, education and thought leadership events and engagements.
• Suggesting improvements to content marketing activities.
• Proposing new topics for reports and articles.
What Your Background Might Look Like
• Native-level English (both written and spoken)
• More than five years of journalism or content marketing experience.
• Prior experience working at an enterprise technology company in a content marketing role or a fast-paced newsroom or marketing agency environment is desirable.
• Prior knowledge and experience/interest in one or more of the following domains is preferred: financial services, cybersecurity, regulatory technology, blockchain and cryptocurrency
• Experience working with or for international companies and individuals from a variety of cultural backgrounds
What Personal Traits You Will Need to Succeed in This Role?
• Great at writing - able to create compelling content with minimal direction based on thorough research and rigorous self-editing
• Self-starter - able to work remotely and independently while maintaining high energy and motivation
• Creative problem solver, results-driven and self-motivated
• Well organised with the ability to prioritise workload and use time effectively especially when juggling multiple deadlines
• Ability to handle changing requirements and unforeseen challenges rapidly and positively
HTML/CSSAbout Company
Our client works in the area of skilling and livelihoods for underserved youth. This is a pioneering program with a strong PPP model, an agency-led approach to livelihoods and a vision of socio-economic transformation. The Lighthouses are run through a public-private partnership that empowers the Government, Corporates, NGOs and Citizens to work together towards changing lives.
The Global Opportunity Youth Network (GOYN) is a global initiative catalysing systems shifts for youth opportunity in communities around the world through the creation of sustainable training, employment, and income-earning pathways. GOYN works with “Opportunity Youth” — young people aged 15-29 who are out of school, unemployed, or working in informal jobs.
Designation: Content Manager, Digital Opportunities Project, GOYN, Pune
Reporting To: Director, GOYN : Pune
No. of positions: 1
Expectations / Deliverables:
● Build enduring relationships with NGOs, community based organizations, corporates, employment agencies, skilling organisations, digital platforms and government including PMC for enabling collective action at the city level.
● GOYN brand-building and enrolment of various stakeholders as partners
● Ensure creation of a dynamic working relationship with partners to ensure smooth enrolment of youth into various livelihood/non-livelihood institutions
● Ensure timely updates from partners regarding youth livelihood status to help maintain the youth journey database and enable feedback mechanisms
● Coordinate with organizations to conduct livelihood sessions for youth in the community settings
● Experience in reaching consensus and drafting MoU's
● Be up to date with any developments in the ecosystem and forge new partnerships with youth facing organizations
● Collate, develop and distribute engaging content aligned with the digital platform from partner organisations
● Collaborate with design teams to plan and develop site content, style and layout
● Use content management systems to analyze platform traffic and user engagement metrics
● Manage content distribution to other channels and social media platforms to increase web traffic.
● Ensure legal compliance (copyright and data protection) and secrecy of OY data
● Stay up to date with developments and generate new ideas to draw the audience’s attention.
Preferred Skill sets, Years of Experience, Professional Background:
● Post Graduation in any background, with 1-3 years of experience in the field of Content writing and partnership building
● Strong commitment towards building relationships with organizations in the ecosystem
● Hands-on experience with MS Office and WordPress
● Basic technical knowledge of HTML and video editing etc.
● Knowledge of SEO
● Competent in managing social media
● Excellent writing skills in English, Hindi and Marathi
● Attention to detail
● Good organizational and time-management skills
● Open to travel.
- Writing, editing and proofreading website content.
- Write Articles, Blogs, Social media, forums and other SEO best practices.
- Develop content to support SEO strategies to drive traffic to the site and improve website Ranking.
- Understanding of Web publishing requirements.
- Experience in creating content for the web and growing a social audience.
- Editorial mindset with an ability to predict audience preferences.
- Expertise in social media platforms.
- Collaborate with multiple teams to develop compelling content plans.
- Ability to deliver high-quality documentation paying attention to details.
- Basic Knowledge of technical terminologies.
- Excellent communication skills in English both written and spoken.
You will be responsible for:
- Assist in the content marketing program and leads generated from the program
- Assist in the execution of the content marketing program. Program Manage development of engaging content for Blogs, Whitepapers, How-to's, Videos, Website, Podcasts to help customers understand the Phyllo Platform.
- Manage promotion of the content marketing program initially through organic channels
- Research industry trends, reports and keywords to talk about interesting topics in the industry.
- Collaborate with the Sales and Product Teams to design content briefs
- Test and optimize messaging, copy and creatives for website, blog, and other mediums of content.
- Improve website performance focusing on keywords and creating SEO-friendly content
You will be responsible for owning the leads coming from the content marketing program and the subsequent monthly, quarterly and annual targets associated with it.
Here is how you will continuously add value to the organization:
- Research and identify new industry trends that will feed into the content strategy.
- Work with internal teams to understand the challenges faced by Phyllo’s customer to further design the content strategy
- Work with freelancers and agencies to esure quality and timeliness of content
- Design the ongoing content and publishing calendar for Phyllo across all owned channels - blogs, case studies, guides, podcasts and social media.
- Execute and scale the content strategy by either scaling the team internally or working through partners.
- Collaborate with internal experts from business and product teams on the content to make it more relevant to the market.
- Identify ways to promote the content for generation of leads
- Work with teams to optimise the quality and relevancy of leads through content
- Optimise content for SEO, monitor page rankings and quality of visitors
- Integrate the campaign leads and marketing signal back into Phyllo’s CRM
We are looking for someone with:
- 2-4 years of experience for running successful content marketing programs for B2B SaaS companies
- Any experience in the API / Developer Tool company is an added advantage
- Any experience with creator economy, either as a creator or marketing to creators is an added advantage
- Demonstrated creative thinking to come up with interesting campaign ideas by understanding of customers and their behavior
- Experience in integrating content marketing campaigns with CRM
What we offer:
- Work from home or your preferred location today, tomorrow, and forever.
- A work culture that helps you innovate and evolve continuously. Freedom from old school thinking.
- Choose to work in the hours you feel the most productive.
- We don't count your leaves. Take leaves as and when you require and have a healthy work-life balance for yourself.
- Laptop of your choice
- 2+ years professional writing experience
- Excellent writing and editing skills
- Experience writing content for web/mobile products
- Experience writing emails, landing pages, or editorial content
- Proven ability to collaborate successfully with cross-functional partners
- Ability to work independently in a fast-paced environment.
- Experience writing stories or more long-form editorial content
- Experience with trauma informed writing is a plus
- Experience writing for social impact products or audiences is a plus
- Solid understanding of email marketing and social channels are a plus
- Portfolio of writing samples
- Running Social Media Campaigns across all platforms (Google, FB,Insta etc).
- Managing and taking responsibility of the Store KPI’s
- Reaching out to as many consumers as possible by building scalable multi-touch programs and campaigns that span not only online but also offline channels
- Sourcing customers through social media campaigns, strategic partnerships, and Google Adwords campaigns of potential buyers in the TG.
- Being responsible for online ads such as Adwords, SEO, radio, email marketing, and content syndication.
- Playing a key role in the planning and management of SEM, Email Marketing, and so forth.
- Being responsible for Lead Management and nurturing through various interventions and Channels.
- Conducting research and analyses to deliver reports to the senior management on the performance of marketing campaigns and programs.
- Conducting forecasting and estimations on the profitability of the campaigns.
- Optimizing targeting and segmentation, as well as the allocation of budgets across multiple paid social channels inclusive of YouTube and Facebook to generate cost effective user actions.
- Passing the lead from the channel to the website.
- Ensuring that appropriate measures are in place for the purpose of assessing consumer satisfaction by liaising with the Customer Experience Management team.
- Collaborating with the engineering, IT, search marketing, and operations departments to optimize programs, campaigns, and landing pages, based on the real-time performance and the ROI.
- Building / Integrating various marketing automation tools for the purpose of enhancing the digital marketing efforts.
- Ensuring that leads are converted into consumers through well-crafted campaigns and close partnership with the sales department.
- Partnering up with senior performance management and key stakeholders in reporting back on the effectiveness of programs and campaigns, conversion rates, and online sales.
- Actively participating in the support and development of new ideas by key marketing department personnel, for example, SEO, SEM, and CRM managers
Desired Candidate Profile
What you need to have:- Bachelor’s degree in Marketing, Business Administration, Information Technology, Computer Science, or any other related field. An equivalent of the same in working experience is also acceptable.
- 3+ years working experience in online acquisition marketing position. Working experience in a key marketing position, preferably as a SEO/SEM Manager Is a plus.
- Experience in building and scaling acquisition programs that target consumers as well as experience in media planning across a broad online media mix.
- Should portray a passion and exceptional analytical skills and demonstrate a fluency in acquisition of metrics, being able to evaluate and orchestrate large campaigns spanning numerous marketing channels.
- demonstrate proficiency in optimizing and executing SEM, PPC as well as Facebook Ads, Instagram Ads, and Display Advertising.
- Should be capable of determining key metrics, constantly reduce operational costs, and measure the success of performance strategies.
- Use consumer insights to come up with and develop creative marketing acquisition tactics that can be applied throughout the department.
- Must also be a strong communicator both in verbal and written form.
- Should be capable of translating complex information and data into clear and easily understandable reports.
- Proficient in Ms Word, PowerPoint, and Ms Excel for the purpose of creating both visually and verbally engaging reports.
- Highly adaptable and quick learner. Come up with prompt solutions for marketing campaigns and programs.
- Have exceptional interpersonal skills that will aid in the execution of duties.
- Should have an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines, be decisive, have a positive can-do attitude.
- Have a keen eye for detail, have initiative and be proactive going beyond the call of duty, have an ability to form logical cases that persuade consumers, have an ability to present recommendations and results to senior management with confidence, be consumer-oriented ensuring consumer expectations are always met.
- Should possess the ability to form meaningful relationships with colleagues, collaborating personnel, senior performance management, and even consumers.
Selected candidates day-to-day responsibilities include:
1. Create and manage content based on current trends
2. Engage with audiences on our various social media platforms
3. Strategize authentic and impactful digital content and ensuring their role out within specified deadlines.
Required Experience and Qualifications
Social Media Marketing, Adobe Photoshop and Digital Marketing.
- Social media expertise (Instagram/Snapchat/Twitter)
- Good communication skills
- Ambition backed with a desire to succeed
- Elementary knowledge of photoshop, illustrator, etc.
Follow CutshortSubodh Popalwar
Software Engineer, Memorres