UX Writer

Company Description

AdElement is a leading digital advertising technology company that has been helping app publishers increase their ad revenue and reach untapped demand since 2011. With our expertise in connecting brands to app audiences on evolving screens, such as VR headsets and vehicle consoles, we enable our clients to be first to market. We have been recognized as the Google Agency of the Year and have offices globally, with our headquarters located in New Brunswick, New Jersey.

Job Description

Work alongside a highly skilled engineering team to design, develop, and maintain large-scale, highly performant, real-time applications.

Own building features, driving directly with product and other engineering teams.

Demonstrate excellent communication skills in working with technical and non-technical audiences.

Be an evangelist for best practices across all functions - developers, QA, and infrastructure/ops.

Be an evangelist for platform innovation and reuse.

Requirements:

2+ years of experience building large-scale and low-latency distributed systems.

Command of Java or C++.

Solid understanding of algorithms, data structures, performance optimization techniques, object-oriented programming, multi-threading, and real-time programming.

Experience with distributed caching, SQL/NO SQL, and other databases is a plus.

Experience with Big Data and cloud services such as AWS/GCP is a plus.

Experience in the advertising domain is a big plus.

B. S. or M. S. degree in Computer Science, Engineering, or equivalent.

Location: Pune, Maharashtra.

Who are we?

SocialPilot, a SaaS product, is an easy-to-use social media marketing tool that helps professionals, teams, and businesses automate their social media management. It helps customers at every step – right from publishing posts on their profiles to analyzing their posts’ performance.

About the role:

• Profile - Conversion Rate Optimization
• Role - Full-time
• Grade - Manager / Senior Manager
• Location - Remote - Work from home / anywhere
• Work hours - Mon to Fri / Day Shift

You will be:

• Creating conversion optimization strategies using both qualitative (page evaluations, UX design principles, site reviews) and quantitative (traffic source analysis, web analytics tools) sources
• Conducting internal planning meetings and lead the development of A/B & multivariate testing road maps that will lift conversion rates
• Establishing and maintaining a clear backlog, and defining the optimization roadmap that will increase conversion, customer engagement, and other KPIs
• Aligning stakeholders on root issues and opportunities based on statistical data based evidence
• Identifying optimization opportunities, analyzing and interpreting site usage data and trends through rich and in-depth data analysis, consumer research (quantitative and qualitative), and usability studies.
• Creating high-quality, comprehensive deliverables such as project strategy decks, creative briefs, and weekly/monthly reports
• Troubleshooting and spotting existing issues with optimization test set-ups and present results internally through the production of high-quality documentation
• Organizing and visualizing website data to analyze, identify, and address friction points on a prospect’s path to conversion

What are we looking for?

• A data obsessed CRO Manager to help us convert prospects to users through each stage of the customer journey. The ideal candidate will not only help uncover and collect accurate data but connect the dots between data and the desired business outcomes. Above all, we are looking for a resilient team player who will revisit and re-experiment till the code is cracked
• 5+years' experience working specifically in CRO and Analytics
• Prior experience in working in the B2B/ SaaS setup in the international markets
• Advanced understanding of Web analytics such as Google Analytics, Adobe Omniture
• Deep understanding of conversion/persuasion best practices
• Good understanding of UX/UI design principles
• Copywriting skills, particularly the ability to write compelling value propositions
• Hands-on experience with any conversion optimization testing tools such as LiveBall, Optimizely, SiteSpect, Test&Target, HotJar, Unbounce, etc.
• Ability to manage multiple projects with rapidly changing variables and eager to take end-to-end ownership with little supervision
• Excellent attention to detail and strong organizational skills
• Proactive and self-motivated to seek answers, generate ideas, and develop new skills
• Impeccable English communication skills

About SocialPilot

For too long, too many SMBs and growing agencies have put up with underwhelming marketing software products that are “cheap” but painful to use, have too many frustrating features, and have severely delayed customer service and overall a very disappointing experience. And sure enough, as these agencies grow, they find themselves locked in annual contracts worth thousands of dollars for software products that they thought were “discounted”.

SocialPilot was created in 2014 to change this.

At SocialPilot, we believe that irrespective of the ticket size, SMBs and agencies deserve enterprise-class software that creates joyful experiences in their day-to-day marketing work. We think that being price competitive does not mean cheap and that just because an agency grows, does not mean that we should start charging them ridiculously. And yes, each and every customer’s business is equally important and deserves immediate attention including 24x5 chat, emails, and phone calls.

Today, over 9000 agencies and SMBs use SocialPilot to manage their social media publishing, analytics, and social engagement while collaborating with their team and clients.

Our impact so far

• Helped 9000+ marketing agencies and SMBs
• 1 billion+ social media posts published
• One of the fastest growing SaaS companies in India as listed by Inc 42
• Ranked as a “Great Product” consistently by G2, Capterra, SoftwareSuggest, and TrustRadius 

What we believe in

• Customer Obsession We put customers first while making decisions and planning future goals
• Ownership We believe in taking ownership of areas that we’re working on. We own up to our - successes and failures. Moving the needle matters more than just busywork
• Relentless When it comes to creation & innovation, we stop at nothing. We might fail at the first attempt, but we rise back fast to try again
• Nimbleness We respond rapidly to changing circumstances and customer needs
• Collaboration Our collaboration efforts extend to our partners and customers along with our internal team. We are stronger together

Why join us

• Work-life balance 5-days work week to help you make the most of work and life
• Open door policy Strong communication and transparency go a long way in creating stress-free workplaces. Got a question? Just ask the right person without any bureaucracy
• Zen-like workspace A modern, aesthetically pleasing workspace with an all-inclusive cafeteria and dedicated conference/meeting rooms
• Unwind Catch up with your colleagues or guests at our chic cafeteria for coffee or our catered lunches. Challenge your team at air hockey or perhaps catch the live cricket match while you’re at it
• Celebrate From birthdays to festivals - we don’t miss any occasion to celebrate however small or big

We are looking to hire Node.js Backend developers to build a consumer-friendly social commerce app.

You can apply if you have knowledge of JavaScript and frameworks/systems (nodejs) and

• Strong analytical skills and aptitude Good Understanding of architecture, software design and best coding practices
• Ability to learn new languages and technologies
• Experience with databases (both SQL and NoSQL)
• Familiarity with Agile development methodologies
• Good working knowledge of Linux
• Excellent communication skills

Plus points:

• Knowledge of Redis, Mongo and Mysql.
• Knowledge of AWS services.
• Knowledge of CI/CD pipelines.
• Deep understanding of Database Indexing.
• Knowledge of microservices architecture.
• Knowledge of golang/rust.

Working with an early stage startup can get you an opportunity to build systems from scratch, exponentially grow your career and become industry leaders. You will be working with experienced software engineers from top IITs, unicorns and soonicorns who have built systems for millions of users

• Develop and Maintain IAC using Terraform and Ansible
• Draft design documents that translate requirements into code.
• Deal with challenges associated with scale.
• Assume responsibilities from technical design through technical client support.
• Manage expectations with internal stakeholders and context-switch in a fast paced environment.
• Thrive in an environment that uses Elasticsearch extensively.
• Keep abreast of technology and contribute to the engineering strategy.
• Champion best development practices and provide mentorship

• Terraform o Ansible
• *nix and shell scripting
• Elasticsearch
• Circle CI
• CloudFormation
• Python
• Packer
• Docker
• Prometheus and Grafana
• Challenges of scale
• Production support
• Sharp analytical and problem-solving skills.
• Strong sense of ownership.
• Demonstrable desire to learn and grow.
• Excellent written and oral communication skills.
• Mature collaboration and mentoring abilities.

• Design AWS data ingestion frameworks and pipelines based on the specific needs driven by the Product Owners and user stories…
• Experience building Data Lake using AWS and Hands-on experience in S3, EKS, ECS, AWS Glue, AWS KMS, AWS Firehose, EMR
• Experience Apache Spark Programming with Databricks
• Experience working on NoSQL Databases such as Cassandra, HBase, and Elastic Search
• Hands on experience with leveraging CI/CD to rapidly build & test application code
• Expertise in Data governance and Data Quality
• Experience working with PCI Data and working with data scientists is a plus
• At least 4+ years of experience in the following Big Data frameworks: File Format (Parquet, AVRO, ORC), Resource Management, Distributed Processing and RDBMS
• 5+ years of experience on designing and developing Data Pipelines for Data Ingestion or Transformation using AWS technologies

Responsibilities

- Building and maintenance of resilient and scalable production infrastructure 

- Improvement of monitoring systems

- Creation and support of development automation processes (CI / CD)

- Participation in infrastructure development 

- Detection of problems in architecture and proposing of solutions for solving them 

- Creation of tasks for system improvements for system scalability, performance and monitoring

- Analysis of product requirements in the aspect of devops 

- Managing a team of DevOps, control of task deliveries 

- Incident analysis and fixing 

Technology stack

Linux, Bash, Salt/Ansible, LXC, libvirt, IPsec, VXLAN, Open vSwitch, OpenVPN, OSPF, BIRD, Cisco NX-OS, Multicast, PIM, LVM, software RAID, LUKS, PostgreSQL, nginx, haproxy, Prometheus, Grafana, Zabbix, GitLab, Capistrano

Skills and Experience

- Understanding of the distributed systems principles 

- Understanding of principles for building a resistant network infrastructure 

- Experience of Ubuntu Linux administration (Debian-like will be a plus)

- Strong knowledge of Bash

- Experience of working with LXC-containers 

- Understanding and experience with infrastructure as a code approach 

- Experience of development idempotent Ansible roles

- Experience with relational databases (PostgeSQL), ability to create simple SQL queries 

- Experience with git

- Experience with monitoring and metric collect systems (Prometheus, Grafana, Zabbix)

- Understanding of dynamic routing (OSPF)  

Preferred experience

- Experience of working with highload zero-downtown environments 

- Experience of coding on Python

- Experience of working with IPsec, VXLAN, Open vSwitch

- Knowledge and experience of working with network equipment Cisco

- Experience of working with Cisco NX-OS

- Knowledge of principles of multicast protocols IGMP, PIM

- Experience of setting multicast on Cisco equipment

- Experience of working with Solarflare Onload

- Experience administering Atlassian products

• 6-13 years’ experience designing for high performing digital products across various domains
• Degree in design-related field or equivalent experience.
• Good understanding of design patterns, industry trends, and great approaches to solve problems
• Expertise in core UX disciplines including information architecture, interaction design, application of design systems, and UI design.
• Creative problem-solver with a strong eye for detail
• Experience and understanding of Responsive Web Design
• Experience with iOS and Android Mobile App Design
• Must have Software Proficiency with Figma, Sketch, Miro
• Proficient in wire-framing and comfortable producing concept sketches and user flows
• A passion for UX and User Research
• A strong portfolio which demonstrates work across a range of clients
• Strong experience of user research and usability testing
• Passionate about Design Thinking.
• Excellent verbal and written communications skills.
• Experience with accessibility, localization, and internationalization.
• Experience working directly with developers to ensure the successful implementation of a design specifications
• Familiarity with content strategy, content management, taxonomy and large scale digital publishing.
• Knowledge of HTML, CSS, and JavaScript.
• Knowledge with QA and testing methods is a plus.
• All candidates will be required to submit a portfolio of work samples and/or links to their work.