Content Marketing Manager

at Phyllo Inc

Content Marketing Manager

Phyllo Inc

Company

Home

Content Marketing Manager

at Phyllo Inc

Posted by Saroj Kumar Sahoo

2 - 4 yrs

₹8L - ₹12L / yr

Remote only

Skills

Content Marketing

SaaS

Content Writing

Content Strategy

B2B Marketing

Customer Relationship Management (CRM)

You will be responsible for:

Assist in the content marketing program and leads generated from the program
Assist in the execution of the content marketing program. Program Manage development of engaging content for Blogs, Whitepapers, How-to's, Videos, Website, Podcasts to help customers understand the Phyllo Platform.
Manage promotion of the content marketing program initially through organic channels
Research industry trends, reports and keywords to talk about interesting topics in the industry.
Collaborate with the Sales and Product Teams to design content briefs
Test and optimize messaging, copy and creatives for website, blog, and other mediums of content.
Improve website performance focusing on keywords and creating SEO-friendly content

You will be responsible for owning the leads coming from the content marketing program and the subsequent monthly, quarterly and annual targets associated with it.

Here is how you will continuously add value to the organization:

Research and identify new industry trends that will feed into the content strategy.
Work with internal teams to understand the challenges faced by Phyllo’s customer to further design the content strategy
Work with freelancers and agencies to esure quality and timeliness of content
Design the ongoing content and publishing calendar for Phyllo across all owned channels - blogs, case studies, guides, podcasts and social media.
Execute and scale the content strategy by either scaling the team internally or working through partners.
Collaborate with internal experts from business and product teams on the content to make it more relevant to the market.
Identify ways to promote the content for generation of leads
Work with teams to optimise the quality and relevancy of leads through content
Optimise content for SEO, monitor page rankings and quality of visitors
Integrate the campaign leads and marketing signal back into Phyllo’s CRM

We are looking for someone with:

2-4 years of experience for running successful content marketing programs for B2B SaaS companies
Any experience in the API / Developer Tool company is an added advantage
Any experience with creator economy, either as a creator or marketing to creators is an added advantage
Demonstrated creative thinking to come up with interesting campaign ideas by understanding of customers and their behavior
Experience in integrating content marketing campaigns with CRM

What we offer:

Work from home or your preferred location today, tomorrow, and forever.
A work culture that helps you innovate and evolve continuously. Freedom from old school thinking.
Choose to work in the hours you feel the most productive.
We don't count your leaves. Take leaves as and when you require and have a healthy work-life balance for yourself.
Laptop of your choice

You will be responsible for:

Assist in the content marketing program and leads generated from the program
Assist in the execution of the content marketing program. Program Manage development of engaging content for Blogs, Whitepapers, How-to's, Videos, Website, Podcasts to help customers understand the Phyllo Platform.
Manage promotion of the content marketing program initially through organic channels
Research industry trends, reports and keywords to talk about interesting topics in the industry.
Collaborate with the Sales and Product Teams to design content briefs
Test and optimize messaging, copy and creatives for website, blog, and other mediums of content.
Improve website performance focusing on keywords and creating SEO-friendly content

You will be responsible for owning the leads coming from the content marketing program and the subsequent monthly, quarterly and annual targets associated with it.

Here is how you will continuously add value to the organization:

Research and identify new industry trends that will feed into the content strategy.
Work with internal teams to understand the challenges faced by Phyllo’s customer to further design the content strategy
Work with freelancers and agencies to esure quality and timeliness of content
Design the ongoing content and publishing calendar for Phyllo across all owned channels - blogs, case studies, guides, podcasts and social media.
Execute and scale the content strategy by either scaling the team internally or working through partners.
Collaborate with internal experts from business and product teams on the content to make it more relevant to the market.
Identify ways to promote the content for generation of leads
Work with teams to optimise the quality and relevancy of leads through content
Optimise content for SEO, monitor page rankings and quality of visitors
Integrate the campaign leads and marketing signal back into Phyllo’s CRM

We are looking for someone with:

2-4 years of experience for running successful content marketing programs for B2B SaaS companies
Any experience in the API / Developer Tool company is an added advantage
Any experience with creator economy, either as a creator or marketing to creators is an added advantage
Demonstrated creative thinking to come up with interesting campaign ideas by understanding of customers and their behavior
Experience in integrating content marketing campaigns with CRM

What we offer:

Work from home or your preferred location today, tomorrow, and forever.
A work culture that helps you innovate and evolve continuously. Freedom from old school thinking.
Choose to work in the hours you feel the most productive.
We don't count your leaves. Take leaves as and when you require and have a healthy work-life balance for yourself.
Laptop of your choice

Users love Cutshort

Read about what our users have to say about finding their next opportunity on Cutshort.

Subodh Popalwar

Software Engineer, Memorres

For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.

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About Phyllo Inc

Founded :

2021

Type :

Product

Size :

20-100

Stage :

Raised funding

About

Phyllo is a data gateway for developers and businesses to access data of creators / digital solopreneurs directly from the source platforms (e.g. YouTube, Twitch, Upwork, Shopify) with their consent. Think of us like an "account aggregator" but for the creator economy through which creators / digital solopreneurs can link their accounts and share their data with any developer / business who needs it. Such data once shared can act as a proof of a creator's digital identity, proof of their work or income.
We are backed by reputed investors and have raised a $2.8M Seed from Nexus Venture Partners and angels from businesses such as Facebook, Teachable, Coinbase and more. More info at https://www.crunchbase.com/organization/phyllo

Photos

Connect with the team

Achintya Gupta

Connect

Aannya Bubna

Connect

Saroj Kumar Sahoo

Connect

Company social profiles

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Java

MVP

Model-View-View-Model (MVVM)

+1 more

About 1K

1K is an early-stage start-up building India’s first network of small-format stores (kiranas) for smaller towns through an integrated offline-online immersive experiential model. We have started off with the aggregation of kiranas, developing a franchise network for the delivery of daily necessities. We plan to build on the entrepreneurial spirit and underutilized real estate pockets hiding in India’s smaller towns and fuel Bharat’s growth through them. We are funded by Info Edge Ventures, Falcon Edge, and Kae Capital.

At 1K, our objective is to build technology that serves the needs of our customers with utmost satisfaction. To help us in doing so, we are looking for an experienced product manager to own the full lifecycle of product development from conception through release. An ideal candidate should have a keen eye for gaps in consumer product offerings and the innovative mindset to fill them. You should have experience in guiding cross-functional teams in the successful creation of products that improve consumer experience and grow market share.

You'll be responsible for developing android applications for managing various working aspects of e-commerce, warehousing & supply chain systems while playing a critical role in the design, planning, development, and deployment and help develop best practices for future development.

Responsibilities:

Developing, releasing, and maintaining native Android Applications and oversee mobile application development efforts
Deliver across the entire app life cycle, design, build, code review, deploy, test, release to app stores and support
Working directly with developers and product managers to conceptualize, build, test, and release products
Carefully evaluate the technical trade-offs of every decision
Work on bug fixing and improving application performance.
Good to have experience in designing, implementing, and maintaining complex mobile applications
Continuously discover, evaluate, and implement new technologies to maximize development efficiency
Optimizing performance for the apps and keep up to date on the latest industry trends in the mobile technologies
Solid understanding of UI Design practices

Requirements:

3+ years of hands-on experience in writing and deploying production quality code.
Familiarity with test-driven development (TDD)
Familiarity with CI/CD
Great understanding of Android development
Solid understanding of MVI/MVP/MVVM architecture.
Expertise in Kotin with solid OOD principles, design patterns, dependency injection (Hilt/Koin/Dagger)
Good grasp of algorithms, memory management, and multithreaded programming
Hands-On experience with Android’s debugging, unit/UI testing, memory, and performance optimization tools.
Awesome to have exposure working in startups.
Great people skills!

About 1K

Responsibilities:

Developing, releasing, and maintaining native Android Applications and oversee mobile application development efforts
Deliver across the entire app life cycle, design, build, code review, deploy, test, release to app stores and support
Working directly with developers and product managers to conceptualize, build, test, and release products
Carefully evaluate the technical trade-offs of every decision
Work on bug fixing and improving application performance.
Good to have experience in designing, implementing, and maintaining complex mobile applications
Continuously discover, evaluate, and implement new technologies to maximize development efficiency
Optimizing performance for the apps and keep up to date on the latest industry trends in the mobile technologies
Solid understanding of UI Design practices

Requirements:

3+ years of hands-on experience in writing and deploying production quality code.
Familiarity with test-driven development (TDD)
Familiarity with CI/CD
Great understanding of Android development
Solid understanding of MVI/MVP/MVVM architecture.
Expertise in Kotin with solid OOD principles, design patterns, dependency injection (Hilt/Koin/Dagger)
Good grasp of algorithms, memory management, and multithreaded programming
Hands-On experience with Android’s debugging, unit/UI testing, memory, and performance optimization tools.
Awesome to have exposure working in startups.
Great people skills!