
You will be responsible for:
- Assist in the content marketing program and leads generated from the program
- Assist in the execution of the content marketing program. Program Manage development of engaging content for Blogs, Whitepapers, How-to's, Videos, Website, Podcasts to help customers understand the Phyllo Platform.
- Manage promotion of the content marketing program initially through organic channels
- Research industry trends, reports and keywords to talk about interesting topics in the industry.
- Collaborate with the Sales and Product Teams to design content briefs
- Test and optimize messaging, copy and creatives for website, blog, and other mediums of content.
- Improve website performance focusing on keywords and creating SEO-friendly content
You will be responsible for owning the leads coming from the content marketing program and the subsequent monthly, quarterly and annual targets associated with it.
Here is how you will continuously add value to the organization:
- Research and identify new industry trends that will feed into the content strategy.
- Work with internal teams to understand the challenges faced by Phyllo’s customer to further design the content strategy
- Work with freelancers and agencies to esure quality and timeliness of content
- Design the ongoing content and publishing calendar for Phyllo across all owned channels - blogs, case studies, guides, podcasts and social media.
- Execute and scale the content strategy by either scaling the team internally or working through partners.
- Collaborate with internal experts from business and product teams on the content to make it more relevant to the market.
- Identify ways to promote the content for generation of leads
- Work with teams to optimise the quality and relevancy of leads through content
- Optimise content for SEO, monitor page rankings and quality of visitors
- Integrate the campaign leads and marketing signal back into Phyllo’s CRM
We are looking for someone with:
- 2-4 years of experience for running successful content marketing programs for B2B SaaS companies
- Any experience in the API / Developer Tool company is an added advantage
- Any experience with creator economy, either as a creator or marketing to creators is an added advantage
- Demonstrated creative thinking to come up with interesting campaign ideas by understanding of customers and their behavior
- Experience in integrating content marketing campaigns with CRM
What we offer:
- Work from home or your preferred location today, tomorrow, and forever.
- A work culture that helps you innovate and evolve continuously. Freedom from old school thinking.
- Choose to work in the hours you feel the most productive.
- We don't count your leaves. Take leaves as and when you require and have a healthy work-life balance for yourself.
- Laptop of your choice

About Phyllo Inc
About
- Phyllo is a data gateway for developers and businesses to access data of creators / digital solopreneurs directly from the source platforms (e.g. YouTube, Twitch, Upwork, Shopify) with their consent. Think of us like an "account aggregator" but for the creator economy through which creators / digital solopreneurs can link their accounts and share their data with any developer / business who needs it. Such data once shared can act as a proof of a creator's digital identity, proof of their work or income.
- We are backed by reputed investors and have raised a $2.8M Seed from Nexus Venture Partners and angels from businesses such as Facebook, Teachable, Coinbase and more. More info at https://www.crunchbase.com/organization/phyllo
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The company is founded by alumnus of tier one institutes including IIT Delhi and ISB, and the founders have experience across a range of sectors including Venture Capital, B2B Saas, and Analytics Tech.
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- Identifying and refining acquisition targets (mobile apps & studios) and the methodology associated with the same.
- Negotiating the best prices and buying frameworks for various mobile apps & studios that company want to acquire.
- Working closely with the M&A team to identify apps worth purchasing, price to pay and revenue optimization upside.
- Working closely with the product, engineering and business teams on the development, QA and release of the products.
- Driving advertising revenues and business-planning process across cross-functional teams of the company.
- Optimizing ad formats and backend software to maximize CPMs and Inventory fill rates without compromising on user experience.
- Assessing different ad networks, negotiating the best rates.
- Developing, implementing, and maintaining timelines across multiple departments.
- Translating strategy into detailed requirements for prototype construction and final product development by engineering teams.
- Prioritizing or getting involved in Ad Hoc projects as given by the company based on areas of expertise.
Desired Candidate Profile
What you need to have:
- 5+ Years of experience of relevant experience.
- Understanding of the mobile advertising ecosystem, mediation & bidding setup, a keen eye for gaps in the app monetization strategy, and an innovative mindset to fill them.
- Should be highly-skilled ad revenue management professional with a proven ability to strategize & execute your vision.
- Strong experience in a mobile ad revenue and monetization role.
- Hands-on experience in managing monetization across a portfolio of mobile products.
- Knowledge of Ad Networks, Mediation and RTB.
- Understanding of the Google AdMob framework and experience in dealing with ITV issues.
- Excellent communication skills
- Ability to ideate & execute
- Experience in managing & executing monetization across multiple apps (products) and use cases is a big plus
Responsibilities
- In this role, you should be able to work independently with little supervision.
- You should have excellent organization and problem-solving skills.
- If you also have hands-on experience in software development and agile methodologies, we’d like to meet you.
- You will be responsible to develop high-quality software that is aligned with user needs and business goals.
- 5 to 10 years of end-to-end development using Java & UI technology (ReactJS)
- Good knowledge of any relational database).
- Experience in JavaScript along with an OOP language
- Well versed with testing concepts and methodologies
- Agile/Scrum development and full SDLC from development to production deployment.
- Analytical mind with problem-solving aptitude.
- Ability to work independently.
- Excellent written and oral communication skills.
- Measuring and reporting performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Launching campaigns on time and on budget
- Developing, implementing, tracking, and optimizing our digital marketing campaigns across all digital channels.
- Planning and executing all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Designing, building and maintaining our social media presence
- Measuring and reporting performance of all digital marketing campaigns, and assessing against goals (ROI and KPIs)
- Identifying trends and insights, and optimizing spend and performance based on the insights
- Brainstorming new and creative growth strategies
- Planning, executing, and measuring experiments and conversion tests
- Collaborating with internal teams to create landing pages and optimize user experience
- Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
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- Evaluating emerging technologies. Providing thought leadership and perspective for adoption where appropriate
What you need to have:
- Strong knowledge of Ad serving tools (e.g., DART, Atlas) website analytics tools (e.g., Google)
- Understanding of Analytics, NetInsight, Omniture, WebTrends) HTML, CSS, and JavaScript development and constraints.
- Able to run Google Adwords campaigns
- A highly goal-oriented individual and have excellent communication skills.
- An open-minded, curious, and a strong problem solver.
Role and Responsibilities
Lead a team to develop, standardise and localise content growth methodologies, KPIs and best practices to help and accelerate category teams' work to drive content diversification, growth and consistency.
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Cultivate content marketing strategies targeted at driving traffic, engagement, generating leads, delivering sales, retaining customers and building brand awareness.
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Ensure brand voice consistency across all content assets.
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Lead HK’s content strategy for priority content programmes across brands
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Develop and execute content strategies specific to the growth of in-house
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Provide consultancy and support for in-market teams on creator/ partner
management (frameworks, support models, content category focus etc).
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Act as the point of contact with external social & PR agencies
Skills and Experience
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Product : Industrial Process Chiller
Job Responsibilities :
1.Collaborating with senior executives to establish and execute a sales goal for the region
2.Managing a sales team in order to maximize sales revenue and meet or exceed corporate-set goals
3.Forecasting annual, quarterly, and monthly sales goals
4.Assisting sales personnel in their techniques
5.Developing specific plans to ensure growth for both long and short-term
6.Educating the sales team with presentations of strategies, seminars, and regular meetings
7.Reviewing regional expenses and recommending improvements
8.Travel across South India, the base location will be Cochin / Chennai.
Requirements
Education: B.Tech Mech / Electrical with an MBA
Prefer candidates from Kerala / Chennai locations
- You must have a proven ability to sell industrial products/capital equipment / Heavy Machinery to industries like Pharma, Food and Beverages, Plastic, etc.
- A strong technical understanding of products and their application to facilities is critical.
- Must be willing to travel PAN India
- Must have a Bachelor's degree BE / B.Tech or equivalent in Electrical or Mechanical Engineering
- Must have Fluent language skills like English, Hindi, and Local Language of the respective state
We are an IIT Bombay incubated, early stage healthcare start up developing a mobile based Ai technology to help reduce health risks for women during their pregnancy. Our Founders are Harvard and Columbia University alums with extensive experience in digital health in the US and India.
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Must have:
- 1-4 years hands on experience in Core Python with preferably Flask framework for complex web and mobile applications.
- Deployment experience
- Must have experience with Mongodb, MySQL and AWS
- Experience in Redis, Aerospike
- Good command of API development and deployment ( G Unicorn, Supervisor, Jenkins) Algorithms, system design, OOPS concepts.
- Agility and flexibility to in start up environement with focus on customer, excellent communication skills, and high level of responsibility and responsiveness.
- Project management, scheduling, allocation and delivery.
- Proven experience in agile development, sprint planning and backlog management.
Good to Have:
Experience in Machine Learning, Dialogflow or Rasa for NLP,

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