You will be responsible for:
- Assist in the content marketing program and leads generated from the program
- Assist in the execution of the content marketing program. Program Manage development of engaging content for Blogs, Whitepapers, How-to's, Videos, Website, Podcasts to help customers understand the Phyllo Platform.
- Manage promotion of the content marketing program initially through organic channels
- Research industry trends, reports and keywords to talk about interesting topics in the industry.
- Collaborate with the Sales and Product Teams to design content briefs
- Test and optimize messaging, copy and creatives for website, blog, and other mediums of content.
- Improve website performance focusing on keywords and creating SEO-friendly content
You will be responsible for owning the leads coming from the content marketing program and the subsequent monthly, quarterly and annual targets associated with it.
Here is how you will continuously add value to the organization:
- Research and identify new industry trends that will feed into the content strategy.
- Work with internal teams to understand the challenges faced by Phyllo’s customer to further design the content strategy
- Work with freelancers and agencies to esure quality and timeliness of content
- Design the ongoing content and publishing calendar for Phyllo across all owned channels - blogs, case studies, guides, podcasts and social media.
- Execute and scale the content strategy by either scaling the team internally or working through partners.
- Collaborate with internal experts from business and product teams on the content to make it more relevant to the market.
- Identify ways to promote the content for generation of leads
- Work with teams to optimise the quality and relevancy of leads through content
- Optimise content for SEO, monitor page rankings and quality of visitors
- Integrate the campaign leads and marketing signal back into Phyllo’s CRM
We are looking for someone with:
- 2-4 years of experience for running successful content marketing programs for B2B SaaS companies
- Any experience in the API / Developer Tool company is an added advantage
- Any experience with creator economy, either as a creator or marketing to creators is an added advantage
- Demonstrated creative thinking to come up with interesting campaign ideas by understanding of customers and their behavior
- Experience in integrating content marketing campaigns with CRM
What we offer:
- Work from home or your preferred location today, tomorrow, and forever.
- A work culture that helps you innovate and evolve continuously. Freedom from old school thinking.
- Choose to work in the hours you feel the most productive.
- We don't count your leaves. Take leaves as and when you require and have a healthy work-life balance for yourself.
- Laptop of your choice
About Phyllo Inc
- Phyllo is a data gateway for developers and businesses to access data of creators / digital solopreneurs directly from the source platforms (e.g. YouTube, Twitch, Upwork, Shopify) with their consent. Think of us like an "account aggregator" but for the creator economy through which creators / digital solopreneurs can link their accounts and share their data with any developer / business who needs it. Such data once shared can act as a proof of a creator's digital identity, proof of their work or income.
- We are backed by reputed investors and have raised a $2.8M Seed from Nexus Venture Partners and angels from businesses such as Facebook, Teachable, Coinbase and more. More info at https://www.crunchbase.com/organization/phyllo
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Job Description:-
● Passion for making creative content on a spectrum of media platforms - social,
streaming, AR, music, film, interactive, etc
● Extraordinary motion design and editing skills
● Familiar with working with almost every content creation format out there: Adobe
Premiere, Adobe After Effects, Adobe Creative Suite & design templates in Canva or Google
Docs, Sheets, Slides, TikTok, Instagram, FB Live, etc
● Responsible, accountable, cool and always kind because you love the magic of
collaboration.
Here’s the Gig --
● Master the ability to turn any branded content into a volume of social gold (clips, gifs,
graphics, photos, stories, copy, etc.)
● Work with a wide range and quality of video and static imagery - from a collection of
photography to short video clips
● Collaborate with our creative and strategy teams to create and manipulate video, a
plethora of photography, social copy, gifs, short clips, streaming stories, etc
● Hone your design and editing skills utilizing standard industry software and social
platforms
● Wrangle and roll with your teammates on rapid-fire requests and seriously tight
timelines while keeping a chill, proactive attitude
About the Job:
We are looking for a Content Writer, preferably a medical professional who has a passion for writing or a writer who found niche in healthcare industry, to create, edit and maintain high quality edit technical and marketing documents for internal and external use.
In this role, you will research, organize, write, and edit health Insurance related medical policies, technical and marketing & sales-related contents, as required.
Responsibilities:
As a Product Marketing Content Writer:
- Create, curate and syndicate content to increase brand awareness.
- Write storyboard and script content for digital and print channels for Sales and Marketing materials.
- Maintain a comprehensive library of technical terminology, standards, and documentation to unify communications.
- Plan future content in collaboration with management to maintain consistency and high-quality for future documentation.
- Proactively and strategically plan content to achieve business goals and user needs.
- Analyse documents to maintain continuity of style of content.
- Serve as writing consultant to other business segments as needed.
As a Technical Writer:
- Obtain a deep understanding of the Medical and Healthcare industry to summarize policy information into simple, polished, and engaging content for internal and external users.
- Write health insurance and medical related content that meets the business needs.
- Develop and maintain detailed repositories of appropriate reference materials in healthcare policies.
- Research, develop and document technical design specifications and requirements documents and translate technical data into user-focused language.
- Gather information through research, subject matter experts and by reviewing technical requirements.
- Evaluate current content and develop innovative approaches for summarizations and improvement.
- Establish standards and protocols with team members for project documentation.
- Plan, develop, organize, write, and edit internal operational procedures, and training manuals.
We are looking for an experienced Social Media Executive to assist in the planning, execution and optimization of our online marketing efforts for our d2c women fashion brand. Individual should be experienced preferably from fashion industry.
Immediate joining preferred.
Job Location: Kandivali West, Mumbai (western line candidate)
Job Type: Work From Office, Full-Time
Exp: 2-3 years
Responsibilities of Social Media Executive:
- Identify target audiences, objectives and desired outcomes of marketing campaign
- Assisting in photoshoots, product styling, mood boards, product naming and descriptions and creatives for social media
- Research and develop marketing strategy, and evaluate success strategy
- Develop content of marketing campaigns
- Manage the brand’s website and e-commerce destination, as well as spearhead monthly email newsletters
- Identify and develop relationships with key digital influencers
- Work with social media team and align strategy across relevant platforms including Facebook, Instagram, Twitter and Pinterest; identify and prioritize new and relevant channels
- Day-to-day content planning with colleagues, creation, posting and management across the channels
Qualifications:
- Degree in marketing or related field
- Experience in social media marketing, influencer marketing, content writing.
- Strong analytical, communication, time-management and creativity skills
- Good English communication and writing skills required; the ability to understand, help define, and articulate the fashion brand is essential
- Immediate joining preferred
Our company is looking for a content writer to join our Marketing team. The content writer should be able to write independently to create content for blogs, articles, emails, social media, and the company website.
The content writer's responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles before publication.
Ultimately, the writer will deliver quality writing pieces that appeal to our audiences, attract customers, and boost brand awareness.
Responsibilities:
- Research, outline, produce content, proof, and publish digital content
- Optimize content according to SEO
- Regularly produce various content types, including email, social media posts, blogs, etc.
Skills & Experience:
- Knowledge of SEO writing, and social media marketing.
- Regularly produce various content types, including email, social media posts, blogs, and white papers.
- Review/Edit content produced by other members of the team.
- Excellent writing skills, as well as the ability to communicate and collaborate effectively
- Minimum experience - 1 year
- Write content for website funnels, web pages, blogs & marketing
- Create website content that is accurate, attention-grabbing, well-researched, and meets the needs of international clients
- Edit, proofread work to ensure high editorial standards are met across all content outputs
- Collaborate with creative, product, marketing teams to assess project needs and help with messaging
- Speak with internal, external stakeholders to learn about their content needs, develop and implement brand guidelines
- Work closely with the accounts, design teams to brainstorm ideas & create concepts, develop messaging
- Assist in other aspects of the creative or research processes to create accurate content and maximize growth
- Stay current on trends and competitors within the editorial sphere
- See projects through the whole creative lifestyle, from inception to deployment (digitalyards.in)
What is the role?
We are looking for a storyteller who can profoundly understand the user and can translate our product details as per the user's needs. You like working with data and insights and making decisions based on it. You should be able to lead multiple stakeholder roles efficiently for international markets with a passion for technology. An eager candidate to make an impact and thrive in a fast-paced, dynamic, hyper-growth environment and can operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.
Key Responsibilities
- Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
- Define our GTM and partner with the rest of the team to execute the GTM. It will include work like demand generation, and creating sales playbooks, sales enablement content, and marketing assets.
- Work closely with a range of cross-functional teams - product, partner managers, marketing, and sales to craft thoughtful go-to-market strategies and drive growth initiatives.
- Understand and analyze the competitive landscape to define our own marketing strategy.
What are we looking for?
An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.
- 3+ years of relevant work experience that can span marketing, product marketing or product management.
- Experience working on marketing or growth throughout a product’s lifecycle.
- Working experience in SaaS, preferably for international markets.
- Hands-on experience in Google Analytics, Google AdWords, CRM, and analytical tools.
Who will you work with?
You will be working closely with the Digital Marketing, Sales, Product, and Customer Success teams.
What can you look for?
A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of content, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the comprehensive benefits that offers.
We are
A fast-growing SaaS commerce company based in Bangalore with offices in Delhi, Mumbai, SF, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Company works with over 1000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners and consumers for better business results.
Way forward
We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We assure you that we will attempt to maintain a reasonable timeframe for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.
- Responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types and proofreading articles before publication.
- Ultimately, the goal is to deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.
KEY TASKS/RESPONSIBILITIES :
- Research industry-related topics (combining online sources, interviews and studies)
- Write clear marketing copy to promote our products/services
- Prepare well-structured drafts using Content Management Systems
- Proofread and edit blog posts before publication
- Submit work to CEO for input and approval
- Coordinate with marketing and design teams to illustrate articles
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Promote content on social media
- Identify customers- needs and gaps in our content and recommend new topics
- Ensure all-around consistency (style, fonts, images and tone)
- Update website content as needed
SKILLS REQUIRED:
- Proven work experience as a Copywriter / Content Writer or similar role
- Portfolio of published articles
- Experience doing research using multiple sources
- Familiarity with web publications
- Excellent writing and editing skills in English
- Hands-on experience with Content Management Systems (e.g. WordPress)
- Ability to meet deadlines
We are looking for a Content Strategist/Writer who has experience in creating content for branding and digital marketing, and an ability to stay up to date with the latest trends. He/she will be responsible for creating, and improving content across our business verticals.
The role will include generating content for branding projects, websites, improving social media interaction by ideating on creative concepts and campaigns, driving engagement, creating content calendars etc.
The Content Manager/Writer will work closely with the rest of the team to achieve overall marketing goals.
Responsibilities:
Creating original & creative content that drives traffic to a website and social media platforms:
- Create social media strategy aligned with short-term and long-term marketing targets
- Write research-based content that is original and engaging
- Edit/proofread and quality check content
- Develop creative concepts for digital media, including social media creatives (This includes copy for creatives, infographics, and captions for social media)
- Develop authentic social media campaigns
- Tie-in editorial calendars with trending digital initiatives and campaigns
- Promote the business's brand identity via trendy, authentic and creative content
- Create content for other marketing collateral as and when needed
- Write content for web pages, ebooks, and video scripts as and when required
- Assist with creating content for business pitches as and when required
- Create original, witty, on-trend concepts for social media creatives and campaigns
- Work with the design team to ensure creatives are based on the brief and lead to online engagement