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Roles and Responsibilities

We are looking for a qualified Performance Marketing Lead to take the lead in developing successful, long-term digital marketing strategies for our company.

As a Digital Marketing Lead, you should have in-depth marketing experience and a passion for digital technologies. You will work closely with different teams to ensure consistency through all digital marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence.

Ultimately, you should be able to drive all digital marketing efforts to achieve our business objectives.

We need a spearhead who can:

Performance Marketing

• Continuously iterate and design A/B tests around different creatives, audiences and/or bidding strategies;

• Manage, review, and perform daily account responsibilities associated with different paid advertising platforms,

• Planning and control of the digital performance marketing budget and spend by allocating budgets to different channels;

• Work with campaign teams to plan successful campaigns focusing on audience, product and placements to drive volume and efficiency thresholds;

• Using A/B testing to optimize digital marketing performance;

• Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities;

• Reviewing and optimizing the design and content of all online assets including the company website and social media pages;

• Working with other stakeholders to optimize the conversion funnel for specific traffic sources, campaigns, user segments etc;

• Working with content marketing and design teams to create suitable content for each stage of a customers digital journey & overseeing multi channel content strategies.

• Analyze weekly and monthly reports from multiple ad channels, Google Analytics, and MMP to drive insights and opportunities along with working knowledge & tracking of analytics tools (GTM & GA)

• Developing and managing digital prospecting and remarketing campaigns

• Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels

• Identifying and testing new channels to continue to meet or exceed established critical metrics

• Working closely with the management to share funnel conversion improvement ideas, feedback & present results

• Managing Digital Marketing Team.

• Knowledge around fraud & its prevention across web & app.

Organic Growth

• Proficiency with all major social media platforms (e.g: FB, Insta, Twitter etc)

• Test ads across devices to ensure the best branding and user experience

• Test ad messaging across segments and report on engagement

• Optimize organic social posts for content and messaging

• Optimize website content, landing pages, and paid search copy.

• Monitor and respond to customer comments on social posts

• Work with internal stakeholders to promote announcements

• Campaign management, measurement, optimization.

• Dive deep into reporting which includes but not limited to bids, device, audience segments, geo and demo targets, and creative, etc

• Maintain digital dashboard of several different accounts

• Strategizing and Maintaining Brand Consistency across social media platforms via tone, voice, and terminology.

• Manage community engagement, growth, and optimization

• Creating compelling social media content, collaborations and campaigns in order to grow Shiprocket's digital community, engage new audiences and sustain existing followers

• Interacting with new and existing audiences online and deepening engagement across all Shiprocket's social media platforms

• Draft social media content for Shiprocket and post it on platforms

• Scan and monitor digital and social media sites and hashtags, identify opportunities for Shiprocket on digital platforms

• Provide live coverage of events including by taking pictures and short videos and drafting messages for Shiprocket social media channels

• Monitor Shiprocket & social media channels, engage with community members and flag reputational risks or communication opportunities to Management

• Support efforts to ensure social media presence and branding are consistent and cohesive across all platforms

• Identify strategic opportunities for content and digital partnerships to enhance Shiprocket & social media reach and engagement

Key Responsibilities

Campaign Management

• Design/optimize LinkedIn ad campaigns for B2B tech lead gen, managing budgets up to $100K+.
• Develop audience strategies (job titles, company size, industry) and refine via performance analysis.
• Execute manual bids, retargeting, and A/B tests across formats (Sponsored Content, InMail, Text Ads).

Audience & Data

• Build custom audiences using client CRM/data and implement exclusion rules.
• Track lead quality and align targeting with sales pipelines.

Performance & Reporting

• Deliver client reports tying metrics (CTAs, conversions) to business goals.
• Collaborate with Google Ads teams for cross-platform attribution.

Technical Setup

• Implement LinkedIn Insight Tag, CRM integrations, and conversion tracking.

Requirements

• 2–3 years agency experience managing LinkedIn Ads for B2B / B2B SaaS clients.
• Proven skill in scaling budgets, manual bidding, and CRM integration.
• Strong analytics and ability to present data-driven insights to clients.
• Experience working with teams from Google Ads, SEO, or marketing automation.
• Knowledge of B2B sales cycles.

Why Join?

Drive measurable ROI for tech innovators and master LinkedIn’s evolving B2B ad ecosystem in a data-first environment.

What we offer:

• CTC: 7 LPA - 9 LPA
• Hybrid
• Health insurance
• Growth opportunities working directly with founders with backgrounds in Investment Banking, B2B SaaS leadership, and IIT/ISB education

If you're detail-oriented, results-driven, and excel at client management, we want to hear from you

Location: Hybrid/ Remote

Openings: 2

Experience: 5+ Years

Qualification: Bachelor’s or Master’s in Computer Science or related field

Job Responsibilities

Problem Solving & Optimization:

• Analyze and resolve complex technical and application issues.
• Optimize application performance, scalability, and reliability.

Design & Develop:

• Build, test, and deploy scalable full-stack applications with high performance and security.
• Develop clean, reusable, and maintainable code for both frontend and backend.

AI Integration (Preferred):

• Collaborate with the team to integrate AI/ML models into applications where applicable.
• Explore Generative AI, NLP, or machine learning solutions that enhance product capabilities.

Technical Leadership & Mentorship:

• Provide guidance, mentorship, and code reviews for junior developers.
• Foster a culture of technical excellence and knowledge sharing.

Agile & Delivery Management:

• Participate in Agile ceremonies (sprint planning, stand-ups, retrospectives).
• Define and scope backlog items, track progress, and ensure timely delivery.

Collaboration:

• Work closely with cross-functional teams (product managers, designers, QA) to deliver high-quality solutions.
• Coordinate with geographically distributed teams.

Quality Assurance & Security:

• Conduct peer reviews of designs and code to ensure best practices.
• Implement security measures and ensure compliance with industry standards.

Innovation & Continuous Improvement:

• Identify areas for improvement in the software development lifecycle.
• Stay updated with the latest tech trends, especially in AI and cloud technologies, and recommend new tools or frameworks.

Required Skills

• Strong proficiency in JavaScript, HTML5, CSS3
• Hands-on expertise with frontend frameworks like React, Angular, or Vue.js
• Backend development experience with Java, Spring Boot (Node.js is a plus)
• Knowledge of REST APIs, microservices, and scalable architectures
• Familiarity with cloud platforms (AWS, Azure, or GCP)
• Experience with Agile/Scrum methodologies and JIRA for project tracking
• Proficiency in Git and version control best practices
• Strong debugging, performance optimization, and problem-solving skills
• Ability to analyze customer requirements and translate them into technical specifications

Job Responsibilities

• Design machine learning systems
• Research and implement appropriate ML algorithms and tools
• Develop machine learning applications according to requirements
• Select appropriate datasets and data representation methods
• Run machine learning tests and experiments
• Perform statistical analysis and fine-tuning using test results
• Train and retrain systems when necessary

Requirements for the Job

1. Bachelor’s/Master's/PhD in Computer Science, Mathematics, Statistics or equivalent field andmust have a minimum of 2 years of overall experience in tier one colleges 

1. Minimum 1 year of experience working as a Data Scientist in deploying ML at scale in production
2. Experience in machine learning techniques (e.g. NLP, Computer Vision, BERT, LSTM etc..) andframeworks (e.g. TensorFlow, PyTorch, Scikit-learn, etc.)

1. Working knowledge in deployment of Python systems (using Flask, Tensorflow Serving)
2. Previous experience in following areas will be preferred: Natural Language Processing(NLP) - Using LSTM and BERT; chatbots or dialogue systems, machine translation, comprehension of text, text summarization.
3. Computer Vision - Deep Neural Networks/CNNs for object detection and image classification, transfer learning pipeline and object detection/instance segmentation (Mask R-CNN, Yolo, SSD).

About Company

Our client is in the business of delivering cutting-edge software solutions, hardware systems, and IT services. It lends the right technological edge to governments and businesses. This enables them to achieve their organizational objectives efficiently and effectively to scale their businesses to newer heights.

Minimum Requirements/Qualifications:

• Bachelor’s/Master’s degree in computer science, Computer Engineering or a related field is preferred.

• Must have at least 5 to 7 years of experience in PostgreSQL.

• Sound knowledge of Object-Oriented Programming (OOP) Patterns and Concepts.

• Knowledge & hands-on experience with PostgreSQL, Java, and Spring Framework is a must.

• Additional knowledge of JDBC, Apache TomCat Server & relevant open-source technologies is required.

• Must have experience with Bootstrap CSS, jQuery, etc.

• Basic Understanding of the concepts of MVC (Model-View-Controller) Pattern, JDBC (Java Database

Connectivity), and RESTful web services.

• Experience in handling external and embedded databases.

Roles & Responsibilities

• Maintaining the Database, creating efficient queries, and understanding and improving the current database structure.

• Develop new modules, patches & Updates/upgrades for an existing application (developed in house by the client)

• Analyze user requirements to define business objectives.

• Maintain Java-based applications that can be high-volume and low-latency.

• Identify and resolve any technical issues arising.

• Write well-designed, testable code.

• Conducting software analysis, programming, testing, and debugging.

• Support continuous improvement, investigating alternatives and technologies, and presenting for architectural review.

1.Answering phones and explaining the product and services offered by the company.

2.Resolving queries and issues related to the products and services.

3.Suggesting solutions based on customer's needs and requirements

Job Description

We are looking for a PHP Developer responsible for managing back-end services and the interchange of data between the server and the users. Your primary focus will be the development of all server-side logic, definition, and maintenance of the central database, and ensuring high performance and responsiveness to requests from the front-end. You will also be responsible for integrating the front-end elements built by your co-workers into the application. Therefore, a basic understanding of front-end technologies is necessary as well.

Responsibilities

• Integration of user-facing elements developed by front-end developers
• Build efficient, testable, and reusable PHP modules
• Solve complex performance problems and architectural challenges
• Integration of data storage solutions (may include databases, key-value stores, blob stores, etc.)

Skillsets required

1. Full-stack PHP Developer
2. Backend in Core PHP with API integration experience
3.  Must have good US experience
4. HTML5
5. CSS3
6. Angular JavaScript
7. Oops

RESPONSIBILITIES:

• Developing app using Flutter for both Android & iOS platforms.
• Writing quality code independently that is simple, reliable, and scalable.
• Evaluating and implementing out-of-the-box ideas for application development.
• Working with the team to manage, optimize, and customize multiple applications.
• Detecting and troubleshooting application issues.

REQUIREMENTS:

• Must have 1+ years of experience in Flutter.Should have worked and successfully deployed apps using Flutter framework.
• Good knowledge of Flutter SDK & Dart programming language.
• Should have worked on mobile platforms like Android or iOS.
• Should have developed & worked with Flutter widgets for iOS & Android with any of the state management solutions like Bloc, Provider, Mobx, etc.
• Mobile app architecture design and optimization. Extreme attention to detail and the ability to match the design as closely as possible.
• Ability to work closely with Product Managers, other development team members.
• Understanding of Functional Reactive Programming is a must.
• Comfortable with Test-Driven Development.