PR, Communication & Social Media Intern

Job Tittle:-  Marketing Manager 

CTC:-       10-13 LPA

Experience:- 6-10 Years

Location:-  Bangalore

Working Mode:- WFO

Technical Skills:-

• The candidate should have experience in the preparation and execution   of a marketig strategy. 
• The candidate must be an EXPERT in digital marketing. 
• The candidate must have an intimate knowledge of campaigns. 
• The candidate must have deep knowledge in the digital tool options and b  e an expertn LinkedIn and other relevant Social Media tools. 
• The candidate must have a good understanding of website optimization    and be able to  maintain it efficiently. 
• Establish the valid SEO's and supervise the SEO for highest positioning. 
• Must have a good idea and mind for design and be able to interact with d   e signer for collaterals and content. 
• Interact with external media interfaces.

Qualification:- MBA ( Marketing ), BBA 

Roles & Responsibilities:-

• Understand the business and the potential 
• Analyzing market and sales information 
• Identification of prospective clients. 
• Preparing a go to marketing strategy on digital, social media and print me  dia 
• Set up a Brand identification strategy and execution plan 
• Research competitive products by identifying and evaluating product cha       characteristics,  market share, pricing, and maintaining research databases. 
• Tracks product line sales and costs by analysing data and reviewing the c   competitors 
• Supports sales staff by pre sales tasks, providing sales data, market trend,  forecasts,  account analysis, new product information; relaying customer   services requests 
• Follow up with Clients through the CEO's contacts 
• Website maintenance and press releases 
• Marketing collateral – creation and maintenance and presentations 
• E – campaign coordination 
• Setting up tracking systems for marketing campaigns and online activities 
• ​Reporting to management on marketing and sales activities

1. SEO-Friendly Blog Writing;
2. Caption Writing; 
3. Content Writing for Social Media Posts;
4. Content Writing for Reels and Videos
5. Other Allied Works

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Moderate all user-generated content in line with the moderation policy for each community
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions

We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.

As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.

Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools and applications

• Proven work experience as a Social media manager
• Hands on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills
• BSc degree in Marketing or relevant field