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Job Profile Summary
Responsible for the day-to-day management of assigned account(s). Manages/coordinates Client projects from planning to completion. May serve as the daily contact between the Agency and the Client. Effectively executes strategies, problem-solves, and develops solid business relationships. Provides Client service support.
Job Description
- Social Media Manager is responsible for the day-to-day execution of client projects. May serve as the daily contact between client and agency.
- -Proactive in developing and maintaining a close and productive relationship with key client contacts, acting with integrity at all times and including the SAM or AD in communications as appropriate.
- Develops a thorough understanding of the client’s business and be proactive in maintaining and sharing your knowledge of the industry in which they operate.
- Ensures client requests are dealt with promptly and developed into internal briefs by you and your team, distinguishing between a good and poor client brief and proactively ensuring clarity on agreed actions
- Ensures to gain client sign-off at the relevant project stages, involving the SAM/AD when appropriate
- Ensures the work that you send to the client and that of anyone you oversee, is completed in a timely fashion and is of the upmost quality, with high levels of accuracy, attention to detail and relevance to brief ¾ Before a project leaves the agency, ensures that all mandatory requirements have been considered and acted upon to gain sign off by the relevant Production Lead and client
- Identifies and solves problems as they arise, appreciating when it is appropriate to involve or notify the SAM and / or the AD
- Checks contact reports of key meetings and telephone conversations prepared by your team, ensuring these are issued to the client within 24-48 hours
- Proactively manages jobs and the Production Schedule, to ensure that they are scheduled on time, to budget and are monitored using appropriate administration procedures
- Supports those overseen in the prioritization of their tasks, in line with the wider Account
- Handling Team’s activity and objectives, to ensure team deadlines are met. Where necessary, proactively liaises with the SAM and / or AD to ensure priorities are aligned
- Ensures research and background information is prepared the team, for briefs/pitches / presentations as appropriate. Demonstrates capability in contributing to such meetings as needed
- Works with a multi-disciplinary team, developing strong working relationships with the
- Production Team to ensure they can add value and client requirements are managed to realistic timescales and associated budgets are appropriate. Oversees this activity within your team as necessary
- Supports the SAM and/or AD and working with the Insights & Planning Team proactively develops an understanding of strategy and how this applies to the projects you are delivering. Applies and relay this knowledge in an appropriate way
- Proactive in identifying and progressing new business opportunities Administration and financial management
- Monitors ongoing costs throughout individual campaigns
- Ensures accurate quotations for production are produced and distributed at the beginning of any campaign, by you and those that you oversee
- Proactively manages the maintenance of job numbers and job records
- Ensures a systematic and efficient filing system is maintained
- Mentor Junior Account Handlers in managing project finances appropriately
at Bigul.co
We are seeking a dynamic and experienced Brand Manager to join our team in India. The ideal candidate will be responsible for developing and executing brand strategies to enhance brand equity and drive business growth. As a Brand Manager, you will play a crucial role in shaping the brand identity, implementing marketing campaigns, and ensuring brand consistency across all channels.
Key Responsibilities:
Brand Strategy:
- Develop and implement comprehensive brand strategies to strengthen brand awareness and loyalty.
- Conduct market research to identify consumer trends and competitor activities, providing insights for strategic decision-making.
Brand Positioning:
- Define and communicate the brand positioning, ensuring it aligns with the company's overall objectives.
- Collaborate with cross-functional teams to integrate brand strategies into product development and marketing initiatives.
Marketing Campaigns:
- Plan, execute, and evaluate marketing campaigns across various channels, including digital, print, and social media.
- Work closely with the creative team to develop compelling and consistent brand messaging.
Brand Compliance:
- Ensure brand consistency in all communication and marketing materials.
- Monitor and enforce brand guidelines throughout the organization and external partners.
Budget Management:
- Develop and manage budgets for marketing and brand-related activities.
- Analyze return on investment (ROI) for campaigns and initiatives.
Cross-functional Collaboration:
- Collaborate with sales, product development, and other teams to align brand strategies with overall business objectives.
- Build strong relationships with internal and external stakeholders.
Market Analysis:
- Monitor industry trends, market conditions, and consumer preferences to identify opportunities and challenges.
- Conduct regular competitor analysis to stay ahead in the market.
Performance Measurement:
- Establish key performance indicators (KPIs) to measure the success of brand initiatives.
- Regularly report on brand performance and recommend adjustments as needed.
Qualifications and Skills:
- Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
- Proven experience as a Brand Manager in a similar role.
- Strong understanding of market dynamics and consumer behavior.
- Excellent communication and interpersonal skills.
- Creative thinking and problem-solving abilities.
- Demonstrated ability to lead cross-functional teams.
If you believe you have the skills and experience to drive our brand to new heights, we invite you to apply for this exciting opportunity.
Deliverables:
Manage Social Channel Strategy, Ideation and Programming
• Oversee and execute social media calendars, brand guidelines, best practices, promotional campaigns, and day-to-day social media activities while optimizing the brand's presence on all
relevant social media platforms. This includes upcoming news (funding announcements, IPOs, media coverage) and thought leadership content, and amplification of portfolio content when appropriate
• Conceptualization and execution of social media content as per the brand's tonality
• Ensure on-time and efficient realization of day-to-day and monthly goals set for the team.
• Develop social media campaign strategy for content launches, company exits/milestones, and events
• Draft social copy and create social graphic assets in Canva, and/or videos tailored for relevant social media, review edits and finalize assets
• Monthly report detailing social performance with insights and recommendations
• Make recommendations for team to improve their social presence
• Social monitoring and listening – listen to relevant conversations, see where we can opportunistically plug in, flag content deficits
We are looking for an experienced Social Media Executive to assist in the planning, execution and optimization of our online marketing efforts for our d2c women fashion brand. Individual should be experienced preferably from fashion industry.
Immediate joining preferred.
Job Location: Kandivali West, Mumbai (western line candidate)
Job Type: Work From Office, Full-Time
Exp: 2-3 years
Responsibilities of Social Media Executive:
- Identify target audiences, objectives and desired outcomes of marketing campaign
- Assisting in photoshoots, product styling, mood boards, product naming and descriptions and creatives for social media
- Research and develop marketing strategy, and evaluate success strategy
- Develop content of marketing campaigns
- Manage the brand’s website and e-commerce destination, as well as spearhead monthly email newsletters
- Identify and develop relationships with key digital influencers
- Work with social media team and align strategy across relevant platforms including Facebook, Instagram, Twitter and Pinterest; identify and prioritize new and relevant channels
- Day-to-day content planning with colleagues, creation, posting and management across the channels
Qualifications:
- Degree in marketing or related field
- Experience in social media marketing, influencer marketing, content writing.
- Strong analytical, communication, time-management and creativity skills
- Good English communication and writing skills required; the ability to understand, help define, and articulate the fashion brand is essential
- Immediate joining preferred
Build & strengthen the social media platforms for the Pre-K vertical brands and leverage Social Media Marketing engines to create engagement and increase the brand share of voice.
Responsibilities
1. Monitor & Manage the company’s social media accounts and offer constructive interaction with users.
2. Possess good knowledge of social channel best practices, social publishing tools, and social listening platforms. Expert in reporting and key social media metrics for data-backed strategy across Instagram, YouTube, Facebook, Twitter, and LinkedIn.
3. Contributes to Annual marketing strategy by leveraging social media. Obtains market share by developing social media marketing plans and programs for our brands – EK | KK
4. Proven record of developing best-in-class and innovative social content and campaigns. Formulates high-quality novel written and visual content for the social platforms/ campaigns
5. Experience in working with influencers and understanding of how they can help reach our marketing goals 6. Develop and accomplish content strategy leading to achieving the business objective of onboarding new parents seeking admissions for their children
7. Experience in community management on digital formats
8. Experience working in coordination with other departments like sales, creative & IT
9. Agency Management & strength in working with in-house creative ops/agencies/ internal stakeholders to generate content and creatives across channels
10. Insight Development and Reporting
Candidate Profile
- MBA | PGDBM in Performance / Digital Marketing
- Experience in copy writing
- 5-8 years’ experience with a reputed brand
- Design skills and basic video edits
- Insight Mapping
- Worked on Social Media Management Tools – Hubspot/ Hootsuite or equivalent
Social Media Manager:
We are looking for a Social Media Manager at BLITZPOKER who can enhance our brand and build strong online communities through our various social media platforms. The Social Media Manager will be responsible for developing and administering social media content that is designed to engage users and create an interactive relationship between consumers and the company. The successful candidate will also be required to collect and review social media data to develop more effective campaigns.
Roles and Responsibilities:
- Work closely with the marketing team to develop social media campaigns that help to achieve corporate marketing goals
- Develop monthly reports on emerging social media trends that will be submitted to the management and executive teams
- Monitor the company’s social media accounts and offer constructive interaction with users
- Create methods for finding and saving online customer reviews
- Analyze the long-term needs of the company’s social media strategy and offer quarterly reports to the management and executive teams that outline any necessary changes to the digital marketing plan
Qualification:
- Bachelor’s Degree in Marketing, communications, or related field
- 3+ years’ experience in social media management
- Exceptional multi-tasking skills
- Able to explain complex social media data in an understandable way
- Strong problem-solving skills
- Knowledge of Facebook’s advertising platform is required
About BLITZPOKER
BLITZPOKER is part of one of the largest poker networks in the world with over a million registrations and 100,000 active users.
In India, majority-owned by i3 Interactive Inc. BLIZTPOKER brings together all the fun and class in the world of online poker games in India with its exciting poker tournaments and promotions. It offers varieties of games in poker like Texas Hold’em, Omaha, Open Face Chinese Poker among others for professional and recreational players.
- Working in an agile environment by keeping in mind the titbits of startup
- Liaising with cross functional teams to get the errands done.
- Formulating monthly social media calendar and devise content accordingly by knowing the fact of time and fraction of brand equity.
- Adhering SEO and other guidelines while formulating the content.
- Devising SEO friendly content such as Meta Title, Meta Description, Blogs & website content like Footer Pages, Product Description.
- Conducting in-depth and regular audits of rivals content.
- Devising niche, crisp, catchy and compelling content across all touch points.
- Doing plagiarism check and proofreading of landing pages, ad copies etc.
- Making sure the content is plagiarism free and inclined with the brand guidelines.
- Making sure the content is precise before prevalence anywhere.
What you need to have:
- Bachelor's degree required, preferably in English, Communications or a related field. Masters degree a plus
- Familiarity with software like Microsoft Office, Google Docs and other tools which are inclined to content like plagiarism checker etc.
- Strong presentation skills and excellent interpersonal skills - comfortable directing projects and taking on new tasks.
- Proven ability to follow style guidelines
- Impeccable spelling and grammar skills.
- Proven work experience as a Content Writer, Copywriter or similar role.
- Possess a thorough, up-to-date knowledge of B2B Fintech consortium.
- Have knack to thrive in a fast-paced environment and to work independently and within a team as well.
- Should be pretty much acquainted with copywriting.
- Be adept in ad copies for the entire gamut of digital media like Google Ads, Social Media, SMS Marketing Campaigns, E-mail Marketing, Newsletter & as well as website content like Footer Pages, Product description etc.
Work with art team
Excellent written and spoken communication skills
Problem solving and work against stringent deadlines
Oversee proofs, copy editing and fact check
Collaborate with designers, producers, account managers and planner to ensure delivery of copy on time
Monitoring campaign effectiveness
We are looking for a Content Strategist/Writer who has experience in creating content for branding and digital marketing, and an ability to stay up to date with the latest trends. He/she will be responsible for creating, and improving content across our business verticals.
The role will include generating content for branding projects, websites, improving social media interaction by ideating on creative concepts and campaigns, driving engagement, creating content calendars etc.
The Content Manager/Writer will work closely with the rest of the team to achieve overall marketing goals.
Responsibilities:
Creating original & creative content that drives traffic to a website and social media platforms:
- Create social media strategy aligned with short-term and long-term marketing targets
- Write research-based content that is original and engaging
- Edit/proofread and quality check content
- Develop creative concepts for digital media, including social media creatives (This includes copy for creatives, infographics, and captions for social media)
- Develop authentic social media campaigns
- Tie-in editorial calendars with trending digital initiatives and campaigns
- Promote the business's brand identity via trendy, authentic and creative content
- Create content for other marketing collateral as and when needed
- Write content for web pages, ebooks, and video scripts as and when required
- Assist with creating content for business pitches as and when required
- Create original, witty, on-trend concepts for social media creatives and campaigns
- Work with the design team to ensure creatives are based on the brief and lead to online engagement