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Location: Bangalore

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As a Senior Sales Development Representative (SDR) at jhana.ai, you will play a pivotal role in identifying, prospecting, and engaging with our ideal customer profiles (ICPs) to set up high-quality meetings and contribute to jhana.ai's growth. This role requires expertise in SaaS sales, ICP evaluation, and strategic prospecting. You will have the opportunity to define and refine SDR processes, mentor team members, and help scale the SDR team as demand grows. This position involves regular client interaction, both virtually and in-person, and requires travel. If you bring a strong foundation in SaaS sales, extensive SDR experience, and a knack for building scalable processes, we’d love to meet you!

The day-to-day

Lead Generation and Prospecting

● Conduct targeted outreach to engage ideal prospects within the legal and tech sectors.

● Qualify potential clients based on established ICP criteria and set up meetings with high-potential leads for the sales team.

● Use multi-channel outreach (emails, calls, social media) to build a pipeline of qualified meetings.

ICP Evaluation and Process Optimization

● Work closely with sales leadership to refine and enhance ICP criteria based on customer insights and market feedback.

● Develop effective messaging and outreach strategies tailored to each ICP.

Process Development and Team Expansion

● Design and implement scalable workflows and processes for the SDR team, ensuring productivity and effectiveness.

● Coach, mentor, and support team members, driving best practices and continuous improvement.

● Partner with sales leadership to assess team needs and support expansion efforts as the business grows.

Metrics and Performance Analysis

● Track SDR KPIs and performance metrics, analyzing results to inform strategic adjustments.

● Leverage data-driven insights to optimize conversion rates and increase pipeline effectiveness.

Qualifications & Skills

● Experience: 3-7 years as an SDR, ideally in a SaaS environment, with a proven record of meeting or exceeding lead generation and meeting setup targets.

● Strategic Prospecting: Advanced skills in identifying high-potential leads through various channels, including LinkedIn, industry publications, events, and specialized data sources.

● Communication and Persuasion: Excellent verbal and written communication skills, able to convey complex ideas clearly and persuasively to different personas.

● High Emotional Intelligence (EQ): Skilled in handling objections, building rapport, and adapting communication to match customer needs and personalities.

● Process Design and Optimization: Experienced in setting up, documenting, and continuously improving SDR workflows and creating playbooks for lead qualification and handoff.

● Time Management and Organization: Strong organizational skills, with the ability to manage multiple tasks and prioritize effectively based on business impact.

● Data-Driven Decision Making: Proficiency in tracking, analyzing, and leveraging SDR metrics (e.g., conversion rates, response rates) to fine-tune strategies and drive results.

Digit’s mission is to ‘Make Insurance, Simple’. We are backed by Fairfax- one of the largest global investment firms. We have also been ranked as 'LinkedIn’s top 5 start-ups of 2018' and 2019 and are the fastest-growing insurance company. We have also been certified as a Great Place to Work!

We are reimagining products and redesigning processes to provide simple and transparent insurance solutions that matter to consumers. We are building a technology-driven platform that can offer customized products at reduced cost and provide great customer service.

Role: SEO/SEM Executive

Location: Bangalore

Education: Any Graduate

Experience: 1-2 years of experience as a SEO, SEM, or similar Digital Marketing role

Employment type: Full-time and work from office

You will be responsible for performing all SEO/SEM activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

Responsibilities

· Responsible for different sections of our website and growing its traffic and leads.

· Performing ongoing keyword research including discovery and expansion of keyword opportunities.

· Researching and implementing content recommendations for organic SEO success.

· Conduct simple keyword research and use SEO guidelines to increase web traffic.

· Experience with tools such as SEMrush, Google Keyword Planner, or any other.

· Optimising copy and landing pages for search engine optimization.

· Research and analyse competitor advertising links.

· Develop and implement link building strategy.

· Work with the development team to ensure SEO best practices are properly implemented on newly developed code.

· Work with editorial and marketing teams to drive SEO in content creation and content programming.

· Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

· Executing tests, collecting and analysing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns.

· Tracking, reporting and analysing website analytics, pay-per-click (PPC) initiatives and campaigns.

· Monitoring campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

· Optimize copy and landing pages for paid search engine marketing campaigns.

· Perform ongoing paid keyword discovery, expansion and optimisation.

· Research and analyse competitor advertising links.

Requirements and Skills

· Proven SEM experience and success managing/monitoring PPC campaigns across Google.

· Well-versed in performance marketing tactics.

· Up to date with the latest trends and best practices in search engine marketing

· In-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)

· Experience with website analytics tools (e.g., Google Analytics, Adobe Analytics, etc.)

· Strong analytical skills and experience generating SEM reports.

· Familiarity with A/B and multivariate experiments.

· Working knowledge of HTML, CSS, and JavaScript development and constraints.

· BS/MS degree in Marketing or a quantitative, test-driven field.

· Hands-on experience with Content Management Systems (e.g., Adobe Experience Manager or WordPress) (Not mandatory).

· Ability to meet deadlines.

· Any graduate.

Skills Required:

• Must-Have: Java, Spring/spring-boot, Data structure, Algorithm
• Any 2 (Must) out of the below-mentioned list : 

a.     JPA/Hibernate

b.     Messaging queue/Kafka/SQS/distributed message/SNS/JMS

c.     NoSQL/Aerospike/Reddis/Cassandra

d.     Microservices

Roles and Responsibilities:

• Technical design, implementation, deployment, and support.
• Partner with Business Analysts to review and implement business requirements.
• Perform development and unit testing, working closely with Business.
• Mentors and oversees the development of resources, including reviewing designs and performing code reviews.
• Ensure designs are in compliance with specifications
• Contribute to all phases of the development lifecycle
• Developing high-volume, low-latency applications for mission-critical systems and delivering high availability and performance
• Should have experience of working on Core Java/J2EE & OOPS concept
• Should be well versed with Spring/Struts & Apache Camel (OSGI Framework)
• Should have a good understanding of Hibernate and Other ORMs
• Should have an understanding of working on Web Service (SOAP/REST) and Maven
• Build tools such as Jenkins
• Caching Technique(Radis, Hazlecast, Aerospike)
• Database Knowledge - Oracle, MySQL

What you need to have:

1. Prospecting for new clients/ lead generation

2. Direct communication with customers via e‐mail and telephone to promote Bit plane and its product range

3. Execute marketing plan/marketing campaigns (e.g. targeted e‐shot, mail shot)

4. Follow up and qualify contacts from web registrations, promotions, events and other marketing and sales activities

5. Preparation and presentation of results from campaigns

6. Organizing visits for Bit plane Regional Sales Engineers when required

7. Recording of all sales activities in the CRM

8. Market research feedback

9. Any other duties as may be reasonably requested from time to time by your Line Manager