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Job Description: Marketing Head (IT / Website Development)

Position Overview

We are looking for a Senior Marketing Manager to lead marketing strategy and execution for our IT and Website Development services. The ideal candidate will have strong expertise in B2B digital marketing, brand positioning, and lead generation for technology-driven businesses. This role will focus on building visibility, driving client acquisition, and creating marketing campaigns that highlight our website development, design, and IT solutions.

Key Responsibilities

• Develop and implement marketing strategies to promote website development and IT services.
• Plan and execute digital campaigns across SEO, SEM, PPC, email, LinkedIn, and social media.
• Build brand positioning and messaging that differentiates our services in a competitive market.
• Generate qualified leads through targeted campaigns, content marketing, and partnerships.
• Work closely with the sales team to align campaigns with business growth objectives.
• Develop case studies, portfolios, and client success stories to showcase expertise.
• Oversee website and landing page optimization to improve conversions.
• Manage company presence at industry events, webinars, and conferences.
• Monitor and report on KPIs, ROI, and campaign performance.
• Lead, mentor, and grow a marketing team.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field (MBA preferred).
• 5 to 7 years of experience in B2B IT/technology marketing, with at least 2 years in a senior role.
• Proven track record in digital marketing, demand generation, and brand building.
• Strong understanding of SEO/SEM, Google Analytics, HubSpot/Marketo, and CRM systems.
• Experience in promoting website development, design, or IT solutions.
• Excellent leadership, project management, and communication skills.
• Creative thinker with a data-driven approach.

We are seeking a motivated Data Analyst to support business operations by analyzing data, preparing reports, and delivering meaningful insights. The ideal candidate should be comfortable working with data, identifying patterns, and presenting findings in a clear and actionable way.

Key Responsibilities:

• Collect, clean, and organize data from internal and external sources
• Analyze large datasets to identify trends, patterns, and opportunities
• Prepare regular and ad-hoc reports for business stakeholders
• Create dashboards and visualizations using tools like Power BI or Tableau
• Work closely with cross-functional teams to understand data requirements
• Ensure data accuracy, consistency, and quality across reports
• Document data processes and analysis methods

Solid knowledge and experience of working in C/C++ programming language

Solid knowledge and experience of working with PCL (Printer Command Language) or IPDS (Intelligent Printer Data Stream)

Solid working knowledge of object oriented principles: Encapsulation, Classes, Inheritance, Code Reuse, Polymorphism, Decoupling

Responsible for technical design of a subsystem

Knows how to apply architecture and design patterns

Machine Learning & Deep Learning – Strong

Experienced in TensorFlow, PyTorch, ONNX, Object Detection,  Pretrained Models like YOLO, SSD, Faster RCNN, etc…

Python – Strong

NumPy, Pandas, OpenCV

Problem Solving  - strong

C++ - average

        It will be good if candidate have working experience in C++ in any domain

Note :: Looking for Immediate to 30 days of Notice Period

• Proficient knowledge of a NodeJS and Express.
• Understanding differences between multiple delivery platforms (such as mobile vs, desktop), and optimizing output to match the specific platform
• Good understanding of server-side templating languages (such as Jade, EJS, Jinja, etc. depending on your technology stack)
• Good understanding of server-side CSS preprocessors (such as Stylus, Less, Sass etc. depending on your technology stack)
• Creating database schemas that represent and support business processes
• Data migration, transformation, and scripting
• User authentication and authorization between multiple systems, servers, and environments
• Integration of multiple data sources and databases into one system
• Understanding differences between multiple delivery platforms, such as mobile vs. desktop, and optimizing output to match the specific platform
• Creating database schemas that represent and support business processes
• Implementing automated testing platforms and unit tests
• Management of hosting environment, including database administration and scaling an application to support load changes
• Understanding of fundamental design principles behind a scalable application
• Good understanding of advanced JavaScript libraries and frameworks such as AngularJS.

• VueJS
• Express
• Socket.IO
• NuxtJS
• MongoDB (3.x)
• Mongoose

• You will be part of a collaborative project team
• Will leverage several proprietary and standard tools to implement technical solutions.
• Responsible for understanding business requirements, providing estimation, developing solution, writing unit test scenarios and fixing defects for assigned applications.

• Use data to develop machine learning models that optimize decision making in Credit Risk, Fraud, Marketing, and Operations
• Implement data pipelines, new features, and algorithms that are critical to our production models
• Create scalable strategies to deploy and execute your models
• Write well designed, testable, efficient code
• Identify valuable data sources and automate collection processes.
• Undertake to preprocess of structured and unstructured data.
• Analyze large amounts of information to discover trends and patterns.

Requirements:

• 2+ years of experience in applied data science or engineering with a focus on machine learning
• Python expertise with good knowledge of machine learning libraries, tools, techniques, and frameworks (e.g. pandas, sklearn, xgboost, lightgbm, logistic regression, random forest classifier, gradient boosting regressor, etc)
• strong quantitative and programming skills with a product-driven sensibility