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- To drive and execute performance marketing for the DTC & E-Commerce brands. To track and analyze various digital marketing initiatives.
Key Deliverables of the Role:
- Manage all paid search campaigns on Google, Facebook, and LinkedIn, as well as other search and display marketing engines.
- Execute on monthly and quarterly plans to grow user base and manage marketing budgets on Search engines, social media, and other digital channels.
- Optimizing channels and campaigns for cost and performance managing both the cost of traffic and cost of acquisition- including responsibility for landing page, funnel optimization (working with revenue and product teams) to improve relevance and improve conversion rates.
- Responsible for the creation, set-up, and execution and optimization of various ads and campaigns.
- Implementing campaigns using a structure and strategy that best suits business and goal.
- Performing keyword research and writing ad copy
- Analyzing performance data and optimizing campaigns to ensure they are continuously bringing quality traffic to our websites while maintaining a strong ROI for every stakeholder's marketing budget.
- Communicate with the stakeholders on a regular basis to report on campaigns and overall health and provide recommendations to enhance performance
- Implementing Paid Search industry best practices, new trends and technologies, and platform updates (e.g. AdWords, FB, Linked IN etc.)
- Traffic ad campaigns and builds on ad serving platforms.
- Conduct A/B tests in ads to understand contributing factors that drive the business forward.
- Monitor and analyze advertising trends, make optimizations recommendations.
Knowledge, Skills & Competencies :
- Ability to handle large media spends while catering to different internal business customers.
- Minimum 5 years of experience working directly for an advertiser, agency, ad tech or social media platform.
- Minimum 5 years of experience managing digital media including Facebook, Google, LinkedIn etc.
- Excellent written and verbal communication skills; effectively communicate with internal stakeholders at all levels of the organization, vendors, and team members.
About Company
Our client is a luxury home décor brand where technology enables world class home interior design.
Job Overview: We are seeking a highly creative and talented Copywriter to join our team. As the Copywriter, you will be responsible for written material for various platorms, such as websites, blogs, social media, and marketing campaigns that showcases the elegance and uniqueness of our luxury interior designs. Your words will play a pivotal role in enhancing our brand image, driving client engagement, and to produce engaging, informaƟve, and well-structured content that resonates with the target audience.
Responsibilities:
· Develop captivating content surrounding our luxury interior projects that is well researched and in line with the organisations brand communication.
· Team up with designers and marketers to create compelling content across our platform.
· Dig deep into interior trends to create authentic content that resonates with readers.
· Conducting keyword research and using SEO best practices to enhance online visibility and increase organic traffic.
· Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs.
· Bring fresh ideas to the table and collaborate with our creative squad.
· Edit & improvise content consistently to improve readability.
· Edit and proofread content for impeccable grammar, spelling, and coherence, ensuring the highest quality output.
· Stay up-to-date with industry trends, emerging technologies, and relevant news to infuse fresh perspectives into the content.
· Prior experience in the luxury sector is mandatory.
Requirements:
· Master’s degree in English, Journalism, Communications/PR, or a related field.
· Substantial experience in content writing, copywriting, or a related field.
· Portfolio of relevant writing samples.
· Familiarity with web publication techniques, marketing tools, MS Office or Google Suite.
· Impeccable grasp of the English language, including idioms and current trends in slang and expressions
· Excellent verbal and written communication skills
· Creativity along with a keen eye for details
· Strong grasp of SEO principles and keyword integration for optimized content.
· Monitor and analyse the performance of key performance indicators (KPIs) to offer suggestions for improvement.


Job Title: Java Fullstack Developer (with Angular Experience)
Location: Mumbai, India
Experience: 8 to 12 Years
Company: Wissen Technology
Job Description:
Wissen Technology is seeking a highly skilled and experienced Java Fullstack Developer with a strong background in Angular to join our dynamic team in Mumbai. The ideal candidate will have a passion for technology, a strong analytical mindset, and the ability to work collaboratively in a fast-paced environment.
Key Responsibilities:
- Design, develop, and maintain robust and scalable web applications using Java and Angular.
- Collaborate with cross-functional teams to define, design, and ship new features.
- Write clean, maintainable, and efficient code.
- Ensure the performance, quality, and responsiveness of applications.
- Identify and correct bottlenecks and fix bugs.
- Help maintain code quality, organization, and automation.
- Conduct code reviews and provide constructive feedback to team members.
- Stay up-to-date with the latest industry trends and technologies.
Requirements:
- Bachelor’s degree/Master’s Degree in Computer Science, Information Technology, or a related field.
- 8 to 12 years of hands-on experience in fullstack development with Java and Angular.
- Proficiency in Java, Spring Boot, and RESTful APIs.
- Strong experience with Angular and front-end development (HTML, CSS, JavaScript/TypeScript).
- Knowledge of databases such as SQL Server, PostgreSQL, Oracle, or similar.
- Experience with version control systems (Git, SVN, etc.).
- Familiarity with Agile/Scrum methodologies.
- Strong problem-solving skills and a keen attention to detail.
- Excellent communication and teamwork skills.
- Ability to work independently and manage multiple tasks effectively.
Why Join Wissen Technology:
- Competitive salary and benefits package.
- Opportunity to work with cutting-edge technologies.
- Collaborative and inclusive work environment.
- Continuous learning and professional development opportunities.
- Chance to work on exciting and challenging projects.
Join Wissen Technology and be a part of a team where innovation meets excellence! Share this opportunity with colleagues and friends who might be interested.
Website: [www.wissen.com](http://www.wissen.com)
LinkedIn: [https://lnkd.in/gnK-vXjF](https://lnkd.in/gnK-vXjF)
LogiNext is looking for an experienced and dedicated Presales Solutions Manager to become a part of our fast growing team. A tech enthusiast that you are, you will be passionate about conveying value to our clients while closing huge and complex deals. With a deep understanding of Enterprise SaaS application, you will offer solutions where LogiNext products can be put to best use helping client’s achieve visionary objectives.
You should be a reliable technical advisor to clients and overcome complicated implementation challenges. You will lead the solution design throughout the sales cycle and deliver ideas and solutions to clients to change their customer’s experience. You should have an intense desire to set the vision transforming business goals into exciting and actionable propositions.
Responsibilities :
Develop and convey out-of-the-box solutions, along with solution ideas to key decision makers to focus on their business issues Understand and articulate the benefits of LogiNext products to educate enterprise clients on the value proposition of our products Conduct on-field and on-site Proof of Concepts wherever required to assist clients validate technical requirements Associate with Account managers and Business Development managers to pilot complex deal cycles with C-level executives Work cross-functionally with business development, marketing, technology and finance team to ensure the timely and successful delivery of the solutions according to customer needs and objectives Recognize product and technology disparity with customers and present a point of view to product and leadership teams Run change management programs to drive change on the ground by working with client’s on-field workforce at the warehouse or remote branches Perform business analytics on the client’s business KPIs and present to the client’s management Generate leads by reaching out to prospective clients across countries and time-zones Assist business development manager in achieving the sales targets by conducting pilots, showcasing results and building conviction at the client
Requirements :
Bachelor’s or Master’s Degree in Computer Science, Information Technology, Business Management, Statistics or related field 4 to 7 years of experience in technical pre-sales or sales preferably in SaaS companies Solid know-how of Enterprise SaaS products Ability to multi task at a high degree with passion, strong initiatives and positive attitude Advanced skill-set for driving system integrations, gathering requirements, documenting RFI/RFPs and cross-functional project management Proficient in Excel and SQL Excellent written and verbal communication skills and the ability to persuade, influence, negotiate and make formal presentations in meetings and training environments Confident and dynamic working persona, which can bring fun to the team, and sense of humor, is a plus Strong organizational skills, judgment and decision-making skills, and the ability to work under continual deadline pressure Willingness to travel around 100% of the time within the city and between cities
Software Engineer
Opportunity in this role / Why should you join us?
- You are your own master. We don't preach you, we just allow you to Innovate, Iterate, Learn and Adapt
- Work with one of India's leading fintech unicorn company
- ESOPs in the company
Requirements
- 3+ years and above exposure in the art of writing codes and solving problems for large scale
- Extensive and expert programming experience in any one programming language (strong OOPS skills preferred). Deep experience in a java programming language
- A solid foundation in computer science, with strong competencies in data structures, algorithms, and software design.
- Have a penchant for solving complex and interesting problems.
- BE/BTech, MTech in Computer Science or related technical discipline (or equivalent).
- Excellent coding skills – should be able to convert the design into code fluently Good skills to write unit & integration tests with reasonable coverage of code & interfaces - TDD is a plus
- Experience in building highly scalable business applications, which involve implementing large complex business flows and dealing with the huge amount of data. Experience with
multi-threading and concurrency programming
- Ability to switch between the technologies and learn new skills on the go.
Roles and Responsibilities
- Drive discussions to create/improve the product, process and technology
- Build abstractions and contracts with separation of concerns for a larger scope
- Rapid prototyping
- Robust and scalable web-based applications
- Do high-level design with guidance; Functional modelling, break-down of a module
- Thinking platforms & reuse, the open-source contribution will be a plus
- Do incremental changes to architecture: impact analysis of the same
- Do performance tuning and improvements in large scale distributed systems
- Mentor young minds and foster team spirit.
- Key Technical Skills: Deep experience on Performance Engineering with understanding of Java/J2EE technologies.
- Experienced in defining and realizing end-to-end Technical Architecture for large scale real- time enterprise Ability to identify and define non-functional requirements and design systems to meet the same.
- Ability to review existing Architectures and identify Risks, Trade-offs, and share recommendations for addressing the identified
- Demonstrate strong understanding of cloud architecture considerations when scaling and tuning application deployments. Must have hands on experience working on any of the Cloud deployments on AWS or
- Good experience on leveraging APM tools to provide deep dive analysis on performance problems. Deep understanding of the dashboards which can be built for CIO level interactions. Must have relevant experience on APM tools like Dynatrace or AppDynamics.
- Experience in performance optimization of J2EE systems on any of different types of application servers - WebLogic, WebSphere, JBoss etc. Deep expertise in any one of the application servers is a
- Experience in creating and reviewing technical documents like Architecture blueprint, Design specifications, Deployment
- Experience on working on Performance Testing Projects. Fair understanding of Performance Testing tools - Apache JMeter /Gatling/ HP Load Runner for Load testing. Must be in a position to review Performance Testing programs and steer directions towards right Workload Model, appropriate Test and Monitoring Strategy, build performance models and derive at right Capacity Planning.
- Experience in Big Data Analytics like - Apache Kafka, Apache Storm, Apache Hadoop, Apache
- Good skills in RDBMS like: Oracle, MS-SQL, MySQL, Cassandra, and Mongo DB
- Exposure to Agile methodologies & Continuous Integration Tools
- Entrepreneur / Intrapreneur (someone who has built technology teams ground-up, built new solutions from scratch)
- Very sound understanding of technology and have a consultative
- Sound understanding of complex enterprise IT environment and issues faced by CIOs in the digital
- Excellent Pre-sales experience and have played a key role in winning business along with the sales
- Excellent communication, interpersonal, liaison and problem-solving skills with the ability to work in a multi-cultural environment
- Good negotiation skills
- Go getter and results oriented
- High energy level with ability to work well under pressure
- Good relationship building skills. Someone who enjoys CIOs trust and has an ability to develop relationships at all levels (technology teams) of the customer




