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Marketing Lead – Performance, Content & Growth

This is a full-time core team role based in Hyderabad at a funded startup

At CraftMyPlate, we’re transforming how India orders food for group gatherings — from office teams to family celebrations.

Our platform blends deep operational intelligence, delightful user experiences, and highly scalable systems to make bulk food ordering (10+ people) truly effortless.

We’re backed by leading investors and are entering an exciting scale phase — building the Event OS for India.

We’re looking for a hands-on growth marketer who is both:

✅ A performance marketing wizard — smart with money, obsessed with ROAS/CAC

✅ A content creator at heart — can turn real moments into trust-building stories

If you love owning numbers, scaling experiments, and building from scratch — this role is for you.

What You’ll Do

• Own and scale growth across Meta, Google, YouTube, WhatsApp, SEO, affiliates, influencers, and retargeting.
• Run bold experiments, test fast, and double down on what drives results.
• Deep-dive into analytics — optimize funnels, cut waste, and boost conversions.
• Create content that builds trust, recall, and demand, not just clicks.
• Collaborate with agencies, influencers, and partner brands (like MyGate) — understand target audiences by use case, design the right campaigns, and get them executed with clear ROI.
• Manage budgets with discipline, efficiency, and accountability.
• Work directly with founders to set ambitious goals — and hit them.
• Guide and mentor agencies or junior marketers to deliver consistent creative and performance output.

Must-Have Requirements

• 3+ years of performance marketing experience with proven CAC and ROAS impact.
• Strong analytical mindset — turns campaign data into insights and actions.
• Hands-on across Meta + Google Ads, remarketing, influencer strategy, and SEO fundamentals.
• Genuine storytelling ability — understands how content builds trust and converts.
• Deep customer empathy — ideally with experience in event, food, or consumer internet segments.
• Clear communicator who can align creative, performance, and brand thinking.
• Startup agility — executes fast, iterates daily, learns from data.

Good-to-Have

• Entrepreneurial experience or a founder mindset — someone who thinks in terms of outcomes, not tasks.
• Exposure to affiliate and partnership-driven growth.
• Experience creating regional + English content (Telugu or Hindi a plus).
• Comfort using AI and automation tools to speed up testing and production.
• Strong grasp of brand-building through consistent storytelling and recall design.

What You’ll Get

• A front-row seat to build and scale a brand from the ground up.
• The freedom to experiment, own big decisions, and see direct impact.
• Mentorship and collaboration directly with the founding team.
• A fast-moving, high-ownership culture where growth is visible and rewarded.
• Opportunity to shape brand perception, recall, and performance across multiple channels.
• Competitive salary + growth-linked incentives/ESOP's.

Job Posting: Sales Engineer

Location: Southern part of India ( Hyderabad / Nearby Location)

Industry: Production / Manufacturing / Maintenance

Experience: 1–4 years

Education: B.E. / Diploma (Mechanical)

Must be Only from Power Industry

Job type : Field work need to visit industries do marketing of the products ( Quarterly visit to their Mumbai) Office

Working Days : Monday to Saturday - Saturdays half day

Working time :9:30 to 6pm

Opening for Sales Engineer for a global leader in wear-resistant solutions, serving industries such as Power, Steel, Mining, and Cement. With operations and associations across the UAE, South Africa, USA, and India

Key Responsibilities

Achieve assigned sales targets for products and solutions. 

Engage with corporate customers for business development and relationship management. 

Conduct technical presentations and product demonstrations at client sites. 

Handle technical and commercial aspects of customer inquiries. 

Ensure prompt resolution of customer complaints and quality issues. 

Develop and execute short-term and long-term marketing goals. 

Submit regular reports on marketing activities and progress. 

Be open to travel or relocation across India as required. 

(For Managerial Role) Lead and mentor application engineers to streamline production systems and processes. 

Desired Candidate Profile

1–3 years of experience in selling equipment or machinery in Power, Steel, Cement, or Mining sectors. 

Strong knowledge of Power sector operations. 

Excellent communication skills in English and Hindi (Tamil/Telugu preferred). 

Proven ability to handle clients and achieve sales targets. 

Team-handling experience is an added advantage. 

Greetings from GyanSys Infotech !!

Please Let me know your acceptance to apply with us for the job role. Shall take forward accordingly.

Meanwhile, please go through our website www.gyansys.com for more Info about us

About GyanSys :

GyanSys is a mid-tier global systems integrator specializing in SAP, Salesforce, Microsoft, and ServiceNow

Platforms to improve the Sales, Finance, Supply Chain, Manufacturing, Operations, and HR business

processes to support digital transformation.

Headquartered in Indiana, GyanSys was founded in 2005 and has approximately 1,000+ professionals

globally serving 125+ customers across various industries, including the manufacturing, automotive, high-

tech, CPG, and life sciences industries.

Job Description: SAP SD Consultant (S/4HANA)

Work location: Bengaluru/ Remote (Preferably Bengaluru)

Work Mode: 5 days office

Yeras of experience in SAP SD: 5+ years

• Strong experience in SAP SD (Sales & Distribution) with hands-on expertise in Advanced ATP (aATP) for order fulfillment and availability checks in S/4HANA.
• Configure and manage aATP functionalities including Product Allocation (PAL), Backorder Processing (BOP), and Supply Assignment (ARun).
• Work on end-to-end Order-to-Cash (OTC) processes, including sales order management, pricing, delivery, and billing.
• Collaborate with business stakeholders to gather requirements, design solutions, and optimize order promising and fulfillment processes.
• Perform integration with SAP modules (MM, PP, EWM) and support testing, enhancements, and production issue resolution.

This position is responsible for growing business in the assigned region through self and team by sourcing, qualifying and developing enterprise accounts in the assigned geography for data centre, servers and storage, audio-visual unified communication, cloud services, etc. We also expect the position holder to expand and lead a team of vibrant Enterprise Sales Managers. We are looking for someone who could be proficient in one or two of our solution lines and would be keen to learn the others. Account Development and Management, Team Leadership and Customer Centricity are the cornerstones of this job. Experience or current job in the same location would be preferred. 

Main Duties/Responsibilities:

• Be overall responsible for the regional sales, margins, profitability, headcount and growth goals through self and team. 
• Suggest new services/products and innovative sales techniques for end users and manage accounts in India and globally to increase customer satisfaction.
• Collaborate with senior executives to establish and execute a sales goal for the region.
• Managing a sales team in order to maximize sales revenue and meet or exceed accepted goals, objectives and targets 
• Develop and maintain relations with OEMs and Manufacturers.
• Forecast annual, quarterly, and monthly sales goals.
• Coach, develop and assist the ESMs in their planning, sales techniques, account management and technical knowledge by arranging presentations of strategies, training, seminars, and through regular meetings.
• Develop specific plans to ensure long term-term growth and short-term targets.
• Review regional expenses and recommend cost optimization improvements.
• Anticipate potential and address current problems with prompt and effective solutions
• Identify hiring needs, and collaborate with HR to select and train new salespeople.
• Analyze regional market trends and discover new opportunities for growth.
• Operate as ‘farmer’ for large enterprise accounts while hunting for new accounts.

Skills:

• Result orientation; setting and achieving targets and objectives in time
• Strong verbal and written communications skills including presentation skills.
• Strong relationship building, analytical and negotiation skills.
• Customer centricity; being the customer’s success manager internally at Rahi 
• Ability to work collaboratively with all the verticals across the all geographies in India and other global regions.
• Coaching and leading a team 

Responsibilities

• Will design & build property and casualty Insurance product using Duck Creek tool • Document technical / solution approach

• Will perform Coding, Unit Testing and Code Review In Duck Creek platform • Coach and help team members for their delivery Technical Expertise

• Must have deep understanding of Duck Creek Claim Administration System configuration.

• Ability to understand business needs and translate them into manuscript inheritance and group structure, including design of technical components.

• Experienced in Manuscript Coding & Configuration using Author, Product Studio, Express, Server and User Admin.

• Hands on experience in Claims Desktop, Console modules, Party Module, Task Creation, Claim Configuring, Extension and Advanced Extension points, Auto Reserves,

• Integration and configuration with Claim related third party

• Experience with SQL Server, customizing and Debugging SQL store, Triggers, User defined Functions / Types, Cursors and XQueries.

• Hands on development experience in Microsoft .NET including C#, ASP.NET and SQL Server

• Must be experienced in DCT debugging Tools (TraceMonitor, ExampleUtil, TSV Monitor and Data Tester).

• Must have XML and XSLT programing experience

• Must have working experience in Duck Creek product versions 4.x , 5.x, 6.x, 7.x Or latest Professional Attributes

• Should have good communication and team building skill

• Good to have knowledge in Insurance

• Ability to work in a team environment which will include but is not limited coaching team, help to fix issues,

• Full knowledge of software development life cycle using Agile methodology

Role Overview

We are looking for a Tech Lead with a strong background in fintech, especially with experience or a strong interest in fraud prevention and Anti-Money Laundering (AML) technologies. 

This role is critical in leading our fintech product development, ensuring the integration of robust security measures, and guiding our team in Hyderabad towards delivering high-quality, secure, and compliant software solutions.

Responsibilities

• Lead the development of fintech solutions, focusing on fraud prevention and AML, using Typescript, ReactJs, Python, and SQL databases.
• Architect and deploy secure, scalable applications on AWS or Azure, adhering to the best practices in financial security and data protection.
• Design and manage databases with an emphasis on security, integrity, and performance, ensuring compliance with fintech regulatory standards.
• Guide and mentor the development team, promoting a culture of excellence, innovation, and continuous learning in the fintech space.
• Collaborate with stakeholders across the company, including product management, design, and QA, to ensure project alignment with business goals and regulatory requirements.
• Keep abreast of the latest trends and technologies in fintech, fraud prevention, and AML, applying this knowledge to drive the company's objectives.

Requirements

• 5-7 years of experience in software development, with a focus on fintech solutions and a strong understanding of fraud prevention and AML strategies.
• Expertise in Typescript, ReactJs, and familiarity with Python.
• Proven experience with SQL databases and cloud services (AWS or Azure), with certifications in these areas being a plus.
• Demonstrated ability to design and implement secure, high-performance software architectures in the fintech domain.
• Exceptional leadership and communication skills, with the ability to inspire and lead a team towards achieving excellence.
• A bachelor's degree in Computer Science, Engineering, or a related field, with additional certifications in fintech, security, or compliance being highly regarded.

Why Join Us?

• Opportunity to be at the cutting edge of fintech innovation, particularly in fraud prevention and AML.
• Contribute to a company with ambitious goals to revolutionize software development and make a historical impact.
• Be part of a visionary team dedicated to creating a lasting legacy in the tech industry.
• Work in an environment that values innovation, leadership, and the long-term success of its employees.

• Should learn and understand the product, respond to customer queries in a timely and accurate way, via phone, email, or chat
• Identify customer needs and help customers use specific features
• Analyze and report product malfunctions (for example, by testing different scenarios or impersonating users)
• Update our internal databases with information about technical issues and useful discussions with customers
• Update customers about new features and functionalities
• Follow up with customers to ensure their technical issues are resolved
• Gather customer feedback 
• Knowledge of Test Automation and writing javascript is a plus
  
  

• Great Communicator - We are looking for a communicator par excellence.
• Problem Solver - There are times when you have a deadline but not the right candidate for the position, you have to be able to figure out a quick solution that will not hamper the team's productivity.
• Comfortable with Ambiguity - You enjoy a high pace of work and an environment where all answers are not readily available but will need you to be a part of finding answers
• Presence of Mind - You know how to apply your mind to think through a complex problem and not lose your cool in dealing with clients