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Marketing Lead – Performance, Content & Growth

This is a full-time core team role based in Hyderabad at a funded startup

At CraftMyPlate, we’re transforming how India orders food for group gatherings — from office teams to family celebrations.

Our platform blends deep operational intelligence, delightful user experiences, and highly scalable systems to make bulk food ordering (10+ people) truly effortless.

We’re backed by leading investors and are entering an exciting scale phase — building the Event OS for India.

We’re looking for a hands-on growth marketer who is both:

✅ A performance marketing wizard — smart with money, obsessed with ROAS/CAC

✅ A content creator at heart — can turn real moments into trust-building stories

If you love owning numbers, scaling experiments, and building from scratch — this role is for you.

What You’ll Do

• Own and scale growth across Meta, Google, YouTube, WhatsApp, SEO, affiliates, influencers, and retargeting.
• Run bold experiments, test fast, and double down on what drives results.
• Deep-dive into analytics — optimize funnels, cut waste, and boost conversions.
• Create content that builds trust, recall, and demand, not just clicks.
• Collaborate with agencies, influencers, and partner brands (like MyGate) — understand target audiences by use case, design the right campaigns, and get them executed with clear ROI.
• Manage budgets with discipline, efficiency, and accountability.
• Work directly with founders to set ambitious goals — and hit them.
• Guide and mentor agencies or junior marketers to deliver consistent creative and performance output.

Must-Have Requirements

• 3+ years of performance marketing experience with proven CAC and ROAS impact.
• Strong analytical mindset — turns campaign data into insights and actions.
• Hands-on across Meta + Google Ads, remarketing, influencer strategy, and SEO fundamentals.
• Genuine storytelling ability — understands how content builds trust and converts.
• Deep customer empathy — ideally with experience in event, food, or consumer internet segments.
• Clear communicator who can align creative, performance, and brand thinking.
• Startup agility — executes fast, iterates daily, learns from data.

Good-to-Have

• Entrepreneurial experience or a founder mindset — someone who thinks in terms of outcomes, not tasks.
• Exposure to affiliate and partnership-driven growth.
• Experience creating regional + English content (Telugu or Hindi a plus).
• Comfort using AI and automation tools to speed up testing and production.
• Strong grasp of brand-building through consistent storytelling and recall design.

What You’ll Get

• A front-row seat to build and scale a brand from the ground up.
• The freedom to experiment, own big decisions, and see direct impact.
• Mentorship and collaboration directly with the founding team.
• A fast-moving, high-ownership culture where growth is visible and rewarded.
• Opportunity to shape brand perception, recall, and performance across multiple channels.
• Competitive salary + growth-linked incentives/ESOP's.

Company Description

TECHSOPHY specializes in productizing solutions based on new technology, focusing on emerging platforms of BPM & ECM, Low Code, AI (ML/RPA/NLP). Founded in 2009, TECHSOPHY operates with headquarters in California, USA, and regional offices in Dubai, UAE, and an offshore innovation center in Hyderabad, India.

Qualifications

• Solid Fundamentals and exceptional problem-solving skills
• Solid and fluent understanding of algorithms and data structures
• Proficiency in Scala + Spark
• Proficiency in Scala + Play framework
• Experience Range: 4 to 7 Years

Requirement:

Some or all of them – because we believe intelligent people can pick up whatever they need in a short period of time. You just need to prove that you can:

• Excellent programming skills and knowledge of Java / Scala
• Excellent software design, problem-solving, and debugging skills
• Experience with modern Big Data technologies such as Spark, NoSQL, Cassandra, Kafka, MapReduce, and the Hadoop ecosystem is a must-have
• Experience with data analytics and the ability to mine data to obtain insights are much appreciated

We are seeking a dynamic and confident HR professional to manage our staffing division. This full-time role serves as a key HR partner responsible for driving policy adherence, ensuring strong compliance practices, and supporting business and operations leaders through effective people management and HR governance.

I Responsibilities and Accountabilities:

           HR Operations Management

• Lead all aspects of end-to-end HR operations, including payroll, benefits administration and Workday compliances
• Lead compliance with labor laws, company policies, and regulatory requirements.
• Implement and develop HR processes for efficiency and scalability.
• Work closely with Dept Heads/leaders, Legal, employment law team in the handling of employee relations issues and successfully conduct investigations, as needed.

Employee Relations:

• Act as a trusted advisor to managers on employee relations matters. Support and guide managers through sensitive ER cases, including conflict resolution, disciplinary actions, and performance concerns.
• Develop a positive, inclusive work environment that supports innovation and agility.
• Lead employee relations, grievance handling, and disciplinary procedures.
• Will be part of the team to lead employment branding initiative.

Performance & Analytics

• Develop and lead performance appraisal systems to drive high performance.
• Apply HR metrics and analytics to provide insights and support decision-making. Overall Collaborate with all the team members to align HR strategies with organizational goals and support workforce planning, talent management, and organizational development initiatives.

Qualifications & Skills

• Education: Bachelor's Degree in HR / Business Administration (mandatory); MBA/PGDM in HR (preferred).
• Skills: Sound knowledge of labor laws and regional HR compliance, strong analytical mindset, skilled in conflict management and problem-solving, and proficiency in HRMS tools (SAP, SuccessFactors, etc.).
• Behavioral: Self-driven, ability to work independently in a field-heavy role, with strong Business Acumen and Stakeholder Management skills.

II Experience

·        Nature of Experience: A candidate with experience in a similar background, preferably from a global staffing company, would be ideal.

·        Length of Experience:  8+ Years

III Skill Set & Personality Traits required:

·        Strong leadership and team management capabilities.

·        Deep understanding of HR operations, processes, and policies.

·        Excellent communication, interpersonal, and stakeholder management skills.

·        Analytical and problem-solving mindset with focus on process improvement.

·        Ability to manage multiple priorities and deliver in a fast-paced environment.

·        High level of integrity, empathy, and confidentiality.

IV Age Group: 25 -32 years.

V Cost to the company:  As per industry norms.

VI Location: Hyderabad. Hitec city, Madhapur

Shift Timings:

Day Shift : 9 a.m. to 6 p.m. (No Hybrid / Work from home concept)

Night Shift: 07:30 p.m. to 3:30 a.m.

Python Developer 

Location: Hyderabad (Apple Office)

Experience: 8+ years (Retail / E-commerce preferred)

Budget- 1.9 lpm + GST

Contract: 1 Year + Extendable

Job Responsibilities / Requirements:

• 8+ years of proven experience, preferably in retail or e-commerce environments.
• Strong expertise in Python development.
• Excellent communication skills with the ability to collaborate across multiple teams.
• Hands-on experience with Container & Orchestration: Kubernetes, Docker.
• Expertise in Infrastructure Automation via Kubernetes YAML configurations.
• Strong skills in Scripting & Automation: Python, Shell Scripts (Bash).
• Familiarity with CI/CD Pipelines: GitHub Actions, Jenkins.
• Experience with Monitoring & Logging: Splunk, Grafana.
• Immediate Joiners Preferred – Urgent Support Required.

About Medvarsity

Medvarsity is a leader in healthcare education, specializing in upskilling professionals with innovative digital learning solutions. We are expanding our Inside Sales team to help drive growth and support our learners.

Key Responsibilities

• Handle inbound and outbound sales calls with prospective and existing customers.
• Engage in tele sales activities to promote Medvarsitys healthcare courses and products.
• Achieve monthly and quarterly sales targets set by the management.
• Maintain strong follow-up with leads through calls, emails, and messages.
• Understand customer requirements, provide product information, and guide them through enrollment.
• Learn about new courses and healthcare related educational products to effectively communicate with clients.
• Update daily sales reports and customer details in the CRM system.
• Collaborate with the marketing team for effective lead management.

Required Skills & Attributes

• Excellent spoken communication skills in both English and Hindi.
• Ability and willingness to engage in outbound (cold calling) and inbound sales calls.
• Quick learner and receptive to training in healthcare education products.
• Confident, persuasive, and target-oriented approach.
• Basic computer and CRM software skills.
• Resilience to handle objections and turn prospects into enrollments.

Qualifications

• Graduation in any discipline (preferred, not mandatory for exceptional communicators).
• Prior experience in inside sales, tele sales, or customer service is a plus. Freshers showing strong communication are welcome
• EdTech industry or similar kind of B2C sales would be preferable.

Description of Skills/abilities:

We are looking for a Python Web Developer responsible for managing the interchange of data between the server and the users. Your primary focus will be the development of all server-side logic, ensuring high performance and responsiveness to requests from the front-end. You will also be responsible for integrating the front-end elements built by your co-workers into the application; therefore, a basic understanding of front-end technologies is necessary as well.

Responsibilities:

1. Writing reusable, testable, and efficient code.
2. Design and implementation of low-latency, high-availability, and performant applications.
3. Integration of user-facing elements developed by front-end developers with server side logic.
4. Implementation of security and data protection.
5. Integration of data storage solutions may include databases, key-value stores, blob stores, etc. Experience administering innovation with methodologies such as design thinking.
6. Experience working on Agile Scrum and DevOps aligned delivery teams.
7. Interest and ability to learn other coding languages as needed.
8. Strong communication skills and great product sense.
9. Proficient communication skills verbal and written.
10. Understanding of accessibility and security compliance depending on the specific project.
11. Knowledge of user authentication and authorization between multiple systems, servers, and environments.
12. Understanding of fundamental design principles behind a scalable application.
13. Familiarity with event-driven programming in Python, using of Pycham.
14. Understanding of the differences between multiple deliveries platforms, such as mobile vs desktop, and optimizing output to match the specific platform.
15. Able to create database schemas that represent and support business processes.
16. Strong unit test and debugging skills.

Skills:

1. Expert in Python, with knowledge in Python web framework such as Django, Flask depending on technology stack.
2. Familiarity with some ORM (Object Relational Mapper) libraries.
3. Able to integrate multiple data sources and databases into one system.
4. Understanding of the threading limitations of Python, and multi-process architecture.
5. Good understanding of server-side templating languages such as Jinja 2, Mako, etc depending on your technology stack.
6. Basic understanding of front-end technologies, such as JavaScript, Typescript, react, react hooks, HTML5, and CSS3.
7. Proficient understanding of code versioning tools such as Git, Mercurial or SVN.

Skill Set:

1. 4+Years Full stack Python Developer - exposure to web frameworks like Django, Flask and Falcon.
2. Experience building APIs for a rapidly iterating product and restful APIs and development of services layer using Pythons Flask framework and should be proficient in writing unit test cases using Pytest package.
3. Database level programming using both SQL (MySQL, PostgreSQL, Oracle) and No SQL (Mongo DB/Casandra) and designing the database level stored procedures and persistence logic.
4. HTML/CSS/JavaScript and JavaScript framework and knowledge on React JS is a plus.
5. Experience in developing Arduino libraries is an added advantage.
6. Experience working with two or more from the following: Web Application development, Unix/Linux environments, mobile application development, distributed and parallel systems, machine learning, information retrieval, natural language processing, networking, developing large software systems, and/or security software development

Key Skills

• Must have experience building apps using fluter, good knowledge on dart. Preferably built and deployed couple of apps both on iOS and Android
• Good knowledge in integrating or developing app functions using firebase
• Must have ported at least 2 applications on iOS and Android platforms. Exposure to the entire build piepline is a must.
• Has good knowledge on how native android and iOS apps work. Must have experience building iOS native apps
• Has an understanding on Computer vision and basic deep learning concepts. Any prototypes of proof of concepts are a big plus.

What they need to do?

• Code - write or learn to write clean code, understand design patterns and develop a quick turnaround time to ship updates
• UI/UX - understand design guidlines and implement them in the project
• Communication - communicate project goals clearly to the team. Understand and convert project requirements in to actionable steps
• Documentation - maintain documentation to support product development

• HomeGround is an AI platform that helps aspiring cricketers and coaches level up thier training. We help our users get an equal opportunity to play, train for and achieve their goal by providing professional level training analytics right on the smartphone, no special equipment or sensors required.
• HomeGround is one of the Top 10 early stage sports tech startup selected by Startupbootcamp Australia

• Our team shares experience in product growth, marketing and deep learning. We are passionate about our work and are committed 100% to our startup.

ThoughtWorks is a global software consultancy with an aim to create a positive impact on the world through technology. Our community of technologists thinks disruptively to deliver pragmatic solutions for our clients' most complex challenges. We are curious minds who come together as collaborative and inclusive teams to push boundaries, free to be ourselves and make our mark in tech.

Our developers have been contributing code to major organizations and open source projects for over 25 years. They’ve also been writing books, speaking at conferences and helping push software development forward, changing companies and even industries along the way. We passionately believe that software quality is driven by open communication, review and collaboration. That’s why we’re such vehement supporters of open source and have made significant contributions to open source tools for testing, continuous delivery (GoCD), continuous integration (CruiseControl), machine learning and healthcare. 

As consultants, we https://www.thoughtworks.com/careers/hub/consultant-life">work with our clients to ensure we’re evolving their technology and empowering adaptive mindsets to meet their business goals. You could influence the digital strategy of a retail giant, build a bold new mobile application for a bank or redesign platforms using event sourcing and intelligent data pipelines. You will use the latest Lean and Agile thinking, create pragmatic solutions to solve mission-critical problems and challenge yourself every day.

You’ll spend time on the following:

• You will champion best practices like writing clean and reusable code using practices like TDD, SOLID principles, OO design, and pair programming
• You will partner with other technologists from cross-functional teams advocating devops culture
• You will work in collaborative, product-focused teams to build innovative customer experiences
• Take ownership and accountability beyond individual deliverables, always pushing the envelope in order to deliver awesome results for our clients
• Learn, digest and subsequently apply the latest technology thinking from ourhttps://www.thoughtworks.com/radar"> tech radar to solve client problems

Here’s what we’re looking for:

• You have 2+ years* of experience using two or more development languages (Java, JavaScript, Ruby, C#, etc.) with experience in Object-Oriented programming
• You’re willing and able to commit to traveling up to 100% (back home on the weekends) across the US and Canada to help our clients solve their business problems
• You can write clean, high-quality code in a variety of languages and are also able to spot (and improve) bad code
• You’re resilient in ambiguous situations and can approach challenges from multiple perspectives
• You have experience with Agile, Lean and/or Continuous Delivery approaches such as Continuous Integration, TDD, Infrastructure as Code, etc.
• Bonus points if you have knowledge of cloud technology such as AWS, Docker or Kubernetes
• You’re willing and able to commit to travel to client sites in order to solve their business problems