Farmers Fresh Zone

Farmers Fresh Zone aims at unlocking access to safe-to-eat, pesticide-free fruits & vegetables directly sourced from our farmers. We are an omnichannel platform having both an offline and online presence. Backed by the Indian Angel Network, We are one of the first Indian agri-tech firms to introduce unit-level traceability for all our products which means consumers can track the origin of a product including details of the farms and farmers.

 

We are all in the quest to create a positive movement, a movement aimed at reducing the gap between a consumer & a farmer, a movement that gives consumers access to safe & non-toxic farmers' produce, a movement that is uplifting the farmer community. Today we are proud to say that we are connecting 1500+ farmers to urban consumers. We envisage our brand to go global soon, post creating a cemented presence in India.

 

We are not looking for job-seekers, we are looking for impact-creators with a go-getter attitude. We are looking for dynamic individuals who are honestly driven by the cause and are customer-obsessed, be it our end-user, farmer, vendor, or even our internal community.

As a Customer Retention & Market Automation Specialist, you will play a key role in driving & growing our mobile app & website’s engagement and retention metrics. You will run various messaging experiments on multiple channels like notifications, SMS, Email, Whatsapp.

Our ideal candidate will have strong analytical and problem solving skills, led or managed teams, and have understanding of engagement tools like Moengage, Clevertap or Webengage. We love people who are humble and collaborative with hunger for excellence.

Responsibilities:

• Create omni-channel (push notifications, Whatsapp, In-app prompts, SMS, Email etc) marketing campaigns & journeys based on different user segments to drive user acquisition, activation, engagement & retention.

• Define AARRR KPIs and Optimize them with Moengage multi-channel journeys by continuously performing A/B tests. Drive increased engagement & retention.

• Be responsible for and own execution, monitoring and measurement of marketing campaigns and their success. Collaborate with designers & Content creators to get graphic/text content.

• Compile regular reports of campaign performance and results, collaborate with analyst to monitor and review past campaigns and journeys.

• Improve new campaigns using data and feedback from existing and previous projects.

• Create detailed and diverse user-segments to identify high, medium & low activity cohorts. 

• Create communication & content strategies to increase the size of high-activity cohorts.

• Analyze website & mobile traffic, create user journeys & campaigns to enable cross-channel product experience and marketing.

Qualification & Requirements:

• Bachelor’s Degree in Computer Science, Engineering or any other related field.

• 1+ years of experience in creating mobile/web application journeys & campaigns on tools like moengage, clevertap etc.

• In-depth knowledge & hands on experience of digital analytics software like Zoho Page Sense, Google Analytics, CleverTap, Branch, Firebase, Facebook Analytics.

• Excellent copy writing skills to produce high quality copies for marketing campaigns and journeys.

Soft Skills:

• Ability to prioritize and manage multiple milestones and projects efficiently.

• Team spirit, good time-management skills, strong communication skills to collaborate with various stakeholders.

Detail oriented, advanced problem solving skills with customer-centric approach

B2B Sales Executive

Sales

 

• Farmers Fresh Zone aims at unlocking access to safe-to-eat, pesticide free fruits & vegetables directly sourced from our farmers. We are an omni channel platform having both offline and online presence. Backed by the Indian Angel Network, We are one of the first Indian agri-tech firms to introduce unit level traceability for all our products which means consumers can track the origin of a product including details of the farms and farmers.
•  We are all in the quest to create a positive movement, a movement aimed at reducing the gap between a consumer & a farmer, a movement that gives consumers access to safe & non-toxic farmer's produce, a movement that is uplifting the farmer community
• Today we are proud to say that we are connecting 1500+ farmers to urban consumers. We envisage our brand to go global soon, post creating a cemented presence in India.
•  We are not looking for job-seekers, we are looking for impact-creators with a go-getter attitude. We are looking for dynamic individuals who are honestly driven by the cause and are customer obsessed, be it our end user, farmer, vendor or even our internal community.

• To build an effective long-term relationship with the customers and perform sets of sales activities to help the organization run effectively, efficiently, and in support of business strategies and objectives.

RESPONSIBILITY

• Achieve forecasted sales goals
• Manage the sales pipeline and source leads
• Plan and execute sales activities that will ensure sales growth objectives.
• Be able to properly demonstrate the features and benefits of Company instrumentation to customers.
• Set demo session with the potential customer to convert
• Meet customer requirements (responsive, schedule conscious, etc) and maintain relationship
• Provide forecasts, reports, marketing intelligence, and information
• Attend and represent the Company at local exhibitions and meetings.
• On-board customers and keep the communication alive
• Contributes to team effort by accomplishing related results as needed

REQUIREMENTS

• Bachelor's in marketing, business or equivalent
• 1+ years in sales, telecom, broad band, hotels ( oyo )
• Excellent communication and presentation skills
• Solid knowledge of Sales management and b2b sales pipeline management
• Familiarity with analytical, productivity, and reporting tools such as MS Office, Asana, Slack, LinkedIn, PBI, etc...
• Fluency in English,Malayalam is required

Farmers Fresh Zone aims at unlocking access to safe-to-eat, pesticide free fruits & vegetables directly sourced from our farmers. We are an omni channel platform having both offline and online presence. Backed by the Indian Angel Network, We are one of the first Indian agri-tech firms to introduce unit level traceability for all our products which means consumers can track the origin of a product including details of the farms and farmers.

We are all in the quest to create a positive movement, a movement aimed at reducing the gap between a consumer & a farmer, a movement that gives consumers access to safe & non-toxic farmer's produce, a movement that is uplifting the farmer community.

Today we are proud to say that we are connecting 1500+ farmers to urban consumers. We envisage our brand to go global soon, post creating a cemented presence in India.

We are not looking for job-seekers, we are looking for impact-creators with a go-getter attitude. We are looking for dynamic individuals who are honestly driven by the cause and are customer-obsessed, be it our end-user, farmer, vendor, or even our internal community.

Key Responsibilities:

- Plan, test, and execute mobile app marketing campaign and are responsible for Web/App Growth.

- Develop and execute App Store Optimization strategies

- Manage all digital marketing channels (e.g. Mobile, blogs, and social media) to ensure brand consistency

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Develop specific campaigns to create and maintain high levels of customer interaction

- Oversee our social media accounts

- Plan, execute, and measure experiments and conversion tests

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- Forecast sales performance trends and act proactively to increase our market segment

- Liaise with Product, Design teams to increase client satisfaction through cohesive strategies. Monitor competition and provide ideas to stand out

- Stay up-to-date with digital technology developments

Candidate Profile:

The ability to think strategically and drive execution is essential. Ideally, we are looking for a Mobile Marketing professional who has planned and managed marketing campaigns that promote a company's brand. Also worked on planning campaigns, analyzing metrics and Identifying trends.
- 3 - 5 years of experience in Mobile marketing campaigns, google ad words, social media and display advertising

- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

- Experience in optimizing landing pages and user funnels

- Experience with A/B (Multivariate experiments)

- Knowledge of website analytics tools (e.g. Google Analytics, Branch,Appsflyer and others).

- Working experience with creative and marketing agencies

- Experience in setting up and optimizing Google Ad words campaigns Strong analytical skills and data-driven thinking

 

We are all in the quest to create a positive movement, a movement aimed at reducing the gap between a consumer & a farmer, a movement that gives consumers access to safe & non-toxic farmer's produce, a movement that is uplifting the farmer community.
Today we are proud to say that we are connecting 1500+ farmers to urban consumers. We envisage our brand to go global soon, post creating a cemented presence in India.

 

We are not looking for job-seekers, we are looking for impact-creators with a go-getter attitude. We are looking for dynamic individuals who are honestly driven by the cause and are customer-obsessed, be it our end-user, farmer, vendor, or even our internal community.

 

Job role: 

We’re on the lookout for a Human Resources Manager to own the entire HR activities across the company - everything from recruiting and onboarding to performance management and compensation. The role will involve working, side-by-side, the key business stakeholders to foster a positive environment and make sure the company’s mission and goals are effectively implemented and respected.

 

Responsibilities:

• Responsible for talent acquisition; employee relations consultation; policy interpretation and application, change management; performance and compensation management; and talent management for business in all the geographies
• Work closely with the Operations team - Distribution Centre & Hubs and  deliver based on the business objectives of the respective geography to meet the HR objectives.
• Ensure Labor Law related compliance across the location with reference to all applicable Labor Laws.  
• Partners with Payroll; HRIS; and Employee benefit functions as required to facilitate smooth functioning
• Drive Employee engagement programs across the locations to enhance productivity and morale building.
• Effective Manpower Planning strategies for present and future requirements across geographies
• Design and implement programs to improve morale and relationships
• Provide counseling for relationship management including dispute resolution and team building
• Prepare periodic reports for management with recommendations and trends
• Provide expertise and offer advice to employees in areas like career planning, employee relationships, strategic development etc.

 

Requirements:

• 5+ years of experience working as a HR manager or in a similar position preferred
• Experience of working in a manufacturing/retail, intensive operations centric, high turnover multi locations organization set up with diverse workforce like Retail, Ecommerce, Logistics, Manufacturing, Construction, Health care, Consumer facing industries.
• Proven experience developing and executing strategies designed to improve employee morale
• In-depth knowledge and understanding of local and federal laws and HR best practices
• Strong business focus and ability to build trust across all levels in the organization.
• Proven experience developing and implementing solutions to highly complex ambiguous situations that call for ingenuity and creativity
• Open to travel.
• Excellent written and verbal communication skills; strong interpersonal communications skills
• Knowledge of Malayalam essential.

Frontend Developer   

2-4 years/Remote or Kochi   
                                        

Farmers Fresh Zone, is a Direct to Consumer Brand Backed by the Indian Angel Network. The startup lives across 5 South Indian cities. We cater to the needs of urban customers with our safe-to-eat, pesticide-free fruits & vegetables that are directly sourced from our farmers. This is possible with our technology-driven platform & demand prediction model. In short, we’re the high-tech marketplace that’s beneficial to both, the consumers & farmers.

For more info visit our website: https://www.farmersfz.com/">https://www.farmersfz.com/

The role, in a nutshell

As a Frontend Developer at FFZ, you will be part of our core development team, and will have complete ownership of our frontend application. You will bring  concepts / user stories to life with ReactJS/Next.JS, HTML and CSS and an opportunity to create highly responsive web designs that work across multiple platforms and browsers. 

What you’ll do at FFZ

• Bring concepts / user stories to life with ReactJS/Next.JS , HTML and CSS
• Create highly responsive web designs that work across multiple platforms and browsers.
• Ensure the technical feasibility of UI/UX designs and implement them.
• Explore and implement SEO best practices

Who you are

• At least 2 years of experience working on Typescript/JavaScript, React/React Native
• Experience / willingness in working with Next.js
• Experience with front-end development tools, build tools and versioning tools.
• Ability to write clean code, necessary tests and ensure high code quality.
• Experience integrating REST APIs and services
• Understanding / familiarity with web security concepts.

Nice to have

• Experience working with Flutter (preferred) or any other cross-platform development tool
• Experience developing mobile applications.

 

What we offer 

• Complete ownership of our frontend application.
• Competitive salary and an excellent equity package.
• Stellar team, great start-up culture, work-life balance with generous holidays.