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ROLES AND RESPONSIBILITIES:
Video-led Content Strategy:
- Implement the video-led content strategy to meet business objectives like increase in views, leads, product awareness and CTR
- Execute the video content framework that talks to a varied TG, mixes formats and languages (English and vernacular)
Production:
- Ability to write/edit clear and concise copy and briefs unique to the platform, and influence/direct designers and agencies for creative output
- Creating the monthly production pipeline, review and edit every piece of video content that is produced
- Explore AI-based and production automation tools to help create communication stimuli at scale
- Manage our agency and partner ecosystem to support high-scale video production
- Manage the monthly production flow and maintain data sheets to enable ease of tracking
- Increase CTR, Views and other critical metrics for all video production
Project Management:
- Oversee the creation of various video formats, including explainer videos, product demos, customer testimonials, etc.
- Plan and manage video production schedules, ensuring timely delivery of projects within budget
- Upload and manage video content across multiple digital platforms, including the digital platforms and other relevant platforms
- Ensure all video content is optimised for each platform, following best practices for SEO and audience engagement
- Coordinate with the content team to integrate video content on the platforms
- Maintain an archive of video assets and ensure proper documentation and tagging
Capabilities:
- Drive the development of capabilities around production, automation, upload, thereby leading to a reduction in TAT and effort
- Work with technology teams to explore Gen AI tools to deliver output at scale and speed
- Identifying opportunities for new formats and keeping up with trends in the video content space
Customer obsession and governance:
- Relentless focus on making customer interactions non-intrusive; using video content to create a frictionless experience
- Zero tolerance for content and communication errors
- Develop a comprehensive video guidelines framework that is easy to use by businesses yet creates a distinct identity for the brand
- Have a strong eye for grammar and ensure that every content unit adheres to the brand tone of voice
- Create checks and balances in the system so that all customer-facing content is first time right, every time
Performance tracking:
- Tracking and analysing production, go-live status and engagement metrics using tools like Google Analytics, etc.
- Gauge efficacy of video content produced, and drive changes wherever needed
- Provide regular reports on video performance, identifying trends, insights, and areas for improvement
IDEAL CANDIDATE:
Qualifications:
- Bachelors degree in Communications, Digital Marketing, Advertising or a related field
- Proven experience as a creative/content writer or in a similar role, preferably with exposure to AI-driven content creation.
Work Experience:
- 3-5 years of relevant experience in the space of content marketing/advertising, experience in Digital Marketing with a focus on video content, will be an advantage
Skills :
- Excellent command over the English language
- Hands-on experience of copywriting, editing, and creating communication
- Ability to handle complex briefs and ideate out of the box
- Creative thinking and problem-solving skills, with a passion for storytelling and visual communication
- Deep customer focus by understanding customer behaviour and analysing data & real-world experiences
- Detailed orientation & very structured thinking, think of customers' entire journey and experience
- Strong communication and collaboration skills to effectively work with diverse teams
- Passion for emerging technologies and the ability to adapt to a fast-paced and evolving environment
- Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
- Proficiency in AI tools and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and familiarity with graphic design software (e.g., Adobe After Effects, Photoshop)
PERKS, BENEFITS AND WORK CULTURE:
Our people define our passion and our audacious, incredibly rewarding achievements. Bajaj Finance Limited is one of India’s most diversified Non-banking financial companies, and among Asia’s top 10 Large workplaces. If you have the drive to get ahead, we can help find you an opportunity at any of the 500+ locations we’re present in India.
- Experience:
- 7+ years of experience in ETL development using IBM DataStage.
- Hands-on experience with designing, developing, and maintaining ETL jobs for data warehousing or business intelligence solutions.
- Experience with data integration across relational databases (e.g., IBM DB2, Oracle, MS SQL Server), flat files, and other data sources.
- Technical Skills:
- Strong proficiency in IBM DataStage (Designer, Director, Administrator, and Manager components).
- Expertise in SQL and database programming (e.g., PL/SQL, T-SQL).
- Familiarity with data warehousing concepts, data modeling, and ETL/ELT processes.
- Experience with scripting languages (e.g., UNIX shell scripting) for automation.
- Knowledge of CI/CD tools (e.g., Git, BitBucket, Artifactory) and Agile methodologies.
- Familiarity with IBM Watsonx.data integration or other ETL tools (e.g., Informatica, Talend) is a plus.
- Experience with big data technologies (e.g., Hadoop) is an advantage.
- Soft Skills:
- Excellent problem-solving and analytical skills.
- Strong communication and interpersonal skills to collaborate with stakeholders and cross-functional teams.
- Ability to work independently and manage multiple priorities in a fast-paced environment.
Strong Lead – User Research & Analyst profile (behavioural/user/product/ux analytics)
Mandatory (Experience 1): Must have 10+ years of experience in Behavioral Data Analytics, User Research, or Product Insights, driving data-informed decision-making for B2C digital products (web and app).
Mandatory (Experience 2): Must have 6 months+ experience in analyzing user journeys, clickstream, and behavioral data using tools such as Google Analytics, Mixpanel, CleverTap, Firebase, or Amplitude.
Mandatory (Experience 3): Experience in leading cross-functional user research and analytics initiatives in collaboration with Product, Design, Engineering, and Business teams to translate behavioral insights into actionable strategies.
Mandatory (Skills 1): Strong expertise in A/B testing and experimentation, including hypothesis design, execution, statistical validation, and impact interpretation.
Mandatory (Skills 2): Ability to identify behavioral patterns, funnel drop-offs, engagement trends, and user journey anomalies using large datasets and mixed-method analysis.
Mandatory (Skills 3): Hands-on proficiency in SQL, Excel, and data visualization/storytelling tools such as Tableau, Power BI, or Looker for executive reporting and dashboard creation.
Mandatory (Skills 4): Deep understanding of UX principles, customer journey mapping, and product experience design, with experience integrating qualitative and quantitative insights.
Mandatory (Company): B2C product organizations (fintech, e-commerce, edtech, or consumer platforms) with large-scale user datasets and analytics maturity.
Mandatory (Note): Don’t want data analysts; looking for strategic behavioral insight leaders or research-driven analytics professionals focused on user behavior and product decision-making.
Position Brief:
We are seeking a highly motivated and skilled Lead Generation Specialist to join our team. The ideal
candidate will be responsible for researching and identifying potential leads, qualifying them, and initiating
outreach campaigns to generate interest and ultimately drive sales opportunities. This role requires a
strategic thinker who can leverage various tools and techniques to uncover valuable leads and nurture them
through the sales funnel.
Key Responsibilities:
Research and identify potential leads through various channels such as online databases, social media
platforms, industry events, and networking.
Utilize tools and techniques to gather relevant data and insights on target companies and individuals.
Develop and implement lead generation strategies to attract and engage prospects.
Conduct outreach campaigns via email, phone calls, and other channels to qualify leads and initiate
contact.
Collaborate with sales and marketing teams to align lead generation efforts with business objectives.
Track and analyze key metrics to measure the effectiveness of lead generation activities and optimize
strategies accordingly.
Maintain accurate records of leads and communication activities in excel or relevant CRM software.
Stay informed about industry trends, market dynamics, and competitor activities to identify new
opportunities for lead generation.
Qualifications:
Bachelor’s degree in marketing, Business Administration, or a related field.
Strong research and analytical skills with the ability to gather and interpret data effectively.
Excellent communication and interpersonal skills, with the ability to engage with prospect
professionally.
Self-motivated and results-oriented with a passion for driving business growth.
Ability to work independently as well as collaborate with cross-functional teams.
Detail-oriented with strong organizational and time management skills.
For experienced additional requirements:
Proven experience in lead generation, preferably in a B2B environment.
Familiarity with CRM software and other lead management tools.
We are seeking a new Graphic Designer to join our team. You will be designing a wide variety of things across digital and offline media. To be successful in this position, you’ll be a self-starter, capable of delivering brilliant creative ideas, and show amazing attention to detail.
Roles & Responsibilities:
1.Must have various technical skills of web design tools such as WordPress, HTML & CSS etc. as well as mastery in designing software such as Adobe Photoshop, Corel Draw, Illustrator & Canva.
2.Must have excellent knowledge in the field of typography, UI/UX knowledge, print design & branding.
3.Should be really creative & be able to make multiple posts, newsletters, designs, logos etc without being repetitive in the design & color scheme etc & should be well aware of the latest design trends.
4.Should be able to make great PowerPoint presentations & web designs for Western audience.
5.Should be able to showcase our brand to a western audience.
6.Should be able to respond well to suggestions.
7.Should be able to make changes that are instructed quickly & with minimum instructions & supervision.
8.Should be able to juggle multiple projects & meet deadlines.
9.Should have attention to detail & be able to produce error-free work & spellings.
10.Should have a good portfolio.
11.Should have good Communication Skills & be Detail-oriented.
12.Should have worked with Western customers, especially North
America & West Europe or Western Brands.
13.Some experience with a good Advertising agency would be great.
14.Effective time management skills and the ability to meet deadlines.
15.Able to give and receive constructive criticism.
What does the core role include?
- Designing and developing high-volume, low-latency applications for mission-critical systems and delivering high-availability and performance
- Designing stateless components in React Native
- Contributing in all phases of the development lifecycle
- Working with the developers to create and maintain a robust framework to support the apps
- Working with the developers to build the interface with a focus on usability features
What else can you expect in the role?
- Prepare and produce releases of software components
- Optimizing performance for the apps
- Problem-solving skills, analytical mind, and positive attitude
- Ability to think from end users perspective and focused on improving the overall product experience.
- Deliver across the entire app life cycle concept, design, build, deploy, test, release to app stores and support
What can fetch you brownie points?
- Hands on experience with React Native is required
- Hands-on experience in React Native APIs, ReactJS, Javascript, ECMAScript (OOJS) and JSX.
- Strong understanding of Java Script ecosystem
- Hands on experience on Android in creating Hybrid / Native applications
- Demonstrable UI/UX experience on a large-scale app.
- Thorough understanding of React Native development tools like IDEs (Nuclide, Atom, Sublime Text, or Visual
- Good knowledge of JS frameworks like ReactJS is a plus.
4 – 6 years of application development with design, development, implementation, and
support experience, including the following:
o C#
o JavaScript
o HTML
o SQL
o Messaging/RabbitMQ
o Asynchronous communication patterns
Experience with Visual Studio and Git
A working understanding of build and release automation, preferably with Azure DevOps
Excellent understanding of object-oriented concepts and .Net framework
Experience in creating reusable libraries in C#
Ability to troubleshoot and isolate/solve complex bugs, connectivity issues, or OS related
issues
Ability to write complex SQL queries and stored procedures in Oracle and/or MS SQL
Proven ability to use design patterns to accomplish scalable architecture
Understanding of event-driven architecture
Experience with message brokers such as RabbitMQ
Experience in the development of REST APIs
Understanding of basic steps of an Agile SDLC
Excellent communication (both written and verbal) and interpersonal skills
Demonstrated accountability and ownership of assigned tasks
Demonstrated leadership and ability to work as a leader on large and complex tasks
Responsibilities:
- Interact & Interview Chairperson of college or university.
- Featured & Research oriented articles about the Education System.
- Interview of famous personalities from the educational industry.
- Stories of success from leading professionals.
Requirements:
- Proven working experience as a Reporter.
- Portfolio of published articles.
- Computer proficiency (MS Office, digital editing, web search, databases)
- Excellent communication, lobbying, and active listening skills.
- Good hold in education industry persons.
- Bachelors degree in journalism or mass communications.
The Senior Developer takes up the responsibility of delivery of assigned task with quality and within given timelines and delivers independently.
- Extensive knowledge of software development processes
• Strong knowledge on different programming languages/technologies
• Knowledge & experience of different coding practices
• Quality deliverables meeting Project specific/Industry specific standards
• Delivery within defined/agreed timelines
Java, Spring Boot, Microservices, JUNIT,
MySQL/Oracle, Javascript/Typescript,
HTML, Angular/ ReactJS
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4-7 years development experience |
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Thoroughly understands of OOP & design principles and patterns |
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Implements best coding practices (e.g. clean code) |
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Can write reusable functions, objects |
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Ensures proper error & exception handling, memory management |
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Experience in building scalable applications on different technologies & platforms |
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Understands application security, common attack vectors and how to code defensively |
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Experience in using CI/CD tools, can set up a build & deployment tool |
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Understands different configuration management tools |
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Knows the branching & Merging strategies, setting up repositories, etc. |
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Experieice in writing automation test cases |
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Can design a normalized DB schema, has good experience in using views, procedures, functions, triggers |
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Good knowledge of editors, debuggers, IDEs |
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Ability to prioritize the work as per the project needs |
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Experienced in Agile development methodology |
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- Bachelor’s Degree in Computer Science or equivalent
- 8-12 years’ of industry experience in programming web applications, mobile and/or large scale enterprise products
- Deep knowledge of C#, ASP, .NET, MVC, .Net core
- Deep knowledge and extensive experience working on Ruby or React and JavaScript, as required
- Experience with XML, ADO/ADO.NET, LINQ, AJAX, IIS
- Extended experience with SQL, relational and non-relational databases
- Experience in TFS and Visual Studio
- Hands on experience with SDLC and programming design patterns
- Experience with Agile methodology
- Skillful at reviewing new feature impact on an application and recognizing potential risks
- Uses time effectively and efficiently
- Quickly learns new technologies
- Detailed oriented, professional and possesses a positive work attitude
- Communicate professionally both verbally and in writing
- Effective time management skills
- Knowledge on UI technologies will be plus
PRINCIPAL DUTIES AND RESPONSIBILITIES:
- Develops software solutions by studying information needs, conferring with users, studying systems flow, data usage, and work processes, investigating problem areas, following the software development lifecycle.
- Conducts systems analysis and makes recommendations to improve the system to achieve an outcome.
- Promotes internal best practices and coding conventions to write and execute tests for your own code, including creating comprehensive unit tests.
- Contributes to Technical Requirements Documents.
- Requests constructive feedback for designs early in the process.
- Communicates successfully with large teams and many stakeholders.
- Provides mentorship for Software Engineers and participates in interview panels to hire new Software Engineers.
- Assists in removing obstacles for the team to yield successful sprints.
- Performs peer code reviews to ensure quality of the codebase.
- Ability to decompose and delegate work to junior engineers.
- Updates job knowledge by studying state-of-the-art development tools, programming techniques and computing equipment; participating in educational opportunities, reading professional publications, maintaining personal networks, participating in professional organizations.
- Works effectively with multiple projects and features.
- All other duties as assigned.





