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11+ Reference data Jobs in India

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ZipLoan

at ZipLoan

3 recruiters
Ankit Khare
Posted by Ankit Khare
Remote, NCR (Delhi | Gurgaon | Noida)
6 - 7 yrs
Best in industry
Marketing Strategy
Reference data
msme
referral program
Role: - Develop a strong understanding of who should be an Ambassador and how this program is differentiated, - Creating outsized value for both the Ambassador and the company. - Develop incentive and reward model for Ambassadors to drive referrals program. -Develop the overarching program infrastructure, including program brand identity and messaging, rules of engagement, toolkits, etc. -Implement tools/CRM to house and measure all Ambassadors at scale. -Partner with cross-functional teams and product to integrate program into Product roadmap. -Define brand and social guidelines, develop content, marketing calendar and create briefs. -Go beyond Facebook: empower Ambassadors to leverage all distribution channels to share their stories and drive referrals (i.e. Email, Text, Messenger, YouTube, Whatsapp etc). Desired Profile: -Creative thinker, excellent listener and communicator. -5 plus years of overall professional marketing experience. -Prior experience working with MSME customers. -Skilled with ability to craft integrated marketing strategies across all channels and touch points, including website, print communications, online communications and direct mail. -Should have an analytical bent of mind and should be numbers driven. -Intuitive, Proactive, Collaborative, Driver, Creative Problem Solver, Analytical, Versatile.
Read more
Benzy Infotech
rutuja Pawar
Posted by rutuja Pawar
Mumbai
5 - 10 yrs
₹15L - ₹25L / yr
Marketing
Social Media Marketing (SMM)
Digital Marketing
Revenue growth
Affiliate marketing

About the Role

We at AkbarTravels.com are looking for a Marketing Manager to lead and execute marketing initiatives across digital, brand, and performance channels. The ideal candidate should have hands-on experience in campaign planning, customer acquisition, content strategies, and driving measurable growth outcomes. This role requires strong analytical thinking, creativity, and the ability to collaborate across teams including Product, CRM, Design, and Sales.


Key Responsibilities

1. Marketing Strategy & Planning

  • Develop and execute the annual/quarterly marketing plan to drive brand growth and revenue.
  • Identify new opportunities across channels—digital, partnerships, social, SEO, CRM.
  • Monitor market trends, customer behavior, and competitor activities to refine strategies.

2. Digital & Performance Marketing

  • Plan and manage campaigns across Google Ads, Meta, Affiliate Networks, and Display.
  • Work with internal and external teams/agencies to optimize ROI, reduce CAC, and scale profitable campaigns.
  • Track performance metrics such as CTR, CPC, CPA, Conversion Rate, and ROAS.

3. Social Media & Content

  • Oversee content strategy for Instagram, Facebook, LinkedIn, and YouTube.
  • Plan monthly content calendars, creatives, reels, and engagement-driven campaigns.
  • Manage influencer collaborations and community-building initiatives.

4. CRM, Retention & Lifecycle Marketing

  • Work closely with the CRM team to design journeys and automation using tools like CleverTap, WebEngage, or MoEngage.
  • Support retention initiatives such as emailers, push notifications, SMS campaigns, and loyalty programs.

5. Campaign Execution & Coordination

  • Coordinate with Product, Design, Tech, and Holiday/Flight teams for marketing requirements.
  • Lead seasonal campaign strategy (e.g., long-weekend sales, festival offers, big travel events).
  • Ensure all campaigns align with brand guidelines and deliver a consistent customer experience.

6. Reporting & Analysis

  • Create weekly/monthly marketing performance dashboards.
  • Analyze data from GA4, Google Ads, Meta Ads Manager, and CRM tools to generate insights.
  • Present performance insights and recommendations to senior management.


Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or equivalent. (MBA preferred)
  • 4–6+ years of hands-on marketing experience in travel, e-commerce, OTA, consumer tech, or similar verticals.
  • Strong understanding of digital marketing, paid campaigns, CRM, and analytics.
  • Proficiency in GA4, Google Ads, Meta Ads, CleverTap/WebEngage, and social media analytics tools.
  • Excellent communication, stakeholder management, and creative briefing skills.
  • Strong analytical mindset with the ability to interpret data and make decisions.
  • Ability to manage multiple projects, campaigns, and vendors simultaneously.
  • Passion for travel and customer-focused marketing.


Read more
InstaWeb Labs Pvt Ltd

at InstaWeb Labs Pvt Ltd

2 recruiters
Darshit Raut
Posted by Darshit Raut
Remote, Mumbai
0 - 3 yrs
₹3L - ₹4.5L / yr
Partnership and Alliances
Strategic alliance
Alliance management
Business partnership
Partner relationship management

We’re hiring an Alliance Executive for Websites.co.in, a platform used by over 5 million businesses to create their websites in minutes. You will drive partnerships that expand our reach and unlock new growth channels.


Your role:

– Build and manage partnerships with SaaS companies, tech platforms, service providers, and integration partners

– Create alliances with incubation centers, colleges, business networks, and startup communities

– Identify new collaboration opportunities that can increase product adoption

– Handle outreach, pitches, follow-ups, and relationship management end-to-end

– Work with product and marketing teams to execute partnership-driven growth

– Own the entire lifecycle of every partnership you initiate


What we expect:

– Excellent communication and presentation skills

– Ability to build strong professional relationships

– Ownership mindset and willingness to drive initiatives independently

– Understanding of SaaS, digital products, or startup ecosystems

– Strong research, networking, and follow-up skills

– 0–2 years experience (freshers with strong communication skills can apply)


What you get:

– Salary: ₹3–4 LPA + performance-based incentives

– Direct impact on business partnerships and expansion

– Opportunity to represent Websites.co.in in high-value collaborations

– Fast-paced growth environment


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Codetasker Technologies
Surat
1 - 3 yrs
₹1.2L - ₹4.5L / yr
Lead Generation
Client Management
Business Development

Company Description

Codetasker Technologies Private Limited is a leading Shopify design and development agency based in India. They specialize in creating user-friendly and conversion-focused e-commerce solutions to drive growth and success for brands and businesses. With a dedicated team of experts, Codetasker aims to deliver tailor-made solutions that align perfectly with their client's brand identity and business goals.


Role Description

This is a full-time on-site role for a Business Development Manager located in Surat. The Business Development Manager will be responsible for generating leads, pitching services to potential clients, negotiating contracts, and maintaining strong client relationships. They will work closely with the sales and marketing teams to drive business growth and achieve revenue targets.


Qualifications

  • Strong sales and negotiation skills
  • Experience in business development and client relationship management
  • Excellent communication and presentation skills
  • Knowledge of e-commerce industry trends and technologies
  • Ability to work collaboratively in a team environment
  • Bachelor's degree in Business Administration, Marketing, or related field
  • Experience with Shopify or e-commerce platforms is a plus


Read more
Global Media Agency - A client of Merito

Global Media Agency - A client of Merito

Agency job
via Merito by Merito Talent
Gurugram, Bengaluru (Bangalore), Mumbai
8 - 15 yrs
₹20L - ₹30L / yr
Data Structures
martech
adtech
skill iconData Analytics
CDP
+5 more

Job Description

Our client is currently looking for a Senior Data Consultant to join the data, technology & analytics division in the MarTech/Adtech industry.
 
Key Role:
  • Lead the Data Solutions function and be the POC for all Agency Digital and Data leads to liaise on client requirements, and ensuring the appropriate solutions are rolled out.
  • General agency pitch support for data as needed but more proactively creating consulting frameworks around client 1st PD data architecture, guidance, and recommendation around CDPs implementation, vs DMP, Mar-tech stack
  • Establish working relationship and SOP for implementation delivery for Mar-Tech projects
  • Contribute to team projects as the executive sponsor for client data initiatives, support the agencies in audience planning strategies utilising all data assets
  • Own the setup elements such as first party data, tag integration (tag management systems, custom data integrations, CRM connections, etc.), custom data partner integration development.
  • Work with data partners to integrate their data sets into [m]insights (Onboarding & Testing Data Sets)
  • Manage the Mar-tech partners, working on JBPs to achieve shared goals of client enablement
  • Work closely with the global and regional product team to test and rollout new features, special with the cookieless future of audience planning tools

Requirements

  • 10+ years of experience in Technology Consulting role within Adtech/Martech
  • Bachelor’s or master’s degree in a relevant field (Data, Technology, IT, Marketing)
  • Certifications (or advanced knowledge) in DMP, CDP, Mar-tech & digital analytics platforms
  • A strong understanding of all digital marketing channels
  • Familiar with advanced analytics and data management concepts
  • Proven ability to build and grow relationships with key stakeholders
  • Excellent written and verbal communication skills.
  • Flexibility to work in a cross-functional team but also have the initiative to problem-solve independently.
  • Highly organised with demonstrated project management capabilities
Read more
New venture by a large retail group.

New venture by a large retail group.

Agency job
via Merito by Merito Talent
Bengaluru (Bangalore)
1 - 8 yrs
Best in industry
B2B Marketing
Client Servicing
Business partnership
Category Management

We are looking for a Business Growth Manager for an innovative influencer oriented D2C shopping platform by a large retail group

 
  • Leading team of Growth RMs for D2C brand partnerships
  • Planning and overseeing new marketing initiatives with partners.
  • Researching brands to find new opportunities for business
  • Finding and developing new market opportunities and improving sales.
  • Attending conferences, meetings, and industry events.
  • Develop quotations and proposals for various clients.
  • Training and development
 

Requirements

 

 
  • Graduate / Post Graduate degree in business, marketing, or related field.
  • The ideal candidate will have prior experience in Business Development dealing with brand partnerships
  • Must be an organized multitasker, be able to handle diverse projects at once and meet tight deadlines. Start-up experience will be preferable.
  • Strong communication skills and IT fluency.
 

Benefits

Fixed pay 
Read more
Global Media Agency- A client of Merito

Global Media Agency- A client of Merito

Agency job
via Merito by Merito Talent
Gurugram
10 - 20 yrs
₹35L - ₹45L / yr
media
Client Servicing
Client Management
Business Development
Marketing
+2 more
Our client is currently looking for a Director Client Engagement to join the Data, Technology & Analytics division.

Key Responsibilities

  • Recognizes and seizes opportunities to contribute to agency new business
  • Build product GTM narrative, and clearly explain products, value proposition, commercial and engagement model
  • Organize Product trainings and roadshows across agencies
  • Accountable for maintaining a positive relationship with Media agency, and providing clear lanes of communication and support
  • Responsible for development of direct reports
  • Establish regular check-ins with key stakeholders
  • Understand who and when to pull in Tech Product team to support client-direct conversations, and more specific requests
  • Manage & prioritize incoming requests from agencies
  • Partner with business stakeholders to define product application & usage goals and working to ensure solutions are properly integrated, applied, and activated
  • Provide feedback to product team share client & agency specific feedback, areas for improvement, opportunities, etc.
  • Display strong consulting and collaboration skills
  • Exhibits enthusiasm for clients’ business and industry. Maintains leading edge of knowledge of clients’ business and industry

Requirements

  • 10+ years of experience, ideally in a digital or media agency or consultancy
  • Strong knowledge of leading data and technology tools
  • Excellent written and verbal communication skills, including demonstrated ability to create and deliver professional presentations and customer deliverables requiring little review/input from others.
  • Strong attention to detail, excellent organization skills, and ability to manage multiple projects
  • Demonstrable track record of success in operations and client engagement in a cross-functional environment, including product, tech, or media.
  • Has deep knowledge and experience with paid media agencies
Read more
The Merc
Nitin Mathur
Posted by Nitin Mathur
Remote only
0 - 1 yrs
₹3000 - ₹6000 / mo
Business Development
Lead Generation
MS-Excel

Selected intern's day-to-day responsibilities include:


1. Conducting market research and analysis to identify potential business opportunities

2. Creating and delivering presentations to potential clients and partners

3. Identifying and contacting potential clients and partners, and following up with leads

4. Assisting with creating sales collateral, such as brochures and presentation

5. Maintaining and updating customer and prospect databases, tracking key metrics, and reporting on performance

6. Staying current with industry trends and best practices, attending conferences and networking events, and sharing knowledge and insights with the team

7. Completing administrative tasks as needed, such as scheduling meetings, organizing files, and managing project timelines

Read more
Brand Management Agency

Brand Management Agency

Agency job
via Unnati by Astha Bharadwaj
NCR (Delhi | Gurgaon | Noida)
2 - 6 yrs
₹4L - ₹6.5L / yr
Lead management
Analytical Skills
Business communications
Client Servicing
Account Management
+6 more
Work with a fun team with creative minds and hifgh performing ideas, mean skills and superior ambitions. Read on to know more.
 
Our client is a Gurgaon-based creative communication agency, that provides a specialized set of services like ad-films, photography, marketing campaigns, and brand identity (logo, taglines, and more). They work with some of the finest brands and startups to create immensely delightful designs with affirmative storytelling, to help enhance their brand image and drive robust marketing campaigns for their products.
 
Founded by young, skilled, experienced marketing and design experts, the client base of thecompany includes names like ITC Hotels, Uber, Audi, Porshe, and PVR among others. They take care of everything from conceptualization to execution, along with brand strategy, offering a 360-degree approach.
 
As an Account Manager, you will partner with and ensure the long-term success of their customers by liaising between customers and cross-functional internal teams to ensure the timely and successful delivery of their solutions according to customer needs.
 
What you will do:
  • Operating as the lead point of contact for any and every matter specific to the client
  • Developing a trusted advisor relationship with key customer stakeholders
  • Designing and implementing strategies for clients, considering their specific requirements
  • Ensuring the timely and successful delivery of their solutions according to customer needs and objectives
  • Communicating clearly the progress of monthly/ quarterly initiatives to internal and external stakeholders
  • Preparing reports on web performance metrics and analysing digital campaigns success also forecasting them
  • Identifying and growing opportunities within territory and collaborating with sales teams to ensure growth attainment
  • Staying up-to-date with digital technology trends

 

 

What you need to have:

  • BA/ BS degree or equivalent
  • Should also have an in-depth understanding of how digital and online marketing tools add value to company strategy and performance.
  • Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization, including executive and C-level
  • Experience in delivering client-focused solutions based on customer needs
  • Proven ability to manage multiple projects at a time while paying strict attention to detail
  • Excellent listening, negotiation, presentation and analytical skills
  • Excellent verbal and written communications skills
Read more
Caarya

at Caarya

1 recruiter
Apoorva Jindal
Posted by Apoorva Jindal
Remote only
0 - 3 yrs
₹3L - ₹6L / yr
Partnership and Alliances
Business partnership
Partner relationship management
Revenue growth
Responsibilties:

1. Understanding the goals of partnership for Pushstart & Troopod.
2. Planning and strategizing partnership plans & models.
3. Creating, and maintaining an organized database for all potential partners.
4. Evaluating the potential partners, coordinating & discussing with the team to ensure
that Alliance and Partnership goals are synchronized with organizational goals, and
finalizing the targeted partners.
5. Establishing a systematic process for partner outreach and relationship
management.
6. Managing inbound & outbound partnerships, negotiating and finalizing the deals with
partners and alliances.
7. Implementing & Tracking the end-to-end process of finalized partnerships.
8. Strategizing newer ways to grow current partnerships that benefit the company.
9. Forecasting, measuring, and reporting the results of various projects with partners.
Core Requirements:
1. Min 1 year of experience in strategic partnerships & alliances with excellent
communication skills.
2. Strategic thinker with Networking aptitude.
3. Knowledge of Sales and Marketing know-how.
4. Team player and multitasker with organizational skills.
Read more
HeSpoke Originals
Bengaluru (Bangalore)
2 - 7 yrs
₹5L - ₹8L / yr
Category Management
Fashion Designing
Sales
Electronic commerce
Merchandising
+1 more

Join us in making the fastest fashion brand on earth. We live & breathe trends. Working on 3D Virtual Design Technology we launch new trends even before they're produced. Making us the only fast fashion brand to be sustainable at the same time. Enabling young shoppers, first-hand access to latest styles with our Digital Only Collection.


We waste nothing but data & exploit nothing but our imagination. We operate at the intersection of fashion & technology. #SpeakSomethingNew is our mantra.

Roles & Responsibilities:

Key Responsibilities

  • This role will be responsible for driving sales through e-commerce platforms & offline partnerships for the categories
  • The person would be the business owner for all the categories at HeSpoke. The role entails leveraging know how of internal and external variables to deliver sales and outreach of categories. The role entails forecasting, monitoring, understanding and reporting on the category. The role also requires the incumbent to drive strategic projects and promotions to achieve business objectives.

Driving Sales:

  • Responsible for top-line revenue goals within the established investment budget to achieve P&L goals
  • Responsible for developing, implementing, managing and reporting on plans to improve site metrics by increasing conversion, AOV, and other KPIs
  • Manage website content to align with monthly promotions, seasonal promotions and overall marketing strategy

Monitoring Brand performance:

  • Negotiate budgets, set goals, monitor and report on performance
  • Secure Margins in line with overall guidance
  • Plan and execute brand campaigns across various platforms and take corrective actions to stay on course of the plan
  • Meet the plan for recognition and awareness of accountable brands
  • Report performance against key metrics in approved formats

Sourcing:

  • Overlooking the cost of production, materials & trims required. Planning and sourcing the requirements for the product categories.
  • Sourcing knowledge of relevant supplier base to on-board materials at right price
  • Create and manage supplier relations to develop long term, reliable & sustainable business
  • Builds a strong supplier/vendor base that would stay relevant at every stage of business

Improve customer experience and retention:

  • Develop processes and procedures to drive customer retention
  • Drive banner revenue through list growth, segmentation and increased efficiency.
  • Analyse user experience across channels and touch points through web analytics and determine potential improvements

What to expect:

  1. Flexible working hours.

  2. Hockey stick growth as the brand scales.

  3. ESOPs.

  4. Your fashion expenditure sponsored by HeSpoke upto INR five thousand every month.


    Office Location: Less than a mile from Forum Mall, Koramangala

Read more
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