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About the Role
We at AkbarTravels.com are looking for a Marketing Manager to lead and execute marketing initiatives across digital, brand, and performance channels. The ideal candidate should have hands-on experience in campaign planning, customer acquisition, content strategies, and driving measurable growth outcomes. This role requires strong analytical thinking, creativity, and the ability to collaborate across teams including Product, CRM, Design, and Sales.
Key Responsibilities
1. Marketing Strategy & Planning
- Develop and execute the annual/quarterly marketing plan to drive brand growth and revenue.
- Identify new opportunities across channels—digital, partnerships, social, SEO, CRM.
- Monitor market trends, customer behavior, and competitor activities to refine strategies.
2. Digital & Performance Marketing
- Plan and manage campaigns across Google Ads, Meta, Affiliate Networks, and Display.
- Work with internal and external teams/agencies to optimize ROI, reduce CAC, and scale profitable campaigns.
- Track performance metrics such as CTR, CPC, CPA, Conversion Rate, and ROAS.
3. Social Media & Content
- Oversee content strategy for Instagram, Facebook, LinkedIn, and YouTube.
- Plan monthly content calendars, creatives, reels, and engagement-driven campaigns.
- Manage influencer collaborations and community-building initiatives.
4. CRM, Retention & Lifecycle Marketing
- Work closely with the CRM team to design journeys and automation using tools like CleverTap, WebEngage, or MoEngage.
- Support retention initiatives such as emailers, push notifications, SMS campaigns, and loyalty programs.
5. Campaign Execution & Coordination
- Coordinate with Product, Design, Tech, and Holiday/Flight teams for marketing requirements.
- Lead seasonal campaign strategy (e.g., long-weekend sales, festival offers, big travel events).
- Ensure all campaigns align with brand guidelines and deliver a consistent customer experience.
6. Reporting & Analysis
- Create weekly/monthly marketing performance dashboards.
- Analyze data from GA4, Google Ads, Meta Ads Manager, and CRM tools to generate insights.
- Present performance insights and recommendations to senior management.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or equivalent. (MBA preferred)
- 4–6+ years of hands-on marketing experience in travel, e-commerce, OTA, consumer tech, or similar verticals.
- Strong understanding of digital marketing, paid campaigns, CRM, and analytics.
- Proficiency in GA4, Google Ads, Meta Ads, CleverTap/WebEngage, and social media analytics tools.
- Excellent communication, stakeholder management, and creative briefing skills.
- Strong analytical mindset with the ability to interpret data and make decisions.
- Ability to manage multiple projects, campaigns, and vendors simultaneously.
- Passion for travel and customer-focused marketing.
Key Areas of Responsibility:
● Growth
○ Consumer:
■ Understand the core consumer needs, and collaborate with product and design to build the right consumer experience and optimise conversion funnels.
■ Lead the development and execution of comprehensive growth strategies, focusing on user acquisition, activation, and retention.
■ Oversee and optimise performance marketing channels, including paid advertising, SEO, SEM, and partnerships.
■ Utilise data analytics to identify trends, insights, and areas for improvement in the user journey.
■ Develop and implement strategies to increase customer retention and lifetime value.
○ Partnerships
■ Define the partnerships and spiritual leader outreach strategy to align with the consumer need and company vision.
■ Build a high quality curated leader community by developing a deep understanding of the ecosystem and nurturing leader relationships.
■ Work closely with the content team to align leader onboarding strategy with the overall content strategy.
● Strategic Support:
○ Collaborate closely with the founding team to drive and execute key strategic initiatives.
○ Conduct market research, prepare reports, and provide insights to support decision-making.
● Problem Solving:
● Anticipate challenges and proactively identify solutions to address them.
● Assist in resolving operational issues and roadblocks.
Qualifications
● Bachelor's degree in Engineering; MBA is a plus.
● Previous experience in a Product or Chief of Staff or similar role, preferably in a startup environment.
● Exceptional organisational and project management skills.
● Ability to work independently and collaboratively in a fast-paced environment.
● Flexibility and adaptability to handle evolving responsibilities.
Strategic Partnerships Head - Y Combinator backed Shopify-like platform
About Merito :
Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.
About Our Client :
Our client is headquartered in California and Y Combinator backed Shopify-like platform for creators & knowledge professionals (coaches, instructors, experts, artists etc.) to launch, manage and grow their business online. Founded by IIT/ IIM/ BITS/ Yale/ BCG Alumni and 3X Entrepreneurs, they are well funded and backed by top Indian VC firms along with start-up veterans like Kunal Shah (CRED). The company is founded by alumni from top IITs, IIMs, BITS, Yale including ex-entrepreneurs and from firms such as BCG, Hike, Dunzo and P&G.
Since the launch of its first version in December 2020 they have grown 25X. Creators have earned more than $1 Million since launch through the platform.
We have just closed our series A (yet to announce) and are looking to build out our leadership team across functions.
Job Description :
As a Strategic Partnerships Head you'll be responsible for forming partnerships with affiliates, brands and agencies to meet customer acquisition goals - whatever it takes for the company to grow 100X.
Key Responsibilities :
- Responsible for forming partnerships with affiliates, brands and agencies
- Formulate partnership deliverables that meet business growth objectives.
- Market research to identify most impactful partnerships.
- Manage end to end cycle for striking deals with potential partners.
- Lead the complete strategic partnership team
The successful applicant will be :
- 5+ yrs of experience at early-stage startups; experience in influencer marketing and brand partnerships.
- Excellent communication skills and negotiation skills and the ability to close deals.
- Strong leadership skills and the ability to hire and grow team members
- Very strong orientation towards meeting targets and looking at data-driven insights.
- Experience in influencer marketing and brand partnerships.
- Likes to connect and actively engage with key influencers and decision-makers inside an organization.
- Interested in working on the business side of a SaaS start-up and ready to dig into work and learn all aspects around it.
- Execute an ecosystem strategy for adding and growing key data partners to the Platform. Typical deal structure will include partner identification, outreach, negotiation of terms, and closing
- Maintain positive relationships with existing data partners, piloting new initiatives and evaluating the performance of these initiatives as part of the larger Platform strategy
- Research and develop innovative new business models and growth opportunities with partners; negotiate, structure, and execute relevant agreements
- Execute high-impact marketing programs around new data partner initiatives to enhance positioning
- Assist with high profile client and new business initiatives relating to specific client data acquisition requirements
- Operate as an expert in the data ecosystem, with deep knowledge of 3rd party data providers, publisher and supply direct relationships, and WPP companies
- Oversee quarterly reports on market, industry and adoption rates for management team measuring the business value of the program, present findings to senior management
- Find and understand new and emerging technologies; bring new ideas and perspectives back into R&D and the business
Requirements
- Bachelor’s degree in Marketing, Advertising, Economics, Computer Science, Information Systems, Business Analytics, or related field.
- OR equivalent professional work experience
- Comprehensive knowledge of the media and advertising landscape along with the major players in the marketplace
- Deep understanding of addressable marketing, audience segmentation and targeting, and both traditional and programmatic media channels
- Excellent problem-solving, organizational and analytical skills, with the ability to evolve product strategy based on research, data and industry trends
- A passion for strategic omni-channel marketing and advertising
- Proven communication, leadership, and persuasion skills
- Outstanding writing, presentation, and overall communication skills
- Success managing a direct report
Company Description
Established in 2014, Facilius Inc. is a premier PR and media placement agency. It works directly with top tier media outlets such as Forbes, Entrepreneur, Variety, US Weekly and many more premiere news outlets. They operate on a unique model unlike any PR agency where they place their clients in top-tier media on a guaranteed basis.
What will you get
You will get an opportunity to create, manage and enhance relationships with some of the best journalists and media outlets across the globe. You will be working closely with a global team to learn how to work closely with the biggest media outlets, strike partnerships, and offer value in exchange. You will get 10 times the amount of exposure compared to any other PR agency.
Role Description
Public Relations Specialist / Media Partnerships and Alliances Specialist
We are seeking a skilled and dynamic Public Relations Specialist / Media Partnerships and Alliances Specialist to join our public relations team.
This is a full-time role with the flexibility of working from home. The candidate will work according to U.S. hours Eastern Time (i.e. 6 PM to 3 AM IST)
The candidate will be responsible for identifying and reaching out to contributors / journalists and media outlets working across the globe in news /online media outlets, developing and maintaining relationships with them and collaborating with them.
Key Responsibilities
– Cultivate and maintain strong relationships with journalists and global media outlets
– Strike partnerships that help the company contribute stories on global media outlets
– Find business opportunities with media outlets that can benefit our company
– Find opportunities where the company can directly contribute towards news stories
– Find opportunities to build and expand the online profiles of key personnel
Requirements
– Strong written and verbal communication skills
– Self-starter by nature
– Diligent, persistent with strong follow -ups
– Strong organizational skills
– Savvy with MS Office and social media platforms.
– 3 to 4 years of experience in a communications role (preferably in the public relations industry either in-house or with an agency)
Compensation
– Basic in-hand salary range is INR 4.4 to 4.8 LPA
– This is an extremely vital role to the company and hence there is tremendous scope for growth and increment in this role and team
Qualifications
- Experience in consistently reaching out to external parties.
- Experience in creating and maintaining external relationships and develop partnerships
- Experience in the public relations industry is preferred.
- Ambitious, self-motivated, target-driven, and ability to work independently.
Job Location
Candidate has the flexibility to work from home or any location of their choice.
Timings: 6.00 pm to 3.00 am IST
Industry: Public Relations, Internet, Online Media
About The company:
NoBrokerHood started in the year 2018, aimed to make life more convenient and secure for residents in any
housing society. NoBrokerHood offers a plethora of services and features which enables its customer, as a user, to
manage multiple activities inside residential buildings, housing societies, and gated communities. From finding
domestic help to monitoring visitor entry and maintenance or utility bill payment, it’s all done from your phone. It
also further strengthens the safety of your society by keeping visual and digital records of all entries and exits –
accessible anytime and anywhere – and automates staff entry through a facial recognition or biometric process
About the role:
It is about generating sales and solving customer's problems with regards to marketing/advertising. You will work as
an extended marketing arm of the brands and all the actions strongly exhibit a Customer-First approach. The
primary role is to identify potential brands/companies, onboard new clients, and ensure the retention of the existing
ones. In the process of onboarding and retention, you are also exposed to campaign planning and execution based
on the client's brief.
• What makes this role interesting?
• Complete understanding of Sales
• Exposure to a variety of clients from different industries
• Get to work with the marketing team of various companies (small, mid, large)
Job Description
The role has 2 distinct areas of responsibility:
• Day to Day work
• Relationship Management
You Are Expected To
• Identify new brand/company basis trends, market knowledge, current advertisers
• Reach out and make connections with identified brand/company
• Understanding clients business, identifying their marketing problems, and collecting the marketing campaign
brief
• Plan the advertising campaign basis the brief and get a go-ahead from clients to execute the advertising
campaign
• Collaborate with internal teams to ensure that the campaigns are performing/executed as per the commitment.
• Coordinate with clients for smooth flow of work and reporting of ongoing advertising campaigns
• Ensuring that the monthly/yearly revenues targets are being achieved
• Preparing Daily Task Reports
• The work hours are equally split between - answering emails/calls and campaign execution & campaign
planning
Relationship Management
• Forge strong business relationships with the clients
• Build a culture of high performance & innovation in the team
• Experience and skills required
To be successful in this role, you’ll need to have the following skills:
• Communication: Excellent communication skills in English.
• Agility: Ability to change according to business requirements.
• Motivation: Demonstrate a positive, ‘can-do’ attitude. Willing to roll up your sleeves and
get things done.
• Data-driven: Keen interest in analyzing performance data and transforming it into actionable strategies.
• Growth-driven: Keen to grow as an individual.
Benefits
• Performance Bonus
• Private Health Insurance
1. Understanding the goals of partnership for Pushstart & Troopod.
2. Planning and strategizing partnership plans & models.
3. Creating, and maintaining an organized database for all potential partners.
4. Evaluating the potential partners, coordinating & discussing with the team to ensure
that Alliance and Partnership goals are synchronized with organizational goals, and
finalizing the targeted partners.
5. Establishing a systematic process for partner outreach and relationship
management.
6. Managing inbound & outbound partnerships, negotiating and finalizing the deals with
partners and alliances.
7. Implementing & Tracking the end-to-end process of finalized partnerships.
8. Strategizing newer ways to grow current partnerships that benefit the company.
9. Forecasting, measuring, and reporting the results of various projects with partners.
Core Requirements:
1. Min 1 year of experience in strategic partnerships & alliances with excellent
communication skills.
2. Strategic thinker with Networking aptitude.
3. Knowledge of Sales and Marketing know-how.
4. Team player and multitasker with organizational skills.
Responsibilities:
● Develop an overall strategy for online marketplace development and manage the day to day operations for various platforms
● Drive and own sales and revenue targets from eCommerce operations for the brand
● Coordinate with our Digital Marketing Team for promotions
● Create strategies to drive sales through eCommerce marketplaces like Amazon, Flipkart, Nykaa, Paytm, Purplle, etc
● Categorizing, listing, and positioning the company’s products on eCommerce marketplaces
● Manage various operational activities such as merchandising, post listings, customer service, etc. related to the company’s e-commerce presence
● Monitor the business performance on the e-commerce marketplaces and report the same along with recommendations to the management.
● Update and maintain e-commerce sales data and report to the management
● Ensure compliance with relevant laws & regulations while managing various agreements, contracts, disclaimers, etc
Here’s what you should have:
● Minimum of 4+ years in handling online marketplaces, preferably in the e-commerce industry
● Strong communication, analytical, negotiation, and presentation skills
● Understanding about Ads/Promotion/Coupons/AMS and Optimization of ads.
● Hands-on experience in managing and maintaining e-commerce websites/portals.
● Excellent knowledge of prevailing procedures and techniques in e-commerce.
● Masters in Marketing/MBA is a plus
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