Link building Jobs in Bangalore (Bengaluru)
About the role: We are looking for a young and amazing, data-driven marketeer to own the SEM section of the marketing funnel for our company. (S)he will be required acquire new leads and customers through online pay-per-click and cost-per-acquisition campaigns, and be in charge of all online acquisition marketing, managing the strategy, execution, and optimization across SEM. It would be beneficial for the person to be Google Analytics Certified and further have a knowledge of other PPC platforms. The person will be end to end responsible for scaling up AdWords as a channel for customer acquisition with a laser sharp focus on generating ROI at a per unit level. This means being highly analytical in nature and coordinating with other internal stakeholders to ensure a high conversion ratio of PPC traffic generated. Key responsibilities: • Work towards monthly, quarterly and yearly Digital Marketing department performance targets and ensure that all campaigns are run at the given budget, RoI and deadlines. • Track, measure, and analyse all initiatives to report on SEM ROI • Manage the strategy and setup of all paid campaigns. Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs. Requirements • Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions. • In-depth knowledge of the various paid marketing channels and technologies, including paid search (Google AdWords), retargeting. • Experience handling AdWords budgets and forecasting/reporting results • Establish and maintain scalable processes that ensure best practices in campaign and lead management.
ang De is a pioneering social initiative which provides cost-effective credit to low income households in India. Job brief If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels. Responsibilities • Planning o Assist in planning the digital marketing calendar for the year o Brainstorm strategies for growth of the brand’s online presence o Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate • Digital Marketing activities o Lead execution of all web, SEO, SEM, database, email, influencer, content, social media and display marketing campaigns o Design, build and maintain our social media presence o Identify trends and insights, and optimize spend and performance based on insights o Plan, execute, and measure experiments and conversion tests • Website management & improvements o Maintain the current website and regularly review it for improvements o Track website metrics and report key values periodically o Collaborate with internal teams to create landing pages and optimize user experience o Identify conversion points and optimize user funnels • Others o Collaborate with agencies and other vendors / partners (if any) Requirements • Superior communication skills • Proven working experience in Digital Marketing • Knowledge of all relevant digital marketing tools • Candidates who can code using HTML / CSS / Bootstrap preferred • Creative ideation capabilities • Up-to-date with the latest trends and best practices in online marketing and measurement What you will need to succeed • Be passionate about communication; more importantly you realize the power of communication in building relationships and trust • Have the ability to think on your feet and work in a dynamic work environment