What We Are Looking for in the Candidate
Experience Level
- 1.5 – 2.5 years of hands-on performance marketing experience
- Independently managed live Google & Meta ad accounts
- Experience working in a startup, SME, or agency environment preferred
- Has handled real campaign budgets (not just internship/demo accounts)
Google Ads Expertise (Primary Requirement)
- Strong experience in Search Ads
- Working knowledge of Display & Performance Max
- Experience with Remarketing campaigns
- Basic understanding of YouTube Ads
- Conducted keyword research independently
- Implemented negative keyword strategies
- Optimized bids (Manual CPC, Max Conversions, tCPA, tROAS)
- Monitored CPA, ROAS, CTR, Quality Score
- Managed and optimized campaign budgets regularly
- Set up and verified conversion tracking
Meta Ads Expertise (Primary Requirement)
- Hands-on experience with Facebook & Instagram Ads
- Built full-funnel campaigns (Awareness to Conversion)
- Created Custom & Lookalike audiences
- Implemented retargeting strategies
- Installed and monitored Meta Pixel
- Optimized based on CPL, CAC, ROAS
- Improved campaign performance using data insights
Tracking & Analytics Knowledge
- Experience with Google Analytics
- Basic working knowledge of Google Tag Manager
- Understanding of conversion tracking setup
- Knowledge of attribution models
- Ability to read and interpret funnel metrics
Performance Optimization Skills
- Daily campaign monitoring
- Budget allocation between campaigns
- Scaling profitable campaigns
- Pausing or restructuring low-performing ads
- Conducting A/B testing (creatives & copy)
- Identifying funnel drop-offs
Reporting & Data Mindset
- Can prepare weekly performance reports
- Provides insights, not just numbers
- Makes data-driven decisions
- Comfortable explaining performance metrics clearly

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We are seeking a highly motivated and skilled Security Analyst to join our team in Bengaluru. As a Security Analyst, you will be responsible for monitoring and analyzing security events, identifying and mitigating vulnerabilities, and ensuring the overall security posture of our systems and applications. You will work closely with other members of the security team and other departments to protect our company's assets and data. You should possess a strong understanding of networking fundamentals, security tools, and SIEM technologies, and have a proven track record of effective log analysis and monitoring.
Responsibilities
- Monitor security logs and events from various sources, including SIEM tools, firewalls, intrusion detection/prevention systems, and other security devices.
- Analyze security incidents to identify root causes, assess impact, and recommend remediation steps.
- Conduct vulnerability assessments and penetration testing to identify security weaknesses in systems and applications.
- Develop and maintain security policies, procedures, and standards.
- Stay up-to-date on the latest security threats and vulnerabilities.
- Respond to security incidents and provide technical support during investigations.
- Configure and maintain security tools, including SIEM platforms (Splunk or QRadar preferred), vulnerability scanners, and intrusion detection/prevention systems.
- Perform log analysis and correlation to identify suspicious activity and potential security breaches.
- Collaborate with other IT teams to implement security best practices and ensure compliance with security policies.
- Prepare reports and presentations on security events, incidents, and trends.
- Participate in security audits and compliance assessments.
Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey will more than 2 decades of experience in recruitment, training, and coaching.
About our Client :-
Our client is a B2B2C tech firm backed by a Retail Giant and tech venture capitalist founded by founders - IITB Graduates who are experienced in retail, ecommerce and fintech.
The company aims to become one app to manage all your brands loyalty points, cashback and coupons. It will have additional content and discovery layer for customers and brands for further engagement and commerce.
Responsibilities :-
- Find insights that influence decisions (particularly new product/feature ideas). This work will span from early data explorations about user behaviour, to multivariate experiments and optimisations
- Analyse and provide recommendations to influence our product and marketing strategy
- Provide user insights through data: cohorts analyses, user segmentation, and behavioural analyses
- Challenge status quo and drive data-driven performance optimizations to improve campaign performance and user engagement on the website
- Track & analyze the consumer growth metrics - Lifetime Value, Acquisition Cost, Cohorts, customer life cycle, etc.
Required Skills :
- Advanced problem solving skills
- Expertise in deriving insights from large datasets across multiple sources
- Excellent proficiency in SQL & a knack for learning how to build data sets/tables
- Experience in Google Analytics (Good to have)
Responsibilities:
- Contacting potential clients to establish rapport and arrange meetings.
- Planning and overseeing new marketing initiatives.
- Researching organizations and individuals to find new opportunities.
- Increasing the value of current customers while attracting new ones.
- Finding and developing new markets and improving sales.
- Attending conferences, meetings, and industry events.
- Developing quotes and proposals for clients.
- Developing goals for the development team and business growth and ensuring they are met.
- Training personnel and helping team members develop their skills.
Business Development Manager Requirements:
- Bachelor’s degree in business, marketing or related field.
- Experience in sales, marketing or related field.
- Strong communication skills and IT fluency.
- Ability to manage complex projects and multi-task.
- Excellent organizational skills.
- Ability to flourish with minimal guidance, be proactive, and handle uncertainty.
- Proficient in Word, Excel, Outlook, and PowerPoint.
- Comfortable using a computer for various tasks.
Company Overview :
We at Startup Login help companies plan their growth strategies and future roadmaps to achieve their ambitious targets. Startup Login is the fastest-growing and preferred choice among Tech startups, Enterprises and IT SMEs to strategize transactions including Exits, Acquisitions, Acquihires, Strategic investments/partnerships and exclusive startup talent hires. We have a strong presence in Bangalore, Hyderabad and Pune, We exclusively work with Core Tech & tech-enabled Startups, we are engaged with over 60 such companies from India & US markets to set up and expand operations in India at scale.
Weblinks: www.startuplogin.com
Position Description:
An exciting and varied position, the individual will work for our firm’s Hyderabad office, supporting the stakeholders of Startup Login. Motivated and enthusiastic self-starter who works on their own initiative with light supervision. Confident and positive, high-energy, cultured, and capable of easily interacting with client’s senior management. Flexible and willing to get involved in many different aspects of the business as required.
Responsibilities:
- Perform market research to identify and connect with tech startups and offer our services.
- Sourcing and identifying opportunities and acquisition prospects.
- Facilitate end-to-end execution of A&A activities for the deals responsible.
- Handle and coordinate interactions with all stakeholders (buy & Sell-side).
- Work closely with all stakeholders to ensure time-bound closure of the activities and the transactions.
- Actively participating in the M&A deal qualification, execution and closure process.
- Documentation: analyze the business requirements.
- Use productive tech tools like CRM, task management and others.
- Build a network with Startups, Incubators/Accelerators and Venture Capital Firms.
- Gather information from the target company and industry experts.
- Research and talk to the Founders and decision-makers of the target company.
- Research potential competitors to the target company.
- Research and talk with technical/business consultants to evaluate the target company’s technology including IPs.
- Analyze the financials and business models of the target company.
The Associate should be able to work in a Startup environment, be self-driven and take initiatives. She/He should be able to pay attention to details and be able to complete tasks with minimum supervision.
Requirements: Required Skills and Experience:
- Ability to effectively manage and prioritize multiple projects
- Flexible and adaptable to changing priorities and new challenges
- Ability to meet deadlines and work well under pressure
- High level of professionalism, integrity, discretion and good judgment
- Related work experience or internship in corporate development, Financial Services, M&A Investment Banking, Angel Funds, Venture capital or private equity is preferred.
- MBA/BBA/Btech from a recognized University
- Outstanding analytical skills, detail-oriented, proactive and self-motivated
- Strong written and verbal communication skills
investors/angels.
- Familiarizing yourself with the companys mission, vision, and goals
- Contacting potential clients to establish rapport and arrange meetings
- Develop and implement link building strategy
- Up-to-date with the latest trends and best practices in Off page SEO
- Communicating over emails or calls with partners across the world to maintain a good working relationship.
- Provide recommendations and execute strategies for content development in coordination with SEO goals
- Promoting and maintaining the publics perception of our brand through media coverage and sponsorship opportunities
- Maintaining a positive image of the brand at all times
- Excellent written and oral communication skills
- Off page SEO and PR knowledge
- Good understanding and experience with website analytics tools like Moz, Ahref or SEMrush etc.
- Good time management and planning skills
- Objection handling skills
- Negotiation skills
- Closing techniques
About Us
Welthungerhilfe (WHH) is an international aid agency headquartered in Germany with its vision for “Zero Hunger by 2030”, the second sustainable development goal set by the UN. It has thousands of programs fighting hunger in more than 30 countries. (https://www.welthungerhilfe.org/">https://www.welthungerhilfe.org) (https://www.childgrowthmonitor.org/">https://www.childgrowthmonitor.org).
Child Growth Monitor (CGM) is Welthungerhilfe’s digital innovation project leveraging AI to fight child malnutrition. Around 200 million children around the world are suffering from malnutrition. Malnutrition contributes to one-third of deaths of children under the age of five. In the fight against malnutrition, detection is the first important step, but this is not an easy task: Measuring children with traditional methods is still a complex, slow, and expensive task, frequently resulting in poor data and wrong assessments of the child’s health. Early detection of malnutrition becomes the key to initiating treatment, minimizing the risk of complications,
and saving lives by reducing the chances of death to a great extent.
Our solution to measure children replaces hardware (bulky measuring boards and physical scales) with off-the-shelf cell phones and AI. CGM uses augmented reality-enabled smartphones to record 3D scans of children. Artificial Intelligence is used to predict their height, weight, and middle upper-arm circumference needed to know the nutritional status of the children.
What you would do to help us save millions of children's lives
We are looking for you as an experienced Sr Software Engineer who works collaboratively with the dedicated team of tech specialists (AI, ML & Data Scientists) distributed globally have a shared responsibility for ensuring high quality and
Scalable health care product in an agile approach.
This posting concerns a full-time assignment working for Welthungerhilfe’s CGM in a freelance capacity but Full-time employment (payroll) is scheduled for the end of 2022 latest. We are in the process of setting up CGM as a registered social business from mostly January 2023 and moving all the consultants on CGM payrolls.
Responsibilities
- Designing, developing features, refinement/improving and implementing the CGM product in a secure, well-tested, and performant way.
- De-bugging of the current issues
- Collaborate with Product Management and other stakeholders within Engineering (Frontend, UX, etc.) to maintain a high bar for quality in a fast-paced, iterative environment.
- Advocate for improvements to product quality, security, and performance.
- Solve technical problems of moderate scope and complexity.
- Craft code that meets our internal standards for style, maintainability, and best practices for a high-scale Mobile app environment. Maintain and advocate for these standards through code review.
- Provide mentorship for Junior and Intermediate Engineers on your team to help them grow in their technical responsibilities and remove blockers to their autonomy.
Requirements and skills
- Comfort working in a highly agile, intensely iterative software development process.
- Demonstrated capacity to clearly and concisely communicate about complex technical, architectural, and/or organizational problems and propose thorough iterative solutions.
- Experience with performance and optimization problems and a demonstrated ability to both diagnose and prevent these problems.
- Extensive experience in core Python (3-7yrs)
- Should have worked on Azure or any Cloud and Azure data factory or any similar data platforms
- Experience using Flask/Flutter framework
- Experience working on mobile applications/Web applications (writing flask framework)
- Knowledge of DevOps Pipeline
- Good experience in SQL database
- Working knowledge in Data engineering (ETL pipelines Result Generation Module)
- Basic understanding of front-end technologies such as Vue JS
- Working knowledge in creating predictive models for AI and ML-based features
- Tech /BE in Computer Science with a total of 7 years of software development/Programming experience.
Desired skills
- Good to have an experience in Kubernetes (opensource system)
- Good to have experience working on healthcare mobile apps (predictive analytics and image diagnostics)
- Experience owning a project from concept to production, including proposal, discussion, and execution.
- Proficient understanding of code versioning tools
Soft/Human Skills
- Positive and solution-oriented mindset.
- Excellent communication & interpersonal skills
- Self-motivated and self-managing, with excellent organizational skills.
- Ability to thrive in a fully remote organization
Technical qualifications
- 2+ years of working experience in delivering web applications.
- Strong experience in Ruby on Rails, API design and architecture.
- Strong experience in databases like MongoDB/PostgreSQL/MySQL.
- Strong understanding of object-oriented programming(OOPs) concepts, data structures, algorithms, APIs, web services, SQL concepts.
- Experience in any JS frameworks like Express. js/Node. js/AngularJS/ReactJS.
- Understanding of version control tools - Git/SVN.
- Supportive in providing clean, maintainable code.
- Empathize with client needs and architect custom solutions.
- Brownie points for knowledge in Golang.
Skills Required:
- Must have strong exposure working on Java Script
- Proficient in Javascript frameworks (Vue Js / React Js) is a must
- Strong understanding of REST APIs
- Have experience with common front-end development tools such as Babel, Webpack, NPM is a definite advantage
- Good understanding of asynchronous request handling, partial page updates, and AJAX
- Proficient understanding of code versioning tools, such as GitHub
- Good to have working experience on CSS pre-processor either LESS or SASS
- Good understanding of BEM (Block, Element, Modifier) methodology
- Proficiency in Database (MySQL, MongoDB)
- Proficiency in best practices for building backend services like Session management, caching, authentication, etc
- Strong proficiency with JavaScript & ES6 or ECMA 2015 on the NodeJs platform.






