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About Company

Our client is one of the strongest Consumer brands in the Bakery category, having a 25000 sq ft state-of-the-art centralized manufacturing facility with European equipment near Ahmedabad, Gujarat. The founding team consists of a ‘Master Baker’ from Le Cordon Bleu, Paris, one of the finest culinary institutes in the world and an IIM-A alumni with a McKinsey background.

Job Description:

1. Product Development:

- Includes new product development, product improvement, process improvement and optimization.

- Formulate bakery recipes for products such as cakes, cookies and dough in general that will deliver optimal flavor systems which comply with cost, product concept design, and regulatory and sensory requirements. 

- Create recipes that are consistent with the company philosophy of “honest dough” that optimize the taste experience and achieve preference in testing with target consumers

- Develop and implements the technical plans for multiple food development projects simultaneously

- Project work includes all phases of New Product Development from initial prototype development, to pilot plant scale, to full-scale commercialization.

- Design and executes experiments, analyze and interprets data to make sound technical recommendations for specific projects

- Prepare prototype food products using the research lab, pilot lab, manufacturing facilities and equipment as required.

- Provide solutions to a wide range of challenges by applying technical knowledge and experience

- Collaboration with cross-functional teams and technical peers, throughout the development of new products and processes

- Develop and implements cost savings ideas through formula and process optimization.

- Projects like improving certain product attributes like nutritional value, shelf- life etc

- Training the workforce on the new products and processes, making product barcode labels and supervising the production of the pilot batch.

1. Quality Assurance:

- Includes all areas and processes of the plant like production, packaging, raw material inspection etc.

- Ensuring regulatory compliance

- Conducting regular internal audits

1. Raw Material Quality Control:

- Supervision of all raw material quality checks and inspections including food ingredients, water, packaging material, cleaning supplies etc.

- Ensuring proper documentation is maintained

1. Finished Product Testing:

- Sending products for testing including nutritional information, a shelf- life, quality etc. and documenting the same

- Suggesting any health/nutritional claims or taking corrective action (if required) based on the tests

1. Miscellaneous:

- Other miscellaneous tasks like creating content for product packaging, description etc.

- Coordination of external visits, audits, training, workshops etc.

Qualification, Experience, and Skills required:

•  2- 4 years experience in a food manufacturing environment and QC Lab
• B.Sc. or equivalent degree in Food discipline.
• Previous Project Management experience.
• Strong leader with good interpersonal and communications skills with the ability to communicate across departments/suppliers and external customers.
• Strong organizational, and project management skills to assist with critical path deadlines and project priorities.
• Working knowledge of the factory and raw materials currently used on site.
• Can effectively time manage -  to structure the team's day efficiently with regards to differing priorities/workloads as well as working to tight deadlines.
• Hardworking and passionate with an eye for detail.
• Ability to problem solve

Background:

· Bachelor’s Degree: In Computer Science, Information Technology, or a related field.

· 5+ years of experience as a NetSuite Administrator/Developer in a relevant industry

· Previous experience and ability to gather business requirements and effectively implement an ERP, CRM, & PSA solutions

· Previous industry/functional experience in Financials, Accounting, Manufacturing, Software, Wholesale Distribution, Services, Retail, Enterprise, General Business

We are looking for an SEO Specialist with a minimum of 1 year experience to join our Digital Marketing Team. 

We expect the candidate to be self-driven to find new initiatives for driving SEO growth of our clients.

Key Responsibilities & Expectations:

a) Conduct Keyword Research and SEO Audits to identify opportunities for website optimization

b) Optimize On-Page SEO Elements (Meta Tags, Headings, Internal Linking, etc.)

c) Expertise in Link Building efforts to improve Domain Authority (DA)

d) Expertise in using Google Analytics + Search Console + SEMRUSH for Website SEO Data Analysis

e) Staying updated with SEO Best Practices and Algorithm updates

f) Writing SEO-friendly Blogs

Required Skills & Qualifications:

a) Min. 1 Year of experience in an SEO role

b) Strong understanding of SEO Fundamentals (on-page, off-page, and technical)

c) Must possess strong English language proficiency, both written and spoken

Requirements 

Currently pursuing or recently completed a degree in marketing, communications, or a related field

Your responsibilities include creating and curating engaging content across digital platforms to boost engagement.

Oversee daily social media operations, including post scheduling, interaction, and monitoring.

Assist in enhancing website content for better search engine visibility.

Support the creation and analysis of email campaigns, optimizing based on performance.

Stay updated with the latest digital marketing trends and tools to support the marketing team effectively.

Responsibilities:
Creative Content Writer with experienced and good writing skills like Web Pages Content writer, blogs etc
Writing, editing and publishing engaging posts for social media networks (e.g. Facebook, Instagram and Twitter etc)
Optimizing social media content (language, message, tone) on the basis of the behavior of our target audience
Selecting appealing graphics and videos for complementing text
Responding to comments and questions on  social media channels in a respectful and timely manner
Tracking and reporting on social media insights (e.g. traffic, engagement, conversion rates, shares etc.)
Applying advertising techniques for increasing brand awareness (e.g. promotions, competitions)
Updating our social media with the latest news
Coordinating with internal teams for creating advertising posts (e.g. for product releases, events and open roles)

Requirements:
At least a Bachelor’s degree in Marketing, , Journalism or a relevant field
Proven work experience as a Senior Content writer or Copywriter
Experience of working with MS Office and design software (e.g. Illustrator, Photoshop, InDesign, etc.)
Experience with various social networks and platforms for advertisement purposes
Sound knowledge of keyword research, SEO and analytics tools, especially Google Analytics
Ability to create innovative web content, supported by relevant images and videos
Familiarity with paid advertisement
Proficiency in English
Strong verbal as well as written communication skills
Exceptional time-management and organizational skills
A keen eye for details
An analytical mind with a problem-solving attitude
Presentable

We are looking for a copywriter that can deliver words and meaning to advertising visuals. Shall be responsible for writing compelling marketing and promotion materials for different verticals of industries. 

•  Coordinate with the account managers to discuss the brand requirements.
•  Write sellable copy for a variety of media including social, print, video, and online
•  Brainstorming visual and copy ideas with the creative team.
•  Get a detailed brief to interpret the client’s needs and develop a creative concept that suits their purpose.
•  Creating drafts of creative concepts with the briefs available and through data research.
•  Presenting final output of creative concepts to the account managers.
•  Working as a part of a team with account leads, designers and technical dept.
•  Stay current on trends and competitors within the editorial sphere