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Job Title: Performance Marketing Executive

Department: Digital Marketing

Location: Andheri East, Mumbai

Experience: 3 to 4 years in Performance

Employment Type: Full-time

About Us: We’re a fast-growing branding and marketing agency that works with emerging businesses and established brands alike. Our work goes beyond ads - we shape identities, build recall, and create campaigns that are as strategic as they are creative. To scale smarter and drive measurable impact, we’re looking for a Performance Marketing Executive who knows their way around paid media like the back of their hand.

Role Overview: As a Performance Marketing Executive, you will be responsible for planning, executing, optimizing, and reporting on paid campaigns across digital platforms. You’ll work closely with creative teams, strategists, and account managers to translate campaign goals into high-performing ads — all while keeping performance data front and center.

Key Responsibilities:

● Campaign Management:

○ Plan and execute performance marketing campaigns across Meta (Facebook/Instagram), Google Ads (Search, Display, YouTube), LinkedIn, and other relevant channels for various clients.

○ Ensure campaigns are aligned with broader brand and marketing goals for each client.

○ Manage budgets across platforms, maximising ROI and maintaining CPA/ROAS goals.

● Performance Analysis & Optimisation:

○ Track and analyse campaign performance using Google Analytics, platform dashboards, and internal tools.

○ Continuously test and optimize creatives, copies, targeting, and bid strategies.

○ Generate insightful performance reports with actionable next steps.

● Collaboration & Strategy:

○ Work closely with content, creative, and branding teams to develop compelling ad creatives and copies.

○ Collaborate with account managers and strategists to build full-funnel performance marketing plans tailored to client objectives.

● Keyword & Audience Research:

○ Conduct in-depth keyword research for SEM campaigns. ○ Define and refine target audience segments for better ad targeting and relevance.

● A/B Testing & Innovation:

○ Run structured A/B tests across platforms to improve CTR, conversion rates, and overall campaign performance.

○ Stay up-to-date with platform changes and emerging digital marketing trends.

Required Skills & Qualifications:

● 3 to 4 years of hands-on experience in performance marketing and paid media.

● Proficiency in Meta Ads Manager, Google Ads, LinkedIn Ads, and Google Analytics (GA4 preferred).

● Solid understanding of conversion tracking, pixel setup, UTM parameters, and basic funnel tracking.

● Strong Excel/Google Sheets skills for budget planning and reporting.

● Working knowledge of SEO and organic content strategy.

● Certification in Google Ads / Meta Blueprint.

● A data-first mindset with creative instincts.

Who You Are:

● You think in click-through rates and live for campaign dashboards.

● You understand the delicate balance between creative storytelling and conversion-driven content.

● You're not afraid to ask questions, test wild ideas, and push for better performance.

● You have an ROI driven approach.

● You enjoy working in a fast-paced, creative environment where no two campaigns look the same.

Selection Process:

Round 1: Telephonic Interview

Round 2: Technical Test + Personal Interview

Working Hrs.: 10.00 a.m. to 7.00 p.m. [Monday - Friday and Alternate Saturdays]

If anyone interested then apply through link:  https://tiny.cc/NGtalent 

We don't like to waste time.

We are:

• A profitable media company sharing the latest on AI and technology to business owners in the US.

• Our audience consists of 100,000+ top CEOs and leaders in the US.

• Profitable from day 1 and led by an amazing management team

• Hustlers, active, and we bring the fire everyday 🔥

Here's why you should join us:

• Completely remote team

• Working at the cutting edge of technology (artificial intelligence)

• The clients we/you work with in the US will be some of the nicest people in the world

• Our company has big plans to grow over the next 5 years. Join us if you want to be part of this journey :)

We're looking for a killer Sales Account Executive. Ideally, you have sold advertising before.

You understand: CPMs, CPCs, CPLs, advertising terms, sales, how to manage clients, and how to deal with US clients (proper English is required for this role).

Job Description:

Email communication: Build rapport with our current clients and create sponsorship packages for them in our newsletter. Here’s our sponsorship page.

Prospecting New Sponsors: Identify and engage potential sponsors for our newsletter through various channels, inbound, and outbound (cold outreach, warm intros etc.)

Closing and Processing Sponsors: Take charge of the entire sales cycle - from prospecting potential sponsors to closing deals and facilitating the processing of sponsorships, ensuring a seamless collaboration with sponsors.

Content Collaboration: Collaborate with the content team to integrate sponsorships seamlessly, ensuring a win-win for both sponsors and our audience.

Sales Strategy Development: Develop and refine sales strategies based on market trends and feedback, continuously improving our sales approach.

Qualifications

Experience in Ad Sales: Preferably 2+ years of experience in ad sales, preferably in the newsletter or media industry. Bonus points if you've closed $1M+ deals before (combined) and ideally $50k+ deals (singular). Not required!

Proactive Approach: A proactive approach to identifying and pursuing potential sponsors, with a knack for opening doors and establishing relationships.

Excellent Communication Skills: Strong verbal and written communication skills, with the ability to present sponsorship packages compellingly.

Team Collaboration: Experience working in collaborative environments, partnering with cross-functional teams to achieve business goals.

Tech Stack: familiarity with CRMs, Airtable, Superhuman (for email and follow ups)

Availability: Open to working during US timezone and available to dedicate 2 to 3 hours on weekends for promptly responding to client email inquiries.

• You will be the One go-to person for - everything- Revenue & Growth. Responsible for building the team, processes & programs that enable growth.
• Owns the overall revenue of the organisation. Manage P&L, Discounts & Marketing budgets efficiently.
• Completely own User Acquisition, Conversion & Retention Drive tech enabled growth for the company.
• Drive Digital & Offline marketing strategies. Completely own the performance marketing and assist in brand building.
• Work with the agency to drive SEO (website) mandates for growing the organic traffic.
• Influence online product changes on websites that drive discovery, user engagement & revenue.
• Lead corporate partnerships and programs to build brand awareness and cost effective user acquisition.

• Design/Execute test cases (manual & automated) and analyze results, cross-browser / cross-device
• Test REST APIs using Postman, automation scripts.
• Review and analyze system specifications  
• Create logs to document testing phases and defects
• Report bugs and errors to development teams
• Manage bug and support queues for internal customers
• Help troubleshoot issues with strong analytical and problem-solving skills
• Conduct post-release/ post-implementation testing
• Work with cross-functional teams to ensure quality throughout the software development lifecycle

Requirements:

• Proven experience as an automated QA tester is a plus
• Proven work experience in software quality assurance  
• Experience in Selenium Framework Creation/Maintenance with Java or any other automation tool apart from Selenium is a plus
• QA experience in Android / iOS apps
• Experience testing API/REST services
• Experienced with test case creation and execution to cover Functional, Regression, Integration, and E2E testing.
• Familiarity with Agile frameworks and regression testing
• Knowledge of using NoSQL/SQL, JMeter, Selenium
• Experience working in an Agile/Scrum development process
• Working knowledge of test management software (e.g. Jira, qTest, QC, QA tech, Bugzilla)
• Experience with performance and/or security testing is a plus
• Analytical mind and problem-solving aptitude
• Payments, Payment Gateway, Fintech, Ecommerce domain knowledge - preferred

Job Description:

In this role, you will:

• Be responsible for building APIs, coding, documenting and maintaining scalable web/mobile applications in a fast-paced environment
• Be involved in conceptualization of IOT product features & AI Model Integrations, designing, development and debugging in the real-time environment
• Collaborate with multiple stakeholders to deliver products in an agile environment
• Continuous Integration and Continuous Deployment

Required Skills :

• Good understanding of Data Structures &Algorithms with strong analytical skills.
• Deep understanding of javascript and web fundamentals like HTML, CSS3, Boostrap 3, SDKs, cookies, Sockets,
• Experience in programming languages: nodejs, python, java, Angular/React JS,
• Knowledge of Relational and Non-relational Databases and Cache like MySQL, Mongo, Elasticsearch, Redis etc
• Knowledge of RESTful paradigms and to experience building/consuming APIs, microservices & system design architecture
• Experience in client side technologies like JavaScript, jQuery, Typescript and React JS.
• Good in Building UI/UX of web application and integration of backend and frontend
• Capable of hosting AI model on AWS cloud by developing APIs

Desired Skills:

• Ability to break complex projects into modules and propose effective solutions in view of capabilities of existing platforms and infrastructure.
• Experience in managing build/deployment pipelines for continuous integration and continuous delivery to improve the quality and availability of products & services.
• Understanding of cloud architecture and cloud deployments - AWS SQS, Lambda, EC2, S 3, Azure, other cloud technologies

• Express their operations strategies and objectives to make sure that the company reaches its target and operates effectively.
• Assisting higher executives.
• Working directly with customers handling the documentations.