Google AnalyticsJob Title: SEO Specialist.
Experience: 3–4 Years.
Location: Dehradun,Work from Home.
Employment Type: Full-Time.
About the Role:
We are looking for a results-driven Digital Marketing Expert (SEO-focused) with 3–4 years of experience to drive organic growth and improve online visibility. The ideal candidate should have strong expertise in SEO, along with working knowledge of AIO (AI Optimisation), AEO (Answer Engine Optimisation), and GEO (Generative Engine Optimisation) and Local SEO. Experience in paid marketing (Google Ads, Meta Ads) will be a strong advantage.
Key Responsibilities:
SEO (Search Engine Optimisation) Perform keyword research, competitor analysis, and search intent mapping.
Execute on-page, off-page, and technical SEO strategies.
Optimise website structure, internal linking, and content for rankings.
Monitor performance using tools like Google Analytics, Search Console, Ahrefs, SEMrush, etc.
Conduct regular SEO audits and implement recommendations.
Manage link-building and outreach campaigns AEO (Answer Engine Optimisation).
Optimise content for featured snippets, voice search, and zero-click searches.
Structure content using FAQs, schema markup, and conversational formats.
Improve visibility on platforms like Google SGE, voice assistants, and AI-driven search AIO (AI Optimisation).
Leverage AI tools (e.g., ChatGPT, Jasper, Surfer SEO) for content and strategy.
Optimise content for AI-driven search experiences Use AI insights to enhance keyword clustering, content gaps, and automation GEO (Generative Engine Optimisation).
Optimise content to appear in AI-generated search results (SGE, Bing Copilot, etc.)
Structure content for semantic relevance and entity-based optimisation.
Ensure brand visibility across generative AI platforms (Bonus) Paid Marketing.
Plan and manage Google Ads / Meta Ads campaigns Optimise campaigns for conversions and ROI Align paid strategies with organic growth efforts.
Requirements:
3–4 years of hands-on experience in SEO and digital marketing.
Strong understanding of on-page, off-page, and technical SEO.
Familiarity with AIO, AEO, and GEO concepts and implementation.
Experience with SEO tools (Ahrefs, SEMrush, Screaming Frog, etc.)
Basic understanding of HTML, CSS, and website CMS (WordPress, Shopify, etc.)
Analytical mindset with experience in data-driven decision-making. Excellent communication and content optimisation skills.
Preferred Qualifications:
(Good to Have) Experience in Google Ads / Paid Media campaigns. Knowledge of conversion rate optimisation (CRO).
Experience working with international clients (AU, US, UK markets). Understanding of content marketing and blogging strategies.
Key Skills:
SEO Strategy & Execution.
Technical SEO.
AI-driven Marketing (AIO).
Answer Engine Optimisation (AEO).
Generative Engine Optimisation (GEO).
Data Analysis & Reporting.
Content Optimisation.
Why Join Us:
Opportunity to work on global projects (AU/US/UK markets).
Exposure to cutting-edge AI-driven SEO strategies.
Collaborative and growth-focused environment.
Career advancement opportunities.
Shubham Vishwakarma
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About Zentrix Technologies
About
Zentrix Technologies is a leading provider of innovative IT solutions dedicated to empowering businesses across industries with cutting-edge technology and unmatched expertise.
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