Marketing Head/ Full Stack Marketing Manager
*Develop a digital marketing plan suitable for your organization, and then implement said plan.
* Experienced in team handling is a must.
* Managing team of SEO, Content Writer, Graphics Designer, WordPress Developer, Lead/Demand Generation, BDE.
About Whitesnow Software Consultancy Pune
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Role: Chief of Staff
Location: Delhi/Gurgaon
ABOUT QRATA
Qrata matches top talent with global career opportunities from the world’s leading digital companies including some of the world’s fastest growing startups using Qrata’s talent marketplaces.
ABOUT OUR CLIENT
Established in 2006, our client is the leading manufacturer of components and system solutions provider for Alternative Gas Fuel Systems to the automotive industry in India.
Leading OEMs nationwide use our client's high-pressure components and fuel systems on their CNG Vehicles, with 6 out of 10 CNG passenger cars and 8 out of 10 CNG buses in India equipped with products supplied by Greenfuel. Our components and systems are validated through on-field usage, and are the only ones in the country to have satisfactorily proven themselves on more than 600,000 CNG vehicles which have cumulatively run more than 25 billion kms, thus establishing our leadership in the industry.
JOB RESPONSIBILITIES :
Acts as a strategic advisor to the Founder and senior management team, helping them identify priorities, strategically align their time with these priorities, and revisit these regularly to assess progress.
Ensure focus on strategic initiatives of the organization so that they are not lost on urgent and daily transactions. Drive time management for the Founder around these areas of focus
Manage presentation of MIS data, creation of formats and preparing anomaly reports for Founder.
Do End to End program management for strategic projects.
Create GTM strategies for global and Indian markets.
Prepare PPT’s for Founder.
Create strategy roadmap with founder and work on presenting and understanding future market direction.
Key Result Areas are used to drive alignment, focus, agility, and business rhythm to achieve our strategic and business goals
Identify risks associated with goals for the Founder and bring them front and center to find mitigation plans and support the Founder in implementing them.
Act as an Accountability partner to the Founder to ensure all commitments are
met in time.
Act as a key thought partner, brainstorming & identifying solutions to challenges.
Manage a variety of long-term, cross-organizational projects
Represents Founder in meetings through various communication channels with internal and external stakeholders.
Acts as the liaison between Founder and other executives, clients, and stakeholders to ensure consistent communication and ensuring involvement or decision-making at the proper time.
Participates with the Founder and senior management team in strategic planning, policy development, and decision-making.
Ensures timely and effective completion of projects and initiatives of the Founder.
Determines & drives key performance indicators and how to measure team performance.
MUST HAVES:
Your attention to detail and ability to stay on top of multiple things must be exceptional
You must be able to multitask and drive programs or projects from ideation to execution
You must have great people skills, and be a highly collaborative team player
Be extremely sharp and logical, with a strong sense of curiosity to always learn more
High energy, strategic thinker with a data-driven, and analytical approach to solving problems
Excels at building relationships and networks; influences others to achieve outcomes.
Systems and process-thinker; loves creating order out of chaos.
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Build & strengthen the social media platforms for the Pre-K vertical brands and leverage Social Media Marketing engines to create engagement and increase the brand share of voice.
Responsibilities
1. Monitor & Manage the company’s social media accounts and offer constructive interaction with users.
2. Possess good knowledge of social channel best practices, social publishing tools, and social listening platforms. Expert in reporting and key social media metrics for data-backed strategy across Instagram, YouTube, Facebook, Twitter, and LinkedIn.
3. Contributes to Annual marketing strategy by leveraging social media. Obtains market share by developing social media marketing plans and programs for our brands – EK | KK
4. Proven record of developing best-in-class and innovative social content and campaigns. Formulates high-quality novel written and visual content for the social platforms/ campaigns
5. Experience in working with influencers and understanding of how they can help reach our marketing goals 6. Develop and accomplish content strategy leading to achieving the business objective of onboarding new parents seeking admissions for their children
7. Experience in community management on digital formats
8. Experience working in coordination with other departments like sales, creative & IT
9. Agency Management & strength in working with in-house creative ops/agencies/ internal stakeholders to generate content and creatives across channels
10. Insight Development and Reporting
Candidate Profile
- MBA | PGDBM in Performance / Digital Marketing
- Experience in copy writing
- 5-8 years’ experience with a reputed brand
- Design skills and basic video edits
- Insight Mapping
- Worked on Social Media Management Tools – Hubspot/ Hootsuite or equivalent
A campus ambassador is our brand ambassador in their college, and they will be responsible for
- Increasing brand awareness in their campus by increasing users on our platform
- Increase social media presence of our company in their college campus by helping us find new subscribers and followers as well as events on our posts
- Organizing seminars and webinars on their college campus
- Indulge in active sales
Post: E-Commerce Executive – Amazon & Ebay
Location: GIDC Gate No.4, Naroda-Ahmedabad
Job Overview:
We are looking for a Specialist who can post advertisements, run campaigns, and can held our seller accounts.
Our company is looking for an E-Commerce Executive to join our online marketing and sales team. Our ideal applicant is organised enough to manage our online inventory and creative enough to help design social media campaigns to increase our digital sales. You will optimise our campaigns using marketing and SEO strategies and measure how much they increase web traffic by using analytics tools. While we prefer applicants who have a bachelor’s degree, it is more important that you have some experience managing a digital store or inventory of products.
E-CommerceExecutive Duties and Responsibilities
Manage our online inventory
Develop campaigns to increase digital sales
Optimise paid advertising campaigns using SEO and other tools
Help manage our online marketing presence, including on social media platforms
Monitor changes in website traffic or increases in sales
Assist with forming our company’s overall digital marketing strategy
E-Commerce Executive Requirements and Qualifications
Bachelor’s degree in marketing (preferred)
Experience managing digital product inventory
● Managing paid ad campaigns across search, display, social and retargeting networks by
conducting extensive keyword research, analysis and testing of keyword performance
● Ensuring successful campaigns managing bids and budgets to be able to meet the predefined
KPI’s.
● Developing and executing Riskcovry’s multi-channel performance marketing strategy.
● Optimising campaigns across multiple channels to deliver the best return on investment
● You identify replicable marketing strategies, tactics and channels that address business pain
points and convey product benefits to drive new customer acquisition – with an implement, test,
and measure mindset
● You write engaging content for marketing ads, campaigns and landing pages
● You test different value propositions and messages across different channels to find the best angle
to introduce our product for each target group
● You build and run A/B tests across landing pages and the homepage
Qualifications
● Bachelor Degree in marketing, business or equivalent
● At least 4+ years of professional experience either in an marketing agency or in-house enterprise
start-up
● Business fluency in English
Responsibilities
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
Responsibilities
- Need to gain good understanding of the product, business and brand to marry them together
- Devise marketing strategies on social media, digital platforms, business partners and on the product to drive company goals
- Conduct user research to understand the gaps in the product, business and brand
- Devise brand communications strategy with the product and business aspect into it
- Translate technical information and product features to potential users
- Follow and analyze market trends to position our products
- Develop end to end product marketing strategies
- Run marketing campaigns across channels including and not limited to all forms of digital marketing
- Test and evaluate features using relevant KPIS from users
- Collaborate with Product Manager to continue improving the products
- Collaborate effectively and remotely with team to implement strategies
Requirements
- Atleast 2 years experience where you have actively used digital channels for marketing
- Experience in market analysis and working knowledge of web analytics tools
- Excellent communication skills
- Sharp analytical & strong quantitative skills
- Attention to detail
- Prior experience in a B2C startup company
- Bonus if you have experience in fintech or teenager focussed startup
Team Lead – Operations
· Must have work experience in a BPO of 1 year as a Team Lead
· Should be fluent in English and Hindi (able to clear Versant 4)
· Open to rotational shifts and week off (24/7 process)
· 6 day working
· Experience in Inbound calling
· Managing a team of at least 15 callers
· Must have qualities of a good leader
- Proven SEO experience
- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing
- In-depth experience with website analytics tools
- Responsible for analysing, reviewing and implementing websites that are optimized to be picked up by search engines
- Research and analyse competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords