SEO Specialist

Role: Principal Backend Engineer

Primary Tech: Golang, Microservices, Distributed Systems

Work Mode: Hybrid (flexibility + collaboration)

We’re looking for someone who:

• Has deep experience in Golang and backend architecture
• Understands system design, scalability, and distributed systems
• Enjoys solving complex technical challenges in a high-impact environment

pay: ₹700,000.00 - ₹1,200,000.00 per year

Job description:

Company Description: KGiSL Institute of Technology is a higher education institution located in Coimbatore, Tamil Nadu, India. As part of the KGISL Campus, the institute is committed to delivering quality education in the field of technology. With a focus on both theoretical and practical learning, KGiSL Institute of Technology aims to produce skilled professionals who can meet the demands of the industry.

Job Title: SEO Team Lead

Location: Coimbatore

Department: Digital Marketing

Job Summary:

We are looking for a highly experienced Head of SEO to drive our digital growth strategy. The ideal candidate will be a data-driven leader with expertise in SEO, SEM, PPC, Paid Campaigns, and Social Media Marketing, with a proven record of generating high-quality leads that convert into business revenue. This role requires strategic vision, team leadership, and hands-on execution to maximize ROI across organic and paid channels.

Key Responsibilities

Strategy & Leadership

Experience: EDUTECH is mandatory 

Develop and lead the overall digital marketing strategy with a strong focus on Manage and mentor a team of SEO, PPC, SEM, and SMM specialists.

Align SEO, SEM, and paid campaigns with overall business goals and sales targets.

SEO & SEM:

Oversee on-page, off-page, and technical SEO to boost organic visibility and lead conversions.

Drive SEM initiatives (Google Ads, Bing Ads, etc.) to generate qualified leads.

Conduct competitor and keyword analysis to capture high-intent traffic.

PPC & Paid Campaigns

Plan, execute, and optimize PPC campaigns across Google Ads, LinkedIn, Meta, and other ad platforms.

Manage budgets efficiently to maximize ROI and minimize CPL (Cost per Lead).

Implement A/B testing for ad creatives, landing pages, and CTAs.

Social Media Marketing (SMM);

Oversee paid and organic social campaigns across platforms (LinkedIn, Instagram, Facebook, Twitter, YouTube).

Use social media ads strategically for B2B/B2C lead generation.

Monitor engagement, conversion, and ROI from social campaigns.

Analytics & Reporting:

Leverage tools like Google Analytics, Search Console, Ahrefs, SEMrush, HubSpot, Salesforce, etc.

Track KPIs: organic traffic, CTR, CPC, CPL, CAC, ROI, and overall funnel performance.

Present monthly performance dashboards with actionable insights.

Key Skills & Competencies:

7–12 years of experience in SEO, SEM, PPC, Paid Campaigns, and SMM and 2-3 years of experience in EDUTECH 

Deep knowledge of search engine algorithms, paid media platforms, and lead funnels.

Strong understanding of CRO (Conversion Rate Optimization), retargeting, and remarketing strategies.

Hands-on expertise with ad platforms (Google Ads, Meta Ads, LinkedIn Ads, Display, YouTube).

Proficiency in SEO/SEM tools (Ahrefs, SEMrush, Moz, Screaming Frog).

Excellent leadership, analytical, and communication skills.

Qualifications:

Bachelor’s/Master’s degree in Marketing, Business, IT, or related field.

Certifications in Google Ads, HubSpot, Meta Blueprint, SEO/SEM (preferred).

Job Type: Full-time

Benefits:

Health insurance

Life insurance

Provident Fund

Work Location: In person

Overview:

We are currently seeking an energetic Sales Development Representatives. This position is an integral part of our sales engine. SDRs are a specialised group of individuals always “hunting” for high-value opportunities.

SDRs are focussed on the front end of the sales cycle and be the face of KEKA. This individual must be highly motivated, self-starter who is able to identify and develop opportunities from multiple sources including prospect lists, discovery and individual research.

A typical day at KEKA being an SDR would involve:

1. Generating qualified opportunities for the company by rigorously prospecting and researching In the given region/market
2. Striking and initiating conversations with high-profile personas of companies you are prospecting into
3. Be the face of KEKA and introduce the company and the products to the prospects
4. Getting creative with writing emails/ Inmails and grabbing the attention of prospects
5. Being adaptable to change and have the thirst to learn new things/ways to reach the prospects and have them on board for a meeting

Requirements:

• 1-4 years of work experience in any customer-facing sales like Sales/inside sales/cold calling/business development
• Clear, concise, and effective written and oral communication skills.
• Empathy towards customers and understanding their needs.
• Interest, curiosity, and openness to learning new technologies.
• Prior exposure to tools like LinkedIn Sales Navigator, DiscoverOrg, ZoomInfo, etc.
• Good interpersonal skills and ability to collaborate with internal stakeholders as well as end customers.
• Learning mindset and the right attitude that will help you thrive and adapt in a fast-paced, performance-driven environment.
• Ability to handle rejections and stay focused and driven.
• Ability to multi-task and manage your tasks effectively.
• Flexibility working in different shifts/regions. This is absolutely mandatory 

Good To Have:

• Prior work experience in SaaS product companies in domains relevant to Keka products.
• A proven track record of consistency in overachieving targets.

• Power BI Report and Dashboard development.
• Building Analysis Services reporting models.
• Developing visual reports, KPI scorecards, and dashboards using Power BI desktop.
• Connecting data sources, importing data, and transforming data for Business intelligence.
• Analytical thinking for translating data into informative reports and visuals.
• Should have an edge over making DAX queries in Power BI desktop.
• Expert in using advanced-level calculations on the data set.
• SQL Server with SSAS is must.
• Very good communication skills must be able to discuss the requirements effectively with the client teams, and with internal teams.

What will you do?

• Website development using LAMP technologies.
• Responsible for the development of new applications and enhancements in an existing application.
• Responsible for testing of the application, performance analysis, etc.
• Good communication skills.
• Strong Analytical and troubleshooting skills.
• Ability to meet deadlines while staying focused.
• Attention to detail and ability to work with 100% efficiency.

What does it need?

• This is a role for a talented and ambitious PHP Developer. Experience in web development preferred with graduation in a similar field.
• Minimum 2 years of experience.
• Knowledge of PHP & MySQL is a must.
• Should be capable of deploying application on Apache Web Server.
• Knowledge of HTML, CSS & JavaScript.
• Knowledge of Linux/Ubuntu etc will be an added advantage.
• Knowledge of jQuery and Ajax will be an added advantage.

Roles and responsibilities:-

Risurge is looking for an experienced and motivated Senior Full Stack professional to be an integral part of its Apps team. The Apps team is an essential part of the Technology team at Risurge and works on solving technical challenges related to processing, visualization and presentation of continually scaling data in an easily accessible manner on the Risurge platform. 

You will need to have hands-on experience in the latest technologies and skills like ReactJS, NodeJS, ExpressJS, PostgreSQL, Webpack, REST API etc. This role is ideal for you if you have a background in Full Stack development and are looking for the next level of career growth in a fast paced, learning based and merit driven work environment.

What we are looking for:

-Strong coding and design skills

• Good command over Data Structures & Algorithms
• The ability to produce bug-free and production grade code
• Skills we consider: React.JS, D3.Js, Node.js, Express.JS, webpack. Bootstrap, Material UI, PostgreSQL, Redis, ELK, Ansible, AWS, Docker

Key Deliverables:-

• Develop very high sense of ownership, the zeal to build scalable applications
• Develop a deep understanding of the start-up ecosystem
• Work with a performance oriented team driven by ownership and open to experiments
• Build customer facing technology product for global customers
• Design and develop end to end applications with very high quality

What we have to offer:-

• Work with a performance oriented team driven by ownership and open to experiments.
• Learn to design systems for high accuracy, efficiency and scalability.
• No strict deadlines, focus on delivering quality work.
• Meritocracy driven, candid culture. No politics.
• Very high visibility regarding which startups and markets are exciting globally.

• Enhance Customer satisfaction
• Drive Product engagement and help the customers succeed
• Liasoning with Veris clients on daily operations 
• Onboard new customers/clients.
• Building and maintaining relationships with Veris customers across the globe. 
• Working with management on operations strategy and streamlining 
• Schedule and complete quarterly/annual business reviews.
• Client MIS reporting and analytics 
• Working closely with the operations team to ensure strict adherence of service deliverables. 
• Client problem troubleshooting 
• Internal management reporting 

We are looking for: 

• Energetic, motivated, and driven 
• “Get it done” attitude `
• Ability to lead and manage teams
• Clarity of thought & good problem-solving capabilities
• Education is no bar, but a good one always helps 
• Good with computers and technology
• Excellent verbal & written communication skills 

Industry: Recruitment & Staffing (must have)

Required Experience and Qualifications:
- 2 years of experience
- Should have sold/is selling recruitment/talent/staffing/workforce solutions
- Hands-on experience in sales, business development, B2B, lead generation, telephone & email prospecting, corporate sales, market mapping & research, cold calling, appointment generation, etc
- Passionate about making talent acquisition cognitive
- New customer acquisition
- Ready to learn and unlearn

Benefits: Paid holidays, work detox leaves, menstruation leaves for women, robust incentive plans, education allowance, mobile reimbursement, etc.

Key Tasks and Duties:
- Prospecting for new clients/lead generation
- End-to-end B2B selling
- Monthly and annually new client acquisitions
- Direct communication with customers via e- mail and telephone to promote Reed & Willow & its Service Range
- Execute marketing plan/marketing campaigns (e.g. targeted e- shot, mail shot)
- Follow up and qualify contacts from web registrations, promotions, events, and other marketing and sales activities
- Preparation and presentation of results from campaigns
- Setting up Sales Meetings with qualified prospects
- Recording of all sales activities in the CRM- Market research feedback

Traits of our Team:
Motivation and drive: 
- Is driven and enthusiastic, which encourages commitment from others
- Responds positively to problems and uses them as an opportunity to do things differently or better

Planning and organizing: 
- Structures work to achieve the best outputs
- Anticipates and adjusts for problems and roadblocks, taking responsibility for prior commitments

Delivering results and continuous improvement:
- Is flexible and able to revise the plan when needed
- Analyses issues or set- backs without bias, and is open about mistakes to encourage learning
- Meets targets and deadlines