Analytics, Data Analytics

We are looking for a Performance Marketing Manager for one of the fastest growing SaaS companies in India.

Role - Performance Marketing Manager

Experience - 5+ years

Location - Remote

About Company -

They are a SaaS product, is an easy-to-use social media marketing tool that helps professionals, teams, and businesses automate their social media management. It helps customers at every step right from publishing posts on their profiles to analyzing their posts performance.

You will be:

- Managing paid ad campaigns across search, display, and retargeting networks by conducting extensive keyword research, analysis, and testing of keyword performance

- Ensuring successful campaigns, managing bids and budgets to be able to meet the predefined KPIs

- Optimizing campaigns, monitoring performance of all the key growth metrics on a daily/weekly basis and presenting it to the leadership periodically to deliver the best return on investment.

- Working with the content team and designing team to frame the most effective content & design for the campaigns

- Building and running A/B tests across landing pages and the homepage

- Taking complete ownership of the ads, budgets, implementation and their effectiveness, including managing the quality of listings and more to improve the ad efficiencies

- Using analytical tools to monitor key performance metrics like CPC, CPI, conversion rates daily and optimizing accordingly

- Accountable for all the paid marketing which includes - PPC ad platforms like Bing, Google, etc.,

- Accountable for Social Media Ads- LinkedIn, Facebook, Twitter, YouTube, Instagram, Bing, and Quora. PPC for directories like G2Crowd, Capterra, etc., Banner Ads, etc.

What are we looking for?

- 5+ years of experience in paid advertising campaigns, majorly in the Google, LinkedIn, Facebook, Instagram, Twitter Ads

- Prior experience in Performance marketing in the B2B/ SaaS setup in the US markets 

- Experience in identifying target audiences and devising effective campaigns

- Should be able to manage budgets (50-100k USD per month or higher), optimize cost per lead, recommend paid platforms and channels, and should be able to work with the team on landing page and conversions

- Ability to brainstorm new and creative growth strategies

- Strong analytical skills with proficiency in Google Analytics and Excel

- Hands-on experience in Google Editor, Google Analytics, Google Merchant Center Impeccable communication skills.

• Proficiency in shell scripting
• Proficiency in automation of tasks
• Proficiency in Pyspark/Python
• Proficiency in writing and understanding of sqoop
• Understanding of CloudEra manager
• Good understanding of RDBMS
• Good understanding of Excel

We're looking for a Data Entry Executive who is down to earth and is willing to learn. In this role, most of your time is likely to be spent on data entry related tasks.

Responsibilities

->Collecting and managing data.

-> Maintaining documents and sheets, updating changes.

->Maintaining bills and expense invoices

->Data entry tasks

Qualifications

-> Candidates must have good computer knowledge and typing skills.

-> Web browsing and data collection from the internet

We are looking for a dynamic and experienced professional to join our team as a Digital Marketing Specialist. This role will primarily focus on collecting, analysing, and interpreting digital marketing data from around the world, with additional responsibility for managing our social media platforms. The ideal candidate will have a strong background in digital marketing analytics, along with proven expertise in social media management across diverse regions and cultures.

Responsibilities:

• Develop and implement data collection strategies to gather digital marketing performance data from diverse geographic regions.
• Utilize web analytics tools (e.g., Google Analytics, Adobe Analytics) to track and analyze website traffic, user behavior, and conversion metrics across different countries and regions.
• Monitor and analyze digital advertising campaigns across multiple platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to assess performance and ROI on a global scale.
• Manage social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram) across multiple countries and regions, including content creation, scheduling, posting, and community engagement.
• Develop and implement social media strategies to increase brand awareness, engagement, and follower growth in target markets.
• Create dashboards and reports to visualize key digital marketing metrics and insights for stakeholders at all levels of the organization.
• Perform in-depth data analysis to uncover actionable insights and optimization opportunities for improving digital marketing performance.
• Identify and implement data quality improvements and best practices to ensure accuracy and reliability of marketing data across global channels.
• Stay abreast of emerging technologies and industry trends in digital marketing analytics, and recommend innovative approaches to data collection and analysis.

Job Type: Full-time

Salary: ₹10,000.00 - ₹25,000.00 per month

Benefits:

• Flexible schedule
• Internet reimbursement
• Leave encashment
• Paid sick time
• Work from home

Schedule:

• Day shift

Supplemental pay types:

• Commission pay
• Yearly bonus

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 1 year (Preferred)
• total work: 1 year (Preferred)

● Generate loan leads from the partnered institutions, open market and through different channels on the field.
● Develop and maintain relationships with partnered institutions and repeat business
and referral/s.
● Arrange and plan events to generate leads, and handle product queries and
service issues in the partnered institutions.
● Meet clients, verify documents, process files, coordinate for sanction /
disbursement of loans, personalized service to clients.
● Ensure the achievement of a given business target in your territory.

Experience: 1year+ in Banking sales such as personal loans, and home loans.

At Nextyn, we're seeking talented individuals to join our Market Research department. As a vital bridge between researchers, clients, and industry experts, you'll play a crucial role in delivering comprehensive research solutions that drive informed decision-making.

Join our innovative and collaborative team, where your contributions will be recognized, and professional growth is encouraged. If you're passionate about connecting people, driving insightful research, and facilitating informed decision-making, apply today to be part of Nextyn's Market Research department!

The ideal candidate will conduct quantitative and qualitative analysis across various projects to optimize company growth and business. You will summarize findings in a succinct manner for the client's usage.

Candidates from Mumbai who can join immediately are preferred.

Responsibilities

• Performing quantitative and qualitative research based on the project requirements (Use/Implement other market research databases, tools, and methodologies for executing the project as per the contract)
• Compiling data and preparing reports related to the current market and sharing a depth understanding of market trends, customer demographics, market sizing, and other factors influencing the product and service
• Analyzing and interpreting project data to identify patterns and offer solutions/consultation to the clients
• Supporting other consultants/analysts in the organization to deliver optimum results for a project
• Liaising with the client to keep them updated regarding project status, deliverables, and other related information
• Market research for competitors, customers, suppliers, industries, market trends, and technologies
• Prepare competitor and customer profiles and reports including operational, financial, and corporate data
• Prepare Competitive Benchmarking reports (technical and financial)
• Prepare analysis of targeted industries

Qualifications

• Master's/Bachelor's degree in Business or Economics or a related discipline
• 2 - 3 years of experience working with data in a related field
• Excellent communication skills
• Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)

• Knowledge of Handling goods documentation as per GST law
• Invoice, GST, Ewaybill, HSN code
• Have Average communication skills - English (Vocal and Written)
• Basic computer skills in windows office especially word and excel
• Responsible attitude towards work ethics
• A quick learner, flexible and adaptable
• Able to work in rotational shifts, i.eespecially night shifts,