Senior Executive - Analytics (Marketing Mix Model)

About VerbaFlo.ai:

VerbaFlo.ai is a fast-growing AI SaaS startup revolutionizing how businesses leverage AI-powered solutions. As a part of our dynamic team, you’ll work alongside industry leaders and visionaries to drive innovation and execution across multiple functions.

Role Overview:

We are seeking a Senior Business Data Analyst with strong experience in analytics, SQL, and dashboarding (preferably Metabase) who can independently lead complex analytical initiatives, translate business problems into scalable data solutions, and mentor junior analysts. This role demands someone who can think strategically, operate with high ownership, and ensure the company runs on accurate, timely, and actionable insights.

Responsibilities:

Strategic & Cross-Functional Ownership

• Partner with leadership (Product, Ops, Growth, Finance) to translate business goals into analytical frameworks, KPIs, and measurable outcomes.
• Influence strategic decisions by providing data-driven recommendations, forecasting, and scenario modeling.
• Drive adoption of data-first practices across teams and proactively identify high-impact opportunity areas.

Analytics & Dashboarding

• Own end-to-end development of dashboards and analytics systems in Metabase (or similar BI tools).
• Build scalable KPI frameworks, business reports, and automated insights to support day-to-day and long-term decision-making.
• Ensure data availability, accuracy, and reliability across reporting layers.

Advanced Data Analysis

• Write, optimize, and review complex SQL queries for deep-dives, cohort analysis, funnel performance, and product/operations diagnostics.
• Conduct root-cause analysis, hypothesis testing, and generate actionable insights with clear recommendations.

Data Infrastructure Collaboration

• Work closely with engineering/data teams to define data requirements, improve data models, and support robust pipelines.
• Identify data quality issues, define fixes, and ensure consistency across systems and sources.

Leadership & Process Excellence

• Mentor junior analysts, review their work, and establish best practices across analytics.
• Standardize reporting processes, create documentation, and improve analytical efficiency.

Core Requirements:

• 5–8 years of experience as a Business Analyst, Data Analyst, Product Analyst, or similar role in a fast-paced environment.
• Strong proficiency in SQL, relational databases, and building scalable dashboards (Metabase preferred)
• Demonstrated experience in converting raw data into structured analysis, insights, and business recommendations.
• Strong understanding of product funnels, operational metrics, and business workflows.
• Ability to communicate complex analytical findings to both technical and non-technical stakeholders.
• Proven track record of independently driving cross-functional initiatives from problem definition to execution.
• Experience with Python, Git, or BI tools like Looker/Power BI/Tableau.
• Hands-on with data warehouses (BigQuery, Redshift, Snowflake).
• Familiarity with product analytics tools (Mixpanel, GA4, Amplitude).
• Exposure to forecasting, financial modeling, or experimentation (A/B testing).

Why Join Us?

• Work directly with top leadership in a high-impact role.
• Be part of an innovative and fast-growing AI startup.
• Opportunity to take ownership of key projects and drive efficiency.
• A collaborative, ambitious, and fast-paced work environment.
• Perks & Benefits: gym membership benefit, workation policy, and company-sponsored lunch.

If you’re looking for an exciting role that combines strategy, execution, and leadership exposure, we’d love to hear from you!

Apply now to join VerbaFlo.AI on this journey.

We are looking for a detail-oriented and analytical Data Analyst to join our team. The ideal candidate will be responsible for collecting, analyzing, and interpreting data to identify trends, generate insights, and support business decision-making.

The candidate should be comfortable working with large datasets, creating reports and dashboards, and communicating findings clearly to business stakeholders.

Key Responsibilities

• Collect, clean, organize, and analyze data from multiple sources.
• Identify trends, patterns, anomalies, and business opportunities from data.
• Create dashboards, reports, and visualizations for business teams.
• Track and report key performance indicators (KPIs).
• Perform ad-hoc analysis to support business and management decisions.
• Develop and maintain automated reports where possible.
• Work with stakeholders to understand reporting and analytical requirements.
• Ensure data accuracy, consistency, and quality.
• Present analytical findings in a clear and actionable manner.
• Maintain documentation for reports, dashboards, and data processes.