2+ Product launch Jobs in Delhi, NCR and Gurgaon | Product launch Job openings in Delhi, NCR and Gurgaon
Apply to 2+ Product launch Jobs in Delhi, NCR and Gurgaon on CutShort.io. Explore the latest Product launch Job opportunities across top companies like Google, Amazon & Adobe.
Noida
8 - 12 yrs
₹20L - ₹50L / yr
Brand Management
Branding
Strategic planning
Marketing Strategy
Social media strategy
+4 more
JOB DETAILS:
- Job Title: Director – Brand Marketing
- Industry: Media and entertainment Industry
- Experience: 8-12 years
- Working Days: 5
- Job Location: Noida
- CTC Range: Best in Industry
Required Skills: Brand Strategy & Positioning Ownership, Cultural & Creative Judgment, Earned Media, PR & Social Brand Voice, Integrated Brand Campaign Leadership, Cross-Functional Brand Governance
Criteria:
- 8+ years of experience in Brand Marketing, Brand Strategy, Creative Strategy, or Brand Leadership is Must.
- Experience working on or scaling meaningful consumer brands (media/entertainment preferred)
- Must have owned brand meaning, not just executed campaigns
- Must have launched or scaled a brand platform, not only shows or campaigns
- Prior ownership of earned media, social brand voice, and PR
- Fluent Hindi is mandatory
- Exposure to regional cultural contexts is a strong advantage
- OTT experience is a plus
Description
Role Overview (Non-Negotiable)
This role is the custodian of company’s brand meaning, voice, and long-term equity. The Director – Brand Marketing owns the master brand and its child brands, ensuring company scales nationally while preserving cultural depth, authenticity, and emotional consistency.
You own brand meaning, not just marketing output.
What You Own
- Brand positioning, narrative, and long-term brand truth
- Brand tone, voice, and cultural posture
- Earned media, social brand voice, and PR narratives
- Final authority on how company shows up across all channels
- What the brand amplifies—and what it consciously avoids
Key Responsibilities
Brand Strategy & Positioning
- Define and evolve company’s core positioning as the platform for India’s regional cultures
- Own master brand architecture across regions, IPs, and markets
- Protect the “red thread” connecting cultures without dilution or tokenism
- Act as final brand gatekeeper across product, content, marketing, partnerships, and PR
Earned Media & Brand Voice
- Own brand social handles, PR, and cultural conversations
- Act as Editor-in-Chief of company’s public voice
- Ensure social presence feels cultural, not promotional
- Exercise judgment on public engagement vs. silence
Integrated Brand Campaigns
- Lead brand strategy for flagship launches, regional expansion, and national moments
- Ensure every campaign has a strong idea, emotional depth, and scalability
- Align brand equity with performance marketing without short-term erosion
Creative Direction & Governance
- Set creative standards for visual identity, copy, and storytelling
- Ensure respectful, non-stereotypical representation of regional cultures
- Build brand guardrails that protect meaning without limiting creativity
Cross-Functional Leadership
- Work closely with Content, Performance, Product, and CRM teams
- Act as the brand conscience—calling out dilution or short-termism when needed
This Role Is NOT For
- Social media managers or execution-only marketers
- Brand marketers without commercial accountability
- Candidates who see brand and performance as opposing forces
- Candidates dependent on large teams or budgets to create impact
Read more
NCR (Delhi | Gurgaon | Noida)
3 - 6 yrs
₹6L - ₹8L / yr
Account Management
account manager
Key account management
Sales
Product launch
+6 more
Here is a chance to work for a Consumer Electronics Brand, where you get to deal with some of the best channels and work with some excellent experienced minds. Read on.
Started in 2015, this lifestyle and accessories startup has taken over the consumer electronics sector in India. Our client has a product range that includes an extensive catalog of headphones, speakers, travel accessories, and modern earphones. It believes in providing cutting edge electronic products stamped with durability and affordability.
The brand is associated with some of the major icons across categories and tie-ups with industries covering fashion, sports, and music, of course. The founders are Marketing grads, with vast experience in the consumer lifestyle products and other major brands. With their vigorous efforts toward quality and marketing, they have been able to strike a chord with major E-commerce brands and even consumers.
The brand is associated with some of the major icons across categories and tie-ups with industries covering fashion, sports, and music, of course. The founders are Marketing grads, with vast experience in the consumer lifestyle products and other major brands. With their vigorous efforts toward quality and marketing, they have been able to strike a chord with major E-commerce brands and even consumers.
As a Key Account Manager, you will grow and develop customer base to increase business opportunity.
What you will do:
- Developing and managing key customer accounts, understand customer needs through regular customer visits to ensure customer value is achieved
- Putting together a plan to leverage existing and future business opportunities
- Establishing and overseeing internal budgets with the company and external budgets with the client
- Negotiating contracts with key clients and meeting established deadlines for the fulfillment of each client's long-term goals.
- Periodically resolving key client issues and complaints
- Collaborating with relevant internal cross functional teams to ensure key clients needs are met.
- Ensuring accuracy of forecast by using key account metrics.
- Monitoring and reporting market information to present to key stakeholders
- Being responsible for order planning and inventory management
- Generating regular MIS on Sales Performance of each product and recommending upgradation in SKUs, introduction of new SKUs, analysis of price points and competition product tracking
- Regularly visiting market to understand geographical needs and gap in portfolio
What you need to have:
- Degree/ Diploma preferably in Business or equivalent with at least 3 years of B2C experience
- Understanding of B2C and B2B business environment
- Strong product knowledge and networking skills
- Prior experience in key account management and end customer engagement
- Business acumen with strong influencing and negotiation skills
- Independent, self-motivated with excellent interpersonal and communication skills
Read more
Follow CutshortWhy apply via Cutshort?
Connect with actual hiring teams and get their fast response. No spam.
Find more jobs