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Required Skills: Proficiency in CRM tools, Excellent Communication & Stakeholder Management, Cross functional collaboration, Amplitude, Mixpanel, GA4, Retention Strategy
Criteria:
- Candidate should have Experience: 6–8 years in Product Marketing, Lifecycle Marketing for digital-first or app-based businesses.
- Preferred industry exposure: Gaming, OTT, consumer tech, or subscription-led platforms or E-commerce environments.
- Understanding of lifecycle communication, retention strategies, and user segmentation.
- Strong understanding of user behavior, adoption funnels, and product-led growth.
- Hands-on experience in CRM and in-app communication campaigns.
- Proficient in analyzing funnel metrics, adoption KPIs, and deriving actionable insights.
- Strong stakeholder management and ability to collaborate with Product, Design, Data & Lifecycle teams.
- Experience with CRM tools such as CleverTap, MoEngage, Braze, or WebEngage.
- Familiarity with analytics platforms (Amplitude, Mixpanel, GA4) and basic understanding of A/B testing / experimentation frameworks.
Description
Key Responsibilities
1. Drive Feature & Product Adoption
- Plan and execute go-to-market (GTM) and in-app communication strategies to increase awareness and usage of new or underutilized product features.
2. Convert User Insights into Messaging
- Analyze user behavior and pain points to craft clear, value-led positioning and messaging for features and product experiences.
3. Plan & Execute Cross-Channel Campaigns
- Run CRM, in-app, and creative communication campaigns to educate users, highlight feature benefits, and improve engagement.
4. Measure & Optimize Performance
- Track feature usage, conversion, and retention metrics to identify gaps and refine messaging, funnels, or user journeys.
5. Collaborate with Cross-Functional Teams
- Work closely with Product, Data, Design, and Lifecycle Marketing teams to ensure consistent communication and seamless product experience delivery.
Key Expected Outcomes
- Demonstrable growth in feature and overall product adoption across the platform.
- Smooth and timely GTM execution for new feature launches.
- Clear, consistent product communication across all channels and user segments.
- Data-backed continuous improvement informed by user feedback and performance insights.
- Strong collaboration and alignment between Product, Lifecycle, and Design teams, ensuring efficient rollouts and improved user experience.
Must-Have Requirements
- 6-8 years of experience in Product Marketing, Lifecycle Marketing, or similar roles in digital-first/app-led businesses (OTT, consumer tech, or subscription-based models preferred).
- Strong understanding of user behavior, adoption funnels, and product usage patterns.
- Hands-on experience executing CRM and in-app communication campaigns.
- Analytical mindset with the ability to interpret funnel metrics and convert insights into action.
- Excellent communication and stakeholder management skills.
- Strong written and verbal communication, with clarity in user-facing messaging.
- Ownership mindset with end-to-end accountability for campaign planning and execution.
- Understanding of digital platforms and OTT ecosystems.
Should-Have Requirements
- Experience working in OTT, entertainment, or consumer-tech environments with knowledge of content-driven user behaviors.
- Working knowledge of CRM tools such as Clevertap, MoEngage, Braze, or WebEngage.
- Familiarity with analytics tools (Amplitude, Mixpanel, GA4).
- Exposure to A/B testing and experimentation frameworks.
- Comfort with data visualization platforms such as Appsflyer, Metabase, Looker, or Power BI.
- Understanding of lifecycle communication and retention-focused strategies.
- Ability to review or create campaign creatives with strong narrative alignment.
- Curiosity and storytelling capability to translate product features into user benefits.
Good-to-Have Requirements
- Prior experience in driving feature adoption or contributing to product-led growth initiatives.
- Experience working in high-growth, data-driven startup environments.
- Familiarity with marketing automation and experimentation tools.
- A creative eye for content, communication, and user experience design.
Success Metrics
- Feature Adoption Rate: % of users engaging with new features (7-day/30-day adoption).
- Feature Retention Rate: Repeat usage of adopted features.
- Campaign Engagement Metrics: CTR, CVR, and engagement uplift from CRM/in-app campaigns.
- Time-to-Launch Efficiency: Speed and accuracy of GTM execution.
- User Awareness: Improvement in survey scores or reduction in support queries.
- Cross-Functional Alignment: Execution efficiency with Product, Data, and Design teams.
- Impact on Retention & Watch Hours: Contribution of product marketing efforts toward user engagement KPIs.
We are seeking an experienced Java Developer to join our team. The successful candidate will be responsible for designing, developing, and maintaining Java-based applications. As a Java Developer, you will work closely with project managers, business analysts, and other members of the development team to create high-quality software that meets our clients' needs.
Responsibilities:
- Design, develop and maintain Java-based applications
- Collaborate with cross-functional teams to identify, prioritize and execute tasks
- Participate in code and design reviews to maintain code quality and ensure that the software is consistent with established standards
- Ensure timely delivery of high-quality software by following agile development methodologies
- Provide technical guidance and mentorship to junior developers
Requirements:
- Strong knowledge of Java and object-oriented programming principles
- Experience with Java frameworks such as Spring, Hibernate, Struts
- Experience with web development technologies such as HTML, CSS, JavaScript, and AJAX
- Familiarity with relational databases such as MySQL, Oracle, or PostgreSQL
- Understanding of software development methodologies, such as Agile, Scrum, and Waterfall
- Excellent problem-solving and analytical skills
- Strong written and verbal communication skills
- Bachelor's or Master's degree in Computer Science or a related field
If you are passionate about Java development and are looking for a challenging and rewarding opportunity to grow your skills and career, we encourage you to apply for this position.
Counsell potential Students over a call to inform them about a product and help them in making better career decisions.
● Answer questions about our products or the company.
● Sale as per requirement from the students.
● Maintain Sales Report and update in the CRM time to time.
Job Requirements
● 6 months - 2 years of work experience in sales/business development/voice process.
● Excellent interpersonal and communication skills.
● Strong negotiation skills with a proven ability to seek, create, negotiate, and close a deal.
● Solution-oriented with effective problem-solving skills.
• Expertise in Developing, Managing and implementing core features in Automation Framework using Selenium& TestNG.
• Work closely with the Developers and Engineers to achieve a high level of code coverage
• You create the necessary automation library and framework.
• Provide technical guidance and mentorship to a team
Desired Skills:
• Experience with Java coding and OOPs knowledge is must
• Must have good knowledge in Data structures & algorithm
• Expertise with tools like Selenium, TestNG or Appium or Robotium
• Should have worked on API Testing (Postman / Charles)
• Knowledge of any database & Unix environment is added advantage
• Proven track record in a high-speed product development environment
As a PR manager,
you’ll be responsible for developing and maintaining a glowing company image, both offline and online. You will be tasked with developing and organizing marketing activities to increase awareness, cultivate interest, and improve the brand’s reputation. Your projects will be yours to own, as long as they stay in sync with brand guidelines.
Public Relations Industry
This field manages the brand image of individuals and organizations by building a reputation through the media. It does this through promotional activities, campaigns, and media relations.
What to expect from the role
- Hands-on experience in creating innovative campaigns to engage with the public and media.
- Exposure to marketing campaigns and media relations.
- Learning how to organize, multitask and manage time.
- Learn on the job regarding the best practices in public relations.
- Exposure to the field of public relations and its various responsibilities.
Responsibilities
- Develop a public relations strategy, complete with goals and budget.
- Craft and pitch brand stories, across a range of platforms, to promote company presence and improve engagement.
- Create, edit and update promotional material such as brochures, flyers, etc.
- Develop talking points for management and employees, as required.
- Build and maintain relationships with a wide array of media personnel.
- Seek opportunities for sponsorship and advertising.
- Assist with crisis communication as required.
- Prepare a periodic report with recommendations and trends for management.
Requirements
- [2] years of prior experience working in PR.
- Bachelor’s degree in a relevant field preferred.
- Consistent track record of developing and implementing successful campaigns.
- Tech-savvy with a strong online presence on one or more social networks.
- Excellent written and verbal communication skills.
- Experience in handling media relations.
Benefits
StarClinch offers the thrill of working with a young team, the ability to make an immediate impact, and the opportunity to work with a game-changing product that is disrupting the live entertainment business forever. In simple words, StarClinch is India's largest artist booking and discovery platform. We own and execute the entire process from artist shortlist, availability check, negotiation, booking, payment, and escrow.
Our extensive list of models, dance troupe, live bands, photographers, instrumentalists, singers, and performers, serves as a tool to find the best of talents, well suited for any gathering. Our aim is to bridge the gap between a host and an artist, through a secure, cost-effective, and transparent medium, for a successful collaboration. Our office is located in Okhla Phase II, Okhla Industrial Area.
Perks:
- Health + Accidental Insurance
- Free Doctor Consultations
- Exposure to how things work in a startup
- The extensive learning curve in the field
- Informal dress code
- Premium Office and workspace
● You’ve been building the backend for web applications.
● You have experience with any of these backend programming languages --
Python, NodeJS or Java.
● You write an understandable, testable code with an eye towards
maintainability.
● You are a strong communicator. Explaining complex technical concepts to
designers, support, and other engineers is no problem for you.
● You possess strong computer science fundamentals: data structures,
algorithms, programming languages, distributed systems, and information
retrieval.
● You have completed a bachelor's degree in Computer Science, Engineering or
related field, or equivalent training, fellowship, or work experience.
We are looking for someone with 4-7 years of experience in iOS / iPhone applications development with:
- Strong Object Oriented design and programming skills in SWIFT
- Good working experience in iOS SDK (Cocoa Touch, UIKit, Core Data, Core Location, etc.) and XCode
- Proficient in writing Unit and UI Test Cases and delivering quality work
- Good experience with MVVM architecture
- Experience in web services integration (REST APIs, JSON, XML), to connect iOS applications to back-end services
- Experience with offline storage, threading, and performance tuning is desired
- Understanding of Apple's design principles and interface guidelines
** Areas of Responsibility **
- Involvement in all aspects of development: playing a critical role in the design, planning, development, and deployment and help develop best practices for future development
- Fast prototyping of proof-of concept features/applications based on a brief
- Developing and maintaining new features in Mobile Application development
- Owning the delivery of an entire piece of a system or application
- Using technical knowledge and creative thinking to provide the most innovative solutions
- Optimizing the performance of the apps and keeping up to date with the latest industry trends in mobile technologies
** Required Skills **
- Dedicated to delivering high-quality work and adhering to timelines
- Must be a good team player, good learner, and self-starter
- Must have strong leadership and team management qualities
- Good analytical and problem-solving skills
- Good communication skills
- Must have strong decision-making skill
Perks and Benefits
Company provided meals, Medical Insurance and other perks.
collaterals Ability to generate grammatically correct content in clear and precise manner using
appropriate vocabulary and tone Proficient in MS Office, PPT, Good knowledge of conducting online research (Finding information from Internet) Understanding and knowledge of website optimization Understanding and knowledge of internet marketing, digital media and e-commerce.
| Role | : | Design & Creative |
| Industry Type | : | SOFTWARE, IT & ITES |
| Functional Area | : | Other Design |
| Employment Type | : | FTE |




