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This is a hands-on execution role where you will support day-to-day marketing activities across demand generation, content, campaigns, and events. Responsibilities include content publishing, LinkedIn campaigns, collateral coordination, event support, campaign tracking, and keeping marketing operations running consistently.

We are looking for someone organised, commercially aware, and genuinely interested in B2B marketing for AI and enterprise technology, with the ability to balance strategic support and operational execution in a fast-paced environment.

Working as a Marketing Executive at Navtech, you will:

LinkedIn & Social Media:

• Own the day-to-day execution of Navtech's LinkedIn content calendar — scheduling, publishing, and monitoring performance
• Coordinate with the Graphic Designer to brief and deliver on-time visual assets for posts, carousels, and campaigns
• Set up and manage LinkedIn Campaign Manager — lead gen ads, sponsored content, audience targeting, and A/B tests
• Track organic and paid LinkedIn performance; produce weekly snapshots and flag what is working and what is not
• Identify engagement opportunities — relevant conversations, comment activity, and prospect interactions

Demand Generation & Campaigns:

• Support execution of multi-channel demand gen campaigns across LinkedIn, email, and events
• Manage cold email outreach sequences in coordination with the sales team — list building, tool setup, copy coordination, tracking
• Set up and maintain HubSpot workflows, landing pages, and lead capture forms
• Track MQLs, SQLs, and campaign-level performance against targets in the demand gen tracker
• Support ABM outreach for target accounts in defined ICP verticals — BFSI, Media, HR Tech, Telecom

Content & Collateral:

• Coordinate content production across blog posts, case studies, one-pagers, and email newsletters — briefing, scheduling, and routing for approvals
• Upload and publish blog content to the CMS; ensure formatting, meta descriptions, and internal links are correct
• Manage the content calendar and flag gaps, delays, or bottlenecks proactively
• Liaise with the Graphic Designer, external design partner, and copywriters to move assets from brief to published
• Maintain an organised asset library — versioned, labelled, and accessible

Events & Partnerships:

• Support planning and logistics for industry events, conferences, and Navtech-hosted gatherings
• Coordinate event collateral production — banners, one-pagers, handouts — ensuring delivery timelines are met
• Research relevant industry events, speaking opportunities, and sponsorship options; produce brief evaluations for sign-off
• Manage event follow-up sequences — attendee outreach, social coverage, and lead handoff to sales
• Support partner co-marketing activities including Frappe/ERPNext and any new partnership programmes

Reporting & Operations:

• Maintain the demand gen tracker — update statuses, flag delays, and keep budget actuals current
• Produce fortnightly marketing performance summaries for the Marketing Manager and senior stakeholders
• Manage the marketing tools stack day-to-day: HubSpot, LinkedIn Campaign Manager, Canva, project tracking tools
• Support CRM hygiene — ensuring leads from marketing activity are correctly tagged and handed off in Frappe CRM

The ideal candidate will have:

• 2–4 years of marketing experience in a B2B technology, SaaS, or enterprise services environment
• Hands-on LinkedIn Campaign Manager experience — you should be able to set up, run, and optimise a campaign without guidance
• Understanding of demand generation fundamentals — lead funnel stages, MQL/SQL definitions, campaign attribution
• Experience with at least one marketing automation or CRM tool — HubSpot, Salesforce, Zoho, or equivalent
• Strong project coordination skills — you can manage multiple workstreams, hit deadlines, and escalate the right things at the right time
• Excellent written English — briefs, campaign copy, emails, and performance summaries all need to be clear and professional
• Comfort working in a small team where you own your outputs entirely — no layer of managers to catch mistakes
• Commercially minded — you understand that marketing exists to generate pipeline, not just content
• Analytically competent — you can read a performance dashboard, identify what the numbers mean, and draw a conclusion
• Bachelor's degree in Marketing, Business, Communications, or a related field fully in English medium. Equivalent experience with a demonstrable B2B marketing track record will be considered.

Plus:

• Experience marketing AI, enterprise software, or professional services to a US or international audience
• Familiarity with ABM (Account-Based Marketing) frameworks and tools
• Basic SEO knowledge — keyword intent, on-page factors, meta optimisation
• Experience with cold email outreach tools — Instantly, Apollo, Lemlist, or equivalent
• Canva proficiency for rapid asset production
• Event coordination experience — logistics, vendor management, on-site execution

Why us:

• Yearly performance reviews and Appraisals.
• Competitive pay package with additional bonus & benefits.
• Work with US, UK & Europe based industry renowned clients for exponential technical growth.
• Medical Insurance cover for self & immediate family.
• Work with a culturally diverse team from different geographies.
• Exposure to events and branding opportunities.

About Navtech:

Navtech (Navaratan Technologies Pvt. Ltd.) is a B2B AI and enterprise solutions company with over 10 years in the market, 300+ enterprise clients, and teams across India, the US, and UAE.

We build Domain-Specific Language Models (DSLMs) — AI trained on the workflows, terminology, and decision logic of specific industries, not generic data. Our clients are mid-market companies in sectors including financial services, insurance, media, HR tech, and telecom. We also implement and customise ERP systems and build bespoke enterprise applications.

Our focus is on getting AI into production. The work we do turns pilot projects into real business outcomes — measurable efficiency gains, cost reductions, and competitive advantages our clients can point to.

We are a Frappe/ERPNext Bronze-tier certified partner with a growing international presence. If you want to build real B2B marketing skills in a fast-moving AI company, this is the right place to do it.

Role Summary

This role exists to build and maintain the foundation of our digital visibility.

Not campaigns. Not gimmicks. Fundamentals done right, every day. You will work closely with the content and strategy team and take ownership of execution across SEO, AEO, on page, off page, and technical hygiene. This is a hands on role for someone who wants to grow into a strong SEO and growth professional. If you are looking only for posting blogs and checking rankings, this role is not for you.

Key Responsibilities

SEO Execution and Optimization

• Perform keyword research for blogs, landing pages, and feature pages

• Optimize on page elements including titles, meta descriptions, headers, internal links, and schema

• Maintain SEO hygiene across existing and new pages

• Identify cannibalization, thin content, and indexing issues

AEO and AI Search Readiness

• Optimize content for AI driven search and answer engines

• Assist in building FAQ structures, glossary pages, and entity focused content

• Support schema implementation for FAQs, How-To, Product and Article pages

• Ensure content is structured for clear extraction by AI assistants

Technical SEO Support

• Monitor crawlability, indexing, Core Web Vitals, and site health

• Identify technical issues related to page speed, redirects, broken links, sitemap, robots.txt

• Coordinate fixes with developers and track resolution

• Use tools to audit and report technical issues regularly

Off Page SEO

• Assist in link building through ethical, white hat methods

• Track backlinks, referring domains, and anchor distribution

• Identify toxic links and support disavow processes

• Support digital PR and content led backlink initiatives

Automation and Tooling

• Use SEO and marketing automation tools to improve efficiency

• Work with AI tools for keyword clustering, content briefs, SERP analysis, and audits

• Assist in setting up workflows for recurring SEO tasks

• Maintain reports and dashboards for performance tracking

Reporting and Analysis

• Track rankings, traffic, impressions, clicks, and conversions

• Prepare weekly and monthly SEO performance reports

• Highlight issues clearly, not just numbers

• Share insights, not vanity metrics

Required Skills and Experience

• Minimum 1 year of hands on experience in SEO or digital marketing

• Strong understanding of on page and technical SEO fundamentals

• Working knowledge of Google Search Console and Google Analytics

• Experience with SEO tools such as Ahrefs, SEMrush, Screaming Frog, or similar

• Basic understanding of HTML, schema, and page structure

• Familiarity with AI tools used for SEO or content research

• Ability to execute instructions accurately and consistently

Nice to Have

• Exposure to AEO or AI search optimization

• Experience working with SaaS or ecommerce websites

• Basic understanding of page speed and Core Web Vitals

• Experience with CMS platforms

• Curiosity about how AI is changing search behavior

• NLU, Text, Speech, Image Processing
• Excited about Machine Learning and AI
• Want to work on a highly saleable, performance-optimized infrastructure that elastically handles customer needs
• Innovate, Design, and prototype solutions for Digital Assistant and Bots platform to handle heavy loads
• Build and maintain our platform and automation frameworks to ensure maximum uptime and predictability while preventing outages and service interruptions or degradations
• Analyze system failures and develop rapid response solutions to ensure such failures do not reoccur
• Work cross-functionally with product development, Product Management, Program Management and Cloud Infra operations teams
• Partner with Engineering to provide the infrastructure and services required to enable innovation
• Predict and provide notice of potential system vulnerabilities for current and future solutions and implementations. Provide specific recommendations and guidance to address such vulnerabilities
• Analyze, build and maintain all automation tools and processes to ensure the highest standards of reliability and robustness
• Fully understand our customer's service needs and ensure we meet these needs

Preferred Qualifications

• NLU, Text, Speech, Image Processing
• Excited about Machine Learning and AI
• Want to work on a highly saleable, performance-optimized infrastructure that elastically handles customer needs
• Innovate, Design, and prototype solutions for Digital Assistant and Bots platform to handle heavy loads
• Build and maintain our platform and automation frameworks to ensure maximum uptime and predictability while preventing outages and service interruptions or degradations
• Analyze system failures and develop rapid response solutions to ensure such failures do not reoccur
• Work cross-functionally with product development, Product Management, Program Management and Cloud Infra operations teams
• Partner with Engineering to provide the infrastructure and services required to enable innovation
• Predict and provide notice of potential system vulnerabilities for current and future solutions and implementations. Provide specific recommendations and guidance to address such vulnerabilities
• Analyze, build and maintain all automation tools and processes to ensure the highest standards of reliability and robustness
• Fully understand our customer's service needs and ensure we meet these needs
• No matter your role in our team, you will find yourself in an exciting and challenging environment where every person is empowered to show initiative, be outspoken, and be proactive and not reactive. Oracle is dedicated to the continual growth and development of its staff, striving constantly to strengthen our expertise as well as develop new skills. Our team is spread all around the world in four continents - we provide a full range of opportunities and challenges to apply your kills and grow your career in this new and exciting arena.