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Performance Marketing Specialist
Job Type: Full-time (On-site)
Location: Coimbatore
Experience: Minimum 7 - 10 Years
(With 2 years Experience in Edu Tech)
KGiSL Educational Institutions seeks a seasoned Performance Marketing Specialist to spearhead our Lead generation initiatives. As a pivotal member of our leadership team, you will devise and execute comprehensive paid marketing strategies across prominent channels, including Google Ads, Facebook Ads, and LinkedIn Ads, to drive lead generation, conversions, and brand visibility.
Key Responsibilities:
- Paid Marketing Strategy Development: Craft and execute paid marketing campaigns to drive lead generation, conversions, and business growth.
- Campaign Optimization: Manage and optimize campaigns for performance marketing, ensuring maximum ROI and campaign efficacy.
- Team Leadership: Lead, mentor, and develop a high-performing paid marketing team, fostering a culture of innovation and collaboration.
- Performance Analysis: Analyze campaign performance, providing actionable insights and data-driven recommendations to optimize marketing efforts.
- Budget Management: Effectively manage paid marketing budgets, allocating resources to maximize ROI and achieve business objectives.
Requirements:
- Minimum 7-10 Years of Experience: Proven expertise in paid marketing, digital marketing, or a related field, with a strong track record of successful campaign execution.
- Technical Proficiency: Familiarity with tools and platforms used for lead generation, social media marketing (SMM), search engine marketing (SEM), and performance marketing.
- Leadership and Analytical Skills: Strong leadership, analytical, and problem-solving skills, with the ability to drive business growth and innovation.
Preferred Qualifications:
- Edtech Experience: Prior experience in the Edtech sector is highly desirable.
- Immediate Joiners: Candidates available for immediate joining are preferred.
What We Offer:
- Competitive Compensation: A competitive salary structure.
- Comprehensive Benefits: A comprehensive benefits package, including health insurance
- Professional Growth: Opportunities for professional growth, development, and career advancement.
- Dynamic Work Environment: A dynamic and collaborative work environment that fosters innovation and creativity.
pay: ₹700,000.00 - ₹1,200,000.00 per year
Job description:
Company Description: KGiSL Institute of Technology is a higher education institution located in Coimbatore, Tamil Nadu, India. As part of the KGISL Campus, the institute is committed to delivering quality education in the field of technology. With a focus on both theoretical and practical learning, KGiSL Institute of Technology aims to produce skilled professionals who can meet the demands of the industry.
Job Title: SEO Team Lead
Location: Coimbatore
Department: Digital Marketing
Job Summary:
We are looking for a highly experienced Head of SEO to drive our digital growth strategy. The ideal candidate will be a data-driven leader with expertise in SEO, SEM, PPC, Paid Campaigns, and Social Media Marketing, with a proven record of generating high-quality leads that convert into business revenue. This role requires strategic vision, team leadership, and hands-on execution to maximize ROI across organic and paid channels.
Key Responsibilities
Strategy & Leadership
Experience: EDUTECH is mandatory
Develop and lead the overall digital marketing strategy with a strong focus on Manage and mentor a team of SEO, PPC, SEM, and SMM specialists.
Align SEO, SEM, and paid campaigns with overall business goals and sales targets.
SEO & SEM:
Oversee on-page, off-page, and technical SEO to boost organic visibility and lead conversions.
Drive SEM initiatives (Google Ads, Bing Ads, etc.) to generate qualified leads.
Conduct competitor and keyword analysis to capture high-intent traffic.
PPC & Paid Campaigns
Plan, execute, and optimize PPC campaigns across Google Ads, LinkedIn, Meta, and other ad platforms.
Manage budgets efficiently to maximize ROI and minimize CPL (Cost per Lead).
Implement A/B testing for ad creatives, landing pages, and CTAs.
Social Media Marketing (SMM);
Oversee paid and organic social campaigns across platforms (LinkedIn, Instagram, Facebook, Twitter, YouTube).
Use social media ads strategically for B2B/B2C lead generation.
Monitor engagement, conversion, and ROI from social campaigns.
Analytics & Reporting:
Leverage tools like Google Analytics, Search Console, Ahrefs, SEMrush, HubSpot, Salesforce, etc.
Track KPIs: organic traffic, CTR, CPC, CPL, CAC, ROI, and overall funnel performance.
Present monthly performance dashboards with actionable insights.
Key Skills & Competencies:
7–12 years of experience in SEO, SEM, PPC, Paid Campaigns, and SMM and 2-3 years of experience in EDUTECH
Deep knowledge of search engine algorithms, paid media platforms, and lead funnels.
Strong understanding of CRO (Conversion Rate Optimization), retargeting, and remarketing strategies.
Hands-on expertise with ad platforms (Google Ads, Meta Ads, LinkedIn Ads, Display, YouTube).
Proficiency in SEO/SEM tools (Ahrefs, SEMrush, Moz, Screaming Frog).
Excellent leadership, analytical, and communication skills.
Qualifications:
Bachelor’s/Master’s degree in Marketing, Business, IT, or related field.
Certifications in Google Ads, HubSpot, Meta Blueprint, SEO/SEM (preferred).
Job Type: Full-time
Benefits:
Health insurance
Life insurance
Provident Fund
Work Location: In person
Company Description
KGISL Institute of Technology is a higher education institution located in Coimbatore, Tamil Nadu, India. As part of the KGISL Campus, the institute is committed to delivering quality education in the field of technology. With a focus on both theoretical and practical learning, KGISL Institute of Technology aims to produce skilled professionals who can meet the demands of the industry.
Role Description
This is a full-time on-site role for an Assistant Professor in the Computer Science and Engineering (CSE) department. Located in Coimbatore, the Assistant Professor will be responsible for teaching undergraduate and graduate courses, guiding student projects, and conducting research. Day-to-day tasks will include preparing lecture materials, evaluating student performance, mentoring students, and participating in faculty meetings. The role also involves contributing to curriculum development and engaging in departmental activities.
Qualifications
Strong knowledge in Computer Science and Engineering subjects
Experience in teaching at the undergraduate and graduate levels
Research skills and the ability to guide student projects
Excellent written and verbal communication skills
Proficiency in curriculum development and academic assessment
Master's degree in Computer Science, Engineering, M.Tech or a related field
Experience in the use of digital tools and teaching technologies is an advantage
Commitment to continuous improvement and professional development
- Conduct lectures, labs, and tutorials for undergraduate and postgraduate courses in Computer Science & Engineering (e.g., Data Structures, Algorithms, AI, ML, OS, DBMS).
- Prepare course materials, assessments, and syllabi in line with university guidelines.
- Mentor students on academic and project-related work.
- Use innovative teaching methods including online tools, coding platforms, or industry-based case studies.
Primary Skills – SDA, DNAC, Cisco ISE, Routing and switching and Troubleshooting NAC, 802.1x, Supplicant configuration,
Switching Skills- IOS upgrade, SNMP, VLAN, STP, VSL
Routing Skills-OSPF, BGP, ISIS
Network Monitoring Tools- Cisco Prime (Integration, monitoring, and troubleshooting)
- Must have hands on experience in Implementing NAC,802.1x (Wired & Wireless)
- Strong knowledge on CAMPUS LAN Architecture and implementation
- Hands on experience in Routing, Switching, Cisco SDA, DNAC, Cisco ISE, Assurance
- Working experience in Cisco prime infra, Monitoring, Integration and Heat map generation
- Should have detailed technical understanding, troubleshooting of STP protocols (STP, PVST, RSTP, MSTP)
- Perform IOS upgrades on Switches and WLCs
- Troubleshoot skills on Quality of Service, Multicast and HSRP, Dot1x protocols, IPSLA
- Troubleshooting skills on Cisco VSS, VSL and stacking technologies
- Should have detailed technical understanding, troubleshooting and support of, Routing protocols (OSPF, BGP), MPLS in an enterprise environment.
- Perform root cause and troubleshoot network outages
- Should be proficient in Wireless technology, implementation, and troubleshooting
- Deliver reports on the actions performed.
- Hands-on experience with the networking products Like Cisco 6800, 9500,9400,9300, 3800, 2960x and 3650 switches. Juniper EX8200,EX4200,EX3300 and EX2200 switches
- Strong ability to troubleshoot complex network issues and Identify, diagnose, and resolve different types of network problems.
Secondary Skills –
- CCNP Certification
- Project Management: Managing individual network projects within the scope of the Network Team
- Excellent technical and business communication skills, both oral and written
Dear Job Seekers...!
Greetings from VimishaItech..!
Job Title: executive trainee -Business Development Executive
Target Candidates: Freshers from the 2023 batch.
Location: Coimbatore
Job Description:
We are seeking a dynamic individual with knowledge in sales and Business Development. This is an exciting opportunity for a dynamic and results-oriented individual to join our growing team as a BDE - US (Inside Sales). You will be responsible for identifying potential clients through market research, generating leads, and selling software and consulting services to the US market.
Key Responsibilities:
Lead generation: Conduct market research and web research to identify potential clients. Generate leads by interacting with potential clients and gathering information.
Sales: Sell software and consulting services to the US market. Be willing to work in EST time zone (between 5:30 PM to 2:30 AM IST).
Communication: Possess excellent communication skills, both verbally and in writing. Identify decision makers and be comfortable calling and dealing with business and technical executives and managers.
Activity and goals: Maintain a high level of energy and enthusiasm. Meet or exceed targets for prospecting and generating qualified leads. Organize and prioritize work independently with minimal supervision.
Motivation: Be self-motivated and goal oriented. Consistently meet or exceed calling and opportunity generation quotas.
Skills:
Excellent communication skills (written and verbal)
Ability to identify decision makers and communicate effectively with them.
Strong organizational and time management skills
Proficient in MS Office Suite
Willingness to work in EST time zone (between 5:30 PM to 2:30 AM IST)
Salary:
Competitive salary and benefits package
Company Description
Vimisha ITech was founded in 2012 and has become a leading software provider with a team of skilled professionals from diverse domains. The company is committed to delivering exceptional IT solutions to meet the business requirements of its clients. They strive to be the leading service provider in the burgeoning global IT market, catering to the demands of the worldly market tendency.
Job Description:
As a WordPress and PHP Developer , you will play a pivotal role in designing, developing, and maintaining high-quality websites and web applications for Texila. You will collaborate with cross-functional teams to ensure projects are delivered on time and exceed expectations. Your expertise in WordPress and PHP will be crucial in implementing robust, scalable, and secure solutions.
PHP and WordPress Developer Responsibilities:
Collaborate with the UI/UX and internal teams to develop custom WordPress themes, plugins, and functionality that align with project requirements.
Write efficient, maintainable, and secure PHP code for both front-end and backend development.
Customize and extend existing WordPress themes and plugins to meet needs.
Integrate third-party APIs and services to enhance website functionality and user experience.
Optimize websites for speed, performance, and SEO, and ensure they are responsive across different devices.
Troubleshoot and resolve issues related to WordPress, PHP, and other web technologies.
Stay up-to-date with the latest industry trends, technologies, and best practices in WordPress and PHP development.
Participate in code reviews, provide constructive feedback, and maintain coding standards within the team.
Collaborate with other developers, designers, and stakeholders to deliver high-quality projects on time.
Requirements:
WordPress developers with strong hold PHP development experience.
Bachelor’s degree in computer science or a similar field.
Proven work experience (6+ YEARS) as a WordPress developer and PHP.
Knowledge of front-end technologies including CSS3, JavaScript, HTML5, and jQuery.
Knowledge of code versioning tools
Experience working with debugging tools such as Chrome Inspector and Firebug.
Good understanding of website architecture and aesthetics.
Ability to manage projects and meet timelines
Location: Coimbatore
Looking for candidate with minimum 2+ Years of experience in Codeignitor, Laravel
Full stack developer who is capable of managing the entire development life cycle
- Need At least 2-year experience in fast paced staffing environment working on IT, Non-IT and Techno-Functional Requirement like Business Analyst, IT Project Manager, Marketing Manager, Digital Marketing, Program Manager, Software QA Engineer, Software Developer, Accountant, Accounting Manager etc.
- Good in communication and can work independently with minimal supervision.
- Should be well aware of the recruitment process and related terms like MSP/Markup/Rate Negotiation.
- Team Player.
- Ability to learn and grasp new skills.
- Positive Attitude towards Work.
- Not looking for a specialist recruiter for a particular domain, we need someone who can work on all types of requirements as per the business need.
- Qualification: Any Graduate.
TechUnity India.,
Need Indian Freelancers, for Appointment Set in USA software Product Companies
we are software service provider target company software product companies in US region,
we are looking for Freelancer to have B2B calls and appointment set,
Your role have to set appointments for us with the C level persons in client side.
We pay based on per appointment 100 USD
if the appointed lead converted into project mean, you will get the 2.5 percentage commission,
after 3 months if you getting appointments constantly pay will be 150 USD.




