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Marketing Manager / Sr. Marketing Manager

Role Overview

We are looking for a highly driven, revenue-focused Marketing Manager / Senior Marketing Manager to lead demand generation and pipeline growth for a fast-scaling B2B SaaS company.

This is not a traditional brand marketing role, but a revenue ownership role. The ideal candidate will be comfortable owning pipeline targets, working closely with Sales, and directly contributing to revenue outcomes.

You will be expected to build, execute, and optimize multi-channel demand generation programs, while also leading and managing demand generation engines and a team of marketers and SDRs to drive consistent pipeline growth.

This role requires someone who is equally strategic and hands-on-  from crafting messaging and writing outbound sequences to driving GTM strategy and leading high-impact campaigns.

Key Responsibilities

1. Revenue & Pipeline Ownership

• Own and deliver on quarterly pipeline revenue targets aligned with organisation goals
• Take full accountability for marketing-sourced and influenced pipeline
• Work closely with Sales leadership to ensure pipeline quality, conversion, and revenue alignment
• Continuously optimize funnel performance across lead → meeting → SQL → revenue stages

2. Demand Generation (Core Ownership)

• Build and scale a predictable demand generation engine across outbound, inbound, and lifecycle channels
• Design and execute integrated marketing campaigns aligned with ICP segments and business priorities
• Own channel mix including email, outbound, ABM, lifecycle, partnerships, and events
• Drive experimentation and iteration to improve conversion rates and cost efficiency

3. SDR Team Management & Alignment

• Directly manage and mentor SDRs / outbound team members
• Own top-of-funnel performance (meetings, responses, pipeline)
• Collaborate closely with SDRs on messaging, targeting, and campaign execution
• Ensure strong alignment between Marketing and SDR teams on goals, reporting, and accountability

4. Account-Based Marketing (ABM)

• Design and execute ABM programs for high-value target accounts
• Partner with Sales to define account lists and engagement strategies
• Build personalized, multi-touch campaigns across email, LinkedIn, and outbound channels
• Track account progression and pipeline impact

5. Lifecycle Marketing

• Own lifecycle journeys across lead nurturing, activation, and re-engagement
• Build automated workflows to move leads across funnel stages
• Optimize touchpoints to improve conversion and pipeline velocity

6. Outbound & Campaign Execution (Hands-On)

• Personally contribute to campaign execution including email writing, sequence design, and outreach strategy
• Be hands-on with cold outreach (email + calling) where required
• Continuously test messaging frameworks, hooks, and value propositions
• Drive performance improvements in open rates, reply rates, and meeting conversions

7. Product Marketing & GTM

• Own positioning, messaging, and value proposition for key products and use cases
• Lead GTM initiatives in collaboration with Product and Sales teams
• Translate product capabilities into compelling narratives for target audiences
• Enable Sales with messaging, collateral, and campaign support

8. Channel & Audience Development

• Leverage platforms like LinkedIn, Reddit, and industry communities for opportunity discovery and engagement
• Own list building, segmentation, and enrichment strategies
• Identify new acquisition channels and test scalable growth opportunities

9. Reporting & Performance Tracking

• Track and report on pipeline contribution, campaign performance, and ROI
• Maintain clear visibility into weekly progress, learnings, and next steps
• Build dashboards to monitor funnel metrics and channel performance

Key Metrics of Success

• Pipeline generated (aligned with $400K–$500K MRR targets per quarter)
• Marketing-sourced and influenced revenue
• Number of qualified meetings / SQLs generated
• Conversion rates across funnel stages
• Campaign ROI and channel efficiency
• SDR team performance and output

Required Skills & Experience

• 7–10+ years of experience in B2B SaaS / AdTech / MarTech marketing
• Proven track record of owning pipeline and revenue targets
• Strong experience in demand generation, ABM, lifecycle marketing, and outbound
• Experience managing SDRs or outbound teams directly
• Hands-on expertise in email marketing, cold outreach, and campaign execution
• Strong copywriting and messaging skills (especially for outbound and GTM campaigns)
• Solid product marketing experience including positioning and messaging
• Experience running integrated, multi-channel campaigns
• Strong analytical mindset with ability to optimize based on data

Preferred Qualifications

• Experience in growth-stage startups ($10M+ ARR)
• Previous experience in AdTech would be a plus
• Prior experience in revenue-linked marketing roles
• Exposure to global markets (US/EU/APAC)
• Experience working in high-accountability, fast-paced environments

Why This Role Matters

This role is central to building a predictable, scalable revenue engine for the company. You will directly influence pipeline, revenue growth, and GTM success, while shaping how marketing contributes to business outcomes.

Compensation

• Competitive salary aligned with B2B SaaS benchmarks
• Strong performance-linked incentives tied to pipeline and revenue outcomes

About Timble AI

Timble AI is a comprehensive, AI-powered intelligence platform designed for banks, NBFCs, and financial institutions to enable faster, more accurate, and scalable decision-making. It brings together data orchestration, document intelligence, alternate data, and communication into a unified system that supports the entire customer lifecycle—from onboarding and underwriting to collections and monitoring.

Powered by advanced technologies such as OCR, machine learning, and large language models (LLMs), Timble AI automates verification, detects fraud in real time, and generates actionable risk insights. Its modular, API-first architecture allows seamless integration with existing systems like LOS, LMS, and CRMs.

By transforming manual, fragmented processes into a real-time, intelligent workflow, Timble AI helps institutions reduce turnaround time (TAT), lower operational costs, improve accuracy, and deliver a better customer experience while ensuring compliance and data security.

For more information about Joveo’s award-winning platform, visit https://timble.ai/

Role Overview:

We are looking for a motivated and enthusiastic Product Marketing Manager to Lead the Marketing Initiative end to end. This role offers the opportunity to gain hands-on experience in B2B SaaS product marketing, supporting various initiatives and campaigns that drive product awareness, adoption, and growth for sales and partner enablement

Responsibilities

●     Develop and execute go-to-market strategies for product launches, feature releases, and partner-led initiatives

●     Handle website / timble ai products - SEO and content / blogs with the design using basic html , css..

●     Define clear product positioning, messaging, and value propositions that resonate with target audiences and partner ecosystems

●     Collaborate with product, sales, and partner teams to create compelling content - sales decks, datasheets, case studies, and co-branded assets

●     Conduct market and competitive research to identify trends, customer needs, and joint opportunities with partners

●     Plan and deliver integrated campaigns (digital, events, webinars) to drive awareness, adoption, and partner-sourced pipeline

●     Create and maintain enablement materials and toolkits for internal sales teams and external partners

●     Track and report on the performance of product marketing programs, partner campaigns, and overall ROI

●     Build and nurture strong relationships with key partners to unlock co-marketing opportunities and maximize impact

Qualifications

●     3-5 years of relevant experienceStrong interest in product marketing and technology.

●     Excellent written and verbal communication skills.

●     Proficient in creating high impact sales collateral

●     Familiarity with marketing tools and platforms (e.g., HubSpot, Adobe Suite, Google Analytics) is a plus.

●     Creative thinking and problem-solving skills.

●     Ability to work independently and as part of a team.

●     Strong organizational skills and attention to detail.

What We Offer

●     Hands-on experience with real-world marketing projects.

●     Mentorship and guidance from experienced marketing professionals.

●     Opportunity to develop and enhance your skills in a fast-paced, innovative environment.

Please fill this form - [ https://forms.gle/g7Ez1cg97ssZWSds6 ]

Key Responsibilities :

a. GTM Strategy & Product Launches: Develop and execute comprehensive go-to-market plans for new products and features, ensuring alignment across Product, Sales, and Customer Success teams.

b. Messaging & Positioning: Create compelling, research-driven messaging that addresses the regulatory (CMS, HCC, RADV), financial, and operational pressures faced by U.S. healthcare organizations.

c. Sales Enablement: Build a world-class sales enablement engine, providing the Demand Gen and Sales teams with the playbooks, pitch decks, and competitive intelligence needed to win.

d. Content Strategy: Oversee the creation of high-value "hooks," including whitepapers, case studies, and webinars, to fuel outbound demand generation and event ROI.

e. Market & Competitive Intelligence: Conduct deep-dive research into market trends, competitor moves, and U.S. healthcare regulatory shifts to keep the company at the forefront of the industry.

f. Customer Marketing: work with customer success teams to build and drive customer stories, outcome/value frameworks and customer co-marketing programs.

g. Cross-Functional Leadership: Partner with leadership to align targeting and campaign execution, ensuring a consistent and authoritative brand voice across all channels.

Required Qualifications

● Experience: 8–12+ years of experience in product marketing, with a proven track record of leading GTM strategies for B2B SaaS or complex enterprise software.

● Industry Knowledge (mandatory): Deep expertise in the U.S. healthcare sector, particularly within risk adjustment, value-based care, or AI-driven healthcare tech.

● Education: Master’s degree in Business, Marketing, or a related field. ● Communication: Exceptional storytelling and communication skills, with the ability to translate complex AI technicalities into clear business value for C-suite executives.

● Leadership: Demonstrated success in leading high-performing teams and collaborating with executive leadership in a global model.

Preferred Qualifications

● Experience working with AI/ML-based products and a strong understanding of "Agentic AI" applications in healthcare.

● Experience supporting Account-Based Marketing (ABM) initiatives for high-value enterprise accounts.

Technical Skills

● Proficiency in CRM platforms (Salesforce/HubSpot) and Marketing Automation tools (Marketo, Pardot).

● Experience with Sales Intelligence and Research tools (LinkedIn Sales Navigator, Hubspot, SFDC, ZoomInfo).

● Strong command of data analytics to measure campaign impact and pipeline influence. Core Competencies

● Strategic GTM Planning and Execution

● Advanced Messaging and Storytelling

● Cross-functional Team Leadership and Mentorship

● Market Research and Competitive Positioning

Job Title: Marketing & Brand Strategy Manager

Location: Arjan Garh, Delhi

Job type: Full time, Onsite

About us: At Timble Glance, our motto, ‘More Data, More Opportunities’, epitomizes our unwavering commitment to equipping forward-thinking enterprises in their battle against fraud. We take pride in building cutting-edge AI solutions to help financial institutions mitigate risk and generate comprehensive data. This data leads to insightful solutions, ensuring effective fraud prevention and risk mitigation.

Key Responsibilities:-

·      Brand Building & Proposition Design: Craft compelling brand narratives and unique value propositions that differentiate Timble and DetoXyFi in competitive markets.

·      B2B SaaS Growth: Scale our SaaS platform through targeted lead generation, funnel optimization, and data-driven marketing strategies.

·      Customer Lifecycle Management: Map and optimize the end-to-end user journey to improve acquisition, retention, and lifetime value (LTV).

·      Omni-channel Marketing: Design and execute integrated campaigns across digital (SEO/SEM, Social, Email) and offline touchpoints.

·      Media Planning & Buying: Strategize and manage media budgets, ensuring optimal ROI through effective channel selection and negotiation.

Stakeholder Management: Act as the primary bridge between Product, Sales, and Leadership teams to align marketing efforts with business goals.

Required Skills & Expertise

• Platform Mastery: Hands-on experience with CRM tools (e.g., HubSpot, Salesforce) and marketing automation.
• Strategic Depth: Proven track record in Media Planning and Brand Architecture.
• Analytical Rigor: Ability to translate raw data into actionable growth insights.
• Communication: Elite storytelling and presentation skills for high-level stakeholder reporting.

Qualifications

·      Experience in Marketing/Brand Management, specifically within the B2B SaaS ecosystem.

·      MBA in Marketing or a related field is highly preferred.

Job Position: Manager - Business Development(B2b Saas, Erp, Manufacturing)

Industry: Fashion & Lifestyle Industry 

Company Size: Startup / Small Enterprise

Experience Required: 5 - 7 years

Working Days: 5 days/week

Office Location: Delhi, Chennai

Key Skills: B2B sales, New Business Development, Business Development

REVIEW CRITERIA:

MANDATORY:

• Strong B2B Tech Sales profiles
• Must have a minimum 5+ YOE in B2B SaaS / Enterprise Tech sales, preferably in ERP, CAD, or Factory Automation tools.
• At least 3+ YOE selling ERP solutions or CAD Softwares.
• Proven track record in offline / field sales and experience in selling complex solutions.
• Proficient in CRM systems (HubSpot, Zoho, Salesforce, etc.) and lead generation tools (LinkedIn Sales Navigator, Apollo, ZoomInfo, etc.)
• Experience in B2B SaaS Product companies or IT/Tech Services companies.
• Total experience should not be more than 7 Years.
• Overall Expected CTC should not be more than 15L

PREFERRED:

• Prior exposure to the Manufacturing sector (highly preferred – Garment / Textile Manufacturing).

ROLE & RESPONSIBILITIES:

As Manager-Business Development, you will be responsible for business development in the India Market. Will be responsible for identifying new opportunities to expand markets and drive business growth while also enabling increased revenue from current accounts. Build and maintain strategic partnerships and nurture relationships with influencers and stakeholders.

RESPONSIBILITIES & DUTIES:

• Responsible for sales in the Indian market for our SaaS Product.
• Lead outbound and direct sales efforts by proactively engaging with potential clients, building strong relationships, and successfully closing deals. This is a field-intensive role that requires frequent client visits, lead generation, and hands-on market engagement to drive sales growth.
• Independently managing deal size of INR 50 L ARR in the past
• Coordinating with the Pre-sales team on getting Demos / POCs conducted.
• Proposal preparation, conducting commercial negotiations leading to closure and contracting.
• Collecting payments from customers and managing customer relationships.
• Strong communication skills with ability to sell and interact with CXO profiles of companies.

IDEAL CANDIDATE:

• Overall 5-7 years of experience in outbound and direct sales preferably in the garment industry.
• Minimum 4-5 years of experience in selling ERP solutions.
• Solid business development & acquisition experience
• Strong relationship and account management skills
• Proficient in using CRM tools and data analysis to drive sales performance
• Proactive and solutions-oriented with the ability to work independently
• Excellent interpersonal skills and ability to communicate with stakeholders at all levels - internally as well as externally
• Excellent communication, negotiation, and presentation skills
• Strong business acumen and ability to understand customer needs

A bit about us:

Tchyon's mission is to build the easiest way to Discover and Signup for Financial Services.

We're empowering the next generation of individuals and businesses to access any service

which is permitted by their sovereign identity, INSTANTLY! Because Time is Money ⏳.

What you will get:

1. To be a part of the Core-Team 💪
2. Creating High Impact by Solving a Problem at Large (No one in the World has a similar product) 💥
3. High Growth Work Environment ⚙

What we are looking for:

1. An 'Exceptional Executioner' -> Leader -> Create an Impact & Value
2. Ability to take Ownership of your work
3. Track record of launching growth initiatives

Role:

1. Designing and executing all aspects of digital marketing campaigns including Push, SMS, email, PR, on-ground GTM, advertising campaign and Social
2. Creating, curating and managing all the digital content including Blogs, Ads and Social Media creatives
3. Optimizing content using SEO best practices.
4. Ideating and coming up with clutter breaking video content concepts that can drive engagement and commerce in the platform
5. Undertake consumer research to identify their needs and current friction points and come up with analysis or consumer understanding backed ideas to unlock growth.
6. Deriving meaningful insights using various components and drivers of growth, along with trends (such as traffic, conversion, user engagement and repeat behavior) and create actionable programs leading to user growth

Qualifications:

1. 1+ years of marketing/content experience
2. Track record of launching growth initiatives
3. Experience/curiosity in the Fintech space

• You will work with Account Managers and clients to troubleshoot the challenges they face on a day-to-day basis. This could be anything from solving small CMS hiccups to recommending a better workflow, leveraging HubL for a better solution, to executing great parts of HubSpot CRM implementations.
• You will work closely with the tech and marketing delivery teams to architect and implement HubSpot setup and workflows so you can achieve client goals in the most efficient manner.
• You will support and eventually lead HubSpot onboarding for company clients.
• You will be required to upskill on HubSpot and a host of other martech tools continuously and over time become a match specialist.
• You will enable the learning of others on HubSpot, so your love for knowledge sharing will be put to use.
• You will be assigned as a Project Manager for the company's marketing services clients.

Qualifications and skills

• 3+ Years working on HTML/CSS. JavaScript is a plus
• Experience working with Content Management Systems like HubSpot, WordPress, etc. 
• Have experience in HubL and creating HubSpot templates using HubL. HubSpot CMS certification is a plus.
• Worked with web designers to create HubSpot templates and custom modules from scratch.
• Worked on apps and integrations from the HubSpot marketplace.
• Understand APIs and integrations, from the tech as well as the business sides.
• Strong sense of design and are able to articulate what is on-trend, what looks good. Attention to detail is a must.
• Ability to work on multiple projects at once
• Excellent communication skills
• Critical thinking and troubleshooting